V I L N I AU S G E D I M I N O T E C H N I KO S U N I V E R S I T E TA S

TAT J A N A R U S K O , PA V E L S K O R U PA

English for
Entertainment
Industry
COURSEBOOK

VGTU leidykla TECHNIKA

Vilnius, 2014
UDK 811.111(075.8):791
Ru-146

T. Rusko, P. Skorupa.
English for Entertainment Industry

Coursebook
Vilnius: Technika, 2014. 296 p.

Leidinį rekomendavo
VGTU Kūrybinių industrijų fakulteto studijų komitetas

Recenzavo:
doc. dr. Jelena Suchanova, Mykolo Romerio universitetas
prof. dr. Tomas Kačerauskas, VGTU Filosofijos ir politologijos katedra

VGTU leidyklos TeChniKa mokomosios

metodinės literatūros knyga (1522-S)
http://leidykla.vgtu.lt

iSBn 978-609-457-759-8
eiSBn 978-609-457-758-1
doi:10.3846/1522-S

© Rusko Tatjana, 2014

© Skorupa Pavel, 2014
© VGTU leidykla TeChniKa, 2014
Contents

inTRoDUCTion / 7

UniT 1. Creative industries / 8

UniT 2. Culture industry / 16

UniT 3. entertainment industry / 24

UniT 4. Publishing / 31

UniT 5. Press / 43

UniT 6. Radio / 54

UniT 7. Television / 63

UniT 8. The internet / 74

UniT 9. ePublishing and New Media / 83

UniT 10. Visual and Performing Arts / 93

UniT 11. Music Industry / 101

UniT 12. Theatre / 112

UniT 13. Circus and Street Performance / 120

UniT 14. Magic (Illusion) / 130

UniT 15. Film and Cinema industry / 140

UniT 16. Fashion / 148

UniT 17. Sport industry / 157

UniT 18. Tourism industry / 166

SUPPleMenTaRy ReaDinG / 177

TexT 1. Creative Industries: The Creative Class,
economic Contribution and Wider Role / 177
TexT 2. History of Entertainment / 181

5
 Text 3. Publishing Industry Sub-Divisions and
Recent Developments / 183
Text 4. History of Music Industry / 186
Text 5. Visual arts / 189
Text 6. History of Western and Eastern Performing Arts / 194
Text 7. Sports: Meaning and Usage. History / 200
Text 8. Tourism / 203
Text 9. Magazines / 208
Text 10. History of Radio / 209
Text 11. History of Television / 214
Text 12. The Internet / 219
Text 13. Social Networks / 231
Text 14. Theatre / 234
Text 15. Circus, Street Performance / 238
Text 16. Magic / 244
Text 17. Film and Cinema industry / 250
Text 18. Fashion / 259

GRAMMAR REFERENCE / 264

Reference 1. Basic English Sentence Structure / 264
Reference 2. Collocations / 267
Reference 3. Spelling variations / 268
Reference 4. abbreviations / 270

iRReGUlaR VeRBS / 271

GloSSaRy / 276

ReFeRenCeS / 294

6
introduction

This course book is intended to be an interesting, stimulating supplementary

and reference material for students of Entertainment Industry and those who are
related to and are working in the entertainment business environment.
The book provides the practical reading, speaking and writing skills neces-
sary for those who need English for professional purposes. The course book also
contains a wide range of essential professional vocabulary.
This publication might also be interesting to artists, musicians, business
people and those who relate themselves to the creative sector of economy.
The key features of this course book are:
ᇍ Up-to-date language and specific vocabulary in a range of topics from cre-
ative, entertainment and culture industries to visual and performing arts
ᇍ 18 short units covering important vocabulary, reading, speaking and writ-
ing skills for entertainment industry and business
ᇍ 18 texts for supplementary reading
ᇍ Grammar reference section
ᇍ A list of commonly used irregular verbs
ᇍ Glossary of terms with definitions