Building the EFAS framework of COCOON

KEY EXTERNAL FACTORS WT RATING WTD Rating Rationate

Score
EXTERNAL
OPPORTUNITIES
1-E Expansion into 0.02 2 0.04 COCOON's strategies in
emerging markets expanding into emerging
markets have shown moderate
success.
2-E Strategic 0.08 2 0.16 COCOON's strategic
partnerships with partnerships with
complementary complementary businesses are
businesses highly effective.
3-S Technological 0.05 4 0.20 COCOON's focus on
advancements for technological advancements
product/service for product and service
enhancement enhancement is exemplary.
4-S Growing demand for 0.20 3 0.60 COCOON's efforts to address
environmentally the increasing demand for
sustainable products environmentally sustainable
products
5-S Diversification into 0.05 2 0.10 COCOON's exploration of
related industries diversification opportunities
into related industries has
yielded promising results.
EXTERNAL THREAT
1-E Intense competition 0.05 2 0.10 COCOON faces significant
from established competition from established
market players market players
2-P Economic downturns 0.05 1 0.05 COCOON's strategies to
affecting consumer mitigate the impact of
spending economic downturns on
consumer spending are
moderately effective.
3-P Rapid technological 0.10 1 0.10 COCOON's strategies to
obsolescence address rapid technological
obsolescence are somewhat
effective
4-C Supply chain 0.20 3 0.60 COCOON's strategies to
vulnerabilities and address supply chain
 disruptions vulnerabilities and disruptions
are moderately effective.
5-C Stringent regulatory 0.20 3 0.60 COCOON's strategies to
requirements navigate stringent regulatory
impacting operations requirements are somewhat
effective.
Total EFE Score 1.00 2.55