Business Model Canvas Bluefam

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Key Partners Key Activities Value Customer Customer

proposition relationship segments


Suppliers of unique Curating unique
items for gift boxes and personalized Bluefam Gifting Personalized Individuals looking
currently YOODE. gift boxes. services offers customer for unique and
unique and services. personalized gifts
Logistics and Partnering with personalized gift for their loved ones.
shipping partners: suppliers and boxes for any Active social
Dunzo and logistics partners. occasion. media Corporations
Delhivery. presence. seeking corporate
Marketing and Convinent and gifting solutions for
Advertising the gift hassle free gifting Gathering employees, clients
boxes. experience. customer and partners.
feedback and
Managing High quality items incorporating Event planners and
customer ordes at reasonable suggestions for wedding
and feedback. prices. improvement. coordinators
seeking gifting
Emphasis on options for guests
sustainability and and participants.
eco-friendliness.

Key Resources Channels

Suppliers of uniue items for gift boxes. Social media platforms.

Skilled designers for gift boxes. Referral marketing from satisfied customers.

Logistics and shipping infrastructure. Partnerships with corporations for bulk


orders.
Technology infrastructure for managing
orders, payments and customer data.

Cost Structure Revenue streams

Cost of purchasing items for gift boxes. Sales revenue from gift box purchases.

Marketing and advertising expenses. Commission from suppliers for featuring their
products in the gift boxes.
Shipping and logistics expenses.

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