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What Is Stopping The Automotive Industry From Going Green? A Systematic Review of Barriers To Green Innovation in The Automotive Industry
What Is Stopping The Automotive Industry From Going Green? A Systematic Review of Barriers To Green Innovation in The Automotive Industry
Review
a r t i c l e i n f o a b s t r a c t
Article history: The implementation of green innovation in the automotive industry (IGIAI) has attracted attention of
Received 17 October 2019 both decision-makers and researchers over the last few years. However, research has demonstrated that
Received in revised form IGIAI faces several barriers. This paper aims to synthesize the existing literature that pertains on barriers
14 July 2020
to IGIAI. Using a systematic review method, this article seeks to advance knowledge by grouping all
Accepted 28 July 2020
barriers into six blocks: barriers related to resources, to behaviors, to information, to technology, to laws
Available online 1 August 2020
and regulations and to organizational barriers. The article reveals the existence of some causal links
Handling editor. Prof. Jiri Jaromir Klemes between the groups of barriers and emphasizes that the dominant barriers are related to behaviors and
resources. Moreover, some research gaps in the literature have been identified and presented.
Keywords: © 2020 Elsevier Ltd. All rights reserved.
Green innovation
Automotive industry
Barriers
Implementation
Systematic review
Contents
1. Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
2. Protocol and method . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
2.1. Aim and research question . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
2.2. Inclusion and exclusion criteria . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
2.3. Localization strategy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
3. Results and analysis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
3.1. Distribution per database and review . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
3.2. Trend of publication . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
3.3. Distribution of the number of publications by countries studied . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
3.4. Distribution of publication by methodology used . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
4. Analytical trends . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
4.1. Barriers to IGIAI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
4.1.1. Barriers related to resources . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
4.1.2. Barriers related to behaviors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
4.1.3. Barriers related to information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
4.1.4. Barriers related to technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
* Corresponding author.
E-mail addresses: Paulin.gohoungodji.1@ulaval.ca (P. Gohoungodji), amoin-
bernadine.ndri.1@ulaval.ca (A.B. N'Dri), jean-michel.latulippe.1@ulaval.ca
(J.-M. Latulippe), leiria.adriana@gmail.com (A.L.B. Matos).
https://doi.org/10.1016/j.jclepro.2020.123524
0959-6526/© 2020 Elsevier Ltd. All rights reserved.
2 P. Gohoungodji et al. / Journal of Cleaner Production 277 (2020) 123524
The systematic literature review is defined as a method for The strategy localization or data extraction defines how the
identifying, evaluating and analyzing published primary studies in information required for each primary study is obtained. In this
order to answer a specific research question (Staples and Niazi, article, the strategy used for locating the articles is divided into
2006). For Cooper et al. (2018), the aim of such a research three steps:
approach is to provide a transparent report on the identification of
the study, thus informing readers of what has been done to identify 1 Following the advice of an expert librarian, we chose to carry out
the studies and how the results of the review fit into the relevant systematic computer searches of academic articles in five
evidence. multidisciplinary databases: ABI/Inform Global, Business Source
In view of the growing importance of environmental issues in
Premier, Web of science, Cairn info and Erudit. Those searches
broader society, several studies have focused on examining barriers were performed using the following keyword string:
to green innovation in the automotive industry in recent years (e.g. {(“automobile industry” OR “auto* industry” OR “car in-
Luthra et al., 2015; Silva et al., 2018; Balon et al., 2016; Luthra et al., dustry” OR “vehicle industry” OR “electric automobile”) AND
2011). However, their research presents different and sometimes (“green innovation” OR “sustainable innovation” OR “eco
disparate results. No studies to date have specifically conducted a innovation” OR “eco-innovation” OR “environmental inno-
systematic synthesis on the barriers to IGIAI. The study by Oliveira, vation”) AND (“obstacles” or “barriers” or “challenges” OR
Espindola, da Silva, da Silva and Rocha (2018), despite their syn- “impediments” or “barriers” OR “brakes” OR “limits” OR
thesis effort, did not specifically address barriers to IGIAI. Therefore, “constraints”).}
this current study is especially interested in the aspects of barriers
to green innovation, since this aspect has not yet been covered in The first results of this research yielded 1744 articles in ABI/
the latest systematic reviews (Kushwaha and Sharma, 2016). Inform Global, 29 in Business Source Premier, 112 in Web of science,
According to Kitchenham (2004), after having demonstrated the
31 in Cairn info, 446 in Erudit and 40 in Transport. Thus, a total of
need for a systematic review, the development of a review protocol 2402 potentially relevant articles were identified. Then, the 41
must be the second step. For this author, the protocol specifies the duplicates found across the various databases were removed.
methods that will be used to undertake a specific systematic review
and reduces the risk of researcher bias. Thus, following Tranfield 2 All articles yielded are submitted to two rounds of sorting.
et al. (2003), our research is based on 5 steps: (1) formulating During the first sorting, the selection was made considering only
explicit research questions; (2) developing inclusion and exclusion the title and summary of each article. This sorting led to the
criteria; (3) locating and identifying studies that meet the inclusion exclusion of 2209 items that did not meet the inclusion criteria.
and exclusion criteria; (4); data extraction, coding and monitoring During this review, we read the title and summary of each
progress; and (5) data synthesis/analysis and reporting results. In article seeking to identify the words auto*industry and its
addition, following Snilstveit et al. (2012), this research employs a homonyms, green innovation and homonyms and barriers and
qualitative narrative method. homonyms. Next, the articles from the first sorting underwent a
second sorting. This second sorting went beyond the parts of the
title and summary and reviewed all parts of the articles. In the
2.1. Aim and research question
end, 118 articles that did not meet the inclusion criteria were
excluded and 36 articles were selected.
This paper aims to synthesize the existing literature concerning
3 A manual search was conducted in the journals that published
barriers to IGIAI in order to provide an integrative conceptual
the most articles among the articles selected at the end of the
framework. In other words, based on the existing literature, this
second sorting (International Journal of Automotive Technology
study proposes to identify, map and synthesize the barriers that
and Management, Revista Produça ~o Online, Journal of Cleaner
hinder the IGIAI. To achieve this objective, we have formulated the
Production, Business strategy and the environment, Measuring
following research questions:
Business Excellence), identifying 2 additional articles that were
not identified during the electronic search.
What are the barriers to IGIAI?
4 Finally, a search in the references of references, following Yuriev
Are there links between those barriers?
et al. (2018), revealed 4 articles that met the inclusion criteria.
Are there any dominant barriers?
In the end, following the process selection process outlined in
Fig. 1, we selected 40 articles that we considered sufficiently rele-
2.2. Inclusion and exclusion criteria vant for the purposes of the present article. The next step was to
carefully read these forty articles and extract data that corre-
In this systematic review, the articles to be selected are those sponded to our research questions, code and understand the data,
that have studied the barriers to green innovation in the automo- synthesize and group the barriers to the IGIAI and analyze their
tive industry. However, we also used additional, complementary recurrence and predominance.
inclusion and exclusion criteria. Regarding the time frame, only
empirical articles published between 1995 and 2018 are included. 3. Results and analysis
The choice of 1995 as the lower bound of our study is justified by
the fact that it was after the Kyoto summit in 1995 that the 3.1. Distribution per database and review
enthusiasm for the implementation of green policies in organiza-
tions was born (COP 21, 2014). In addition, since this study began in The distribution of the chosen articles per database shows that
early 2019, the literature review was limited to articles published the majority of articles (56%) were published in the ABI database,
up until late 2018. Finally, only published peer-reviewed articles with the rest being divided between Web of Science database
were considered e books were excluded due to time and resource (20%), Business Source Premier (12%), Transport (9%) and Cairn.info
constraints, following the recommendations of Thu et al. (2018).
(3%) while Erudit did not return any articles that met the inclusion
4 P. Gohoungodji et al. / Journal of Cleaner Production 277 (2020) 123524
2014; Luthra et al., 2011). For some authors, the low return on in-
vestment or the low level of profits generated by the imple-
mentation of green innovation are obstacles to its adoption in the
industry.
Table 1
Distribution of the selected articles by methodologies.
Total 40 100
2014; Mathiyazhagan et al., 2013). For them, most Indian industries associated with low ownership (Ii and Paolucci, 2001) and the level
are not motivated by social responsibility. These researchers have of absorption capacity of each industry (Sharma et al., 2018;
shown that their low motivation is caused by the absence of Williander, 2006). Also, the lack of knowledge or techniques con-
external pressure due to the lack of binding government policies. stitutes barriers to green innovation in these industries (Ceschin
and Vezzoli, 2010; Silva et al., 2018). Barriers such as difficulties
in developing or designing green technology (Elmquist and
4.1.3. Barriers related to information
Segrestin, 2009) and those related to managing the implementa-
Information-related barriers have received some attention in
tion of eco-responsible hinder the IGIAI (Almeida Copetti et al.,
the specialized literature on barriers to the implementation of
2016).
IGIAI. These barriers refer to limited access to information or dif-
ficulties in interpreting and understanding procedural, technolog-
ical or organizational data on eco-responsible practices (Daily and 4.1.4. Barriers related to technology
Huang, 2001). From the point of view of the implementation of In the literature on barriers to green innovation in the auto-
green innovation, authors have highlighted the difficulties motive industries, technological-related barriers have significantly
P. Gohoungodji et al. / Journal of Cleaner Production 277 (2020) 123524 7
impeded the implementation of sustainable innovation. According innovations in the automotive industry. Lastly, the adoption of
to Muduli et al. (2013), technological barriers are a commitment to environmentally-innovative technologies may be notably hindered
the processes owing to a lack of method or procedure. Several by, among other factors, leaders’ attitudes towards innovation, their
authors (e.g. Da Silva, 2017; Da Silva et al., 2018; Wiedmann et al., perceived control over the innovation process or the degree of so-
2011) have identified barriers of a technical nature, including the cial pressures (Dijk and Montalvo, 2009).
lack of technical knowledge to implement and effectively exploit
green innovative measures. Moreover, Williander (2006) reveals 4.1.5. Organizational barriers
that a low level of technological absorption capacity can be a barrier The organizational barriers refer to the culture and management
to the implementation of green innovation. Furthermore, at the of organizations in the automotive industries. Therefore, several
technological level, the inadequacy of environmentally-innovative barriers have been identified in the relationship management be-
technologies (see Peiro -Signes and Segarra-On ~ a, 2018), which is tween the automotive industries and their partners such as sup-
expressed by the incapacity to adopt technologies necessary for pliers, stakeholders, customers, governments, etc (see e.g., Zhu
sustainability (seen ow Wells, 2010), is a barrier to the imple- et al., 2007). From this perspective, Silva et al. (2018) has
mentation of green innovation. Similarly, the inappropriateness of concluded that there is a lack of integration with stakeholders. In
green technologies with traditional automotive performance addition, economic and political interdependence between the
(Elmquist and Segrestin, 2009) is also a barrier to the imple- automotive industry and other industries makes it difficult to move
mentation of sustainability. Along the same lines, Elmquist and towards green innovation because of its complexity. For Thun &
Segrestin (2009) and Ii and Paolucci (2001) both mention that Müller (2010), dependence on supply chain partners could create
barriers to the implementation of green innovation are linked to barriers to the implementation of green innovation in the auto-
difficulties in changing the existing technology within the auto- motive industries. For example, on the supply side, several authors
motive industries. Research (e.g. Basavaraj et al., 2018; Wells, 2010) have noted the lack of suppliers or their low engagement as a
has shown that cultural distance is also a barrier to the imple- barrier to the implementation of green innovation which the
mentation and adoption of green technology. Furthermore, ac- automotive industry cannot directly control (Silva et al., 2018;
cording to Wells (2010), an incapacity of organization staff to adopt Almeida Copetti et al., 2016; Govindan et al., 2014; Luthra et al.,
the technologies necessary for sustainability hinders green 2011; K. Mathiyazhagan et al., 2013). Finally, the lack of
8 P. Gohoungodji et al. / Journal of Cleaner Production 277 (2020) 123524
government support systems for the automotive industries can lu and Koca,
automotive industries (Williams et al., 2011; Behdiog
inhibit the implementation of green innovation within them 2017).
(Luthra et al., 2011).
Furthermore, the automotive industries have several difficulties
in managing the process of implementing improvements for green 4.2. Links between barriers
innovation (Almeida Copeti et al., 2016). These difficulties are
justified by the lack of commitment from company management The above analysis reveals that there is a relationship between
(e,g, Mudgal et al., 2010). Bureaucracy is another barrier to IGIAI. those barriers and more specifically that each group of barriers has
Arkader (1999) states that excessive bureaucracy occurs due to a at least one direct or indirect cause-and-effect relationship to each
lack of communication between the automotive industry and its of the other groups (see Fig. 4). In fact, the lack of management
suppliers. This bureaucracy is often the main source of adminis- commitment and technical expertise in automotive industries can
trative burdens that slow down green innovation within industries. lead to a lack of environmental and technical knowledge among
Also, barriers to IGIAI can also stem from organizational culture employees (see Da Silva et al., 2018; Mathiyazhagan et al., 2013).
inadequacy (Almeida Copetti et al. (2016). Gesta ~o de barreiras na Moreover, according to Ceschin and Vezzoli (2010) and Luthra et al.
implantaça ~o da produç~ao enxuta: Um estudo no setor automobi- (2011), resistance to changing traditional behaviors in order to
lístico. Revista Produç~
ao Online, 16(1), 313e341.et al., 2016; Sharma adopt new green procedures can also translate into resistance to
et al., 2018; Williander, 2006). Indeed, organizational culture in technological advances. Sometimes, barriers to the implementation
certain industries can be incompatible with the introduction of of green innovation may be linked to the lack of control over
green innovation policies within organizations. According to reverse logistics (Balon, Sharma & Barua, 2016), the inappropri-
Sharma et al. (2018), for instance, organizational cultures in certain ateness of the green technology paradigm (Williander, 2006) or the
industries do not correspond to a win-win situation culture for poor performance of green technologies (Wiedmann et al., 2011).
organizations. In addition, the organizational culture of some in- Furthermore, Mudgal et al. (2010) show that there is a lack of
dustries is incompatible with the practice in reverse logistics. They preparedness due to the low level of adoption of environmental
have an absence of practices or lack of appropriate practice or management systems as a result of ignorance and a lack of
weakness of practice in reverse logistics (Silva et al. 2017, 2018; awareness of the associated benefits, which in turn become a sig-
Balon et al., 2016). nificant barrier. In addition, according to them, the low absorption
Moreover, IGIAI can also be affected by insufficient engagement capacity, caused by the lack of training in green technologies in
(Cordeiro and Drohomeretski, 2013) or the low encouragement in industries, is at the root of the low appropriation or use of these
industries (Luthra et al., 2011) e such as a lack of motivation from technologies. Moreover, a lack of green technology is linked to their
the management side of organizations and/or suppliers. lack of resources in these industries. The lack of technologies may
be related to the high cost of these technologies and the raw ma-
terials that go into the production of green technologies (Ajanovic,
4.1.6. Barriers related to laws and regulations 2015). The existence of low economic performance may also be at
According to Wells (2010), the differences in legislation between the root of the lack of management commitment to IGIAI, which
technology markets in different countries create obstacles for the may also be at the root of resistance to the implementation of green
introduction of green technology in the automotive industries. In technologies. Furthermore, resistance to change may be linked to
turn, Ceschin and Vezzoli (2010) show that the barriers to IGIAI may the lack of employee motivation on the part of automotive industry
be related to the inappropriateness of legislation regarding tech- executives. Lastly, lack of awareness of the importance of envi-
nologies. The barriers can also be related to the diversity and ronmental protection may be at the root of resistance to IGIAI.
complexity of legislation (Li et al., 2014; Hunke and Prause, 2014; In conclusion, the diversity of existing laws on green technology
Thun and Müller, 2010) or the divergence of laws between coun- among countries that have legislated in this direction is thought to
tries (Stone et al., 2008). Moreover, gaps in government policies and be in the center of the complexity behind green technology legis-
regulations can also constitute barriers to green innovation in the lation. For example, in some countries, legislation provides tax
P. Gohoungodji et al. / Journal of Cleaner Production 277 (2020) 123524 9
credits or subsidies to the automotive industry for the acquisition of production of green cars. These are also related to the high in-
green technology (Oliveira, 2018), while in other countries the vestment costs involved in the production of green cars.
legislation does not provide such benefits. This disparity may
therefore affect the competition between these industries on an 5. Contributions
international level.
The contribution of this systematic review is twofold. First, there
4.3. Evolution and dominance of barriers are the academic contributions. This study is the first systematic
review on the barriers to IGIAI, which contributes to reduce this
The analysis of the articles shows the disappearance of some research gap. Consequently, the results obtained in this research
barriers and the appearance of others over the years. For example, shed light on the scientific community's knowledge of the current
barriers such as bureaucracy, tax-taxes and communication diffi- state of research on the barriers to IGIAI. These results also provide
culties between different departments present in the 1990s dis- information on research trends in this topic and identify avenues
appeared after the 2000s. This disappearance can be justified by the for future research.
advent of communication technologies, which has since simplified Second, there are the practical contributions. In this aspect,
administrative procedures and facilitated communication between practitioners may find this article useful because it provides them
stakeholders. Also, the disappearance of tax-taxes can be justified with an overview of the various barriers to IGIAI, the potential links
by the implementation of different policies to encourage ecological between them, identifying the most recurring and also the most
practices throughout the world. Moreover, some barriers have only dominant ones. This knowledge will allow them to anticipate the
appeared at the end of the 2010s. This is the case of barriers related barriers and adjust their actions accordingly in order to better avoid
to lack of interest on the part of management, resistance to tech- them. From this knowledge, leaders may be able to better define or
nological innovation in products and processes within industries, formulate their green innovation strategy or policies. Finally, policy
the complexity of product design or the absence of reverse logistics makers may find in this article information that will enable them to
practices. The lack of interest in innovation may be linked, for better formulate various government policies, such as laws and
example, to the low economic returns of green innovation, while regulations that may further stimulate IGIAI.
the complexity of design is justified by the fact that consumers are
becoming increasingly demanding. 6. Discussion and conclusion
However, some barriers have remained constant over time.
These include problems of absorptive capacity for green technol- The aim of this paper was to synthesize the existing knowledge
ogies, lack of financial resources in industries or the high cost of concerning barriers to IGIAI by providing a conceptual model on
inputs to green technology, difficulties in working with industries the barriers to IGIAI which have been identified across academic
and their suppliers, and the lack of social and environmental re- literature. The findings show that there is a significant number of
sponsibility within the automotive industries. Thus, barriers that barriers to the IGIAI, which can be grouped into six categories,
persist over time mostly include those related to resources and namely: (1) Barriers related to resources; (2) Barriers related to
behavior. Furthermore, the analysis of the selected articles has also behaviors; (3) Barriers related to information; (4) Barriers related to
revealed that not all the barriers revealed in the literature have Technology; (5) Organizational barriers, (6) Barriers related to laws
been empirically tested. Apart from conceptual and theoretical ar- and regulations. In addition, this study has identified the existence
ticles, some empirical studies simply referred to barriers without of a cause and effect relationship between these different barriers,
actually testing them. Despite this, a large number of barriers have as some barriers can directly or indirectly lead to others. The
been tested by the empirical articles. With regard to these barriers, analysis of these relationships revealed that the dominant barriers
several observations can be made (see Fig. 5). First, it is suggested were those related to behaviors, followed by those related to re-
that the barriers most frequently identified with IGIAI are behav- sources. These results therefore confirm our hypothesis that there
ioral barriers. Indeed, this is reflected in several behaviors within is a diversity of barriers at the IGIAI.
the automotive industry, such as the lack of commitment of leaders At the same time, our review has also identified significant gaps
to green innovation and the resistance of employees or suppliers to in the literature. While some of the barriers have been more
go green. Next, the second most commonly listed group of barriers studied, such as those related to production costs and absorption
are those related to resources. Of these barriers, those related to capacity, other barriers have not yet been properly investigated and
high investment costs and lack of resources were the most signif- thus deserve further attention. This is the case, for example, of the
icant. The third group of barriers is those related to the organization limitations related to the adoption of social responsibility by
of industries. These barriers are mainly those related to the man- companies operating in the automotive industry (Basavaraj et al.,
agement of relations between partners and difficulties encountered 2018) and the barriers faced by suppliers such as insufficient sup-
in managing the IIG implementation process. Barriers related to plier training. In parallel, it would be important to further investi-
laws and regulations come in fourth place. This is mainly due to the gate the relationships between suppliers and automotive
divergence of laws and the diversity of regulations that vary from companies, since the commitment of these actors is fundamental to
one country to another. Finally, technology-related and the implementation of innovation in green practices. Also, few
information-related barriers complete the ranking. studies have focused on analyzing the influence of the social and
In conclusion, there are several barriers preventing the auto- political environment of automotive industry leaders on the
motive industry from going green. However, the most important implementation of green innovation. Future studies could investi-
are those related to behavior, followed by those related to re- gate the causes of the lack of commitment of managers to eco-
sources. The importance of behavioral barriers can be explained by innovation, as well as research how leaders make pro-
the fact that individuals within the automotive industries develop environmental decisions and the origin of their ideas for environ-
behaviors that hinder the implementation of green innovation mental improvement (Nunes and Bennett, 2010). Finally, it is sug-
because of their disbelief in the benefits of environmental initia- gested that more studies need to further analyze and propose
tives. These behaviors may also be related to the presence of models of green operations to guide the decision-making process
climate-skeptic ideas within industries. In turn, resource-related related to the implementation of eco-innovations (Nunes and
barriers are those that include the high costs of inputs to the Bennett, 2010).
10 P. Gohoungodji et al. / Journal of Cleaner Production 277 (2020) 123524
In the literature on barriers to IGIAI, it has been found that the Declaration of competing interest
majority of studies have been conducted on large automotive
companies. It is therefore advisable for future research to study The authors declare that they have no known competing
these barriers in small and medium-sized companies in the sector financial interests or personal relationships that could have
as they are sometimes suppliers of spare parts to large manufac- appeared to influence the work reported in this paper.
turers (Jabbour and Souza, 2015).
In addition, Elmquist and Segrestin (2009) proposed future Acknowledgements
research on barriers to IGIAI to further test the Knowledge, Concept,
Proposal (KCP) method within other companies. Indeed, this This article was written with the support and guidance of Norrin
method makes it possible to explain how cars could be both durable Laval in the Department of
Halilem, a full professor at Universite
and economical e a current challenge for the entire automotive Management. We would like to thank him for his helpful academic
industry. However, it has only been tested in one case study in expertise and his willingness to engage with us on the topics dis-
Europe. Future research will benefit from testing it in other coun- cussed herein.
tries in order to allow generalization.
This study has revealed that little research on barriers to green References
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