Professional Documents
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Business Operations Calendar - November 2011
Business Operations Calendar - November 2011
Business Operations Calendar - November 2011
Nudge or push? Engaging the On Tuesday November 1st, IBM, together with partners including Start and The Marketing Society, will be hosting a free-to-attend one day Summit in London. It sustainable consumer
is an event dedicated to people working in B2C organizations, NGO's and
academia who want to address the issue of catalyzing behavioral change in UK consumers to achieve a more sustainable future for us all. Also see: Encouraging Sustainable Behaviours - what incentives are effective?
In this next installment in our series on Translating Sustainability, we will explore how the sustainability team can translate their goals and projects for their Chief Financial Officers, as well as their investors. Speakers: AJ Goodman, Vice President, Strategic Communications, FTI Consulting
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Also see: The Emergence of the Chief Sustainability Officer - white paper, Translating Sustainability: Making Sustainability Part of Business as Usual
Following the IBM Start Summit which will explore consumer communication and engagement, we will invite a number of key contributors to continue the discussion on 2degrees. Also available to download will be an e-book summarizing the main outcomes and best practice discussed at the event.
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Business Operations
November 2011 Activities
Translating Sustainability: Customers and consumers
Next in our series on how to translate sustainability across your organizations, we will focus on practical tips for communicating your sustainability projects and goals to consumers, as well as engagement and feedback processes. Speakers: Rachael Clay, Director, Ethicore and Simon Evans, Media Relations Manager, Thames Water THURSDAY NOVEMBER 10 3:00 P.M. (GMT) / 11:00 A.M. (EST)
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Also see: Do consumers really care about sustainability?, Making the case for sustainability - great quotes
What might consumers be buying in 2020? How might they buy it and where might it come from? Based on this report from Forum for the Future, this blog will kick off a discussion on tomorrows consumer choices and its impact on sustainability
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Reducing employee business travel is a significant way to save both cost and improve your CO2 emissions. This webinar will share a case-study from Natural England on how they reduced employee business travel by over 40%, and explore best practice in employee engagement on travel. Speakers: Paul Hinds, Head of Sustainability, Natural England
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Also see: Personal Carbon Statements Engaging Individuals, Engaging employees on sustainability the middle management challenge
Rising energy costs & security of supply: Impact on energy business cases
Do you take into account the likely increases in energy prices when producing your business cases? What about the fact that energy efficiency and renewable energy projects might provide security of supply in the future? This webinar will explore and how these could be incorporated in business cases. Speakers: to be confirmed
THURSDAY NOVEMBER 17
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Business Operations
November 2011 Activities
Carbon Reduction Commitment Performance League Table
Assuming the first annual CRC Performance League table is published as expected in late October / early November, this webinar will analyze the trends from the first league table, the likely impact on future CRC efforts, and best practice for preparing for next years Performance League table. TUESDAY NOVEMBER 22 3:00 P.M. (GMT) / 11:00 A.M. (EST)
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This webinar will summarize best practice on consumer engagement on sustainability, including internal strategies and processes, communication channels and engagement tips, based on the outcomes of the IBM Start! Summit and focused discussions on the platform. Speakers: Richard Whitaker, Marketing Manager, IB and Lucy Shea, CEO, Futerra
Also see: Sustainability's effect on purchasing decisions, Engaging Consumers in Sustainable Consumption
With the Carbon Reduction Commitment Scheme now running, we will produce a number of podcast and email interviews with CRC Participants, asking their views on how the CRC has helped (or hindered) their energy