1) Evaluate the study by Bandura (aggression) in terms of two strengths and
two weaknesses. At least one of your evaluative points must be about observations. (10 marks) The aim of the study is to test the social learning theory and see if children learn aggression through imitation and observation of an adult model. One strength of the study is that the research method used was a structured observation where a behavioural checklist was used to record the aggressive acts of the children. A behavioural checklist allows for standardization as it can be replicated to test for reliability. Furthermore, through time sampling, such as in this study, observers can record the number of acts displayed by the children as per the checklist which allows for quantitative data to be collected. The study was also a controlled observation as it was conducted in the highly controlled environment of a lab. For example, the toys the children were exposed to in each phase were always the same, with the behaviour of the models in each respective condition being standardized, which further allows us to replicate the study to test for reliability. A second strength of the study is validity. The pre-existing levels of aggression were tested before the participants were allocated to the three groups. This ensures that there would not be individual differences which may interfere with the results of the study, and the researcher can be more confident that it is the IV of the condition of the model that is affecting the DV of aggressive acts displayed by the children, hence improving validity. A weakness however is, that as it is conducted in a highly controlled and artificial setting of a lab, the study lacks ecological validity. The actions of the model were also not something children experience in their daily lives, as adults do not usually play aggressively around children with children’s toys, which suggests that the study also lacks mundane realism. A second weakness of the study is the sample is not representative of a wider population as the sample size is only 72 children of a particular age range of 3 to 5 years, all part of the same Stanford nursery, suggesting they may have some similar characteristics. This means the findings cannot be applied to older children or perhaps to children of other nurseries, which limits the generalisability of the study. 2) Evaluate the study by Silverman and Saavedra (button phobia) in terms of two strengths and two weaknesses. At least one of your evaluative points must be about case studies. (10 marks) The aim of the study is to test the role of classical conditioning in the development of a phobia of buttons in a 9 year old boy, and ways to treat it through exposure and imagery based therapies. A strength of the study is that it used the research method of a case study which allows for rich in-depth detailed qualitative data to be collected. The boy along with his mother were interviewed to understand the origin of his phobia, and this information is useful to not only make a valid and correct diagnosis of the child’s condition, but also treat him accordingly. The development of his behaviour can also be studied overtime as the researchers are able to see how his distress ratings towards buttons increase or decrease with the passage of time following various sessions of exposure-based and imagery-based therapies. At a 6 and 12 month follow up post assessment, he no longer met the DSM criteria of a phobia of buttons, which shows us the effectiveness of the treatment over time. Another strength of the study is that it has ecological validity as the study was conducted in the clinic of the researchers which is a natural setting, and it is common for people to seek therapy to treat their phobias, as was the case in this study, which increases mundane realism. However, a weakness of the study is, by using the case study research method, it means the sample of the study is one single participant who is a 9 year Hispanic-American boy with a specific phobia of buttons, and therefore, generalisations cannot be made as the sample is not representative at all of a larger population, such as to older children, children of other ethnicities, or even children with other forms of phobias. Another weakness of the study is ethics. Although consent was provided by both mother and child, and they were ensured their confidentiality would be maintained, it can be argued that the child was not protected from psychological harm. He was physically exposed to buttons in the exposure-based treatment phase, and although he managed to complete all sessions, his distress levels increased on the fear/disgust hierarchy, suggesting that he went through high levels of distress and experienced psychological harm. 3) Evaluate the study by Fagen (elephant learning) in terms of two strengths and two weaknesses. At least one of your evaluative points must be about use of animals in psychological research. (10 marks) The aim of the study by Fagen was to investigate whether SPR could be used to train elephants to voluntarily complete a trunk wash to allow them to be tested for TB. One strength of the study is the use of animals in psychological research. This suggests that studies on animals should follow ethical guidelines. For example, the guideline of numbers was maintained as only 5 elephants were part of the sample. They were not deprived of water or food, and were not made to go through any pain or distress in the procedure. The guideline of species and strain was also maintained as the elephants chosen for this study were selected specifically because they were docile. Furthermore, by conducting such studies on elephants, it helps us to train them behaviours that would benefit their well-being such as a trunk wash technique so that they can be tested for diseases such as TB, without the need for techniques such as punishment. Another strength of the study is that it was a controlled observation, which means there were high levels of controls. All elephants belonged to the same stable, and were made to go through the same SPR training steps using techniques such as lure, capture and shaping. The checklist of behaviours that made up the trunk wash was also standardized. This allows for the procedure to be easily replicated to test for reliability. A weakness, however, of the study is that is lacks generalisability as the sample size is very small of only 5 elephants. The fact that they were all captive elephants, from the same stable, meant they are not representative of a wider population of elephants, such as those in the wild, and therefore, the findings cannot be applied to a wider population. Another weakness of the study is ecological validity, as these are not behaviours that elephants are typically exposed to in the wild and their natural habitat, but rather, were trained through a technique called SPR in a controlled environment, and therefore, the study also lacks mundane realism.