Project Assignment #

IBM120 (Group Report #4 Final Project)

Strategic Analysis of Organization Data & Information

Strategic Plan
Strategy Implementation Plan

Using the Company and Product that your group has been assigned the following is required.

Purpose of the Assignment:

Final Summary of company and product chosen. (Plan should include entry into North
American Market and New Entry into Mexico)

Use the data from the previous projects to help populate this major project.

How to format the document you submit:

Use a standard font like 12 pt. Calibri.

Please set 1-inch page margins.
Apply double line spacing.
Please Include a title page.
Insert a running head on every page.
Indent every new paragraph ½ inch.
Apply APA heading styles.
Students will identify and critically analyses areas of business operation in the context of the product
and company assigned

They will develop a business case for a company to undertake strategic change in the context of product
they will introduce.
technologies minimum (2500 words)

Use the written report to develop your PowerPoint presentation that is associated with your final
project. The paper portion is a written document worth 15% of the grade and the PowerPoint is worth
the remaining 15% scheduled in class.

Follow the Rubric to ensure you capture everything needed for both report and presentation.

Strategic Analysis of Organization Data and Information:

In essay for please provide a report out on the following for your product and company.

1. Executive Summary
2. Competitive Advantage “Business Level Strategy”
3. Competitive (Resource and Competence Analysis)
4. PESTAL “Chart”
5. Environmental Analysis (SWOT)

Strategic Plan:

In essay for please provide a report out on the following for your product and company.

1. Mission
2. New Company Mission Statement
3. Strategic Direction Objectives
4. Key Performance Indicators (KPIs)

Strategy Implementation Plan:

1. Communication to Internal and External Stakeholders

2. Scheduling and Timelines
3. Monitoring and Evaluation System
4. Conclusion

Appendices: