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How to Write a Gas Station Business Plan [Sample Template]

Are you about starting a gas station with convenience store? If YES, here is a complete sample gas
station business plan template & (petrol filling station) feasibility report for starting a gas station.
Starting a gas station or filling station or petroleum station as it is typically called in some parts of
the world is indeed one of the means of owning a business portfolio in the oil and gas industry.

This is for sure one business that has made a lot of people millionaires or even billionaires. It is
true that playing in the gas industry might require loads of funds, but in the long run it sure does
pay.
Table of Content [show]

What Does It Take to Start a Gas Station Successfully?

If you are looking to start a gas station business, the care has to be taken in deciding on the area
you want to delve into. You will also be required to carry out various market researches. Why is
this important, you may ask? This is especially important because of the level of knowledge about
the trade that you will be required to garner. Knowledge is indeed very important in the gas
industry.

Yet another thing that you would have to take really seriously is the writing of a business plan.
The business plan is one manuscript that has continued to be important. This is because it serves
as a good blueprint on top which every business should be built.

On the other hand, not everyone knows how to write a business plan. This is because of the
technicality which is involved in the activity. That said now here is a sample gas station business
plan;
A Sample Gas Station Business Plan Template
1. Industry Overview
A gas station which also called a petrol station, filling station, fueling station, or service station is
a business facility which retails gasoline (petrol), diesel and lubricants for motor vehicles. Gas
stations offer one of three types of service to their customers: full service, minimum service or
self-service.

A full service gas station has attendants who operates the pumps, often wipes the windshield, and
sometimes checks the vehicle’s oil level and tire pressure, then collects payment and perhaps a
small tip and a minimum service gas station has attendants that operates the pumps. This is often
required due to laws in some cities that prohibit customers from operating the pumps themselves.

While in self – service gas stations the customer performs all required service. Instructions
informing the customer of filling procedures and cautions are clearly displayed on each pump.
Customers are expected to go to the store or go to a booth to give payment to an employee of the
station and lastly we have the unmanned gas station that make use of card – lock (or pay-at-the-
pump) system, these gas station are completely unmanned.

The Gas Stations industry over the years has experienced a modest amount of volatility. As a
matter of fact, as more Americans acquire automobiles, the total vehicle miles increased and this
gives room to increase in the demand of gasoline. So also, as per capita disposable income
continued to increase, some automobile owners would choose to go for premium fuel, which is
priced higher than lower-octane fuel.

Just like other industry, the Gas Stations industry has also experienced its fair share of ups and
downs over the last five years. As a result of strengthening domestic economy and improvement in
employment over the early part of the last five years, the Gas Station Industry also experienced
improvement in performance.

The Gas Station industry is indeed a very large industry and pretty much thriving in all the parts of
the world. Statistics has it that in the united states of America alone, there are about 10,719
licensed Gas Station businesses responsible for employing about 120,226employees and the
industry rakes in a whooping sum of $106bn annually.

The major breakthrough in the gas station industry came as a result of the increase in automobile
ownership which can be attributed to Henry Ford when he started to sell automobiles that the
middle class could afford resulted. The gas industry therefore, experienced a great boom that has
continued to affect nearly all economies of the world.

In the bid to stay afloat in the highly competitive gas station industry, owners of gas stations now
go the extra mile to ensure that they make their facility welcoming and conducive for customers.
Gas stations now have vulcanizing services, car wash, convenience stores, coffee bars, snack bars,
and cigar lounge within their facility so as to leverage on the opportunities around them to
generate more income.

Although the gas station industry can be said to be a competitive industry, but it does not in any
way stop entrepreneurs who are creative and financially capable to still make headway in the
industry. It is indeed a profitable industry especially when the business is well located.

No doubt busy highways and busy cities with growing population is highly suitable for gas
stations. The catch is that if there are automobile users in any city, then the city would have need
for a gas station.

2. Executive Summary
Sunny Star® Gas Station is a fully registered and licensed standard gas station that will be located
along a busy highway in Miami – Florida, U.S. Our chains of gas stations that will be scattered
all around major cities in the United States of America will adopt full service, minimum service
and self-service as it suits the location

Our basic services and products offering to our highly esteemed customers as a standard gas
station are retailing of gasoline (petrol), diesel and lubricants for motor vehicles. We will make
sure that we give our consumers nothing short of the very best. We will also run a convenience
store, car wash, vulcanizing services, wheel balancing services, wheel alignment services and
other related automobile repair services.

We are quite aware that in order to become the number one choice for automobile owners who ply
the route where our gas stations will be located, we must continue to make our gas station
welcoming, easy to operate and that is exactly what we will do.

We are open to the use of latest technology in the gas station industry. No doubt our excellent
customer service and the range of additional complementary services we offer will position us to
become one of the most preferred gas stations in Miami – Florida.

At Sunny Star® Gas Station, we are passionate in the pursuit of excellence and financial success
with uncompromising services and integrity. We are in the industry to make a positive mark. We
are quite optimistic that our values and quality of products and service offering will help us drive
our gas station business to enviable heights and also help us attract the numbers of clients that will
make the business highly profitable.

We are a company that will be dedicated to establishing and maintaining the best practices as it
relates to the gas station industry.

Sunny Star® Gas Stations will ensure that all our customers are given first class treatment
whenever they visit our gas stations. Customer care is one of the tools that we plan to have in
order to charm our clients and turn them to loyalists.

We have a CRM software that will enable us manage a one on one relationship with our customers
no matter how large the numbers of our customer base may grow to. We will ensure that we get
our customers involved when making some business decisions that will directly or indirectly affect
them.

Sunny Star® Gas Stations is owned and managed by Mr. Craig McCarthy and family. The
business will be financed by the Mr. Craig McCarthy family and they will be actively involved in
the day to day operation of the Gas stations. Mr. Craig McCarthy has a B.Sc. in Business
Administration and Management and he has well over 15 years of experience in the service
industry.

3. Our Products and Services

Sunny Star® Gas Station is a fully registered and licensed standard gas station that is positioned in
the gas station industry in the United States of America to maximize profits. Aside from the point
that we will be retailing gasoline and diesel, we will also engage in other complimentary services
that will help us maximize profits.

We have designed products and services that will not only help to meet the demands of the people,
but also to put good money in our pockets. These are the products and services that will be made
available to our customers;

Gas
Diesel
Automotive services (e.g. repairs, car washes and general parts)
Nonautomotive fuel
Retailing automotive fuels (e.g. diesel fuel and gasoline)
Selling automotive-related goods
Providing automotive-repair services
Providing Wheel Alignment, Wheel Balancing and Vulcanizing Services
Retailing of Groceries and soft drinks et al
4. Our Mission and Vision Statement
Our Vision is to operate chains of gas stations in major cities in the United States of America.
Our mission is to develop a highly successful and profitable chains of gas station business with
state of the art facility and latest technology; a business that will not only meet the needs of her
clients but also supersede their expectations.
Our Business Structure

Sunny Star® Gas Stations is set to become one of the leading gas station business in the whole of
Florida and other cities where our chains of gas stations will be located hence the need for us to
build a solid business foundation and business structure that will enable us achieve our aims and
objectives.

Excellent customer service and efficiency are top priority for us which is why we will ensure that
we look for applicants that match the picture of the business who want to build before hiring them.
Although we will provide trainings in areas such as excellent customers services et al, but we will
ensure that we shortlist applicants that are customer centric.

In essence, we want to build a team, a dedicated workforce that will work together to help the
organization achieve its set targets.

We will not only hire attendants that will help supervise our gas stations and attend to customers
need when they patronize our services, but we will also hire employees that will manage our
convenience store, cash wash, coffee café, cigar lounge, snacks bar, vulcanizing services, wheel
balancing, wheel alignment and other automobile repair and maintenance services.
Sunny Star® Gas Stations will employ customer centric and skilled people to occupy the
following position;

Chief Executive Officer

Gas Station Manager
Accountant / Cashier
Human Resource and Admin Manager
Pump Attendant
Convenience Store, Coffee Café, Snacks Bar, Cigar Lounge Manager
Vulcanizing Services, Wheel Balancing, Wheel Alignment and Automobile Repairs and
Maintenance Manager
Carwash Manager
Security Guard
5. Job Roles and Responsibilities
Chief Executive Officer – CEO (Owner):

Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching,

counseling, and disciplining managers; communicating values, strategies, and objectives;
assigning accountabilities; planning, monitoring, and appraising job results; developing
incentives; developing a climate for offering information and opinions; providing educational
opportunities.
Creating, communicating, and implementing the organization’s vision, mission, and overall
direction – i.e. leading the development and implementation of the overall organization’s
strategy.
Responsible for fixing prices and signing business deals
Responsible for providing direction for the business
Creates, communicates, and implements the organization’s vision, mission, and overall direction
– i.e. leading the development and implementation of the overall organization’s strategy.
Responsible for signing checks and documents on behalf of the company
Evaluates the success of the organization
Gas Station Manager

Responsible for overseeing the smooth running of the gas station

Map out strategy that will lead to efficiency amongst workers
Responsible for training, evaluation and assessment of workers
Ensures operation of equipment by completing preventive maintenance requirements; calling for
repairs.
Ensures that the gas station meets the expected safety and health standard at all times.
Human Resources and Admin Manager

Responsible for overseeing the smooth running of HR and administrative tasks for the
organization
Updates job knowledge by participating in educational opportunities; reading professional
publications; maintaining personal networks; participating in professional organizations.
Enhances department and organization reputation by accepting ownership for accomplishing new
and different requests; exploring opportunities to add value to job accomplishments.
Defines job positions for recruitment and managing interviewing process
Carrying out staff induction for new team members
Responsible for training, evaluation and assessment of employees
Oversee the smooth running of the daily office and factory activities.
Convenience Store, Coffee Café, Snacks Bar, and Cigar Lounge Manager

Interact with customers; take orders for coffee and snacks.

Responsible for preparing different flavor and style of coffee for customers
Make lists of supplies in conjunction with the bar manager

Ensure that each cup of coffee that leaves the kitchen is tailor made and meet the request of each
customer
Responsible for quality control
Assess customers’ needs and preferences and make recommendations
Make lists of supplies in conjunction with the management
Prepare inventory or purchase requisitions as needed to replenish supplies.
Ensure that the assigned bar area is fully equipped with tools and products needed for Mixing
beverages and serving guests.
Responsible for managing the cigar lounge
Assess customers’ needs and preferences and make recommendations
Make lists of supplies in conjunction with the management
Prepare inventory or purchase requisitions as needed to re – stock the lounge.
Clear ashtrays regularly
Ensure that the assigned lounge area is fully equipped with tools and products needed to by our
clients
Accountant / Cashier

Responsible for preparing financial reports, budgets, and financial statements for the organization
Provides managements with financial analyses, development budgets, and accounting reports;
analyzes financial feasibility for the most complex proposed projects; conducts market research to
forecast trends and business conditions.

Responsible for financial forecasting and risks analysis.

Performs cash management, general ledger accounting, and financial reporting
Responsible for developing and managing financial systems and policies
Responsible for administering payrolls
Ensures compliance with taxation legislation
Handles all financial transactions for the organization
Serves as internal auditor for the organization
Pump Attendants
Mans the various gas pump machines (in fully services gas stations)
Assists customers as required by them especially on how to operate our gas pump machines (in
self – service gas stations)
Provides change for customers
Handle any other duty as assigned by the gas station manager
Vulcanizing Services, Wheel Balancing, Wheel Alignment and Automobile Repairs and
Maintenance Manager

Responsible for running our vulcanizing services, wheel balancing services, wheel alignment
services and automobile repairs maintenance services
Assists customers as required by them especially when it relates to choosing the right lubricants to
use and the right time to service their automobiles

Handles any other duty as assigned by the gas station manager

Car wash Manager

Wash and thoroughly clean cars (exterior car washing, interior cleaning, and waxing services),
trucks and bikes et al
Handle and move objects, such as glasses, dish and bottles, using hands and arms.
Cleans up after customers and clean work area.
Clears ashtrays as and when required.
Washes glassware and utensils after each use.
Maintains a clean working area by sweeping, vacuuming, dusting, cleaning of glass doors and
windows, etc. if required.
Ensures that toiletries and supplies don’t run out of stock
Handle any other duty as assigned by the gas station manager.
Security Guards

Ensures that the facility is secured at all time

Controls traffic and organize parking
Gives security tips to staff members from time to time
Patrols around the building on a 24 hours basis
Submits security reports weekly
Handles any other duty as assigned by the gas station manager
6. SWOT Analysis
Knowing the strength and weakness of any business is one of the right steps to take in business.
No doubt starting a gas station is indeed capital intensive especially for aspiring entrepreneurs
who may not have huge sum of money saved up in a bank.

We are aware that it will require loads of cash to set up a standard gas station in Miami – Florida
which is why we decided to do all that is required to build a profitable business; we don’t intend
to invest our hard earn money in a business that we know we are not truly cut out for. One of the
tools that is required to position us in building a successful gas station business is SWOT
Analysis.

We hired the services of Dr. Memphis Iverson, an HR and Business consultant who is based in
Miami Florida to help us conduct SWOT analysis for our company and he did a pretty good job
for us. Here is a of the result we got from the SWOT analysis that was conducted on behalf of
Sunny Star® Gas Stations, Miami – Florida;

Strength:
Sunny Star® Gas Stations is centrally located along one of the busiest highways in Miami –
Florida; our location is in fact one of our major strength. Aside from the basic service that we
offer, we also offer complimentary services that most of our competitors are not offering.

So also the vast experience of our management team, we have people on board who are highly
experienced and understands how to grow business from the scratch to becoming a national
phenomenon and our attendants are well groomed to handle various classes of customers; our
excellent customer service culture will definitely count as a strong strength for the business.

Weakness:
Our perceived weakness could be the fact it is a new gas station business which is owned by an
individual (a small family), and we may not have the financial capacity to sustain the kind of
publicity that can give us leverage and start operating chains of gas stations in various cities in the
United States as planned.

Opportunities:
We are centrally located in one of the busiest highways in Miami – Florida and we are open to all
the available opportunities that the city has to offer. Our business concept also positioned us to
attract people who like doing their shopping, washing and servicing their automobile in gas
stations. Miami is one of the densely populated cities in Florida, and indeed populations translate
to opportunities.

Threat:
One of the major threats that confront businesses all over the world is economic downturn; when
the economy is bad it affects consumers spending which in turn impacts businesses negatively.
Another threat that we are likely going to face to confront us is the emergence of a new gas station
within the same location where ours is located.

7. MARKET ANALYSIS
Market Trends
There is hardly anyone who doesn’t have a need for gas, this is why it is really vital that one
keys into this industry. One of the trends in the gas station industry is that, in the bid to stay afloat
in the highly competitive gas station industry, owners of gas stations now go the extra mile to
ensure that they make their facility welcoming and conducive for customers.

Gas stations now have vulcanizing services, car wash, convenience stores, coffee bars, snack bars,
and cigar lounge within their facility so as to leverage on the opportunities around them to
generate more income.

Another trend is the adoption of the underground modular gas station model. The underground
modular gas station is a construction model for gas stations that was developed and patented by U-
Cont Oy Ltd which is based in Finland in 1993.

Subsequently the same system was used in Florida, USA. While the Above-ground modular gas
stations were built in the 1980s in Eastern Europe and especially in Russia Federation, but they
were not adopted in other parts of Europe because of the stations’ lack of safety in case of fire
outbreak.

8. Our Target Market

Before choosing a location for our gas station business, we conducted our feasibility studies and
market survey and we were able to identify the location that will benefit greatly from our products
and service offerings which is why we deiced to settle for Miami – Florida.

Essentially those who will benefit from our service offering are automobile owners / drivers and
they are of course busy corporate executives, business owners, households, students and travelers /
visitors / tourist et al. They are the category of people that we intend marketing our gas station
services to.

Our Competitive Advantage

From our recently concluded feasibility studies and market survey, we observed that there are
several gas station businesses spread all over the city of Miami – Florida, as a matter of fact,
there are about 3 standard gas stations close to same locations as ours. This goes to show that there
is stiffer competition in the industry.

Before launching our gas station we have critically studied the market and we know that we have
some form of competitive edge. Our competitive advantage is that we have a standard gas station
facility that offers additional complementary services that will definitely help us attract and retain
customers.

Another competitive advantage that we have is the vast experience of our management team, we
have people on board who are highly experienced and understands how to grow business from the
scratch to becoming a national phenomenon. So also the wide varieties of other complimentary
services and products that we offer and of course our excellent customer service culture will
definitely count as a strong strength for the business.
One thing is certain, we will ensure that in future, we open our gas stations in various cities in the
United States of America and also sell our franchise. With that our brand will be well
communicated and accepted nationally.

9. SALES AND MARKETING STRATEGY

Sources of Income

Sunny Star® Gas Station is established with the aim of maximizing profit in the gas station
industry in the United States of America and we are going to go all the way to ensure that we do
all it takes to generate enough incomes from both our basic product and services offerings and our
complimentary services.

Sunny Star® Gas Station will generate income by offering the following services and products;

Gas
Diesel
Automotive services (e.g. repairs, car washes and general parts)
Nonautomotive fuel
Retailing automotive fuels (e.g. diesel fuel and gasoline)
Selling automotive-related goods
Providing automotive-repair services
Providing Wheel Alignment, Wheel Balancing and Vulcanizing Services
Retailing of Groceries and soft drinks et al
10. Sales Forecast
It is important to state that our sales forecast is based on the data gathered during our feasibility
study and also some of the assumptions readily available on the field with reference to similar
business in Miami – Florida. We know that we are well positioned and we will definitely attract
clients that will not only patronize our gas station but will also patronize our complimentary
services which will help increase our income.

Below is the sale projection for Sunny Star® Gas Station, it is based on the location of our gas
station and the type of services and products that we will be offering;

First Year-: $500,000

Second Year-: $1,500,000
Third Year-: $2,500,000
N.B: This projection is done based on what is obtainable in the industry and with the assumption
that there won’t be any gas station offering same additional services like us within 4.5 miles
radius from our gas station facility.

Marketing Strategy and Sales Strategy

The marketing strategy for Sunny Star® Gas Station is going to be driven basically by making
available standard and safe gasoline and diesel et al, excellent customer service and provision of
complimentary services. We will work hard to build a loyal customer base; customers that will
always patronize us over and over again and as well help us use word of mouth publicity to get
their friends and acquaintance to patronize us.

We want to drive sales via making available easy to use fuel pumping machines (for self –
services) et al. We are quite aware of how satisfied customers drive business growth especially
businesses like gas station which is why we will always ensure that our customer service and
facility are top notch.

Over and above, our unique selling proposition is that we have various complementary service
offerings such as convenience store, coffee café, snacks bar, cigar lounge, vulcanizing services,
wheel balancing, wheel alignment, carwash and automobile repairs and maintenance services. We
will also retail lubricants and other related products.

In view of that, we are going to adopt the following strategies to ensure that we do not only attract
customers but ensure that they become loyal customer. Part of the marketing and sales strategies
that we will adopt are;

Introduce our gas station by sending introductory letters to residence, transport companies,
merchants and other stakeholders both in Miami and in other cities in the State of Florida
Open our gas station with a party so as to capture the attention of residence who are our first
targets
Advertise our gas station on national dailies, local TV stations and local radio station
Promote our gas station online via our official website and all available social media platforms
Continuously Improving the performance of our brands
Hire the services of experts to make our brands the first choice for in Miami and other cities where
we will open a gas station
Delivering consistent customer experiences to all our clients; making our first impression count
positively
Make use of attractive hand bills to create awareness and also to give direction to our gas station
Adopt direct mailing coupon marketing approach
Position our signage / flexi banners at strategic places
Create a loyalty plan that will enable us reward our regular customers
Engage on road shows within our neighborhood to create awareness for our Laundromat business.
11. Publicity and Advertising Strategy
Despite the fact that our gas station is a standard one with a wide range of other complimentary
services and products that can favorably compete with other leading brands in the gas station
industry, we will still go ahead to intensify publicity for all our products and brand. We are going
to explore all available means to promote Sunny Star® Gas Station.
Sunny Star® Gas Station has a long term plan of opening our gas stations in various locations all
around key cities in the United States of America which is why we will deliberately build our
brand to be well accepted in Miami – Florida before venturing out.
As a matter of fact, our publicity and advertising strategy is not solely for selling our products and
services but to also effectively communicate our brand. Here are the platforms we intend
leveraging on to promote and advertise Sunny Star® Gas Station;

Place adverts on both print (community based newspapers and magazines) and electronic media
platforms
Sponsor relevant community programs
Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, et al to
promote our brand
Install our Bill Boards on strategic locations in Miami – Florida and all around major cities in the
United States of America
Engage in road show from time to time in targeted communities
Distribute our fliers and handbills in target areas
Position our Flexi Banners at strategic positions in the location where we intend getting customers
to start patronizing our products and services.
Ensure that all our staff members wear our customized clothes, and all our official cars, fuel
tankers and trucks are customized and well branded.
12. Our Pricing Strategy
It is the wish of all businesses to have a pricing system that will yield loads of profits for them; as
such we are working on having very competitive pricing. At Sunny Star® Gas Station, our pricing
system is going to be based on what is obtainable in the industry, we don’t intend to charge more
(except for premium and customized services) and we don’t intend to charge less than our
competitors are offering in Miami – Florida.

Be that as it may, the management of Sunny Star® Gas Station have put plans in place to offer
discounts for our complimentary services and products once in a while and also to reward our
loyal customers especially when they refer clients to us.

The prices of our products (snacks, cup of coffee, cigar, detergents et al) and services (vulcanizing,
wheel balancing, wheel alignment, car wash, and automobile repair and services) will be same as
what is obtainable in any part of the United States of America.

Payment Options
At Sunny Star® Gas Station, our payment policy is all inclusive because we are quite aware that
different people prefer different payment options as it suits them. We will work really hard to
make sure that all our clients are given payment methods that suit them.

Here are the payment options that will be available in every of our outlets;

Payment by cash
Payment via Point of Sale (POS) Machine
Payment via online bank transfer (online payment portal)
Payment via Mobile money
In view of the above, we have chosen banking platforms that will help us achieve our payment
plans without any itches.

13. Startup Expenditure (Budget)

When it comes to starting a gas station business, loads of factors influences the amount that will
be required to successful launch the business. Factors like the location you intend starting the
business, the size of gas station business you want to start i.e. the number of complimentary
services you want to add to the business, and of course the state of the economy as at when you
intend start the business.

This is the key areas where we will spend our start – up capital on;

The Total Fee for Registering the Business in Miami – Florida – $750.
Legal expenses for obtaining licenses (Health department license and business license) and
permits (Fire department permit, Air and water pollution control permit, and Sign permit et al) –
$4,500.
Marketing promotion expenses (2,000 flyers at $0.04 per copy) for the total amount of $3,580.
Cost for hiring Business Consultant – $2,000.
Insurance (general liability, theft, workers’ compensation and property casualty) coverage at a
total premium – $30,800.
Cost of accounting software, CRM software and Payroll Software – $3,000
Cost for leasing facility for the gas station – $70,000.
Cost for facility remodeling – $50,000.
Other start-up expenses including stationery – $1000
Phone and Utilities (gas, sewer, water and electric) deposits – ($3,500).
Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $40,000
The cost for Start-up inventory – $250,000
Storage hardware (bins, utensil rack, shelves, glasses case) – $2,720
The cost for Washer hook-up fees (sewer connection) – $800
Cost for serving area equipment for coffee café and snacks bar ( glasses, flatware) – $5,000
Cost for fuel dispensing machines and equipment (automobile repair tools, vulcanizing tools, and
wheel alignment tools- $250,000
The cost for the purchase of furniture and gadgets (Printers, Telephone, TVs, Sound System,
vacuum cleaner, tables and chairs et al) – $30,000.
The cost of Launching a Website – $600
The cost for our grand opening party – $5,500
Miscellaneous supplies (cleaning supplies, soap, invoices for wash-and-fold, bathroom supplies,
etc.) – $10,000
We would need an estimate of $1 million to successfully launch our gas station business in Miami
– Florida. Please note that the startup cost is higher than the average startup cost for a gas station
business simply because we intend adding coffee café, snacks bar, cigar lounge, car wash,
convenience store and other complimentary services.

Generating Funding / Startup Capital for Sunny Star® Gas Station

Sunny Star® Gas Station is a family business that is owned and financed by Mr. Craig McCarthy
and family. They do not intend to welcome any external business partner which is why he has
decided to restrict the sourcing of the start – up capital to 3 major sources.

These are the areas we intend generating our start – up capital;

Generate part of the start – up capital from personal savings and sell of stocks
Source for soft loans from family members and friends
Apply for loan from my Bank
N.B: We have been able to generate about $250,000 (Personal savings $200,000 and soft loan
from family members $50,000) and we are at the final stages of obtaining a loan facility of
$750,000 from our bank. All the papers and document have been signed and submitted, the loan
has been approved and any moment from now our account will be credited with the amount.

14. Sustainability and Expansion Strategy

The future of a business lies in the numbers of loyal customers that they have the capacity and
competence of the employees, their investment strategy and the business structure. If any of these
factors is missing from a business (company), then it won’t be too long before the business close
shop.

Sunny Star® Gas Station will ensure that all the factors listed above are reinforced on a regular
basis, we will continue to improvise with our products and services and also we will engage in
continuous capacity building of our workforce. As a matter of fact, profit-sharing arrangement will
be made available to all our management staff and it will be based on their performance for a
period of five years or more.

We will make sure that the right foundation, structures and processes are put in place to ensure
that staff welfare is well taken of. Our company’s corporate culture is designed to drive our
business to greater heights and training and re – training of our workforce is at the top burner.

Check List / Milestone

Business Name Availability Check: Completed

Business Registration: Completed
Opening of Corporate Bank Accounts: Completed
Securing Point of Sales (POS) Machines: Completed
Opening Mobile Money Accounts: Completed
Opening Online Payment Platforms: Completed
Application and Obtaining Tax Payer’s ID: In Progress
Application for business license and permit: Completed
Purchase of Insurance for the Business: Completed
Leasing of facility and construction of our gas station: In Progress
Conducting Feasibility Studies: Completed
Generating capital from family members: Completed
Applications for Loan from the bank: In Progress
Writing of Business Plan: Completed
Drafting of Employee’s Handbook: Completed
Drafting of Contract Documents and other relevant Legal Documents: In Progress
Design of The Company’s Logo: Completed
Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
Recruitment of employees: In Progress
Purchase of fuel dispensing machines (pumps) and equipment (automobile repair tools,
vulcanizing tools, and wheel alignment tools: Completed
Purchase of the Needed furniture, racks, shelves, computers, electronic appliances, office
appliances and CCTV: In progress
Creating Official Website for the Company: In Progress
Creating Awareness for the business both online and around the community: In Progress
Health and Safety and Fire Safety Arrangement (License): Secured
Opening party / launching party planning: In Progress
Establishing business relationship with vendors – wholesale suppliers / merchants: In Progress
Purchase of fuel tankers and trucks: Completed.

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