Taobo sowt analysis

INTERNAL FACTORS
STRENGTHS + WEAKNESSES –

- Innovative Business Concept - Limited Brand Recognition

- Agile and Flexible Organizational Structure - Lack of Established Infrastructure

- Potential for Rapid Growth and Scalability - Financial Constraints and Funding Challenges

- Strong Entrepreneurial Leadership - Inexperience in Competitive Market Landscape

- Opportunity for Disruptive Market Entry - Dependence on Initial Investor Support

EXTERNAL FACTORS
OPPORTUNITIES + THREATS –

- Intense Competition from Established Players

- Niche Market Segment to Target
- Economic Uncertainty Impacting Investor Confidence
- Strategic Partnerships with Established Brands
- Regulatory Hurdles in Target Markets
- Integration of Cutting-edge Technologies
- Rapid Technological Changes Requiring Continuous Adaptation
- Expansion into Untapped Geographic Markets
- Failure to Meet Customer Expectations Leading to Negative Publicity
- Leveraging Social Media for Brand Promotion