MANAGAMENTS INFORMATION SYSTEM

ANNE MARGARETTE JOBLE

BSIT-601

Instruction: Search for a web application/website that is used for business.

Provide/answer the following:

1. Name of the web app/website (2 points)

Answer:

Lazada

2. Screenshot of the home page (3 points)

Answer:

3. Short description about the web app/website (3 points)

Answer:
The Lazada website in the Philippines is an e-commerce platform offering a wide range
of products, from electronics to fashion and household items. Users can conveniently
browse through various categories, compare prices, and make purchases online. With
secure payment options and reliable delivery services, Lazada provides a seamless
shopping experience for Filipino consumers. Additionally, frequent promotions and deals
make it a popular choice for online shopping enthusiasts in the Philippines.

4. Three (4) unique/interesting features of the web app/website (5 points)

Answer:
A. Flash Sales and Deals: Lazada frequently hosts flash sales and exclusive deals
on its website, offering significant discounts on various products for a limited time.
These flash sales create a sense of urgency among shoppers, encouraging them
to make quick purchasing decisions to snag the best deals.
B. LazMall: LazMall is Lazada's curated selection of trusted brands and authorized
distributors, ensuring customers receive authentic products and reliable services.
This feature provides shoppers with a hassle-free shopping experience, with
guaranteed authenticity and quality assurance for their purchases.
C. Lazada Live: Lazada Live allows sellers to showcase their products through live
streaming sessions, giving shoppers a more interactive and engaging shopping
experience. Users can interact with sellers in real-time, ask questions about
products, and even make purchases directly during the live stream.
D. Lazada Wallet: Lazada Wallet is a digital wallet feature that allows users to top up
funds and make seamless transactions on the platform. It provides users with a
convenient and secure payment option, reducing the need to input sensitive
financial information for every purchase. Additionally, users can earn rewards and
cashback when using Lazada Wallet for transactions, incentivizing its usage.

5. Link to the web app/website (2 points)

Answer:

https://www.lazada.com.ph/

Assuming you are tasked to modify the web app/website, what are the changes that
you will apply to it? (10 points)

Answer:
If I were entrusted with making improvements to the Lazada website as an IT specialist,
I would concentrate on improving the user experience by making a few significant
adjustments. First, in order to improve product discovery and boost the possibility of
sales, I would apply tailored suggestions based on the browsing history and preferences
of the user. Second, in order to accommodate the increasing number of mobile users, I
would enhance the mobile experience by perfecting the layout and making sure that
navigation is fluid. Furthermore, I would incorporate additional interactive elements,
such augmented reality (AR) try-on for cosmetic and fashion items, which would let
buyers virtually feel items before making a purchase. In order to minimize loading times
and improve overall responsiveness, I would also give top priority to website
performance and speed optimization, guaranteeing a more efficient and easy-to-use
purchasing experience for customers.