Sampling

Methods
Katie Rommel-Esham
Education 504
 Probability Sampling
• Subjects are selected in such a way that the
researcher knows an individual’s likelihood of
being selected
 Probability Sampling (con’t)

• Simple Random Sampling

• Everyone has the same probability of being

chosen for the sample, for example, drawing
names out of a hat
 Probability Sampling (con’t)

• Systematic Sampling

• Every “nth” member of the population is chosen,

where n is the sampling interval

• The sampling interval is determined by dividing

the number in the population by the percentage
desired.
 Probability Sampling (con’t)
• Stratified Sampling
• The sample is divided into different strata before
sampling
• In proportional stratified sampling, the sample
reflects and preserves the proportions of the strata
in the population
• In non-proportional stratified sampling, the
 Probability Sampling (con’t)

• Cluster Sampling

• Naturally occurring groups are selected, then

individuals are randomly selected from those
groups
Non-probability Sampling
• Likelihood of being selected for the sample is not
known
 Non-probability Sampling (con’t)

• Convenience Sample

• Sample is selected because of availability

• Includes preexisting groups such as classrooms,

local schools, etc.
 Non-probability Sampling (con’t)

• Purposive Sampling

• Subjects are selected because they are viewed as

being particularly informative relative to the
nature of the research
 Non-probability Sampling (con’t)

• Quota Sampling

• Non-random sample chosen to be representative

of a particular group