SMRM 5203

SCIENCE & TECHNICAL RESEARCH

METHODOLOGY

Introduction to Research Methodology

Professor Madya Ts Dr. Muhamad Haji Mat Noor

M.M.Noor, FTKMA UMP
muhamad@ump.edu.my
+6010-7889916
M.M.Noor 2023 Jan 1
 SMRM 5203
SCIENCE & TECHNICAL RESEARCH
METHODOLOGY

SEMESTER MAY 2023

Assalamualaikum & Salam Sejahtera

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SMART is an abbreviation for the five conditions ….
 Maximum 10 Classes

Some Date May Be Changed, If Necessary

M.M.Noor 2023 May 5
 Sony EMCS (M) Sdn Bhd, Engineer - Manager (1995 – 2006)
UMP Pekan, Fakulti Kejuruteraan Mekanikal, Dec 2006 – now

Department Head, (Automotive Engineering), 2007-2008

Deputy Dean, (Research & Postgraduate Studies), 2009 – 2010

PhD Studies at University of Southern Queensland, Australia

Director, German Academic & Career Centre (GACC), UMP. Feb 2016 – Jan 2018

Dean, Student Development, JHEPA, UMP. Jan 2018 – Nov 2018

Director, UMP Press (Penerbit). Dec 2018 – Jan 2020

Director, SUARA UMP. Feb 2020 – Nov 2020

(Penerbit Ilmiah (PNI) + Penerbit Koperat (PNC))
Profesor Madya Ts. Dr. Muhamad Mat Noor
013-9841610
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Affiliation / Company :
Area of Research Interest (Anything) :
Search These Words using Google and Discuss the Results, why different
search results:

1) M.M.Noor Combustion About 15,600 results

2) M.M.Noor MILD Combustion About 7,730 results

3) "M.M.Noor" "MILD" "Combustion“ About 7,320 results

4) "M.M.Noor" "MILD Combustion“ About 2,570 results

5) "M.M.Noor MILD Combustion“ About 4 results

What is the difference between the 5 types of Searches? Write your results
and discuss/comment it

M.M.Noor, 2023 Mar 11

Learning Pyramid
The World is changing at an incredible
speed

To achieve an excellence, today we face

many uncertainties and unknown
challenges

To stay relevant, we need to show agile

response, flexibility and adaptability.

The biggest stumbling block is attitudinal

or mindset change
Creativity
Courage
Confidence
Collaboration
Coherence
 Disruptive change is happening at high speed

DISRUPTIVE technologies
brought by INDUSTRY 4.0

Accelerating PACE of CHANGE due to

DIGITAL age
GLOBAL
Economic crisis
Created Disruptive
CHANGE in
Change is our lives, livelihood
inevitable and a tsunami effect Pandemics: Covid
on higher education 19

Planetary health (global GLOBAL

health, climate change, Competition due to
environmental degradation) GLOBALIZATION
The 20 Fastest
Growing Jobs in the
Next Decade
• US DATA (2020-2030): Medical &
nursing highest growth potential & income
growth, followed by
computers/mathematics/data related jobs.
• Routine jobs will make way for
automation.
• Most American & foreign MNCs will
attract talent from Asia in their fast-growing
sectors. We will undergo brain drain.
• Retaining good talent is going to be a
challenge for smaller countries like
Malaysia.
• Talent war & poaching are going to
intensify, given demand for talent is
outpacing supply.

Source: https://www.visualcapitalist.com/the-20-fastest-growing-jobs-
in-the-next-decade/ , The Fastest Growing Jobs in the Next Decade,
Visual Capitalist, 2021
CLO Descriptions of Course Learning Outcomes (CLO)
1 Analyze research articles, papers and any relevant academic sources in
writing a good research proposal. (C4,PLO2)
2 Demonstrate the ethical issues involved in a research process. (A3,PLO11)
3 Prepare a research proposal to address the research problem and achieve
research objectives with an appropriate research design, data collection,
data analysis and interpretation of research findings. (A4,PLO6)
Introduction to Research
Methodology
WHAT IS A RESEARCH?
 What is a Research ?
Research: The word research is composed of two
syllables “Re” and “Search”.
“Re” is the prefix meaning ‘Again or over again or
a new’ and “Search” is the latter meaning ‘to
examine closely and carefully’ or ‘to test and try’.
Together they form, a careful, systematic, patient
study and investigation in some field of knowledge
undertaken to establish principles / policies.
 Research Defined and Described
“Research is the systematic approach to obtaining and
confirming new and reliable knowledge”
– Systematic and orderly (following a series of steps)
– Purpose is new knowledge, which must be reliable

This is a general definition which applies to all disciplines

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 Methodology and Research Design
Research is creating new knowledge - Neil Armstrong
Armstrong (1930-2012) was an American astronaut famed for being the first man to
walk on the Moon.

Research is what I'm doing when I don't know what I'm doing - Wernher von Braun
Von Braun (1912-1977) was a German-American physicist and rocket engineer whose
team launched the first US satellite into space.

If we knew what we were doing, it would not be called research - Albert Einstein

In the methodology section, two main issues are addressed:

The methods used to gather data
The methods used to analyse the data
 Methodology and Research Design
In Any Thesis/Dissertation/Final Year Project Report :
If you have 3 Objectives.

You Must Have 3 Methods to Achieve those 3 Objectives.

You Must Have 3 Main Results to Show You Achieved All 3

Objectives.

You Must Have 3 Conclusions for your 3 Results/Objectives.

 Methodology Justification
• Why and how did you choose the targeted
population/sample?
• Why did you choose the particular method?
• Is the methodology appropriate to your field of
study?
• Is the methodology appropriate to the objectives
of the study?
 Research is not
Accidental discovery :
1. Accidental discovery may occur in structured
research process
2. Usually takes the form of a phenomenon not
previously noticed
3. May lead to a structured research process to
verify or understand the observation

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 Research is not … cont.
Searching out published research results in
libraries (or the internet)
• This is an important early step of research
• The research process always includes synthesis
and analysis
• But, just reviewing of literature is not research

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 Research is…
1. Searching for explanation of events, phenomena,
relationships and causes
–What, how and why things occur
–Are there interactions?
2. A process
– Planned and managed – to make the information generated
credible
– The process is creative
– It is circular – always leads to more questions

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 Writing Thesis/Project Proposals: The Big Picture
Your proposal describes your proposed plan of work:
• What you intend to study (Scope and Research
Questions).
• How you intend to study your topic (Methodology).
• Why this topic needs to be studied (Significance).
• When you will complete this work (Timeline).
• (Occasionally) Where you will conduct this work.
 Quantitative vs Qualitative
Quantitative Qualitative
Structured data Unstructured data
Statistical analysis Summary /Describe
Objective conclusions Subjective conclusions
Survey, experiment Interviews, focus groups
Based on numbers Based on opinions & experiences
Larger sample Smaller sample
Mostly closed ended question Open ended questions
Research methodology is conclusive Research methodology is exploratory
Books
ASSIGNMENT SUBMISSION AND
ASSESSMENT
ASSIGNMENT SUBMISSION AND
ASSESSMENT
 Turnitin Report (Optional)

TURNITIN report is required for Task 1

Must be Below 15%

Task 1
PROPOSAL
70%
TASK 1 (RESEARCH PROPOSAL) - Approximately 2500 words.
The research elements for research the proposal is structured
according to the following tasks:
 Task 2
LITERATURE REVIEW MATRIX
20%
TASK 2 (LITERATURE REVIEW MATRIX)
 Task 3
ONLINE CLASS PARTICIPATION
10%
Any Question
Example of Real
Proposal
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Any Question

M.M.Noor 2023 Jan 87

 Terima Kasih / Thank You
Professor Madya Ts Dr Muhamad Mat Noor
M.M.Noor
+60107889916
mmnoor@oum.edu.my