Impact of Covid-19 on the Buying Behavior of Accountancy, Business and

Management (ABM) Senior High School Students of the PUP

Statement of the Problem

The Covid-19 pandemic is a social factor influencing numerous changes in
consumer behavior. This study aims to determine the impact of Covid-19 on the
purchasing behavior changes of ABM Senior High School Students of the Polytechnic
University of the Philippines over the course of the pandemic.
Specifically, it seeks to answer the following questions:
1. What is the level of agreement of the ABM Senior High School Students with the
following variables impacting purchase decisions during the pandemic?
1.1 Product Appeal
1.2 Sales Promotion
1.3 Brand Image
1.4 Media Influencers

3. How strongly do the ABM Senior High School Students agree with the following
categories:
3.1 Number of shops visited after the lockdown
3.2 Increased in purchasing online
3.3 Buying goods from the local market
3.4 Purchasing of non-essential goods
3.5 Spending greater sums on needs than wants.
4. What is the level of satisfaction of ABM senior high school students with both the in-
person and online mode of buying in relation to the following components:
4.1 Delivery Time/Acquirement
4.2 Budget Friendliness
4.3 Product Quality
4.4 Product Variety
4.5 Seller’s Accommodation
5. Does Covid-19 have a significant effect on purchasing behavior of ABM Senior High
School students?

Scaling Rate
5 – Very Satisfied
4 – Satisfied
3 – Neutral
2 – Dissatisfied
1 – Very Dissatisfied
Q1. Rate the following components for the Physical Mode of Buying in accordance with
your own experiences (pre and amidst the pandemic
Delivery Time/Acquirement
Budget Friendliness
Product Quality
Product Variety
Seller’s Accommodation

Q2. Rate the following components for Online Mode of Buying in accordance with your
own experiences (pre and amidst the pandemic)
Delivery Time/Acquirement
Budget Friendliness
Product Quality
Product Variety
Seller’s Accommodation

Isa pang tanong ata:

Read each statement carefully and rate your level of agreement by putting a check on
the box that best describes your answer to the statements.
Strongly Disagree Neither Agree Strongly
disagree agree nor Agree
disagree
1. You have
reduced the
number of
shops you
 visit after
the
lockdown.

2. You have
increased
purchasing
goods
online.

3. You
prefer
buying
goods from
local
markets
compared to
malls.
4. You have
purchased
non-
essential
goods.
5. You have
started
spending
more on
needs than
wants.

On a scale of 1 to 5, rate the following components for the physical mode of buying in
accordance with your own experiences from pre and amidst the pandemic. (1 = Very
Dissatisfied, 2 = Dissatisfied, 3 = Neutral, 4 = Satisfied, 5 = Very Satisfied)
5 – Very Satisfied
4 – Satisfied
3 – Neutral
2 – Dissatisfied
1 – Very Dissatisfied