How to Write and Organize

Persuasive Speech
Prepared by: Rio S. Aburido
HSC Faculty Member
 A persuasive speech is a
specific type of speech in
which the speaker has a goal
of convincing the audience
to accept his or her point of
view (lumenlearning.com)
 How should
we structure?
Dr. Martin Fenney
 Attention
The audience’s interest and attention
must be maintained throughout the
presentation, but at the beginning
your principal task is to capture it.

Attention getter may include an

anecdote, a surprising thought, a
well-phrased quotation, a humor, or
physical activity. Be CREATIVE!
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Attention

According to the United Nations, 158.8 million people

around the world use marijuana—more than 3.8% of
the planet’s population. The underlying reasons for
this use are medical and recreational.
 Motivation
Motivation material provides a compelling reason
for the audience to make the effort to listen.

What you DON’T want the audience to think is,

“So what?”

Make the audience feel how the speech topic

relates to their interests or experience.

Show them how the information may be useful to

them.
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Motivation

Julia Cunanan who is just 7 years has already been prescribed

seven anti-seizure drugs, including phenobarbital and Valproic
acid. Julia suffers from an intractable form of epilepsy called
Dravet syndrome, still experiences the side-effects of these
synthetic drugs which include damage to the kidney, liver and
pancreas. Why should we care? Because most of us, if not all, will
become parents in the future. And the last thing that we would
like to see is to watch our child suffers, and we are helpless.
 Thesis
The claim (thesis) of the speech is
normally stated either just before or
just after the overview (however, it can
be stated earlier in the introduction).

Be sure you have a clear and strong

thesis.
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Thesis

With this, I strongly believe that the use of medical

marijuana should be made legal in the Philippines.
 Overview
• The overview can be likened to the Table of Contents in a book. The
overview lets the audience know what points will be covered in the body.
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Overview

Why? Allow me to present three main arguments. Medical

marijuana should be legalized, FIRST the merits of medical
marijuana, SECOND the benchmark from other places which
allow marijuana for medical use, and FINALLY the economic
implications.
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Introductory part
According to the United Nations, 158.8 million people around the world use marijuana—more than
3.8% of the planet’s population. The underlying reasons for this usage are medical and recreational.

Julia Cunanan who is just 7 years has already been prescribed seven anti-seizure drugs, including
phenobarbital and Valproic acid. Julia suffers from an intractable form of epilepsy called Dravet
syndrome, still experiences the side-effects of these synthetic drugs which include damage to the
kidney, liver and pancreas. Why should we care? Because most of us, if not all, will become parents
in the future. And the last thing that we would like to see is to watch our child suffers, and we are
helpless.

With this, I strongly believe that the use of medical marijuana should be made legal in the
Philippines. Why? Allow me to present three main arguments. Medical marijuana should be
legalized, FIRST the merits of medical marijuana, SECOND the benchmark from other places
which allow marijuana for medical use, and FINALLY the economic implications.
 Body
• The body is the principal part of your message. This is the part of the
presentation in which the thesis (claim/central idea) is fully developed.

• The pattern looks like this:

CLAIM > MAIN POINT 1 > SUB-POINT(S) > EXAMPLE(S)
Claim: Medical marijuana should be legalized.

• Main Point 1: Medical marijuana has merits.

• Sub-point 1: Reduce inflammation and relieve pain (cite source).
• Sub-point 2: Kill cancer cells and slow tumor growth (cite source).
• Example 1: (cite source)
Claim: Medical marijuana should be legalized.

• Main Point 2: Places which allow the legal use of medical marijuana.
• Sub-point 1: Several European countries successfully implement the use of
marijuana for medical purposes.
• Example 1: Austria (cite source).
• Example 2: Finland (cite source).
Claim: Medical marijuana should be legalized.

• Main Point 3: There are economic implications in legalizing marijuana for

medical use.
• Sub-point 1: In October 2018, the ETFGI Consultancy Firm revealed that the world’s
first cannabis exchange-traded fund is on its way to becoming the second most
profitable exchange-traded fund (ETF) in Canada after offering 50% return in 2018.
• Example 1: (cite example)
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Body part
According to an online article (2021) medically reviewed by Dr. Jennifer Casarella, cannabinoids -- the
active chemicals in medical marijuana -- are similar to chemicals the body makes that are involved in
appetite, memory, movement, and pain. Let’s go back to the story of Julia Cunanan. Her mother said that
Julia is having seizures. “The seizures are still there; the damage and the pain are really harmful.” She
mentioned that her daughter may have up to 1,000 seizures daily. She also noticed developmental delays in
Julia, which she attributes to her synthetic medications. Taking synthetic drugs and undergoing
chemotherapy are both expensive. And these could be a luxury to many average income-earners in the
Philippines.

You might be worried about the abuse of marijuana use. Let’s look at how other countries successfully
implemented the use of marijuana for medical purposes. According to the Addictive Drugs Act, only the
Austrian Agency for Health and Food Safety (AGES; supervised by the Austrian Federal Ministry of Labor,
Social Affairs, Health and Consumer Protection, as well as the Austrian Federal Ministry for Agriculture) is
permitted to cultivate cannabis for the purpose of manufacturing pharmaceuticals as well as for related
scientific purposes. The same right is granted to subsidiaries in which AGES holds at least 75% of the shares
and that are founded for this purpose. [1/3]
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Body part

You might be worried about the abuse of marijuana use. Let’s look at how other countries successfully
implemented the use of marijuana for medical purposes. According to the Addictive Drugs Act, only the
Austrian Agency for Health and Food Safety (AGES; supervised by the Austrian Federal Ministry of Labor,
Social Affairs, Health and Consumer Protection, as well as the Austrian Federal Ministry for Agriculture) is
permitted to cultivate cannabis for the purpose of manufacturing pharmaceuticals as well as for related
scientific purposes. The same right is granted to subsidiaries in which AGES holds at least 75% of the shares
and that are founded for this purpose.

Production, manufacturing, conversion, purchase and possession of medical cannabis requires a specific
authorization for production of pharmaceuticals according to the Austrian Trade Act issued by the Federal
Ministry for Health. Disposal is only permitted to certain authorized recipients and pharmacies. Therefore, the
benchmark from Austrian government is very feasible in our country. [2/3]
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Body part

Production, manufacturing, conversion, purchase and possession of medical cannabis requires a specific
authorization for production of pharmaceuticals according to the Austrian Trade Act issued by the Federal
Ministry for Health. Disposal is only permitted to certain authorized recipients and pharmacies. Therefore, the
benchmark from Austrian government is very feasible in our country.

Finally, let’s talk about economic implications. According to the Management Study Guide, the Canadian
marijuana market is expected to be in the range of $5 billion to $8 billion per annum. Since the sale of cannabis
is now be legal in Canada, the Canadian government had the authority to tax the sale. The Canadian
government decided to levy a tax of $1 per gram of marijuana or 10% of the sale price whichever is higher.
This means that the Canadian government earns at least $500 to $800 million in additional taxes every year!
[3/3]
 Underview
The underview can be a restatement of your
main points, a rephrased version of your thesis,
or some other summarizing statements.

Underview is NOT a regurgitation of the

overview.

One way to compose the underview is to write,

in one or two sentences, the overall meaning of
your presentation.
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Underview

So, do we still believe that legalizing medical marijuana is still a

bad idea? No. In fact, it is high time to legalize the use of
marijuana for medical purposes for we cannot deny it medicinal
benefits especially to those who are suffering from cancer.
Several countries have successfully implemented their policies
ensuring safety and avoiding abuse. Consequently, the
legalization contributes to their economy.
 Last thought
Just as good as your opening material, the ending must gain the
audience’s attention until the last few seconds of your speech.

Audience should feel that there is sense of ending or completion.

The last thought can be a quotation, a call to action, or a personal

intention. Be creative!

The end must be a PUNCH!

The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Last thought

The story of Juliana Cunanan is proof. The success stories

of Austria, Canada, Finland, and other countries are living
proof. We should not be helpless living witnesses to the
sufferings of our friends, our neighbors, and our loved
ones. Legalize the use of medical marijuana now!
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Concluding part

So, do we still believe that legalizing medical marijuana is still a bad idea? No. In fact, it
is high time to legalize the use of marijuana for medical purposes for we cannot deny it
medicinal benefits especially to those who are suffering from cancer. Several countries
have successfully implemented their policies ensuring safety and avoiding abuse.
Consequently, the legalization contributes to their economy.

The story of Juliana Cunanan is proof. The success stories of Austria, Canada, Finland,
and other countries are living proof. We should not be helpless living witnesses to the
sufferings of our friends, our neighbors, and our loved ones. Legalize the use of medical
marijuana now!
 Persuasive
speech looks
like this.
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Introductory part

According to the United Nations, 158.8 million people around the world use marijuana—more than 3.8% of
the planet’s population. The underlying reasons for this usage are medical and recreational.

Julia Cunanan who is just 7 years has already been prescribed seven anti-seizure drugs, including
phenobarbital and Valproic acid. Julia suffers from an intractable form of epilepsy called Dravet syndrome,
still experiences the side-effects of these synthetic drugs which include damage to the kidney, liver and
pancreas. Why should we care? Because most of us, if not all, will become parents in the future. And the last
thing that we would like to see is to watch our child suffers, and we are helpless.

With this, I strongly believe that the use of medical marijuana should be made legal in the Philippines. Why?
Allow me to present three main arguments. Medical marijuana should be legalized, FIRST the merits of
medical marijuana, SECOND the benchmark from other places which allow marijuana for medical use,
and FINALLY the economic implications.
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Body part
According to an online article (2021) medically reviewed by Dr. Jennifer Casarella, cannabinoids -- the active
chemicals in medical marijuana -- are similar to chemicals the body makes that are involved in appetite,
memory, movement, and pain. Let’s go back to the story of Julia Cunanan. Her mother said that Julia is having
seizures. “The seizures are still there; the damage and the pain are really harmful.” She mentioned that her
daughter may have up to 1,000 seizures daily. She also noticed developmental delays in Julia, which she
attributes to her synthetic medications. Taking synthetic drugs and undergoing chemotherapy are both
expensive. And these could be a luxury to many average income-earners in the Philippines.

You might be worried about the abuse of marijuana use. Let’s look at how other countries successfully
implemented the use of marijuana for medical purposes. According to the Addictive Drugs Act, only the
Austrian Agency for Health and Food Safety (AGES; supervised by the Austrian Federal Ministry of Labor,
Social Affairs, Health and Consumer Protection, as well as the Austrian Federal Ministry for Agriculture) is
permitted to cultivate cannabis for the purpose of manufacturing pharmaceuticals as well as for related
scientific purposes. The same right is granted to subsidiaries in which AGES holds at least 75% of the shares
and that are founded for this purpose.
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Body part

Production, manufacturing, conversion, purchase and possession of medical cannabis requires a specific
authorization for production of pharmaceuticals according to the Austrian Trade Act issued by the Federal
Ministry for Health. Disposal is only permitted to certain authorized recipients and pharmacies. Therefore, the
benchmark from Austrian government is very feasible in our country.

Finally, let’s talk about economic implications. According to the Management Study Guide, the Canadian
marijuana market is expected to be in the range of $5 billion to $8 billion per annum. Since the sale of cannabis
is now be legal in Canada, the Canadian government had the authority to tax the sale. The Canadian
government decided to levy a tax of $1 per gram of marijuana or 10% of the sale price whichever is higher.
This means that the Canadian government earns at least $500 to $800 million in additional taxes every year!
The Use of Marijuana for Medical Purposes Should be Legalized in the
Philippines
Concluding part

So, do we still believe that legalizing medical marijuana is still a bad idea? No. In fact, it is high time to
legalize the use of marijuana for medical purposes for we cannot deny it medicinal benefits especially to those
who are suffering from cancer. Several countries have successfully implemented their policies ensuring safety
and avoiding abuse. Consequently, the legalization contributes to their economy.

The story of Juliana Cunanan is proof. The success stories of Austria, Canada, Finland, and other countries are
living proof. We should not be helpless living witnesses to the sufferings of our friends, our neighbors, and our
loved ones. Legalize the use of medical marijuana now!
Q&A SESSION