Family Promise of The Midlands

Autumn Horner, Leah Hicks, Mysticka

Robinson, Nessa Behie, Zayda Swick
 Learning Objectives
- You will be able to identify what service Family Promise of the Midlands

provides and for whom.

- You will be able to identify the research question.

- You will be able to analyze qualitative and quantitative data in regards to our

organization.

- You will be able to see volunteer recruitment methods.

- You will be able to identify potential risk and benefits to our proposal.
 Introduction Of Organization
- 1986 national non-profit

- Provide housing in Columbia for a small number of families

- Volunteer ran

- Previously used churches to serve families

- Run by small staff of four people

- Transitional housing located away from Office building

 Research Question

How volunteer engagement has changed since COVID-19, and how to

recruit volunteers based on these changes, best practices for recruiting
the “right type of volunteers for the right job”.
 Overview of Community Analysis
Walking/Windshield Survey
Interviews ● Dollar General 1563B Broad River Road
○ Closest store
● Program Manager
○ Terri Pope

● Bus stop in front of Westminster Presbyterian

Church located at 1715 Broad River Rd
○ Closest bus stop
● Volunteer
○ Dena Jordan

● God’s House of Worship located at 1340 Omarest

Drive
○ neighbor
● Case Manager
○ Alysha McConnell

● Bountiful Blessings Day Care located at 1342

Omarest Drive
● Client ○ neighbor
○ Nikki Bellamy

● Family Promise building located at 1333 Omarest

Drive
Asset Map
 Overview of Community Analysis
Structural Framework-Contingency Theory
Community Framework- Human Behavior
Theory
● Human behavior theory is defined as people learning their
behaviors through conditioning.
● Before COVID-19, Family Promise of the Midlands was
based solely out of the churches they were partnered with.
This aspect changed once the United States went under a
mandated lockdown.
● Human Behavior theory related to these circumstances
due to behaviors such as wearing a mask, better
hand-washing techniques, and a new vaccination.
● With these new aspects of living, local, in-person
volunteering was greatly affected.
Condition Statement:
If Family Promise re-evaluates their approach to advertising, then their appeal to volunteers would be favorable.
● Contingency theory is defined as individual outcomes
that derive from situational factors.
● Family Promise of the Midlands is a nonprofit,
volunteer-run organization. Family Promise’ technical
core was destroyed due to loss of church bases,
volunteers, and structure.
● We had to seek to accommodate new environmental
factors to address the impact on our clients, workers
and volunteer systems.
● The structural framework of contingency theory allows
Family Promise of the Midlands to adjust with the
situational and environmental volunteer outcomes.
Restructuring volunteer outreach will provide the
community with connections to needs and creating
social justice.
 Data Analysis
● Less than half of Richland County’s total
population are adults aged 18-64
● 78.3% of people in Richland County
stayed in the same home for over a year
● Nearly half of all households with
children in Richland County are
single-parent households
● Children with single parents are more
than three times as likely to live in
poverty than children with two parents
● In South Carolina, 22% of families live in
poverty, and 42% of single-parent
families live in poverty
● Around 20% of people in South Carolina
are caregivers
● 17% of the population living in Richland
County are living in poverty
● Over half of students in Richland County
are living in poverty
● Over half of the population in Richland
County are vulnerable groups that are
systematically oppressed
● Volunteer rates in South Carolina went
up between the years 2017 and 2019
but dropped significantly in 2020 due to
COVID-19
● The number of clients engaging in
services with Family Promise has gone
up drastically since 2019, and nearly
doubled since 2021
 Overview of Evidence Based Intervention & Grant
Proposal

Updated Needs/Problem Statement:

Family Promise of the Midlands would need to re-evaluate their approach to advertisements for volunteers,

and this will make their appeal more favorable. The goal is to introduce more younger, able-bodied

individuals to the organization in an attempt to have their commitment to volunteer.

 Overview of Logic Model
Logic Model:
Input and outputs-> Our funding would include the cost of our marketing materials such as snacks,
banners, fliers, and pamphlets. Our networking strategies would include working with local universities
to allow for space and events to promote Family Promise, which would allow for educational outreach
for the organization. The activities include establishing relationships with universities, having
informational booths at resource fairs and campus events, and holding volunteer orientations for new
committed volunteers.

Outcomes-> short-term -> Knowledge and attendance of organization events

Mid-term -> satisfaction surveys, recurring volunteers

Long-term -> Solid partnerships with neighboring Universities

 LOGIC Model-autumn & zayda
Inputs Outputs Outcomes - Impact
→ Short Medium Long
→ Activities Participation

- Funds - Fliers/ snacks - Potential - Awareness of - Recurring - Valuable

- Staff/ - Establishing volunteers Family Promise and stable relationships with
organization relationships attending events as an volunteer University Service
members with local and gaining Organization base and Leadership
- Marketing universities knowledge of -satisfactory programs
materials - Resource fairs/ organization surveys - Increased
- Networking campus events - Developing an volunteer base and
strategies - Volunteer open line of organizational
orientation communication satisfaction
with current and
future volunteers
 Hypotheses
Hypothesis of Etiology:
Family Promise suspected risk factors involving lack of volunteers relates to lack of
communication, outreach, and opportunities

Intervention Hypothesis:
If we can identify additional demographics in locations and modalities outside of churches,
then we can increase the number of volunteers for the organization.
 Budget

Rational ● Estimated budget~ $500/ year

● Draw in factor
● Advertisement
● Appeal

Needed Items

● Fliers
● Snacks
● Banner

Line Budget

● Estimated Budget: $500

● Funds Used: $275
● Additional Funds: $225
 Outcome Measures
- Leadership and service organizations
- Collect data by composing a list of people who partnered with the organization

- Survey volunteers after volunteering once

- Experience, feedback, chance of volunteering again

- Spreadsheet of participants at organization/ resource fairs

- Awareness of Family Promise
 Scholarly Articles
Pasala, Prasad. “3 Reasons Why Social Events Should Have Food.” Gevme, 15 May 2017,
www.gevme.com/en/blog/3-reasons-why-social-events-should-have-food/.

- Supported the idea of having snacks to draw attention at resource fairs.

Vernon, A. & Ward, K. (1999). Campus and community partnerships: Assessing impacts and strengthening connections.
Michigan Journal of Community Service Learning, 6, 30-37.

- Supports the research idea behind nonprofits partnering with Universities.

- Touches on the success and points of struggle.

Shields, P. (2009). Young Adult Volunteers: Recruitment Appeals and Other Marketing Considerations. Journal of
Nonprofit & Public Sector Marketing, 21(2), 139–159. https://doi.org/10.1080/10495140802528658

- Discusses how to best advertise to the young adult population (target population).
 Analysis of Assets

Current Assets:
Future Assets:
● Ample Administrative Volunteer
● Networking Opportunities
Staff
○ Adds connections
○ Enthusiastic
○ College age students
○ Knows Organization
○ Volunteering Opportunities
○ Retired
 Potential Barriers

Lack of Staffing Lack of Resources

● Staff has full plates ● Nonprofit

● Have little to no extra ● Funding
time
● Poor communication
 Resources
AmeriCorps. (2021). State trends over time. https://americorps.gov/about/our-impact/volunteering-civic-life/state-trends

Augsburger, M., Tucker, W., & Morse, M. (2016, May). Poverty and South Carolina’s Children. Children’s Trust of South Carolina. https://scchildren.org/wp-content/uploads/2017/11/Poverty-Policy-Brief.pdf

Choi, D., Lee, K.-H., & Park, J. (2023). What makes npos sustainable in an emergency? examining the effect of person-organization fit and generation on volunteer activities during the COVID-19 pandemic. Risk Management and Healthcare Policy, Volume 16, 779–791. https://doi.org/10.2147/rmhp.s408608

Dominik Stefan Meier, et al. “Risking Your Health to Help Others: The Effect of Pandemic Severity on Volunteering.” Nonprofit and Voluntary Sector Quarterly, 7 Aug. 2023, https://doi.org/10.1177/08997640231185119.

GuideStar. (2023, October). Family promise of the Midlands, Inc.. Family Promise of the Midlands, Inc. - GuideStar Profile. https://www.guidestar.org/profile/26-4259689

Johnson, Andrew F., et al. “The COVID-19 Pandemic a Challenge for US Nonprofits’ Financial Stability.” Journal of Public Budgeting, Accounting & Financial Management, vol. 33, no. 1, 2 Nov. 2020. Emerald Insight.

Luksyte, A., Dunlop, P. D., Holtrop, D., Gagné, M., Kragt, D., & Muhammad Farid, H. (2021). The challenges of volunteering during the COVID-19 pandemic. Industrial and Organizational Psychology, 14(1–2), 286–289. doi:10.1017/iop.2021.62

Netting, F. E. (2023). Social Work Macro practice. Pearson.

“Our Story.” Family Promise of the Midlands, 7 June 2022, familypromisemidlands.org/our-story/.

Office of Juvenile Justice and Delinquency Prevention. Poverty status of children by Family structure. OJJDP. (2021). https://ojjdp.ojp.gov/statistical-briefing-book/population/faqs/qa01203#:~:text=In%202021%2C%209.5%25%20of%20children,17.4%25).

Office of the Assistant Secretary for Planning and Evaluation. (2024, January). Poverty guidelines. ASPE. https://aspe.hhs.gov/topics/poverty-economic-mobility/poverty-guidelines

SCICH. (2021). 2020 South Carolina State of homelessness report. South Carolina Interagency Council on Homelessness. https://www.schomeless.org/media/1172/final-edits-actual-final-scich-state-of-homelessness_final.pdf

SC RFA. (2021). Population with percent in poverty by county 2011-2021. Population with Percent in Poverty by County 2011-2021 | South Carolina Revenue and Fiscal Affairs Office.

https://rfa.sc.gov/data-research/population-demographics/census-state-data-center/socioeconomic-data/Population-with-percent-in-poverty-by-county-2011-2020

U.S. Census Bureau.co (2022). U.S. Census Bureau quickfacts: Richland County, South Carolina. United States Census Bureau. (2022). https://www.census.gov/quickfacts/fact/table/richlandcountysouthcarolina/PST045222

U.S. Department of Health and Human Services. (2018, August). South Carolina Caregiving. Centers for Disease Control and Prevention. https://www.cdc.gov/aging/data/infographic/2015/south-carolina-caregiving.html
 Resources
Bushouse K. Brenda. (2005). Community Nonprofit Organizations and Service-Learning: Resource Constraints to Building Partnerships with Universities.pg

32-40.https://files.eric.ed.gov/fulltext/EJ848483.pdf

Family promise of the Midlands. Family Promise of the Midlands. (2024, March 28). https://familypromisemidlands.org/

Gross, H. P., & Rottler, M. (2019). Nonprofits’ Internal Marketing and Its Influence on Volunteers’ Experiences and Behavior: A Multiple Mediation Analysis. Nonprofit & Voluntary

Sector Quarterly, 48, 388–416. https://doi.org/10.1177/0899764018815614

Pasala, Prasad. “3 Reasons Why Social Events Should Have Food.” Gevme, 15 May 2017,

www.gevme.com/en/blog/3-reasons-why-social-events-should-have-food/.

Shields, P. (2009). Young Adult Volunteers: Recruitment Appeals and Other Marketing Considerations. Journal of Nonprofit & Public Sector Marketing, 21(2), 139–159.

https://doi.org/10.1080/10495140802528658

Studer, S., von Schnurbein, G. Organizational Factors Affecting Volunteers: A Literature Review

onVolunteerCoordination.Voluntas24,pg.403–440(2013).https://doi.org/10.1007/s11266-012-9268-y
 Resources
Stukas, Arthur A., et al. “Understanding and encouraging volunteerism and community involvement.” The Journal of Social Psychology,

vol. 156, no. 3, 1 May 2016, pp. 243–255.

Volunteering.UniversityofSouthCarolina.(n.d.).https://sc.edu/about/offices_and_divisions/leadership_and_service_center/service_opport

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