TEM Part I and Part II FINAL

THE BITE BOX
“Serving Value Meals Worth Sharing”

Proposed Location: Poblacion, Lapu-Lapu City
A Business Proposal to Open a Small Food Business

In partial fulfillment of the requirements
for the course
GEE-TEM: The Entrepreneurial Mind
Submitted to:
DR. ADELINE P. DELA CRUZ

Professor
College of Arts & Sciences
Submitted by:
Group 4
Ms. FEDERIS, ASHLEY - Leader
Members:
Mr. ADOLFO, NICOLE
Ms. BARGAMENTO, CHANTEL RUECILLE
Ms. ROLLAN, RICA
Cebu Technological University

College of Arts & Sciences
April 11, 2024
TABLE OF CONTENTS
Part I. Feasibility Study .................................................................................................... 1
INTRODUCTION .................................................................................................... 1
Name of the Business .......................................................................................... 1
Name of the Owners ............................................................................................. 2
Business Organization of “THE BITE BOX” ...................................................... 3
Location ................................................................................................................. 5
ENVIRONMENTAL SCANNING ............................................................................ 6
MARKET ANALYSIS ............................................................................................. 7
The Product ........................................................................................................... 7
A. Silog Meals ................................................................................................ 7
B. Frozen Meals ........................................................................................... 10
C. Filipino Favorites .................................................................................... 11
Proposed Meal Packages................................................................................... 13
The Place ............................................................................................................. 14
The Price .............................................................................................................. 15
MANAGEMENT ANALYSIS ................................................................................ 16
Personnel Requirements ................................................................................... 16
Management Policies ......................................................................................... 18
A. Mission and Values................................................................................. 18
B. Food Cost Management ......................................................................... 18
C. Purchasing and Waste Reduction ........................................................ 19
D. Employee Training and Development .................................................. 19
E. Scheduling and Labor Management..................................................... 20
F. Financial Management ........................................................................... 20
G. Communication and Review .................................................................. 20
Timetable (Gantt Chart) ...................................................................................... 21
The Organization Chart ...................................................................................... 22
Job Analysis, Job Description, Job Specification, and Job Classification . 22
EXECUTIVE SUMMARY ...................................................................................... 31
Part II. The Business Plan .............................................................................................. 33
INTRODUCTION .................................................................................................. 33
MARKETING PLAN ............................................................................................. 34
POTENTIAL MARKET ......................................................................................... 36
POTENTIAL COMPETITORS .............................................................................. 37
PRICING STRATEGY .......................................................................................... 38
Understanding the Market ................................................................................. 39
Competitive Landscape ..................................................................................... 39
Pricing Structure ................................................................................................. 39
Maintaining Affordability and Profitability ....................................................... 39
MARKETING METHOD ....................................................................................... 40
Digital Marketing: ................................................................................................ 40
Promotional Activities ........................................................................................ 40
Public Relations and Community Engagement .............................................. 40
Location-Based Marketing ................................................................................. 40
MATERIAL REQUIREMENTS AND SOURCES OF APPLY .............................. 40
THE PROCESS AND EQUIPMENT THAT WILL BE USED TO MANUFACTURE
THE PRODUCTS.............................................................................................................. 41
KEY PERSONNEL ............................................................................................... 41
IDENTIFYING THE WORKFORCE ..................................................................... 41
FINANCIAL PLAN ................................................................................................ 42
BUDGET ............................................................................................................... 42
FINANCIAL REQUIREMENTS ............................................................................ 43
FINANCIAL RESOURCES / SOURCES OF FUNDS .......................................... 43
Part I. Feasibility Study
INTRODUCTION
Name of the Business

THE BITE BOX “serving value meals worth sharing”, a small food
business that will focus on meeting the demands of its target market by
providing convenient access to wholesome, nutritional, and well-balanced food.
After putting out a few possible names for the company, the founders chose
“THE BITE BOX” since it best reflects their goal of providing a balanced meal in
a box.
Its tagline, “Serving value meals worth sharing”, will serve as evidence
that our team not only provides you with affordable, convenient meals, but also
nutritious options that you can share with your coworkers, friends, and
classmates.
With the use of color psychology, the owners added the distinctive
accents to the business logo. The owners aim to offer their clients a sense of
comfort, diversity, and familiarity, which is why they drew inspiration for the
logo’s color scheme from the “Netflix” logo. Aside from that, “Black” is a color
that is frequently linked to exclusivity, elegance, and luxury. “Red” is frequently
described as a strong, attention-grabbing color that also increases appetite. The
colors listed above are the most striking and thus the greatest options for the
business logo.
Figure 1.1 “THE BITE BOX” logo
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Name of the Owners
The Bite Box isn't your ordinary food shop. It is proudly owned and
operated by Nicole Adolfo, Chantel Ruecille Bargamento, Ashley Federis, and
Rica Rollan. Each of them brings something special to the table, making The
Bite Box a place filled with delicious food, friendly faces, and a whole lot of heart.
1. Nicole Adolfo (Marketing Manager)
Mr. Adolfo will be responsible for crafting a captivating social media

presence for “The Bite Box” on Facebook. This includes developing
engaging content that showcases the delicious and affordable meals,
running targeted ads to reach the ideal clientele, and managing customer
inquiries and feedback through the platform.
2. Rica Rollan (Operation Manager)
Ms. Rollan will oversee the heart of the business: meal preparation
and quality control. She’ll manage ingredients inventory and orders,
ensuring cost effectiveness for the budget -conscious customers.
Additionally, she’ll be responsible for creating and maintaining the menu, as
well as developing the packaging and delivery logistics for the door-to-door
service.
3. Ashley Federis (Customer Service Manager)
Ms. Federis will be the friendly face and voice of “The Bite Box”.
She’ll handle customer orders and inquiries across phone, email, and
Facebook, ensuring timely deliveries and overall customer satisfaction.
Ashley will also manage a customer relationship management system to
track orders and preferences, and can develop loyalty programs or
promotions to keep customers coming back for more.
4. Chantel Ruecille Bargamento (Financial Manager)
Ms. Bargamento will ensure the financial health of “The Bite Box”.
She’ll manage the company finances, including budgeting, bookkeeping
and payroll. Ruecille will also track sales and analyze the profitability of
different menu items, providing vital information for future decisions.
Additionally, she will prepare financial reports for all the owners and identify
opportunities to save on costs and improve financial efficiency.
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To ensure smooth operations, everyone pitches in for the Human
Resources (HR) department. This means all the owners share the responsibility
for recruiting and hiring new team members, fostering positive employee
relations, and providing training and development opportunities. This
collaborative approach enables the team to leverage each other's strengths and
build a strong, motivated team that keeps "The Bite Box" running like a well-
oiled machine.
Business Organization of “THE BITE BOX”

According to (Indeed Editorial Team, 2023) starting a business involves
making many important decisions, especially in terms of choosing the right form
of business structure. (SourceLink) stated “one of the first decisions that you will
have to make as a business owner is how the business should be structured.”
Pertaining to (KcSourceLink) when you form your new business, account

for the following:
➢ Your (practical) vision regarding the size and nature of your business.
➢ The level of control you wish to have.
➢ The level of “structure” you are willing to deal with.
➢ The business’s vulnerability to lawsuits.
➢ Tax implications of the different organizational structures.
➢ Expected profit (or loss) of the business.
(Indeed Editorial Team, 2023) What are the five forms of business
organizations?
The five forms of business organizations include the following:
● Partnership
● Corporation
● Sole proprietorship
● Cooperative
● Limited liability company
The Bite Box is owned by four students who are passionate about what
they do, especially about food. The Bite Box will be established with the
business organization of Partnership.
Partnership by definition is a legal agreement that establishes shared

ownership and management of a business between two or more entities is
known as a business partnership. A partnership might exist between two
individuals, two companies, or it can involve any number of individuals and
institutions.
Advantages of a Partnership:
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● Easy to establish: Partnerships are less complicated to set up legally and
with less paperwork than other business forms.
● Partners can combine expertise: When there are several like-minded
people, there are more opportunities for them to develop their collaborative
skill set.
● Distributed workload: In partnerships, individuals normally divide tasks
among themselves so that no one person has to perform all the labor.
Disadvantages of a Partnership
● Possibility for disagreements: Arguments may arise because multiple

parties are involved in business choices, which increases the likelihood of
differences on specific operational issues.
● Difficulty in transferring ownership: If partners decide to dissolve their
partnership and disagree, the organization may come to an abrupt stop
without a formal agreement that clearly outlines the procedures.
● Full liability: In a partnership, each member bears personal responsibility for
any debts related to the business, and they could be sued.
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Location
The Bite Box storage and kitchen will be located at P. Rodriguez St.
Poblacion, Lapu-Lapu City, Cebu. A perfect location for this business as this is
very accessible to Church, Schools, Park, and the Public Market.
Figure 1.2 “THE BITE BOX” Location
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ENVIRONMENTAL SCANNING
In this section, we perform an environmental scan of THE BITE BOX, a

small food business located in a highly accessible area that specializes on go,
grow, and glow meals. The research covers a range of business environment
elements, such as accessibility, regulatory considerations, and others. In addition,
we have included a SWOT analysis in the table below to provide you a thorough
rundown of the Strengths, Weaknesses, Opportunities, and Threats that “The Bite
Box” encounters in its operational environment. The purpose of this SWOT
analysis is to help guide future decision-making processes by helping to identify
important internal and external elements influencing the team
Strengths Weaknesses
● Reliable Supply ● Limited menu options
● Excellent storage ● Inconsistent food quality
● Cost-effective and cost-efficient ● High employee turnover
● Good Location ● Lack of marketing or
● Food quality promotional efforts
● Menu Diversity ● Outdated decor or facilities
● High Flexibility of Operation ● Financial challenges
Opportunities Threats
● Located near a public market ● Competitors are located
making it easier to shop and nearby.
replenish for supplies at low cost. ● Delivery service provider
● Located near churches, parks, and cost.
schools provides a potential ● Unreliable delivery services.
customer. ● Rising costs of ingredients.
● Partnerships with local businesses ● Changing customer
like suppliers, schools, offices, and preferences.
etc.
Figure 2.1 SWOT ANALYSIS
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MARKET ANALYSIS
The Product
Several studies have examined the relationship between breakfast
consumption and academic performance in scholars. These studies have
established that skipping breakfast can have negative effects on behavior,
cognitive performance, and academic achievement Adolphus, K., Lawton, C. L.,
& Dye, L. (2013). However, the majority of the student population usually goes
to school without having breakfast due to insufficient time to prepare.
Our Team is passionate about delivering delicious and affordable

meals that promote healthy lifestyles. Our unique “Go, Grow, Glow” approach
incorporates healthy ingredients into every dish, delivered straight to every
customer's door or location making it a lot easier, convenient, and time-saving.
Perfect for the students, workers, and individuals who go to schools and offices
early. Now, they can have their meals conveniently.
Our product is categorized into three: Silog meals, frozen meals,

and Filipino favorites.
A. Silog Meals
Customers seeking a delicious and energizing Filipino breakfast

can choose Silog meals. Each Silog comes with a side dish like kimchi,
atchara or sliced tomatoes and cucumbers. This allows for a perfectly
balanced Go & Glow morning meal, promoting both energy and well-being.
Here's the Silog option:
Hotsilog: A classic Filipino breakfast plate that features garlic fried rice
as its base, topped with juicy hotdogs and a sunny-side up fried egg.
The simplicity of the dish is complemented by colorful sides like banana
ketchup for dipping and atchara, a pickled papaya relish, for a tangy
touch.
Figure 3.1 Hotsilog with Atchara reference
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Tocilog: Filipino breakfast dish that features savory garlic fried rice
(Sinangag) as its base, topped with sweet and salty cured pork (Tocino).
A sunny-side up fried egg adds richness, while sliced tomatoes and
cucumbers offer a refreshing touch.
Figure 3.2 Tocilog with sliced tomatoes and cucumbers
Cornsilog: An undeniably satisfying Filipino breakfast with a savory

garlic fried rice, topped with corned beef and perfectly fried sunny-side
up egg. To add a cool and vibrant contrast, sliced tomatoes or
cucumbers are served on the side.
Figure 3.3 Cornsilog with sliced tomatoes and cucumber
Bangsilog: A classic Filipino breakfast dish that features crispy

milkfish, savory garlic fried rice, and a sunny-side up fried egg. The
milkfish is typically deboned and deep-fried until it has a crispy, golden-
brown exterior. The fried rice is made with leftover cooked rice and
garlic, giving it a savory flavor.
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The fried egg adds a touch of richness and creaminess to the dish. This
meal is complemented by a fiery side of kimchi, adding a delightful kick
of spice.
Figure 3.4 Bangsilog with sliced tomato or cucumber or with

kimchi reference
Porksilog: Filipino breakfast that combines savory and salty flavors

with a protein superstar - porkchop. It is served with kimchi and sliced
tomatoes and cucumbers for a refreshing touch.
Figure 3.5 Porksilog
Tapsilog: breakfast dish that combines savory, salty, and slightly

sweet flavors to create a satisfying morning meal. The hero of the dish
is tapa, a thinly sliced cured paired perfectly with garlic fried rice, known
as Sinangag and a fried egg, usually sunny-side up. For a twist, let’s
add Kimchi or sliced tomatoes with cucumbers.
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Figure 3.6 Tapsilog
B. Frozen Meals
A selection of convenient frozen meals perfect for busy schedules

and for individuals who do not have enough time to prepare or cook for their
meals. Each meal comes in microwaveable and reusable bento boxes and
requires reheating at home, making them a time-saving and delicious
option. Here are some frozen meals we offer highlighting their Go, Grow,
and Glow components and their reference photos, but please note that
some of the photos provided are the outcome after reheating;
Banana-Egg-Oatmeal Pancakes: a nutritious and convenient

breakfast option. Packed with protein and fiber, these pancakes offer a
well-balanced combination of Go, Grow, and Glow benefits. Eggs and
oatmeal work together to provide sustained energy for conquering the
morning. The potassium and fiber from bananas, along with the
carbohydrates from oatmeal, all working together to keep you fueled
throughout the morning. Simply reheat these delicious pancakes at
home and enjoy a satisfying breakfast in minutes.
Chicken Stir Fry with Rice & Cashews: For a quick and flavorful lunch
or dinner solution. This satisfying meal is packed with protein,
vegetables, and healthy fats, making it a perfect example of Go, Grow,
and Glow in action. Lean protein from chicken and carbohydrates from
rice ensure you're fueled and ready to take on the rest of your day. The
stir-fried vegetables offer vital vitamins and minerals, while the cashews
add a delightful touch of healthy fats. Simply reheat your frozen stir fry
according to the package instructions and enjoy a delicious and
nutritious meal in no time.
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Figure 3.8 Cashew Chicken Stir Fry
Chickpea Salad Sandwiches: For a light and refreshing lunch

option. Packed with protein and fiber from chickpeas, these sandwiches
will keep you feeling full and satisfied throughout your afternoon.
Chickpeas are a great source of plant-based protein, essential for
building and maintaining muscle. Simply grab a frozen Chickpea Salad
Sandwich, reheat it according to the package instructions, and enjoy a
delicious and healthy lunch on the go.
Figure 3.9 Chickpea Salad Sandwich
C. Filipino Favorites
The Pinoy Favorites section offers a delightful exploration of classic

Filipino comfort food. Each dish is prepared with fresh ingredients and
traditional techniques, guaranteed to satisfy your cravings.
Chicken Adobo with White Rice and Sauteed Vegetables: This

iconic Filipino dish features tender chicken marinated and simmered in
a savory soy sauce, vinegar, garlic, and peppercorn broth (adobo). It's
served with fluffy white rice, a perfect canvas for soaking up the flavorful
sauce. Sauteed vegetables add a refreshing and colorful counterpoint,
providing a well-balanced and satisfying meal.
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Figure 3.10 Chicken Adobo with White Rice and Sauteed Vegetables
Sisig with Brown Rice and Pickled Vegetables: This sizzling dish is
a true crowd-pleaser. Savory chopped pork face and ears are seasoned
with onions, chilies, and calamansi (a citrus fruit) for a tangy flavor
profile. Served with brown rice, a healthier alternative to white rice, and
pickled vegetables that offer a delightful contrast in texture and acidity.
Figure 3.11 Sisig with Brown Rice and Pickled Vegetables
Crispy Fried Chicken served with Steamed Rice & a Piece of

Banana: Tender chicken pieces are coated in a light batter and fried to
golden perfection. Served with fluffy steamed rice, a perfect base for the
crispy chicken. A side of banana adds a touch of sweetness and
balances the savory flavors, making it a truly satisfying meal.
Figure 3.12 Crispy Fried Chicken served with Steamed Rice
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Proposed Meal Packages
Package A: For Silog Meals and Filipino Favorite Meals
Qualities: Water proof, Spacious, Eco-friendly
Material: Kraft paper, offset paper, grey paper, duplex board with grey
back, coated (art) paper, Ivory board, stone paper, wood-free paper etc.
Price: 6.25pesos/pc
Figure 3.13 Meal Package for Silog and Filipino Favorite Meals reference photo
Package B: Microwaveable Bento Boxes for frozen meals
Qualities: Leak Proof, Durable,

Eco-friendly, Reusable, Freezer-
Dishwasher and Microwave safe
Price: 8 pesos/piece
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The Place
Figure 3.2-1 “THE BITE BOX” Location
Where: "The Bite Box" startup business would be located in P. Rodriguez

Street, Poblacion, Lapu-Lapu City, as we believe that this address would be
ideal for the company's success. Since the mentioned place is conveniently
close to the market, we would be able to access the kitchen and storage of the
high-quality products we plan to sell from there. Additionally, the location is
easily accessible from the church, park, and pier or dock, where we may be able
to sell the products in the future.
When: The First in, First out (FIFO) approach will be used by us to ensure
the production of high-quality products. It is based on the idea that the thing that
is stored first is the item that is retrieved first, and it will assist us in organizing
and managing the business in this manner.
How: Our primary goal is to sell the meals online, but we will also accept
walk-in customers. Dine-in sales are not yet planned and we offer free shipping
within CTU – Main Campus premises.
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The Price
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MANAGEMENT ANALYSIS
Personnel Requirements
POSITION REQUIREMENTS
Regular Staffs – staffs who stays for

a longer period of time and are crucial
to day-to-day
Cashier • At least 18 years old
• Can read and write
• Good mathematics skills
• Willing to learn
• Must have a good Customer
Service Skills
• Ability to Work Under Pressure
• With or without experience
• Inventory Skills
• Must Submit an Updated
(latest/ within 6 months)
Medical Certificate
Cook • At least 18 years old
• With experience in cooking and
food preparation, preferably in
Filipino cuisine or similar
• Understanding of food safety
and sanitation practices.
• Must be willing to undergo
training
• Ability to Work Under Pressure
• Must Submit an Updated (latest/
within 6 months) Medical
Certificate
Delivery Rider • At least 18 years old
• With or without experience in the
same field
• Must possess a valid driver’s
license for motorcycles
• Own or have access to a reliable
motorcycle for making deliveries.
• A clean driving record with no
major traffic violations or
accidents.
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• Friendly and professional
demeanor when interacting with
customers during deliveries.
Food Packer • At least 18 years old
• With or without related work
experience
• Basic knowledge for food and
sanitation practices.
• Basic math skills
• Must submit an updated (latest /
at least 6 months) Medical
Certificate
Dishwasher/Purchasing Clerk • At least 18 years old
• With or without related work
experience
• Basic knowledge for food and
sanitation practices.
• Must submit an updated (latest /
at least 6 months) Medical
Certificate
Consultants – personnel to consult or

to seek advice from.
Nutritionist and Dietitians • A licensed nutritionist or dietitian
• Can assist in developing
healthy menu options
Bookkeeper • At least NCII holder in
bookkeeping or equivalent.
• Proficiency in bookkeeping
software and accounting
systems. (Excel, quickbooks,
and etc.)
Food Safety Consultant • A licensed FS counsellor or
have a bachelor degree or
higher in food science, food
safety or a related field.
Legal Consultant • A licensed legal counsellor
• Can offer legal guidance on
business structures, contracts,
permits, licenses, trademarks,
intellectual property rights, and
compliance with regulatory
requirements.
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Management Policies
A. Mission and Values
Mission
The Bite Box is dedicated to providing high-quality, delicious meals
at budget-friendly prices, delivered conveniently to customers' location.
The company prioritizes offering a seamless delivery experience,
ensuring customer satisfaction and affordability.
Core Values
Affordability
Quality Ingredients
Efficiency
Sustainability
Customer Focus
B. Food Cost Management
The team creates a menu featuring a variety of budget-friendly dishes,

considering:
Ingredient Cost: Recipes prioritize cost-effective, high-quality

ingredients while maintaining flavor and nutritional value.
Portion Control: Standardized portion sizes are established for each

menu item to ensure consistency, cost control, and customer
satisfaction.
Minimizing Waste: Dishes are designed to minimize ingredient waste,

promoting sustainability and cost savings.
Food Packaging Costing: The team will ensure to have a direct-

supplier that provides eco-friendly, budget-friendly, and good quality
packaging that sustains the quality of the food.
Food Costing: The cost of each menu item will be meticulously

calculated using a standardized recipe costing system. Food cost
percentages will be monitored weekly, with adjustments made to recipes
or pricing as needed.
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Inventory Management:
• A first-in, first-out (FIFO) inventory management system will be

implemented to ensure proper stock rotation and prevent
spoilage.
• Minimum and maximum inventory levels will be established for
each ingredient to optimize ordering and storage space
utilization.
• Regular inventory audits will be conducted to identify
discrepancies and prevent shrinkage.
Supplier Relationships: Strong relationships will be developed with

reliable suppliers who offer competitive prices on quality ingredients.
C. Purchasing and Waste Reduction
Purchasing Practices
• Negotiating bulk purchase discounts for frequently used

ingredients, considering storage capacity and lead times to
prevent spoilage.
• Encouraging responsible ordering to avoid overstock and
expiration of perishable goods.
• Standardizing on specific cuts of meat and types of produce
to streamline purchasing and reduce waste.
Waste Minimization
• Implement creative menu planning to utilize leftover

ingredients in specials or side dishes.
• Explore composting programs to divert food waste from
landfills.
• Train staff on proper food storage and handling techniques to
minimize spoilage.
D. Employee Training and Development

Onboarding and Training
All new employees will undergo comprehensive training on:
• Food preparation techniques with a focus on portion control and

budget-conscious recipe execution.
• Safe and efficient packaging methods for delivery meals.
• Exceptional customer service standards, emphasizing clear
communication and friendly interaction.
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• Sanitation and food safety protocols to ensure a clean and
hygienic environment
E. Scheduling and Labor Management
Scheduling
Develop efficient scheduling practices based on historical sales data

and anticipated customer traffic.
• Utilize cross-training to ensure staff flexibility and efficient coverage

during peak hours while minimizing labor costs during slower
periods.
• Implement a system for tracking employee hours and overtime to
ensure adherence to labor budget limitations.
Performance Reviews
Regular performance reviews will be conducted to assess employee

skills, identify training needs, and recognize exceptional service.
F. Financial Management
Budgeting
A comprehensive budget will be created annually, outlining

projected revenue streams, operational costs (including food, labor, rent,
utilities, etc.), and desired profit margins.
• Monthly and quarterly budget reviews will be conducted to identify

variances and take corrective actions as needed.
Point-of-Sale (POS) System
A user-friendly POS system will be utilized to track sales data,

inventory levels, and employee performance.
• Daily sales reports will be generated to monitor revenue trends,

identify popular menu items, and adjust promotional strategies.
• Employee sales performance data will be used to identify areas
for training and improvement.
G. Communication and Review
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Communication Policy
Open and transparent communication will be fostered between

management and staff.
• Regular team meetings will be conducted to address concerns,

share updates, and promote collaboration.
• A suggestion box will be available to encourage employee
feedback on policies, procedures, and menu ideas.
Timetable (Gantt Chart)
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The Organization Chart
Job Analysis, Job Description, Job Specification, and Job Classification
Cashier Job Analysis:
• Duties and Responsibilities

- Greet customers warmly through call or in-
person and assist them with their orders.
- Handle cash, credit/debit card transactions
(online or in-person), and provide accurate
change.
- Process customer orders accurately and
efficiently using the point-of-scale system.
- Maintain cleanliness and organization
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- Assist with stocking shelves, replenishing
supplies, and maintaining inventory levels as
needed.
• Skills and Qualifications:
- At least 18 years old
- Can read and write
- Good mathematics skills
- Previous experience in customer service or
retail is preferred but not required.
- Ability to work under pressure
Job Description:
• Position Title: Cashier

• Location: THE BITE BOX
• Reports To: Mr. Nicole Adolfo
• Job Type: Part-time or Full-time
Requirements:
• With or without diploma as long as can read

and can write
• Basic Math Skills
• Ability to work flexible hours, including
weekends, and holidays depending on the
demand
• Must submit an updated (at least 6 months) of
Medical Certificate
Job Specification:
• Education: Elementary school diploma or High

school diploma is preferred but not required
• Experience: Previous experience in customer
service or retail is preferred but not required
Personal Attributes:
• Friendly and approachable demeanor

• Dependable and punctual
• Ability to work effectively in a team
environment
Job Classification:
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• Classification: Entry-level, Non-exempt
• Hourly Wage: 55 pesos per hour
• Benefits: Employee discount, flexible
scheduling, free meals for full-time employees.
Cook Job Analysis:

- Prepare and cook a variety of foods “THE BITE
BOX” offers, including silog meals, filipino
favorites, and frozen meals
- Follow recipes and cooking procedures to
ensure consistency and quality of food.
- Ensure proper handling, storage, and
sanitation practices are maintained in
compliance with health and safety regulations.
- Monitor food supplies and ingredients
inventory, and communicate with manager to
restock as needed.
- Clean and maintain kitchen equipment,
utensils, and work areas.
- Collaborate with other kitchen staff to ensure
efficient operations and timely service.
• Skills and Qualifications

- With experience in cooking and food
preparation, preferably in Filipino cuisine or
similar
- Understanding of food safety and sanitation
practices
- Must be willing to undergo training
- Ability to Work Under Pressure
Job Description:
• Position Title: Cook

• Job Type: Part-time or Full-time
Requirements:
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and can write
• Knowledge of food safety and sanitation
guidelines
demand
Medical Certificate
Job Specification:

• Experience: Previous experience in customer
service or retail is preferred but not required
• Friendly and approachable demeanor

• Dependable and punctual
environment
• Passion for cooking authentic Filipino dishes.
Job Classification:

Delivery Rider Job Analysis:

- Safely and promptly deliver food orders to
customer’s locations.
- Verify order accuracy and collect payment
from customers if required.
- Maintain cleanliness and organization of the
delivery vehicle.
- Adhere to traffic laws and safety regulations
while driving.
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- Communicate effectively with customers and
restaurant staff regarding delivery updates or
issues.

- Valid driver’s license with a clean driving
record
- Familiarity with local roads and neighborhoods
- Ability to operate a motorbike safely
- Friendly and professional demeanor when
interacting with customers during deliveries
Job Description:
• Position Title: Delivery Rider

• Job Type: Full-time
Requirements:
• Valid driver’s license and clean driving record
• Ability to operate a motorbike safely
and can write
• Knowledge of food safety and sanitation
guidelines
demand
Medical Certificate
Job Specification:

• Experience: Previous experience in food
delivery or customer service is preferred but
not required.
• Reliable and punctual

• Ability to work independently and efficiently
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• Adaptability to varying weather and traffic
conditions.
Job Classification:

• Benefits: Gasoline allowance if own
motorcycle, Employee discount, flexible
Food Packer Job Analysis:

- Pack food items into appropriate containers or
packaging following standard procedures.
- Ensure accuracy in portioning and packaging
according to order specifications.
- Label packages with necessary information
such as product name, expiration date, and
special instructions.
- Inspect packaged items for quality and
consistency.
- Maintain cleanliness and organization of the
packing area.
- Assist with inventory management by
monitoring stock levels and reporting
shortages.

- Attention to detail to ensure accurate portioning
and labeling.
- Ability to work efficiently in a fast-paced
environment.
- Basic math skills for portioning and counting
items.
- Strong communication skills to coordinate with
other team members.
- Adherence to food safety and sanitation
guidelines.
Job Description
27
• Position Title: Food Packer
• Job Type: Full-time
Requirements:
• At least 18 years old

• With or without related work experience
• Basic knowledge for food and sanitation practices.
• Must submit an updated (latest / at least 6 months)
Medical Certificate
Job Specification:

packaging or customer service is preferred but
not required.

environment.
• Adaptability to changing tasks and priorities.
Job Classification:

• Benefits:Employee discount, flexible
Dishwasher/ Job Analysis:

Purchasing
Clerk • Duties and Responsibilities:
28
- Operate dishwashing equipment to clean
dishes, utensils, and kitchen equipment.
- Ensure proper handling and storage of cleaned
items.
- Assist with purchasing and receiving food and
supplies from vendors.
- Assist with inventory management and stock
rotation
• Skills and Qualifications:

- Ability to operate dishwashing equipment safely
and efficiently.
- Basic math skills for inventory tracking and
stock management
- Strong organizational skills to manage
purchasing tasks effectively
- Attention to detail to ensure accuracy in
receiving and inspecting items
Job Description:
• Position Title: Dishwasher/Purchasing Clerk

• Job Type: Part-time or full-time
Requirements:
• At least 18 years old

• With or without related work experience
• Basic knowledge for food and sanitation
practices.
• Must submit an updated (latest / at least 6
months) Medical Certificate
Job Specification:

packaging or customer service is preferred but
not required.
29

environment.
• Adaptability to changing tasks and priorities.
Job Classification:

30
EXECUTIVE SUMMARY
Mission
The Bite Box is dedicated to providing high quality, delicious meals at
budget-friendly prices, delivered conveniently to customers’ location. The team
prioritizes offering a seamless delivery experience, ensuring customer
satisfaction and affordability.
Core Values
• Affordable Products
• Having Quality Ingredients
• Efficiency
• Sustainability
• Customer Focus
Company and Management

The Bite Box is a partnership type of business located in P. Rodriguez
St. Poblacion, Lapu-Lapu City. A start-up business owned by Nicole Adolfo,
Chantel Ruecille Bargamento, Ashley Federis, and Rica Rollan. They will be
responsible for its operations, overall management, and future development.
Environmental Scanning
This section includes the Strengths, Weaknesses, Opportunities, and
Threats. It also covers a range of business environment elements, such as
accessibility and regulatory considerations.
Market Analysis
For the products

There are 3 categories:
• Silog meals: Sinangag + egg + viand (may vary) + your choice
of side dishes (kimchi, atchara, or sliced tomatoes and
cucumbers)
• Frozen meals: Selected ready-to-eat meals that are frozen and
requires reheating, inside a microwaveable bento box.
• Filipino Favorites: Popular Filipino dishes that are usually
requested by both Filipinos and Foreigners.
The price – there are varying prices for each meal, the lowest being 49
pesos and the highest being 119 pesos, excluding the delivery fee.
(Delivery fee within CTU Main premises are free)
Management Analysis
This section includes the personnel requirements, in which, The Bite
Box has 3 categories of personnel; the owners, consultants, and regular staffs.
This section also includes the;
31
Food Cost Management: where the culinary team creates a menu
featuring a variety of budget-friendly dishes, that considers ingredient cost,
portion control, minimizing waste, food packaging costing and food costing.
Purchasing and Waste Reduction: As for purchasing practices, The Bite

Box will negotiate bulk purchase discounts for frequently used ingredients and
encourage responsible ordering to avoid overstock and expiration of perishable
goods. While for waste minimization, we will implement creative menu planning
to utilize leftover ingredients in specials or side dishes and explore composting
programs to divert food waste from landfills.
Employee Training and Development: All new employees will undergo

comprehensive training on safe and efficient packaging methods for delivery
meals, exceptional customer service standards, emphasizing clear
communication and friendly interaction and sanitation and food safety protocols
to ensure a clean and hygienic environment.
Scheduling and Labour Management: The company will implement a

system for tracking employee hours and overtime to ensure adherence to labor
budget limitations. Regular performance reviews will be conducted to assess
employee skills and identify training needs.
Financial Management: A comprehensive budget will be created

annually, outlining projected revenue streams, operational costs and desired
profit margins.
• Financial Projection: P 98,000.00

• Start-up Financing Requirements: P 55,000.00
Communication and Review: There will also be a suggestion box so that

employees could give feedback, regular team meetings will also be conducted
to address concerns.
32
Part II. The Business Plan
INTRODUCTION
“THE BITE BOX” shines as a light of convenience and delicious brilliance
in a time when life moves at an unrelenting pace. In this document, we lay out
our objectives along with a business description. Our primary goal is to offer
convenient, budget-friendly, and nutritious meals to people who are busy,
including students, working individuals, and others. Our goal is to be the go-to
option for nutritious, quick-service meals.
We have a few particular objectives in mind to direct us as we set our on

our journey:
• Market Share – During our first full year of business, we aim to

capture a large portion of the market among students and working
adults. After a year, we will also target our gym buddies and fitness
enthusiast individuals for a larger market.
• Menu Expansion – In order to adapt to market trends and to our
client’s evolving tastes, we will update and enhance our menu on a
frequent basis. We will also expand our menu depending on our target
market. Hopefully, after a full year of business, we will add a fiber-
enriched meals, calorie-deficit meals to help our gym and fitness
enthusiasts. Our higher goal is also to serve a Halal-recognized
meals to promote diversity and to cater the needs of our Muslim
brothers and sisters. But for now, we are still studying how
accreditation works to avoid unwanted conflicts in the future.
• Building “THE BITE BOX” as a brand – By partnerships and
marketing, we will try to establish our brand as a reliable and well-
known one. We can also increase brand recognition by 30% within
the first 6 months through targeted social media campaigns and local
community engagement.
• Customer Satisfaction – Ensuring that our customers are happy and
satisfied with our food and service is our top focus.
• Efficiency – Our main goals will be to minimize waste and operate
our business efficiently.
• Sustainability – Our team cares about the environment and will use
eco-friendly practices wherever possible.
We think that by pursuing these goals, we can build a prosperous

business that satisfies client demands and demonstrates environmental
responsibility.
33
MARKETING PLAN
“THE BITE BOX” Products and Services
Our Team is passionate about delivering delicious and affordable meals

that promote healthy lifestyles. Our unique “Go, Grow, Glow” approach
incorporates healthy ingredients into every dish, delivered straight to every
customer's door or location making it a lot easier, convenient, and time-saving.
Perfect for the students, workers, and individuals who go to schools and offices
early. Now, they can have their meals conveniently.
Our product is categorized into three: Silog meals, frozen meals, and
Filipino favorites.
A. Silog Meals
Customers seeking a delicious and energizing Filipino breakfast can choose

Silog meals. Each Silog comes with a side dish like kimchi, atchara or sliced
tomatoes and cucumbers. This allows for a perfectly balanced Go & Glow
morning meal, promoting both energy and well-being. Here's the Silog meals
option:
Hotsilog: A classic Filipino breakfast dish that features garlic fried rice as its
base, topped with juicy hotdogs and a sunny-side up fried egg. The simplicity of
the dish is complemented by colorful sides like banana ketchup for dipping and
atchara, a pickled papaya relish, for a tangy touch.
Tocilog: A traditional Filipino breakfast dish that features savory garlic fried rice
(Sinangag) as its base, topped with sweet and salty cured pork (Tocino). A
sunny-side up fried egg adds richness, while sliced tomatoes and cucumbers
offer a refreshing touch.
Cornsilog: An undeniably satisfying Filipino breakfast. It starts with Sinangag,

a bed of savory garlic fried rice. Unlike plain fried rice, Sinangag uses leftover
cooked rice that's stir-fried with garlic, infusing each fluffy grain with a delightful
smoky aroma. On top of this flavorful base sits the star: corned beef. These
corned beef chunks are typically pan-fried until slightly crisp around the edges,
adding a contrasting texture to the soft rice. A perfectly fried egg, sunny-side
up, completes the picture. The runny yolk promises a burst of richness with
every bite, tying all the elements of this classic Filipino breakfast together. To
add a cool and vibrant contrast, sliced tomatoes or cucumbers are served on
the side.
Bangsilog: A classic Filipino breakfast dish that features crispy milkfish, savory
garlic fried rice, and a sunny-side up fried egg. The milkfish is typically deboned
and deep-fried until it has a crispy, golden-brown exterior.
34
The fried rice is made with leftover cooked rice and garlic, giving it a savory
flavor. The fried egg adds a touch of richness and creaminess to the dish. This
meal is complemented by a fiery side of kimchi, adding a delightful kick of spice.
Porksilog: A classic Filipino breakfast that combines savory and salty flavors.
It features a base of Sinangag, delicious garlic fried rice, topped with a protein
superstar - tapa. Tapa is a cured pork cutlet, marinated and pan-fried until crisp
on the outside and juicy inside. A perfectly fried egg, sunny-side up, adds
richness and creaminess to complete the plate. It is served with kimchi and
sliced tomatoes and cucumbers for a refreshing touch.
Tapsilog: A beloved Filipino breakfast dish that combines savory, salty, and
slightly sweet flavors to create a satisfying morning meal. The hero of the dish
is tapa, a thinly sliced cured beef that is marinated and then pan-fried until crisp
around the edges. This flavorful protein is paired perfectly with garlic fried rice,
known as Sinangag. The rice is stir-fried with chopped garlic until fragrant and
slightly golden brown. A fried egg, usually sunny-side up, completes the dish
and adds richness. Kimchi and sliced tomatoes with cucumbers are served
alongside the Tapsilog.
B. Frozen Meals
A selection of convenient frozen meals perfect for busy schedules and for
individuals who do not have enough time to prepare or cook for their meals.
Each meal comes in microwaveable and reusable bento boxes and requires
reheating at home, making them a time-saving and delicious option. Here are
some frozen meals we offer highlighting their Go, Grow, and Glow components:
Banana-Egg-Oatmeal Pancakes: Customers seeking a nutritious and

convenient breakfast option can look no further than the frozen Banana-Egg-
Oatmeal Pancakes. Packed with protein and fiber, these pancakes offer a well-
balanced combination of Go, Grow, and Glow benefits. Eggs and oatmeal work
together to provide sustained energy for conquering the morning. Eggs also
contribute essential protein for building and repairing muscles. The potassium
and fiber from bananas, along with the carbohydrates from oatmeal, all working
together to keep you fueled throughout the morning. Simply reheat these
delicious pancakes at home and enjoy a satisfying breakfast in minutes.
Chicken Stir Fry with Rice & Cashews: For a quick and flavorful lunch or
dinner solution, we offer a frozen Chicken Stir Fry with Rice and Cashews. This
satisfying meal is packed with protein, vegetables, and healthy fats, making it a
perfect example of Go, Grow, and Glow in action. Lean protein from chicken
and carbohydrates from rice ensure you're fueled and ready to take on the rest
of your day. Chicken also provides essential protein for muscle growth and
repair. The stir-fried vegetables offer vital vitamins and minerals, while the
cashews add a delightful touch of healthy fats. Simply reheat your frozen stir fry
35
according to the package instructions and enjoy a delicious and nutritious meal
in no time.
Chickpea Salad Sandwiches
For a light and refreshing lunch option, we offer Chickpea Salad Sandwiches.
Packed with protein and fiber from chickpeas, these sandwiches will keep you
feeling full and satisfied throughout your afternoon. Chickpeas are also a great
source of plant-based protein, essential for building and maintaining muscle.
The salad mixture, which may include vegetables like celery and carrots, adds
a boost of vitamins and minerals for a well-rounded meal. Simply grab a frozen
Chickpea Salad Sandwich, reheat it according to the package instructions, and
enjoy a delicious and healthy lunch on the go.
Crispy Fried Chicken served with Steamed Rice & a Piece of Banana:
Tender chicken pieces are coated in a light batter and fried to golden perfection.
Served with fluffy steamed rice, a perfect base for the crispy chicken. A side of
banana adds a touch of sweetness and balances the savory flavors, making it
a truly satisfying meal.
C. Filipino Favorites
The Pinoy Favorites section offers a delightful exploration of classic Filipino

comfort food. Each dish is prepared with fresh ingredients and traditional
techniques, guaranteed to satisfy your cravings.
Chicken Adobo with White Rice and Sauteed Vegetables: This iconic
Filipino dish features tender chicken marinated and simmered in a savory soy
sauce, vinegar, garlic, and peppercorn broth (adobo). It's served with fluffy white
rice, a perfect canvas for soaking up the flavorful sauce. Sauteed vegetables
add a refreshing and colorful counterpoint, providing a well-balanced and
satisfying meal.
Sisig with Brown Rice and Pickled Vegetables: This sizzling dish is a true
crowd-pleaser. Savory chopped pork face and ears are seasoned with onions,
chilies, and calamansi (a citrus fruit) for a tangy flavor profile.
POTENTIAL MARKET
The Bite Box has identified a clear potential market for its convenient and
delicious meals. Here's a breakdown of who they aim to serve:
Busy Individuals: People with hectic schedules who juggle work,

errands, and personal commitments often find themselves strapped for
time. The Bite Box caters to this demographic by offering nutritious and
affordable meals that can be easily ordered or picked up, eliminating the
36
need for time-consuming meal preparation.
Students: As a business founded by students themselves, The Bite Box

understands the challenges students face. Between classes, studying,
and part-time jobs, students often prioritize convenience. The Bite Box
offers a solution with its diverse menu, online ordering options, and
affordable prices, perfectly suited for a student's busy lifestyle and
budget.
Young Professionals: Similar to busy individuals, young professionals

with demanding careers often find themselves with limited time for
cooking. The Bite Box provides a welcome solution with its healthy and
flavorful meals, allowing young professionals to enjoy a satisfying meal
without sacrificing convenience.
Residents in the Surrounding Area: The strategic location near a

church, park, and pier opens The Bite Box up to a wider customer base.
Residents in the area can easily access The Bite Box for a quick
breakfast before church, a grab-and-go lunch during a park visit, or a
convenient dinner option after a day at the pier.
By focusing on these key demographics, The Bite Box can establish itself
as the go-to-choice for anyone seeking a delicious, convenient, and
budget-friendly meal solution.
POTENTIAL COMPETITORS
The Bite Box faces competition from various establishments in the Lapu-
Lapu City foodservice market. Here are the potential competitors categorized
by their offerings:
Fast Food Chains:
• Jollibee and Mang Inasal: These popular chains offer quick and
affordable meals, similar to The Bite Box's value proposition. However,
The Bite Box can differentiate itself by focusing on:
Healthier Options: Using fresh ingredients and offering meals with
a better balance of protein, carbohydrates, and healthy fats.
Menu Variety: While fast-food chains tend to have a limited menu,
The Bite Box offers a wider selection of Silog meals, frozen meals,
and Filipino favorites.
37
Casual Dining Restaurants:
• Kalea Cafe: This cafe might cater to students seeking a casual dining
experience. However, The Bite Box can target students specifically by
offering:
Extreme Budget-friendliness: Menu items specifically priced for
students on a tight budget.
Convenient Ordering and Take-Out: Focus on online ordering and
take-out options to cater to students on the go.
Full-Service Restaurants:
• Charlie's Restaurant: These restaurants offer a variety of dishes, but

may not cater to those seeking grab-and-go or delivery options. The Bite
Box can target customers seeking convenient meals they can enjoy at
home or on the go through:
Online Ordering and Delivery: Streamlined online ordering and
delivery services.
Walk-In Take-Out: Quick take-out alternatives for those who prefer
to pick up their meals.
Other Filipino Restaurants:
There might be smaller, independent Filipino restaurants in the area

offering similar dishes.
PRICING STRATEGY
The Bite Box prioritizes a value-based pricing strategy. This approach

ensures customers receive excellent value for their money. It will be achieved
through:
• Cost-Effective Sourcing: The Bite Box prioritizes cost-effective methods

for sourcing high-quality ingredients, ensuring freshness and flavor without
compromising affordability.
• Economies of Scale: The business leverages economies of scale by
purchasing ingredients in bulk whenever feasible, further reducing costs
without sacrificing quality.
• Convenience and Time-Saving Value: Pricing reflects the convenience
and time-saving value proposition, particularly for Silog meals and frozen
meals.
38
Understanding the Market
• Budget-Conscious Customers: The pricing structure recognizes the
budget constraints of busy individuals and students, a core target market
for The Bite Box.
• Young Professionals: While young professionals might have slightly more
flexibility, The Bite Box acknowledges their value-driven decision-making
when it comes to dining.
Competitive Landscape
The Bite Box conducts regular analyses of competitor pricing for similar
establishments offering Silog meals, frozen meals, and Filipino comfort food.
Their goal is to maintain a competitive edge, offering prices that are either
slightly lower or at par with competitors, while emphasizing the superior quality
and convenience they provide.
Pricing Structure
The pricing structure reflects the complexity and preparation time

associated with each dish:
• Silog Meals (₱49 - ₱79): As breakfast staples, Silog meals are the most
affordable option. Prices will vary slightly based on the protein choice (e.g.,
Tocino might be slightly higher than Bangus).
• Frozen Meals (₱69 - ₱79): These pre-cooked and frozen meals offer a
convenient and budget-friendly solution for lunch or dinner. Pricing
considers both ingredient costs and preparation time.
• Filipino Favorites (₱79 - ₱119): Classic Filipino comfort food dishes are
priced slightly higher due to potentially higher-cost ingredients and more
elaborate cooking methods.
Maintaining Affordability and Profitability

• Clear Pricing Visibility- The Bite Box ensures transparent pricing across
all platforms - menus, online ordering services, and take-out counter
signage.
• Competitive Monitoring- Regular monitoring of competitor pricing allows
them to adjust their strategy as needed to maintain competitiveness.
• Customer Feedback Integration- The Bite Box actively gathers customer
feedback on pricing and makes adjustments to ensure affordability
remains a priority while profitability is maintained.
By prioritizing value-based pricing, strategic sourcing, and efficient

operations, The Bite Box aims to become the preferred choice for delicious,
convenient, and budget-friendly Filipino meals in Lapu-Lapu City. This
39
customer-centric pricing policy allows the owners to offer affordability while
fostering sustainable growth for the business.
MARKETING METHOD
Digital Marketing:
• Social Media Marketing: Create engaging content on Facebook,
Instagram, and potentially TikTok showcasing the deliciousness,
affordability, and convenience of The Bite Box's meals. Run targeted ads to
reach busy individuals, students, and young professionals in the Lapu-Lapu
City and CTU-Main Campus premises.
• Food Delivery Apps: Partner with popular food delivery apps like Grab
Food or Food Panda to expand reach and cater to customers seeking
convenient delivery options.
Promotional Activities
• Opening Discounts and Promotions: Offer special introductory discounts
or deals to attract new customers during the opening phase.
• Loyalty Programs: Implement a loyalty program that rewards frequent
customers with discounts or free meals, encouraging repeat business.
Public Relations and Community Engagement

• Press Releases and Media Outreach: Issue press releases highlighting
The Bite Box's unique offerings and commitment to affordability. Reach out
to local newspapers, food bloggers, or social media influencers for potential
reviews or features.
Location-Based Marketing
• Signage and Flyers: Utilize eye-catching signage outside the store and
distribute flyers in nearby areas like the church, park, and pier to capture
the attention of potential customers.
By implementing a combination of these marketing methods, The Bite Box

can effectively reach its target market, generate brand awareness, and establish
itself as the go-to-choice for delicious, convenient, and affordable Filipino meals in
Lapu-Lapu City.
MATERIAL REQUIREMENTS AND SOURCES OF APPLY
We expect that throughout the business, the Market in P. Rodriguez St.

Poblacion, Lapu-Lapu City, Cebu 6015 which mainly will be our sources of
supply for the material required for the business to last. In addition, rather than
40
just purchasing, the majority of the resources, particularly the ingredients, will
be shrewdly acquired and used by the business owners through showcasing
resourcefulness. Our material requirements are our (packaging) meal cartoon
boxes, microwaveable boxes, and ingredients.
THE PROCESS AND EQUIPMENT THAT WILL BE USED TO MANUFACTURE

THE PRODUCTS
To handle the orders we got, we will apply the “First In, First Out” (FIFO)
approach in the process of manufacturing our products. Furthermore, the
primary method of distributing our food items is by online shipping; we will also
accommodate walk-in customers, except for dine-in customers since it not yet
included in the Services we offered due to limited space and manpower. Finally,
shipping will be free for CTU students.
KEY PERSONNEL
The success of “THE BITE BOX” is dependent on the combined knowledge

and commitment of our essential staff members, each of whom is essential to
providing outstanding service and delicious food. As owners, Nicole Adolfo,
Chantel Ruecille Bargamento, Ashley Federis, and Rica Rollan contribute an
entrepreneurial energy and shared vision that propel our venture’s growth and
strategic direction.
At the center of our business is our talented cook, who creates

mouthwatering and nourishing meals that enthrall our patrons. He/She brings
enthusiasm and inventiveness to the kitchen. In tandem, our dishwasher maintains
our dedication to food safety and hygiene by keeping the surroundings tidy and
hygienic. As the public face of our business, our delivery rider makes sure that our
packed meals are delivered to our valued customers on time and with reliability.
Our cashiers are the ones on the front lines who efficiently and warmly greet
customers online and on-site, allowing smooth transactions and guaranteeing a
great eating experience. Every Bite Box leaves our kitchen prepared to delight
because our food packers who works persistently behind the scenes, carefully
assembling and packaging each meal.
Together, this dedicated team forms the backbone of our business,

embodying our values of quality, service, and customer satisfaction.
IDENTIFYING THE WORKFORCE
41
“THE BITE BOX” recognizes the critical importance of assembling a skilled and
dedicated workforce to deliver on our mission of providing convenient, healthy, and
delicious meals to our customer. Our workforce will be structured to support key
functions across operations, customer service, delivery, culinary excellence, and
administration.
We divided our regular staffs into 3 teams:
1. Culinary Team:
• Cook - In charge of creating recipes, developing menus, and making
sure the highest standards of culinary excellence are met.
• Dishwasher(s) – Crucial members of the team in charge of upholding
food safety regulations and keeping the kitchen hygienic and clean.
2. Frontline Staff:
• Cashiers – Personable and productive staff members in charge of
managing transactions, taking orders from customers, and offering
top-notch customer service at our store.
• Food Packers – Accurate and consistently presented meals are
assembled and packaged with care by these meticulous team
members.
3. Delivery Team:
• Delivery Rider/s – Reliable and polite people who represent our
company by delivering packaged meals to consumer in a timely
and secure manner.
4. Management and Administration:

• Owners/Founders – Visionary executives supervise all facets of
operations and decision-making while guiding the business’s
growth and strategic direction. They also possessed multiple
responsibilities such as being an Operation Manager, Marketing
Manager, Customer Service Manager, and others.
Every member of “THE BITE BOX” is essential to fulfilling our promises of

quality, practicality, and customer satisfaction. We hope to create a unified,
productive team that reflects our values and helps our business succeed and
expand via careful recruitment, training, and on-going support.
FINANCIAL PLAN
BUDGET
The carefully considered budget of 55,000 pesos for "The Bite Box"
has been finalized. This allocation will be utilized across various critical areas of
our business operations to ensure efficient startup and sustainable growth.
42
A significant portion of the budget will be dedicated to securing essential
equipment and supplies for our kitchen, including cooking utensils, food storage
containers, and packaging materials. Additionally, funds will be allocated
towards initial inventory purchases, sourcing high-quality ingredients to craft our
signature packed meals. A portion of the budget will be earmarked for marketing
and promotion efforts, allowing us to build brand awareness and attract
customers through targeted campaigns and advertising initiatives.
Finally, a certain amount of the budget will go toward covering

administrative costs like licenses, permits, and other legal obligations. We are
certain that, through wise resource allocation, we can effectively launch "The
Bite Box" and lay the groundwork for sustained success in the cutthroat food
sector.
FINANCIAL REQUIREMENTS
Materials Needed Allocated Budget
Equipment Cooking Utensils P 3,000.00
and Supplies
Food Storage Containers P 5,000.00
Packaging Materials P 4,000.00

Inventory Initial Ingredient Purchases P 15,000.00
Marketing and Digital Marketing Campaigns P 5,000.00
Promotion
Administrative Permits and Licenses P 3,000.00
Expenses
Registration Fees P 2,000.00
Contingency Contingency Fund (10% of Total P 5,500.00
Fund Budget)
Salary P 12,500.00
TOTAL ALLOCATED BUDGET: P 55,000.00
FINANCIAL RESOURCES / SOURCES OF FUNDS

The funding for 'The Bite Box' is derived from personal savings,
investments from the founders, (Nicole Adolfo, Chantel Ruecille Bargamento,
Ashley Federis, and Rica Rollan) as well as from the support of family and
friends.
By working together, our network of trusted individuals has enabled us

to raise the capital required to start and run the business successfully. Their
support of our entrepreneurial endeavors and their belief in our vision are
reflected in their investments. With these resources, we have carefully planned
43
and allotted funds to cover startup costs, guaranteeing responsible financial
management and best use of available capital.
As we move forward, we're dedicated to keeping our word to provide our

clients tasty, nutritious, and quick meals while using the money we make from
sales to support "The Bite Box's" continued development. With the unwavering
support of our friends and family, we are well-positioned to succeed in the
cutthroat food sector.
44

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THE BITE BOX

“Serving Value Meals Worth Sharing”

A Business Proposal to Open a Small Food Business

GEE-TEM: The Entrepreneurial Mind

DR. ADELINE P. DELA CRUZ

Cebu Technological University

Part I. Feasibility Study .................................................................................................... 1

Part II. The Business Plan .............................................................................................. 33

Name of the Business

Figure 1.1 “THE BITE BOX” logo

1. Nicole Adolfo (Marketing Manager)

Mr. Adolfo will be responsible for crafting a captivating social media

2. Rica Rollan (Operation Manager)

3. Ashley Federis (Customer Service Manager)

4. Chantel Ruecille Bargamento (Financial Manager)

Business Organization of “THE BITE BOX”

Pertaining to (KcSourceLink) when you form your new business, account

Partnership by definition is a legal agreement that establishes shared

● Possibility for disagreements: Arguments may arise because multiple

Figure 1.2 “THE BITE BOX” Location

In this section, we perform an environmental scan of THE BITE BOX, a

Our Team is passionate about delivering delicious and affordable

Our product is categorized into three: Silog meals, frozen meals,

Customers seeking a delicious and energizing Filipino breakfast

Here's the Silog option:

Figure 3.1 Hotsilog with Atchara reference

Figure 3.2 Tocilog with sliced tomatoes and cucumbers

Cornsilog: An undeniably satisfying Filipino breakfast with a savory

Figure 3.3 Cornsilog with sliced tomatoes and cucumber

Bangsilog: A classic Filipino breakfast dish that features crispy

Figure 3.4 Bangsilog with sliced tomato or cucumber or with

Porksilog: Filipino breakfast that combines savory and salty flavors

Figure 3.5 Porksilog

Tapsilog: breakfast dish that combines savory, salty, and slightly

A selection of convenient frozen meals perfect for busy schedules

Banana-Egg-Oatmeal Pancakes: a nutritious and convenient

Chickpea Salad Sandwiches: For a light and refreshing lunch

Figure 3.9 Chickpea Salad Sandwich

The Pinoy Favorites section offers a delightful exploration of classic

Chicken Adobo with White Rice and Sauteed Vegetables: This

Figure 3.11 Sisig with Brown Rice and Pickled Vegetables

Crispy Fried Chicken served with Steamed Rice & a Piece of

Figure 3.12 Crispy Fried Chicken served with Steamed Rice

Qualities: Water proof, Spacious, Eco-friendly

Package B: Microwaveable Bento Boxes for frozen meals

Qualities: Leak Proof, Durable,

Figure 3.2-1 “THE BITE BOX” Location

Where: "The Bite Box" startup business would be located in P. Rodriguez

Regular Staffs – staffs who stays for

Consultants – personnel to consult or

A. Mission and Values

B. Food Cost Management

The team creates a menu featuring a variety of budget-friendly dishes,

Ingredient Cost: Recipes prioritize cost-effective, high-quality

Portion Control: Standardized portion sizes are established for each

Minimizing Waste: Dishes are designed to minimize ingredient waste,

Food Packaging Costing: The team will ensure to have a direct-

Food Costing: The cost of each menu item will be meticulously