Department: BBA

Name: SAUGATA PAUL

Semester: 6
Roll No: 33405021017
Subject Name: Marketing Analytics
Subject Code: BBA603A
Topic : R Studio
 introduction
RStudio is an integrated development environment for R, a programming
language for statistical computing and graphics. It is available in two formats:
RStudio Desktop is a regular desktop application while RStudio Server runs on
a remote server and allows accessing RStudio using a web browser. The RStudio
IDE is a product of Posit PBC (formerly RStudio PBC, formerly RStudio Inc.).
An integrated development environment (IDE)
made especially for the R programming
language is called RStudio. R is a robust and
popular programming language and
environment for graphics and statistical
computing.
RStudio is an intuitive interface with a wealth of capabilities for code
editing, collaboration, visualization, and more that help R users be more
productive.
 Analyzed Data of Subway
Question No. 01 Answer.

1.OVERALL SATISFACTION
> result.min <- min(CUSTOMER_SATISFACTION_DATASET$'OVERALL SATISFACTION')
> print(result.min)
[1] 0
> result.max <- max(CUSTOMER_SATISFACTION_DATASET$'OVERALL SATISFACTION')
> print(result.max)
[1] 7
> result.mean <- mean(CUSTOMER_SATISFACTION_DATASET$'OVERALL SATISFACTION')
> print(result.mean)
[1] 5.227695
> result.sd <- sd(CUSTOMER_SATISFACTION_DATASET$'OVERALL SATISFACTION')
> print(result.sd)
[1] 1.419513

2.FOOD LOOKS APPETIZING

> result.min <- min(CUSTOMER_SATISFACTION_DATASET$'FOOD LOOKS APPETIZING')
> print(result.min)
[1] 0
> result.max <- max(CUSTOMER_SATISFACTION_DATASET$'FOOD LOOKS APPETIZING')
> print(result.max)
[1] 7
> result.mean <- mean(CUSTOMER_SATISFACTION_DATASET$'FOOD LOOKS APPETIZING')
> print(result.mean)
[1] 5.4335
> result.sd <- sd(CUSTOMER_SATISFACTION_DATASET$'FOOD LOOKS APPETIZING')
> print(result.sd)
[1] 1.533085
3.HAS FOOD THAT TASTES GOOD
> result.min <- min(CUSTOMER_SATISFACTION_DATASET$'HAS FOOD THAT TASTES GOOD')
> print(result.min)
[1] 0
> result.max <- max(CUSTOMER_SATISFACTION_DATASET$'HAS FOOD THAT TASTES GOOD')
> print(result.max)
[1] 7
> result.mean <- mean(CUSTOMER_SATISFACTION_DATASET$'HAS FOOD THAT TASTES GOOD')
> print(result.mean)
[1] 5.455389
> result.sd <- sd(CUSTOMER_SATISFACTION_DATASET$'HAS FOOD THAT TASTES GOOD')
> print(result.sd)
[1] 1.501577

4.HAS FOOD I CRAVE

> result.min <- min(CUSTOMER_SATISFACTION_DATASET$'HAS FOOD I CRAVE')
> print(result.min)
[1] 0
> result.max
[1] 7
> result.max <- max(CUSTOMER_SATISFACTION_DATASET$'HAS FOOD I CRAVE')
> print(result.max)
[1] 7
> result.mean <- mean(CUSTOMER_SATISFACTION_DATASET$'HAS FOOD I CRAVE')
> print(result.mean)
[1] 5.147752
> result.sd <- sd(CUSTOMER_SATISFACTION_DATASET$'HAS FOOD I CRAVE')
> print(result.sd)
[1] 1.710986
5.PROVIDES THE RIGHT PROPORTIONS OF INGREDIENTS
> result.min <- min(CUSTOMER_SATISFACTION_DATASET$'PROVIDES THE RIGHT PROPORTIONS
OF INGREDIENTS')
> print(result.min)
[1] 0
> result.max
[1] 7
> result.max <- max(CUSTOMER_SATISFACTION_DATASET$'PROVIDES THE RIGHT PROPORTIONS
OF INGREDIENTS')
> print(result.max)
[1] 7
> result.mean <- mean(CUSTOMER_SATISFACTION_DATASET$'PROVIDES THE RIGHT PROPORTION
S OF INGREDIENTS')
> print(result.mean)
[1] 5.224364
> result.sd <- sd(CUSTOMER_SATISFACTION_DATASET$'PROVIDES THE RIGHT PROPORTIONS OF
INGREDIENTS')
> print(result.sd)
[1] 1.563005

6. HAS A WIDE VARIETY OF MENU OPTIONS

> result.max <- max(CUSTOMER_SATISFACTION_DATASET$'HAS A WIDE VARIETY OF MENU OPTI
ONS')
> print(result.max)
[1] 7
> result.mean <- mean(CUSTOMER_SATISFACTION_DATASET$'HAS A WIDE VARIETY OF MENU OP
TIONS')
> print(result.mean)
[1] 5.282893
> result.sd <- sd(CUSTOMER_SATISFACTION_DATASET$'HAS A WIDE VARIETY OF MENU OPTION
S')
> print(result.sd)
[1] 1.520653
7. PORTIONS ARE THE RIGHT SIZE FOR MY APPETITE'
result.min <- min(CUSTOMER_SATISFACTION_DATASET$'PORTIONS ARE THE RIGHT SIZE FOR M
Y APPETITE')
> print(result.min)
[1] 0
> result.max <- max(CUSTOMER_SATISFACTION_DATASET$'PORTIONS ARE THE RIGHT SIZE FOR
MY APPETITE')
> print(result.max)
[1] 7
> result.mean <- mean(CUSTOMER_SATISFACTION_DATASET$'PORTIONS ARE THE RIGHT SIZE F
OR MY APPETITE')
> print(result.mean)
[1] 5.264573
> result.sd <- sd(CUSTOMER_SATISFACTION_DATASET$'PORTIONS ARE THE RIGHT SIZE FOR M
Y APPETITE')
> print(result.sd)
[1] 1.566987

8. IS WORTH THE PRICE

> result.min <- min(CUSTOMER_SATISFACTION_DATASET$'IS WORTH THE PRICE')
> print(result.min)
[1] 0
result.max <- max(CUSTOMER_SATISFACTION_DATASET$'IS WORTH THE PRICE')
> print(result.max)
[1] 7
> result.mean <- mean(CUSTOMER_SATISFACTION_DATASET$'IS WORTH THE PRICE')
> print(result.mean)
[1] 5.097074
> result.sd <- sd(CUSTOMER_SATISFACTION_DATASET$'IS WORTH THE PRICE')
> print(result.sd)
[1] 1.657372
9. IS SOMETHING I CAN AFFORD TO EAT REGULARLY
result.min <- min(CUSTOMER_SATISFACTION_DATASET$'IS SOMETHING I CAN AFFORD TO EAT
REGULARLY')
> print(result.min)
[1] 0
> result.max <- max(CUSTOMER_SATISFACTION_DATASET$'IS SOMETHING I CAN AFFORD TO EA
T REGULARLY')
> print(result.max)
[1] 7
> result.mean <- mean(CUSTOMER_SATISFACTION_DATASET$'IS SOMETHING I CAN AFFORD TO
EAT REGULARLY')
> print(result.mean)
[1] 4.816798
> result.sd <- sd(CUSTOMER_SATISFACTION_DATASET$'IS SOMETHING I CAN AFFORD TO EAT
REGULARLY')
> print(result.sd)
[1] 1.770571

10. IS A GOOD VALUE FOR THE MONEY

> result.min <- min(CUSTOMER_SATISFACTION_DATASET$'IS A GOOD VALUE FOR THE MONEY')
> print(result.min)
[1] 0
> result.max <- max(CUSTOMER_SATISFACTION_DATASET$'IS A GOOD VALUE FOR THE MONEY')
> print(result.max)
[1] 7
> result.mean <- mean(CUSTOMER_SATISFACTION_DATASET$'IS A GOOD VALUE FOR THE MONEY
')
> print(result.mean)
[1] 5.075184
> result.sd <- sd(CUSTOMER_SATISFACTION_DATASET$'IS A GOOD VALUE FOR THE MONEY')
> print(result.sd)
[1] 1.635971
Question No2. Answer

FOOD LOOKS APPETIZING

> food_looks_appetizing <- CUSTOMER_SATISFACTION_DATASET$'FOOD LOOKS APPETIZING';
result.mode <- mode(CUSTOMER_SATISFACTION_DATASET$`FOOD LOOKS APPETIZING`)
> result_mode <- as.numeric(names(sort(table(CUSTOMER_SATISFACTION_DATASET$`FOOD L
OOKS APPETIZING`),decreasing = TRUE)[1]))
> print(result_mode)
[1] 7

HAS FOOD THAT TASTES GOOD`

> has_food_that_tastes_good <- CUSTOMER_SATISFACTION_DATASET$`HAS FOOD THAT TASTES
GOOD`;
> result.mode <- mode(CUSTOMER_SATISFACTION_DATASET$`HAS FOOD THAT TASTES GOOD`)
> result_mode <- as.numeric(names(sort(table( has_food_that_tastes_good),decreasin
g = TRUE)[1]))
> print(result_mode)
[1] 6

HAS FOOD I CRAVE

has_food_i_crave <- CUSTOMER_SATISFACTION_DATASET$`HAS FOOD I CRAVE`
> result.mode <- mode(CUSTOMER_SATISFACTION_DATASET$`HAS FOOD I CRAVE`)
> result_mode <- as.numeric(names(sort(table( has_food_i_crave),decreasing = TRUE)
[1]))
> print(result_mode)
[1] 6