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Prelim Esp-2024
Prelim Esp-2024
I. MULTIPLE CHOICE. Read each statement below. CHOOSE the letter that corresponds to your best
choice. Each correct response will earn two (2) points.
2. Which business letter layout begins every line at left margin thus making each paragraph
look like a distinct block of message?
A. Full-block B. Modified Block C. Semi-Block D. Simplified Block
3. According to Locker (2006), which of the following IS NOT ONE of the reasons why
businesses rely on effective communication?
A. People communicate to plan, innovate, design, and present products
B. Communication is used in hiring, training, and motivating employees
C. Persuasion is the key communication element for sales and purchases
D. Communication is used in coordinating the manufacturing and delivery
B. Customers inquire from business people about their services or products seeking
information, ordering, securing goods or services, and even cancelling transactions.
C. Customers are able to save time and energy in making their inquiries or orders through
letters instead of going to the business shops themselves.
Items 7 to 16: IDENTIFY which of the 10Cs for an effective letter is described in the statements.
A-Clarity B-Conciseness C-Completeness D- Correctness E-Courteousness
F- Coherence G-Concreteness H-Consideration J-Consistency K-Credibility
7. Refers to the personality of the writer as himself which might reflect on his writings
8. Refers to the use of professional tone to show respect to the reader of the letter
9. Refers to the use of specific words not general words
10. Refers to the uniformity of the time and style of the writer of a business letter
11. Refers to the smooth flow of ideas in a business letter
12. Refers to the politeness of the tone of the business letter
13. Refers to the smooth flow of ideas in a business letter
14. Refers to the correct grammar, punctuation, spacing, information, and structure
15. Refers to the inclusion of complete information the business letter should answer
16. Refers to being direct and brief without compromising the complete idea
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17. Which situation BEST DESCRIBES promotion of goodwill in a business correspondence
situation?
A. Friendly reminder of a customer’s overdue account to be paid
B. Greeting the recipient of the letter using his or her first name
C. Using a friendly tone and writing casually to lighten the mood
D. Creating a confidentiality clause at the bottom part of the letter
18. The following statements provide the Hallmarks of Effective Communication, EXCEPT ONE,
which is it?
A. Effective communication has a purpose as it is clear about what it seeks to accomplish.
B. It promotes acceptance to obtain or get a favourable response through direct persuasion.
C. Effective communication shows empathy by situating oneself at the other end of the letter.
D. It furthers business relations while increasing profits and sales through effective marketing.
II. ANALYZING STATEMENTS. Understand each statement below. Evaluate whether they convey
formal or informal language use. WRITE Formal if they are, or Informal if otherwise. Each
correct response will earn two (2) points.
1. The improvements can’t be made due to budget cuts.
2. Improvements cannot be made due to budget restrictions.
3. The balloon was inflated for the experiment.
4. The balloon was blown up for the experiment.
5. Professors still count on students to use correct grammar and punctuation in essays.
6. Professors expect students to use correct grammar and punctuation in essays.
7. I considered various research methods for the study.
8. Various research methods were considered for the study.
9. During the interview we asked the applicants for a personal reference.
10. During the interview applicants were asked to provide a personal reference.
III. LETTER WRITING ACTIVITY. A separate writing task shall be given to you during our class time
for this part. You are directed to write a letter addressed to the following and with the specified details.
A separate rubric is prepared for this activity.
IV. SHORT WRITING ACTIVITY Write a 5-sentence explanation on your interpretation of the given
quote. Make sure your work is neat, concise, and most of all grammatically error-free. 15 points is the
highest possible score. A scoring guide is provided for your reference.
The exam is over. You can now flash your biggest smile! ©2023-2024 JGABalana