Professional Documents
Culture Documents
Part III Planning Mission and Vision Statement
Part III Planning Mission and Vision Statement
Externally
Nature of Planning
The nature of planning can be Enlist external support
understood by examining its four major Create closer linkages and better
aspects; communication with customers,
suppliers and alliance partners
1. It is a contribution to objectives,
Serve as a public relations tool
2. It is primacy among the
manager’s tasks,
3. It is pervasiveness, and
4. The efficiency of resulting plans.
management functions—planning,
organizing, leading, and controlling.
Types of Plan
Strategic Planning Process
1. Breadth
Strategic 1. Identifying the organizations
Operational current mission, goals and
2. Time Frame strategies
Short-term 2. Doing an external analysis
Long-term -threats
3. Specificity
Specific -opportunities
Directional 3. Doing an internal analysis
4. Frequency of Use
Single-used - Resources
Standing - Capabilities
5. Other plans - Core Competencies
- Strength
Contingency plan
- Weaknesses
Setting Goals and Developing Plans - SWOT analysis
Approaches to setting goals 4. Formulating Strategies
1. Traditional goal setting 5. Implementing Strategies
2. Means-end chain
6. Evaluating Results
3. Management by Objectives
(MBO)
Characteristics of well written
Steps of Strategy Formulation
goals
Steps in goal setting 1. Define the organization,
2. Define the strategic mission,
Developing Plans
3. Define the strategic objectives,
Contingency Factors in planning 4. Define the competitive strategy,
-Commitment Concepts 5. Implement strategies, and
Approaches to planning 6. Evaluate progress.
-Formal planning department
Strategic Management
Strategic management is what
managers do to develop the
organization’s strategies. It’s an
important task involving all the basic