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STA.

CLARA, LUKE JOSHUA


BSTM - 1

Product Name: Red Bull

1. What differences are there?


Answer: We are all aware that Red Bull is an energy drink but, allow me to explain to you
that it might be different depending on what country it was manufactured. I will just use 3
countries.

USA: Red Bull distributed in Australia are different from its packaging and size compare
here in our country. I noticed also that the Gatorade product in Australia has no sugar
base on its ingredients

JAPAN: Red Bull in Canada, shows the unique style of packaging and they are also offering
other products you can add with your drink

2. How might the company be attempting to tailor its globalized product to a specific
culture?

I believe they are contemplating the behavior of their target customers, particularly
because we have a varied culture, and it is critical that they create products that can be
used by a wide range of people without demeaning or disrespecting their beliefs and
cultures.

3. What advances into the foreign market does this use of the Internet allow the company to
make?

I believe it aids in the global promotion of the goods. We currently live in the age of
contemporary technology, and utilizing the internet to sell their goods is a fantastic idea.
By just sharing it on websites or other online platforms to make the product popular, the
internet gives up a world of possibilities.

4. What advantages does this globalization of its products give the company?

Because of globalization, producers may sell and advertise their products in a wide range
of nations, potentially increasing profit and productivity. Globalization enables them to
expand their market and increase their appeal.

5. In what other ways has technology helped speed this globalization?

It provides a great deal of convenience, particularly in terms of moving the product and
improving any transaction. Technology makes globalization more successful since it allows
us to interact with other nations and carry out any globalization operations or procedures
in a smart and efficient manner.

6. Research whether they have an advertisement about it.


STA.CLARA, LUKE JOSHUA
BSTM - 1

Yes, I believe so; I watched it on YouTube and on television. Aside from that, they are the
primary sponsor of energy drinks in a number of sports leagues, including cycling and
soccer. And, to be honest, it's a good method to advertise. Why? Because it can draw
people's attention to their items and encourage them to buy them.

7. What is the role of media in this particular product?

People are aware of the product because of the media, just as they are aware of the
product because of the media. advertising as well as a blog It aids in the dissemination of
product information so that consumers may create an opinion about it. It might be a huge
help in educating people and reprogramming their minds to understand that Red Bull is an
energy drink, not a stomach pain reliever.

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