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CH 0 Introduction
CH 0 Introduction
Course introduction
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Instructor Information
Email: jinlee47@kookmin.ac.kr
Office: Business building room 206
Office Hour: By appointment
Research Interest
Exogenous shocks and multinational enterprise (MNE) strategy
Foreign subsidiary management
Corporate governance
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Course Description
This course is designed to introduce the core concepts and theories of international business.
By covering the nature of international business and how it differs from purely domestic firms,
special attention will be given to the various issues that stem from international business
environment (e.g., economic, political, legal, and cultural aspects) and how they affect the
strategic decisions of multinational enterprises.
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Course Materials
Textbook
Global Business Today (10th Edition) by Hill & Hult
McGraw-Hill
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Grading
Grading Requirements Weights
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Business Plan Project (30%)
Each group is required to choose one Korean company and a foreign country that the firm
might be intrigued to enter.
Based on the choices your groups make, your group is responsible for writing one research
paper that performs a thorough analysis of the business environment of a country, taking into
account the political, economic, and socioeconomic factors that affect companies.
Such an analysis would be similar to part of the analysis you would perform as a manager
considering entering a country.
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Class participation (10%)
You are strongly encouraged to contribute to the course by sharing your original ideas.
Please keep in mind that your original ideas discussed in class should be based on your
logic built on your understanding of the lecture slides, assigned cases, or other
supplementary materials.
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Class Attendance (5%)
❑ While there would be no penalty as long as you miss up to 2 session, further absences will result in the loss of your total grade for
each absence.
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Peer Evaluation (5%)
In order to mitigate the free rider issue, you will evaluate your teammates at the end of
the semester. 9
Midterm & Final Exam (25%)
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Course Overview
Introduction
Globalization
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Why do you take international business?
➢ What is your goal and how do you expect this course to contribute to
that?
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What do we learn in international business ?
Accounting
MIS
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