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Alvin De Ocampo Belenzo

DTHMT 1-1
LETS APLLY 3.3

CINDERELLA (2021)

 Aspiring orphan Cinderella


makes a name for herself by selling her famous clothes after
receiving some enchanted assistance from her Fab G.

Customer Overview

Selling dresses is a term that describes having a thorough grasp of


potential clients who are interested in buying dresses. summary assists
companies in customizing their sales and marketing plans to the unique
requirements and tastes of their intended market. In the dress-selling
business, a client overview should include the following important
details.

Preferences and Styles: Examine the fashion choices and aesthetics that
appeal to your clientele. While some people could be searching for formal
or special occasion gowns, others might choose casual attire. Making
inventory decisions based on popular designs and trends within your
target market might help.

Budget and pricing Sensitivity: Recognize your clients' financial


limitations and pricing sensitivity. A wider market may be reached by
giving discounts and promotions or a variety of gowns at various price
ranges.

Size and Fit: Take into account how significant size and fit are to your
clients. Having a range of sizes, precise sizing information, and
unambiguous return guidelines may increase consumer satisfaction and
confidence.

Brand Loyalty: Determine whether the consumers in your target market


are brand loyal or whether they are more inclined to experiment with
other brands. Providing a satisfying shopping experience and reliably
producing high-quality goods are key components in developing brand
loyalty.

Businesses may improve product offers, launch more successful


marketing initiatives, and improve the customer experience overall by
creating a thorough customer overview. Increased customer satisfaction
and loyalty can result from this customer-centric strategy, which will
eventually boost sales and business expansion.

Proposed Solution

Successful clothing sales require a blend of client-focused tactics,


powerful online and physical presence, and efficient techniques.

 Assess the value of selling it.


 Take the item's seasonality into account.
 Examine the competitors.
 Get a shipping cost estimate.
 Compose a thorough explanation.
 Ensure that everything is recently cleaned.

Determine Which Market to Aim for: To learn more about the tastes,
characteristics, and purchase patterns of your target audience, conduct
market research. Make sure your dress inventory is tailored to the
particular requirements and favored styles of your intended audience.

Pricing

Depending on demand and condition, a decent guideline is to price your


clothing between 25% and 40% of their original retail worth. If
purchasers make acceptable bids, you should be open to negotiating with
them as well.

Call to Action:
Temporary Offers: In order to get people to buy now and avoid missing
out on a great bargain, create a feeling of urgency by using words like
"Limited-time offer" or "Sale ends soon."

Special Discounts: Customers searching for a good bargain may be


drawn in by highlighting special discounts or promotions with call-to-
actions like "Get 20% off today" or "Exclusive offer for subscribers."

Refund Policy Guarantee: Use CTAs that reassure and foster trust, such
"Shop with confidence – easy returns guaranteed."
Client Opinions: Use calls to action (CTAs) such as "Love your dress?
Leave a review and share your experience!" to entice consumers to
submit reviews and testimonials.

Quick Sales: Use CTAs such as "Hurry! Flash sale on selected dresses –
shop before it's gone!" to announce flash sales.

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