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Corporate Sustainability Performance of Chinese
Corporate Sustainability Performance of Chinese
Corporate Sustainability Performance of Chinese
To cite this article: Xiaoling Wang, Haiying Lin & Maoxi Tian (2019): Corporate Sustainability
Performance of Chinese Firms: An Empirical Analysis from a Social Responsibility Perspective,
Emerging Markets Finance and Trade, DOI: 10.1080/1540496X.2019.1608522
Article views: 12
ABSTRACT: Drawing on the concepts of sustainable corporate development and the triple bottom line,
this study develops a corporate sustainability efficiency (CSE) index to evaluate sustainable corporate
performance. Further, with the help of a meta-frontier analysis and a hybrid measure approach, the study
identifies the existence and determinants of efficiency gaps introduced by technology heterogeneity
across the sectors. The findings, obtained from empirical tests based on panel data of 138 large
Chinese firms in 2011–2015, indicate that firms’ CSE was low during the twelfth five-year plan
(2011–2015). The best performance was in manufacturing, followed by construction/mining, services,
and finance, while technology heterogeneity caused significant efficiency gaps across industries. The
study also identifies various managerial failures and a technology gap that contributed to the lack of
efficiency gains before offering context-specific suggestions.
KEY WORDS: Chinese firms, corporate social responsibility, corporate sustainability efficiency, meta-
frontier analysis, technology heterogeneity
Corporate sustainability has received increasing attention worldwide due to the growing public
concerns and stakeholder awareness of environmental degradation associated with business operation.
Firms are thus challenged to meet multiple expectations to create profits without compromising the
natural or social environment (Dyllick and Hockerts 2002; Elkington 1997). This objective requires
new business paradigms to make the traditional business system more sustainable and robust. Against
this background, the notion of corporate social responsibility (CSR), which refers to companies’
capacity for self-regulation, has been stimulated to engender and further facilitate sustainable devel-
opment (Wang, Qin, and Cui 2010). Many studies have proved that CSR activities provide firms with
an effective approach for improving their business performance and their relationship with stake-
holders (Elkington 2001; Kaptein and Wempe 1998; Zadek 2001). As such, an increasing g number
of firms is gradually and widely adopting CSR as a business strategy to accommodate internal and
external stakeholder demands and to gain legitimacy and competitiveness (Huang, Duan, and Zhu
2017; Werther and Chandler 2006).
However, despite the potential benefits, corporate sustainability strategy is not a risk-free under-
taking (Chang and Lo 2005). Whether market will reward firms with good CSR practices is still an
open question, as empirical results in this respect vary with regard to divergent background of the
examinations and the research type (Cheung, Jiang, and Tan 2012). Moreover, being sustainable
requires not only an evaluation of corporate economic performance but also a good understanding of
the comprehensive impacts of CSR engagement. How to estimate sustainable achievement and
whether firms will become more sustainable by committing to CSR initiatives remains inconclusive.
Address correspondence to Maoxi Tian, College of Economics & Management, Northwest A&F University,
Yangling, Shaanxi 712100, China. E-mail: tmx015@126.com
Color versions of one or more of the figures in the article can be found online at www.tandfonline.com/mree.
2 X. WANG ET AL.
1. Research Model
1.1. Epsilon-Based Measure
We used the data envelopment analysis (DEA) approach, a non-parametric technique that deals with
multiple input and output indicators, to complete the efficiency evaluation for corporate sustainable
performance (Lee and Saen 2012). The main types of DEA measurement techniques are either radial
or non-radial. The assumption of the radial types, including the CCR (Charnes, Cooper, Rhodes) and
BCC (Banker, Charnes, Cooper) models, is too rigid to be met in real life, whereas the non-radial
CORPORATE SUSTAINABILITY PERFORMANCE OF CHINESE FIRMS 3
type, represented by the slack-based measure, usually leads to biased estimations when processing
positive and zero values (Ai, Deng, and Yang 2015; Tone 2004). To address these drawbacks and to
enhance the effectiveness as well as the reliability of DEA methods, Tone and Tsutsui (2010) propose
a hybrid model called epsilon-based measures (EBM) to incorporate radial and non-radial parts of
measurement simultaneously. This updated approach has been gradually used to evaluate DMU’s
relative efficiency (Lin, Chen, and Peng 2017).
The EBM approach is used to derive the CSE values of the firms in the study. Accordingly, for
a given DMU0 with m inputs and s outputs, its CSE value can be obtained using a standard input-
oriented EBM model as follows:
P
m
γ ¼ min θ εx
wi si
x0 (1)
i¼1
s:t:θx0 Xλ s ¼ 0; Yλ y0 ; λ 0; s 0
where λ represents the intensity vector. X ¼ Xij 2 Rmn and Y ¼ Yij 2 Rsn are input matrices
P
and output matrices, respectively. Additionally,wi is the weight of input i and satisfies mi¼1 wi ¼ 1
and εx reflects the relative importance of the non-radial slacks denoted by s over the radial θ. The
efficiency score of a given DMU, indicated by γ, ranges from 0 to 1. A DMU can be seen as efficient
and operates on the best technique frontier compared to its peers when its CSE is 1.
in T h , they will be included in T meta as well (i.e., T h ∈ T meta ). Suppose h = 4 and a certain DMUj in
group 1 operates at point A, and A’s projection under the group frontier and meta-frontier is B and C,
respectively (Figure 1). CSE scores obtained under the meta-frontier and a group frontier can be
presented as MFE and GFE, respectively. Then, GFE is the ratio of OE/OF while MFE is equal to
OD/OF; thus, the technology gap ratio (TGR) of DMUj is the ratio of OD/OE and can be drawn using
the following equation (Du, Lu, and Yu 2014):
output
input
O D E F
Figure 1. Illustration of meta-frontier, group frontier, and technology gap ratio (TGR).
where MFEj and GFEjk are efficiency values estimated under two production sets calculated based on
the EBM model represented in Eq. (1). A TGR score derived from Eq. (2) indicates the difference
between the CSE of firm j in group h under the two frontiers. Consequently, efficiency values
calculated under the meta-frontier are apparently no higher than those obtained under a group frontier
(i.e., MFEj ≤ GFEjk and TGR ∈ (0, 1]). A high TGR indicates a large efficiency gap and a low-
efficiency gain potential for DMUj.
Furthermore, the total efficiency loss under the meta-frontier (MTI) introduced by TGR can be
decomposed into technological gap inefficiency (TGI) and managerial inefficiency (MI) using the
following equations (Chiu et al. 2012):
where higher values of TGI and MI represent larger efficiency loss (i.e., TGI ϵ (0, 1] and MI ϵ (0, 1]).
Generally speaking, technology spillovers and self-dependent innovation (i.e., endogenous or indi-
genous innovation) will be helpful in decreasing TGI originating in technology gaps between various
industries. Resource allocation inefficiency usually leads to managerial failure. Operational ineffi-
ciency or a lack of corporate regulation on CSR administration may lead to managerial failure.
Wang, Lin, and Weber (2016) coined the term corporate sustainable efficiency (CSE), referring to
the initial meaning of economic efficiency (Farrell 1957) and sustainable efficiency (Hoang and Rao
2010). The term represents a firm’s ability to achieve better overall performance with fewer inputs
and lower operating costs than its peers. However, the cost of CSR practices and commitments is also
critical for businesses to become “green” and should be taken into account when evaluating CSE. The
study thus refers to and improves on Wang, Lin, and Weber (2016) work.
Assets, labor, capital, the cost of goods sold, sales, and general and administrative (SG&A) expenses
are typical input indicators in terms of proxy selection (Joo et al. 2010; Schoenherr and Talluri 2013;
Vitaliano and Stella 2006). At the same time, sales (or revenue), net income (or profit), pollution and
emissions mitigation, environmental protection measures, and CSR indexes are typical outcomes used
in related studies on corporate efficiency evaluation (Belu and Manescu 2013; Sueyoshi, Goto, and
Ueno 2010; Tsai, Chen, and Tzeng 2006). Nevertheless, the indicators for different subjects and
analytical lenses in different sectors vary greatly, and selecting key features in multi-criteria decision-
making evaluation is crucial (Shi et al. 2018). Consistent with the prior research and certain DEA
requirements, this study uses the number of employees, total assets, managerial expenses (SG&A), and
a responsibility management index (RMI) as proxies for inputs to evaluate Chinese firms’ CSE. Based
on Wang, Lin, and Weber (2016), this study uses the market performance index (MPI), environmental
performance index (EPI), and social performance index (SPI) as output variables to reflect a firm’s
financial, environmental, and social achievements (Table 1). The RMI, MPI, EPI, and SPI are
comprehensive indexes derived directly from the database of the Chinese Academy of Social Science
(CASS). The CASS evaluates the score in multiple dimensions using the analytic hierarchy process for
each sample firm’s responsibility management, market, environmental, and social performance, draw-
ing on information collected from corporate websites, CSR reports, and annual reports. Specifically,
RMI is constructed based on second-class indicators, including the responsibility for strategy, govern-
ance, integration, and communication and the capacity for carrying out duties. MPI is evaluated by
considering dimensions of responsibility for customers, partners, and shareholders. SPI is calculated by
taking account of responsibility for the government, responsibility for employees, safety production,
and responsibility for community. EPI is reflected by a firm’s achievement in environmental manage-
ment, energy conservation, and pollution and emissions reduction. The final score of each index for
a single firm falls to [0, 100], and a higher score indicates better performance (Chinese Academy of
Social Science (CASS) 2012).
Corporate Social Responsibility of China (2012–2016) provided us with a unique dataset of detailed
and comparable information on multidimensional characteristics of the top 100 state-owned, foreign,
and private enterprises in a broad range of industries in China (Chinese Academy of Social Science
(CASS) 2009). Only firms with records in all three databases that cover the indicators of various
aspects of firms’ features and performance were selected to maintain the sample’s consistency,
integrity, representativeness, and comparability.
Almost all CSR-related initiatives and engagements are costly and have a long feedback period,
which prevents firms from “being good.” Consequently, larger firms are more likely to invest in
better CSR performance than small and medium-size enterprises (SMEs), because the former can use
their slack resources and have a greater capacity to pay for the initial certification (Nishitani 2009).
Moreover, compared to non-listed firms, listed companies have frequent information disclosure and
reporting activities, are reliable, and are accessible because of public and stock market policies and
requirements (Li et al. 2013). CASS also uses a synergetic framework to evaluate the samples’
financial, ecological, and social performance as well as their commitment to CSR engagement (i.e.,
represented by the RMI index).
In summary, 138 Chinese-listed firms in construction/mining, manufacturing, and the services
between 2011 and 2015 were used as the research sample. A total of 690 observations was collected
to complete the study’s empirical tests. Financial firms were separated from other service firms due to
their unique characteristics. In keeping with their Standard Industrial Classification (SIC) code, the
relevant firms are therefore divided into four industrial groups: construction/mining (group 1 with the
SIC code 1011–1799), manufacturing (group 2 with SIC code 2011–3999), service (group 3 with SIC
codes 4011–5999 and 7011–9721), and finance (group 4 with SIC code 6011–6799). Specifically, out
of 138 firms, 16 are in construction/mining, 68 are in manufacturing, 34 are in services, and 20 are in
finance.
Table 2. Average mean of MFE, GFE, and TGR of Chinese firms during 2011–2015.
MFE GFE TGR
All G1 G2 G3 G4 G1 G2 G3 G4 G1 G2 G3 G4
2011 0.365 0.374 0.429 0.374 0.286 0.442 0.462 0.488 0.703 0.577 0.889 0.619 0.321
2012 0.299 0.267 0.420 0.334 0.173 0.663 0.431 0.576 0.719 0.318 0.972 0.495 0.209
2013 0.348 0.346 0.448 0.386 0.214 0.537 0.464 0.670 0.613 0.451 0.936 0.503 0.273
2014 0.348 0.316 0.499 0.389 0.188 0.538 0.510 0.503 0.561 0.444 0.969 0.636 0.260
2015 0.238 0.185 0.365 0.287 0.116 0.745 0.365 0.698 0.613 0.206 1.000 0.332 0.150
Average 0.320 0.298 0.432 0.354 0.195 0.585 0.446 0.587 0.642 0.399 0.953 0.517 0.243
CORPORATE SUSTAINABILITY PERFORMANCE OF CHINESE FIRMS 7
In addition, the differences in corporate sustainability performance across industries were also
remarkable under the meta-frontier (i.e., the MFE). Manufacturing firms had the highest level (i.e.,
average CSE mean of 0.432), followed by firms in the services (i.e., average CSE mean of 0.354) and
construction/mining (i.e., average CSE mean of 0.298); financial firms performed the worst, with an
average mean of 0.195.
Compared to the results under the meta-frontier, insignificant distinctions were found between
the four sectors under the group frontiers when the groups’ scores (i.e., the GFE) were between
0.446 and 0.642. However, the gaps between the two frontiers’ efficiency scores were considerable,
especially for financial firms. The average TGRs of firms in this sector was only 0.243, whereas the
TGRs of the manufacturers were nearly 1.0. This result indicates that the group frontier was close
to the meta-frontier, with the manufacturing firms thus the leaders in terms of technological merit.
With respect to the TGR score changes, the technology differences among manufacturing firms
narrowed, whereas those between firms in other sectors expanded over time, especially financial
firms. The results of this comparison indicate that manufacturing firms (i.e., group 2) were moving
toward the best technology level, whereas those in other sectors were drifting away. The compar-
ison also identifies potential for raising efficiency in the financial industry, followed by construc-
tion/mining and services.
To detect the significance of the TGR differences between sectors, we the Kruskal–Wallis (KW)
rank sum test, following Wang et al. (2015). The KW test confirmed the technology heterogeneity
across the four sectors, as the null hypothesis (i.e., no difference between the variables) was rejected
at the significance level of 1%.
2011 0.635 0.626 0.571 0.626 0.714 0.215 0.159 0.033 0.203 0.466 0.419 0.467 0.538 0.423 0.248
2012 0.701 0.733 0.580 0.666 0.827 0.336 0.447 0.012 0.296 0.587 0.366 0.285 0.569 0.370 0.240
2013 0.652 0.654 0.552 0.614 0.786 0.270 0.270 0.018 0.338 0.454 0.382 0.384 0.536 0.276 0.333
2014 0.652 0.684 0.501 0.611 0.812 0.238 0.312 0.011 0.191 0.437 0.414 0.372 0.490 0.420 0.376
2015 0.762 0.815 0.635 0.713 0.884 0.403 0.606 0.000 0.470 0.535 0.359 0.209 0.635 0.242 0.349
Average 0.680 0.702 0.568 0.646 0.805 0.292 0.359 0.015 0.300 0.496 0.388 0.344 0.554 0.346 0.309
CORPORATE SUSTAINABILITY PERFORMANCE OF CHINESE FIRMS 9
credit in different industries based on their environmental impacts, technologies, and regulations
should be issued to better facilitate the use of green credit at financial firms.
Moreover, technology spillovers from industries with higher efficiency to industries with lower
performance can help narrow the technology gaps across industries. Traditional thinking usually
focuses on technology spillovers from the services to manufacturing, but some research demonstrates
a two-way spillover effect as a result of growth in these two industries (Clemes, Arifa, and Gani
2003; Kuan 2017; Wang and Shi 2017). Accordingly, intra-industrial integration and cooperation
should help release the potential for efficiency gains by financial firms. This conclusion also applies
to firms in construction/mining and services.
Last but not least, having different paths to being green in different industries should be
considered. The contributions of management and technology to efficiency loss also differ for
firms in divergent sectors. The MTIs in manufacturing are mainly due to insufficient management,
whereas technology inefficiency is mainly responsible for the MTIs in finance. Technology
progress and innovation, including energy conservation and emissions abatement, are advocated
and promoted at various levels in manufacturing. These efforts have contributed to efficiency
enhancement and green development in manufacturing (Wu et al. 2012; Zhang, Hao, and Song
2016). Improvements in management sufficiency and allocation efficiency will facilitate efficiency
gains in manufacturing.
The empirical results also show that the financial sector’s technology gap is a critical obstacle to
efficiency gains. Technological advancement in finance, which is a critical support sector, can be
easily overlooked. However, technical advancement in equipment, data analyses, risk aversion, and
financial products, especially green financial products, are crucial to the sustainable development of
financial firms. For example, conventional banking activities have been deeply influenced by the
rapid development of internet technology (Srivastava 2014). How to absorb technologies and knowl-
edge, such as cloud computing and big data based on IT, in the banking business to magnify financial
institutions’ efficiency, competitiveness, and greenness should be further emphasized by decision-
makers of financial institutions. Further, our results indicate that firms from construction/mining and
service need to advance both technologies and managerial experience to stimulate gains in sustain-
ability efficiency. In summary, general and context-specific guidance and strategies should be care-
fully noted, discussed, and implemented in line with the characteristics of various industries.
In addition, while we offer insights into the corporate sustainability performance, our study has
several limitations that could be addressed in future studies. Our sample consists of only Chinese-listed
large companies in four sectors. Future studies should expand the research sample to include small and
medium-size firms in further industries. Future studies could also explore other country settings and
potential factors that explain efficiency loss other than technology gaps and managerial failure.
Funding
The authors are grateful for the support provided by the National Natural Science Foundation of
China (71704010, 71771024, and 71873103), the Humanities and Social Science project of Ministry
of Education of China (17YJC630163 and 18YJC910011), the Social Science Research Foundation
of Beijing (18JDYJB021, 17JDGLA010) and Fundamental Research Funds for the Central
Universities (FRF-TP-18-007A2).
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