University of the Philippines Los Banos

College of Agriculture and Food Science

Institute of Food Science and Technology

FST 147
Principles of Food Product and Process Development

STUDY GUIDE WEEK 4 (3 Hours)

Generation of new food product ideas

Objectives

After studying this topic, you should be able to

1) identify major sources of new product ideas
2) explain idea generation techniques
3) screen product ideas
Task
Let’s begin
Generation of product ideas is the fourth of the ten major topics in FST 147. Here

you will learn the systematic search for new product ideas.

Dig deeper

Read the handout on the “Generation of new food product ideas” found in your course

pack.

Watch more on brainstorming ideas in https://www.youtube.com/watch?v=yAidvTKX6xM

Watch more on product generation in https://www.youtube.com/watch?v=woru98kJcWE
Resources

Aramouni, F., and K. Deschenes. 2014. Methods for Developing New Food Products: An
Instructional Guide. DEStech Publications, Inc. Lancaster, USA 53p. Retrieved
from https://books.google.com.ph/ on August 15, 2020.
Brody, A. L., and J. B. Lord. 2007. Developing New Food Products for a Changing
Marketplace. 2nd Edition. CRC Press Taylor & Francis Group 577p. Retrieved at
https://books.google.com.ph/ on August 13, 2020.

Earle, M.D. and Earle R.L. 2009. Creating New Foods. The Product Developer's Guide,
the Web Edition. The New Zealand Institute of Food Science & Technology (Inc.)
Retrieved frhttps://nzifst.org.nz/ on August 15, 2020
Halagarda, M. 2008. New food product development. Polish Journal of Commodity
Science 4(17)32-41. Retrieved from https://www.researchgate.net/ on August 15,
2020.
Ozer, M. 2002. What do we know about new product idea selection? Center for Innovation
Management Studies at North Carolina State p. 1-38 University. Retrieved from
https://pdfs.semanticscholar.org/on August 15, 2020.