Beginning your Professional Business

Journey

Week 1: Preparing for your professional

Business journey
Đỗ Khánh Hiền
 ABOUT ME

❖ Email: dokhanhhien@ftu.edu.vn
Please include F-UON-M-7C in the subject line!
❖ Office hours: by appointment
❖ Education:
➢ BCom - The University of Melbourne, Australia
➢ MSc - LSE, UK
 SUBJECT AIM & ASSESSMENT
❖ Learning Outcomes
➢ This unit is designed to support the Begin/Thrive/Succeed stage by
introducing you to the skills that you will require in order to develop
your professional practice.
➢ Network with peers from across the faculty just as you will be
expected to work with colleagues throughout the organisation in the
world of business.
❖ Assessment

Task % Submission Length

Reflective report on the case study activities 40% W6 1,200
(CW-RPT) words
Video presentation of how the Employability Plan has 60% W13 3’ &
supported the development of core skills. (CW-OTH) 1000w
 COURSE MATERIAL

❖ Readings:
➢ Bedford, D. (2020) Study skills for foundation degrees. London:
Routledge.
➢ Cottrell, S. (2019) The Study Skills Handbook. London: Red Globe Press.
➢ Think Again: The Power of Knowing What You Don't Know Hardcover –
4 Feb. 2021 by Adam Grant
➢ Richard Diviney The Attributes: 25 Hidden Drivers of Optimal
Performance Paperback – 28 Jan. 2021 · Publisher : Virgin Books (28 Jan.
2021) Language : English Paperback : 304 pages ISBN-10 : 075355867X
➢ Morgan, P. (2020) The Business Student`s Guide to Study and
Employability. London: Sage Publishing. Accessed at
https://study.sagepub.com/morgan
 COURSE MATERIAL

➢ Read daily (financial) news!!!

 TOPICS COVERED
❖ Week 1: Preparing for your professional Business journey (diagnostic test and intention
setting.)
❖ Week 2: Introducing the case study (writing focus - summarising and paraphrasing)
❖ Week 3: What makes a business successful? (assessment criteria and planning)
❖ Week 4: Understanding the business environment (research skills)
❖ Week 5: Influencing & negotiation in business (writing focus - using facts to persuade and
negotiate)
❖ Week 6: Examining business success (Exam preparation and technique/reality check review
point)
❖ Week 7: Designing & promoting a new brand (digital skills and effective communication)
❖ Week 8: Stakeholder Opinions and how to change them (research, problem solving,
presentation skills - meetings)
❖ Week 9: Resolving a business crisis (Ethics, problem solving and presentation skills –
presenting to a group)
❖ Week 10: Environmental issues in business (research skills)
❖ Week 11: Pitching for success (reflection point/collaboration/communication skills/giving
opinions)
Week 12-13
 Week 1: Preparing for your professional Business journey

WEEK 1: OUTLINE

❖ Diagnostic test
❖ Intention setting
 Week 1: Preparing for your professional Business journey

Diagnostic test

❖ Diagnostic assessments are pretests, serving as a barometer for how

much pre-loaded information a student has about a topic.
❖ Diagnostic tests help to tell the lecturer (and the student) how much
they know and don’t know about an upcoming topic.
❖ Components of a Diagnostic Assessment:
➢ Happen at the beginning of a unit, lesson, quarter, or period of time.
➢ Goal of understanding student’s current position to inform effective
instruction
➢ Identify strengths and areas of improvement for the student
 Week 1: Preparing for your professional Business journey

Diagnostic test
❖ What makes a business successful? (assessment criteria and planning)
❖ Understanding the business environment (research skills)
❖ Influencing & negotiation in business (writing focus - using facts to persuade and
negotiate)
❖ Examining business success (Exam preparation and technique/reality check review
point)
❖ Designing & promoting a new brand (digital skills and effective communication)
❖ Stakeholder Opinions and how to change them (research, problem solving,
presentation skills - meetings)
❖ Resolving a business crisis (Ethics, problem solving and presentation skills –
presenting to a group)
❖ Environmental issues in business (research skills)
❖ Pitching for success (reflection point/collaboration/communication skills/giving
opinions)
 Week 1: Preparing for your professional Business journey

Academic writing

❖ Academic report writing:

https://unihub.mdx.ac.uk/__data/assets/pdf_file/0032/431888/LET-Report-Writ
ing-Workshop.pdf
https://library.leeds.ac.uk/info/14011/writing/114/report-writing
https://www.port.ac.uk/student-life/help-and-advice/study-skills/written-assign
ments/key-features-of-academic-reports
❖ Report vs Essay
https://libguides.reading.ac.uk/reports/structuring
https://www.canberra.edu.au/library/attachments/pdf/Report-Writing.pdf (p4)
❖ Some tips
https://www.ucc.ie/en/media/support/skillscentre/pdfx27sampbookmarks/Repor
tWriting.pdf