ASSIGNMENT.
‘Course Code > MMPC-008
Course Tit : Information Systems for Managers
Assignment Code: MMPC-008/TMA/JAN/2024
Coverage Al Blocks
Note: Attempt all the questions and submit this assignment to the coordinator of your
study centre, Last date of submission for January 2024 session is 30" Apri, 2024
and for July 2024 session is 31 October, 2024.
Highlight the applications of IT in your organization or any organization of your choice.
Explain the Anthony and Simon framework for understanding the MIS and decision-
‘making process.
Discuss the role of social media in supporting decision making process in an organization
with the help of suitable example.
If you have to build Al in your organization, what factors you would think of and take
into consideration. Mention those factors in stepwise manner.
Write short notes on any three:
a. CERT In
b. Oracle EBS
¢. Business value of Information System
4, Systems Development Life Cycle (SDLC)
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ANS: Teclology has a huge influence on businesses. The cost-performance ratio—better in the
case of computers—is one benefit of IT systems fora firm. The cost of labour goes up every year,
yet the price of computers stays the same. After a year, a better and more powerful computer may
be purchased for the same amount of money. Whenever feasible, itis preferable to perform regular
tacks on computers. Every organisation and every department inside a firm has made use of TT. Tn
today's rapidly evolving business landscape, Information Technology (IL) play’ a pivotal role in
enhancing organizational efficiency, fostering innovation, and enabling strategic decision-making.
Lets explore the diverse applications of IT within an organization, highlighting its impact on
various facets of operations.
Sales and marketing —
New services that would not have been possible without IT have been developed thanks to TT. IT
has aided management in choosing the ideal site for production and distribution facilities across a
range of industries, IT hes examined the operational data to identify the most effective marketing
and sales strategies. IT has been used to establish the product pricing in order to maximise total
revenues. Stated differently, IT has been applied to price and product analysis.
Manufacturing -
IT has been extensively used for processing customer orders, controlling inventory levels,
developing production schedules and for monitoring product quality.
A whole new discipline
The use of IT in design and production has led to the evolution of computer aided design and
computer aided manufacturing. Because of the widespread usage of computers, computer-
integrated manufacturing, or CIM, has taken over the industrial industry. Robotics are being used
more and more in industrial facilities as well as other industries including healthcare, research, and
defence, anong others.
‘Human Resource Management —
Companies are using IT systems for screening applicants and conducting various tests
Project Management -
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A range of software packages are available in the market for managing projects. These software
produets let the management set the schedules, milestones, facilitate communication among group
members, and monitor the project progress. These products help in document and report
preparation.
Data Analysis-
Investment fisms heavily use information systems to analyze stocks, bouds and options to provide
better service to their clients. With the intemet connectivity this application is high in demand even
by other firms dealing with large data
Enterprise Resource Planning (ERP) Systems:
Organizations often implement ERP systems to streamline and integrate business processes. These
systems, powered by IT, facilitate seamless comnmmication between different departments,
improving overall operational efficiency.
Customer Relationship Management (CRM):
TT enables the implementation of CRM systems, helping organizations build and maintain strong
relationships with customers. These platforms track customer interactions, manage leads, and
provide valuable insights for personalized marketing strategies.
Data Analytics and Business Intelligenc
TT tools enable organizations to collect, process, and analyze vast amounts of data. Through data
analytics and business intelligence solutions, companies can derive meaningful insights, identify
trends, and make informed decisions to drive business growth
Cybersecurity Measures:
‘As cyber threats continue to evolve, IT plays a critical role in implementing robust cybersecurity
measures. ‘This includes firewalls, antivirus software, encryption, and other tools fo safeguard
sensitive data and protect the organization from cyberattacks.
Cloud Computin;
Cloud technology has revolutionized the way organizations manage and store data, IT facilitates
the adoption of cloud services, offering scalable and cost-effective solutions for data storage,
application hosting, and collaborative work environments.
Collaboration Tools:
IT tools such as video conferencing, project management software, and cellaboration platforms
enhance commmnication and teamwork. These tools facilitate real-time collaboration among
employees, regardless of geographical locations.
E-commerce Platforms:
For organizations engaged in online business, IT is instrumental in developing and maintaining ~
commerce platforms. This includes secure payment gateways, user-friendly interfaces, and
backend systems for inventory and order management.
‘Supply Chain Management Systems:
IT applications in supply chain management optimize logistics, inventory control, and order
processing, This ensures a smooth flow of goods and services, reducing costs and improving
overall supply chain efficiency.
‘Human Resources Information Systems (HIS):
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HIS, powered by IT, streamlines human resource management processes, It includes modules
for payroll, employee performance tracking, recruitment, and other HR functions, leading to
increased efficiency and accuracy.
‘Telecommuting and Remote Work Solutions:
Particularly relevant in recent times, IT enables organizations to implement remote work sohitions
‘Virtual private networks (VPNs), collaboration tools, aud secure couuunication platforms support
a flexible and resilient workforce,
In conclusion, the applications of IT in organizations are diverse and integral to modem business
operations. From optimizing intemal processes to enhancing customer experiences and ensuring
Gata security, IT contimees to bea driving force behind organizational suecess and adaptability in
the ever-changing business landscape.
Explain_the Anthony and Simon framework for_understanding the MIS_and
decision making process.
‘ANS: According to model presented by Robert Anthony, the strategic planning is one of the major
activities in business planning and control. The other two are the management control and
operational control,
Strategic Planning
Planning and
M: it Control
salieaaain Control System
Operation Control
1. The process of deciding on an organization's goals, assessing potential changes to those goals,
selecting the resources needed to achieve those goals, and developing the policies that control the
acquisition, utilisation, and disposal of those resources is known as strategic planning.
2. The process by which managers ensure that resources are acqnired and used effectively and
efficiently to meet the organization's goals is known as management control.
3. The practice of assuming that particular activities are completed successfully and efficiently is
known as operational control
The Simon's Decision-Making Process:
Simon’s framework has broken down the process of decision making into three stages:
1. Intelligence: This is the stage in which the decision maker recognizes that there is a problem or
‘opportunity that requires him to make a decision.
2. Design: The decision maker determines the alternatives that are available to him to resolve the
problem or exploit the opportunity
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3. Choice: In this stage, an alternative generated in stage-2 is singled out to be pursued. The
selection process may involve feasibility analysis or cost-benefit analysis
Herbert A. Simon, a Nobel laureate, introduced the concept of bounded rationality and proposed a
model for decision-making. His framework comprises three main stages
Intelligence Phase:
Iu this phase, decision-makers ideutify and define the problem. They gather information, explore
alternatives, and recognize the need for a decision. Information systems play a crucial role in
providing relevant data during this stage, helping decision-makers understand the context and the
challenges they face
Design Phase:
Once the problem is defined, decision-makers design potential solutions. Information systems
assist in simulating scenarios, analyzing data, and evaluating possible outcomes. This phase
involves generating and assessing alternatives to address the identified problem.
Choice Phase:
This isthe stage where decision-makers select a specific solution from the altematives considered
in the design phase. Infonnation systems provide support by offering insights into the
consequences of each option, helping decision-makers make informed choices.
Linking Simon's Framework to Management Information Systems (MIS):
Data Gathering and Processing:
MIS facilitates the intelligence phase by providing decision-makers with accurate and relevant
Gata, Through data aualyties and reporting functionalities, MIS ids in identifying trends, issues,
and opportunities.
‘Modeling and Simulation:
During the design phase, MIS supports decision-makers by offering modeling and simulation
tools. These tools help in creating scenarios and evaluating the potential impact of different
decisions before implementation.
Decision Support Systems (DSS):
Decision support systems, a subset of MIS, play a vital role in the choice phase. These systems
provide interactive tools and dashboards that assist decision-makers in analyzing alternatives,
predicting outcomes, and selecting the most appropriate solution.
Feedback and Learning:
MIS supports the continuous improvement of decision-making processes by providing feedback
mechanisms. Analyzing the outcomes of decisions helps refine future strategies and enhances the
Jeaming loop within the organization.
While Simon's framework is one of the foundational models for understanding decision-making,
it's important to note that various other frameworks and models exist, each emphasizing different
aspects of the decision-making process and the role of information systems
In conclusion, the integration of Management Information Systems with decision-making
processes is crucial for organizations seeking to enhance their ability to gather, process, and utilize
information effectively. By aligning with models like Simon's, businesses can create a structured
approach to decision-making that leverages the capabilities of modem information systems. An
MIS should not automate the existing procedures, MIS should act as a catalyst of change in the
processes of an organization. For instance, a private bank sanctions loans by using a sequential
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