Case Domino

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www.dominos.com, DPZ Heagparered in Aon Arte, ichigo, Donnas delivers ore tha {milion piezas 2 day tore tower 85 fret connie, ith over al oss coming om ouside the United Sic To many people's spe, Domino's ranks among he top 10 companies witb oalne mations, ght up tice wih Amsoon aad Apple ve 60 percent of Domino's le in he ‘United Stas doh it hanes. The He ish eco apes pa restart chain inte wok with oer 1440 leans and i the uiber-oe pizza dele company inthe Doni’ i 97 pect fenced with royals scoemng for saz prion a is mse. Selig fod spent od soplispnly tore ithe Unite Stats and Cea {oun for age poton of eee a wel, Don's as oer 260,00 fll alpine CSnployes word hat seened aes of ver $11 bio In 2017. Over 90 percent of al Domino's anche (onset) sired he carers work i soe copay in Domino's ‘Domino's OH 2018 fui retaed 826-18 were fotashe. Domes sme ess rer 83 pect varus QL 207, The compas interatoa ison epored tat sane sore ‘ict mend 50 pent dng QU 201, tacking the 97h consctve qtr of osve ‘cantonal sane sre ales rts Don', athe 28h consecue quate of ostve Ahm sae sre ale row The soapy’ lal nt store row or Q1 2018 Was Up "Osos, corpse of a neato ster nd 31 net new does srs. i thee encelen ese, Di purchased 46,008 sare of is commen sock ding Qt S308 for approxima $10.1 alo. On Apo 24 201, the Boar of Decors dete [Scot per share ariel iin for sharboes: Doio's ever ined S151.2 i ono 254 percct Ql 2018, whl etncoe ceed $264 lon, or 422 percent. The many icy doing wei at eral walls ovals king aim st Doni’ iota lage, tows, an ee Bball. CCopigt by Fret vid Baks LLC; writen by Foret Dv History foned $90 196 to prt a mom ant pop plaza se ated Dom Ness Yl ‘Mian. Aer eter mer Vagen Bede 95 rhs ofthe sie, {Tom cange ie sure mein 195 fom Dons ks to Don's zane. Th compat xp. ‘ere al rh rn th 196, by 178 he mee 20 Dom's toes inte Uae Sines By 19 the were vr 600 Dom's wh 150) estos Ui Staes. Tom Monahan ere n 198 ty sling 9 pret of he comps wr $1 boo, Bin Ci Tne nthe 6 ens flewing ths, Do's ejyed pet sucess der Bn Cait odin os, Donan’ ese x publ ted empany. Te sal sock pce was 16 pr se a ated eo th company at over 2 ion abet pie Bai psd) Donn’ elated i aivernry 2010 es avarde best pizza chin in 2010 tg 201 by Pea Today Mogetiae, arn he Hs tite evr he sae za shin ha ‘Ree he aad in coneetve eas, Dols CEO Pack Doyle Was mame he Best CEO Ura01T by CNBC, the se year hat Domino's was ranked number-one Forbes Magee’ “p20 Fhe fr he Move” i. Visontision Domino's vison (uaprse) is "toe test lc the pla to prep, ele ad con ‘os pcea"he company's ison erent (pepe) sto “ave fun pep, ever ing and consuming psn dion ee satemests, Do's desc al ines tis mpoyecs, une by the common goal of beasing the glotlleaer in pz every. eam The company’s moto in few wire ae opportuni, td wok, pied sobsions, wining tops cacing crm duce ones, The eta ote special word Tent neat al Down ance vers red carers se Bir 8 Stary ee tina instore pesione Thousand fee Don's employes, ning sapere, "ners, ley andre, nemaind bain conan, mae and exccatves, alo be treater inthe stores Dio’ cre fe aro promote neal rowth and vie ‘pprtanies for aye wing wok bar Internal Issues rsaniatioal Stactare Since bers 9 COO ar CAO ty td depicted ang Donne's exces, the fm ap art pete rm ery fat vison yen ype desi. Se the as ote Frayed siti the fis orm 10K ot onthe company cbse, perp oly ier [ow snc no seg ow, to apareny evr tp exeate rasa CEO Brando, {EXHIBIT 1 Domino's Top Executives and Organizational Chat het gO Ree ho Caren Strategies haps Domino's rt potable sey i ir verzaly negra ply chin whee they Ivetckvard conte sme ete over many fhe ples ud uh, VERBS, ot foetal iy nds fred onl over ah 0D el stot ae comp re. (One rea where Dan's cold pss extend th backward iepion say woul! be ce tucks o delve er psc, Creat Dani's ees thes eile ‘Unt Yan! rns and ther sompetos who hav eed aor fon and et rane, Dorion tir satay fraying Foca on he Doma Pasa Bran ‘The company sil oes il omhinem ter of Belt Tood ons on he en ter thes he tale opons, but ofesciken wings, andi os and deserts. Whe this {pproch cots Domina foes alt cxclavely on pie, tac i ress he ‘rm ue tothe tncesingy hearing cstomer ad posible government man sites fst food estan sop sig ceva ingredients nd pervs, a petal fering estar o abel all mon norman onthe met the pi of me Sach & la ond note feeble o Domino's Dom's CEO dese 0 een fare the companys domenica pol pence With ove 400 sores mee then a of tiered, Dea eye een ‘mies growing in mary undedereoped marks, Doris ence agent etna he par oly serving abt 0 eet he ncasonal markt ey shoul eevig that ‘sugesting he fn’ plan to a an aol 500 erst ated res tect is Further expansion poly wold nese ke memset each css wl be Domin's drives most of ts income fom US. an Catan marae toaph royale, sau spp chin operations —lncoing selling equipment, foe, a ope tat hes tn puctase mr Donn’ In ntertonl makes, Dont wes he mater Fes Ime, here the cupurtion stent trac apres 0 ake on mule Daas an ‘Grete enhise igh harp. Hese be mar rancher rf ys rcs Demo's abe uch of eer tab neve ted yt fora where ey setvaly sae in rots song ceasing demand rn ss nd hog urs ape fmt Borns Supply Can Don't facto ter ab the 0 oan. ed ons ao xy gl an eerie tere yet nag pa every and cart ‘do be ocd wa xen eet a eompred w many cpt. Unske Danis ‘att pan ime oles den bes model wi mich mre col. Coe erage uc a os make Dom's matic ches opm que evs esr, (QSR) make ead and meses pene espera compe Bs. Sustainability and Ethics ‘Sosinabity eerste eet ht an ogaiatons operons sation prs. me tnd peeve rate thn rm o estoy He matiraleaounet Mi fms fay dove op tn anna stably reper os anna ep, to evel fo sakeolere the {oor snd commitment to stab). Domo’ combines several eps ao one cling Corpora tena Report The fm bs long pied tel on king er of ts employees 90 percent fal cunet oes sated ot wotg ina Domo’, Tees yer, Dora's as npove i cou with anasto vamp since 2008 Toy, MSC and ail fo coloring ve Deen ein om ll Doi's po: vest th United Snes exo for where ey scar tral, a chose some ‘Vege ce iste roms supply cai sy Gori to many US.based ees Having a eal opty an leon paves fod aey ste oppose to eng 22h nav! sore ct and pep ts ova egies and eas. To eters cto se Inde sxe, Doin as cir al Mer” eline—st costes tld pias ey fin watch the cre clock Uc up of ck doa hey ae ling fo forgo an extra ta ‘pon suchas double eat or cbse Alten information i lo aval ote ‘Donn wt 10 pect stainable pm poset for some of eit er ch apa pinta ugh lm ot ed in he my of Domino’ lees. To ens eal "edi tom estimable suse, Domina n 2015, taced 100 percent fol ated for spp to evrnmentaly fiend eas Like ts aa sper, Dono’ cartboud ‘Sphere bo cerifeadons wit several ore coco ens responsible processing of Dominio god izes ee comune in which Ropes. or over 0 yes, the frm his agresiely appre schol, youth spore teams, and ft responds. The many fen rove ee zs to fist eponersntimes of ei ed doting fe od {ounces pos forks, In 2016 lone the fom done ve $8 alin fo commie ‘Sh ver Tallon fr St nde Chen's resnch pad donated oer 1000 pas ‘sl sanping oft phlmhrops png ack he omy. AdvertisngSals Force {punt 2008, Domio'sdomenic snes cont 4 pct of al retail ss to supe teal lea versingcpsiens Howeve, sartig i 208, dome ores vrs insean th avin eeu conto at pret ad eventual) 88 perce n OIL an ow 6 poset hating nts 2018 Donne's expects eo enula wochanedtor the oremeble fr: Mash of aw onc ae Seve o asl ies pooling pechie Domino's income same nd lc bas re ove in EA? an xhbit 3, re {ively Note the 12.75 perce ene event 217 andthe 294 percent eee et income Note othe 23 pent eee propery, lt a gupta 2017 [EXHIBIT 2 Dominos Income Statement (n thousands USD) [EXHIBIT 2 Domine Income Statement (ip hovsands US —_—__ Trcome Serene TaN Pecan change eves ane Ame se Cant of ont Sd rms sage ame Gees Pe “01 reson noe ‘peeing Expt 51368 mane 998 err san mm a08 Inet pe ope mum we8 er sucess io 16.108 mee 900 msg “5995 or Resmig Eves ° oO NA Neen ers mas 9 mas “Sore Baca apy dosent [EXHIBIT 3 Domino's Balance Sheets (in thousands US) [EXHIBET 3 Dominos Balance Sheets in ovsands U6) _______ Pane sheet sana Percent ange | CabndSsorTem inecnens S311 STN an Accom Rese m9 men ve a aan 9960" a es Cane Ase gon RRL * Tei Caren Aes win sm mm Property Pht Ege ise me ease wast SS oe te Lge es 0 nos on ‘waste mess SAT oo Accom Ppl mis 6s a ter Came aes wai min 8 o* “al Caret iaies woes SG a Line Tem Det aug 3090 se Ce Ling Ter Lisies wr 3 i ‘lites roman amg ve aut Commen Sk “1 8 ae ee Easing cgay erway 9 68 Pita Capi & er aim tg Na Tat ey tamu ensso § 8 Lahey ni6ass 55 ve 3174 Domino's Revenves by Source (in milions) ‘mais Come Sy ema aon mw Segment Dats Domine’ roves fancilifomatn for our ky business segments) Dometic Company (Onmet Stores, 2) Dnt Fanchise Ses, 3) Drei Suply Chan and #) Iterator Noten Echt tthe Ingest eenbegeeraing segment he Domest’ Supe Chal ‘ith ener 6D percent ofl eveae Note io he age eveoue subs forth lel fw ‘Cimpany owned srs de fo cach Gonos Domest Francie owning hiher own re) {iu epeing tet evenocs otc personal Sabi tenets ate han Domo» Domino's dees sevens fom only the royaes and averting fer hey receive om ‘anche Te fiance Ueratinal Spply Cin Cetera fc ise InterotonlDvson, nt unde te Desc Sept Chin Divison. ‘Avo nto Eb 4 revenue inceaes ars ll divisions in 2017 compared 02016, toh Tk or example evans eakdowa ten Domestic Fete nd ntenatoal Fchie ip Exit —esed on bth having he same ber of sores the nteations Phi repr 37 pereat of venues between te two iin, tof fom an even 5050, btw tari tem, there aeter ema, 0 Sed Exh’ depts i's even byron Note domes gest, lowe by sappy Domest Suppy Chin tnd mc nore ening ter contr, pza cosy, nde devery of rods, This ‘ckwarditepaton stg eoable Dora's ofr aa tower pcs al alos tre Imanagas to acs on soe cperaton te han mixing dough ov St repping veges, thu tegsining with indent spp for ingredients Domi hat 8 repos Joh et ps fe cis rig, pen pol he ss Donn’ roses oft earn ceive o fans oy ts prods fom Donatos Tatton tthe 18 dough mantacang sappy shan anew her mpl cha forthe exert 5 Dom! 's EBIT by Division (in milions) produ inthe Unite States, the company owns ance ve dough maf Sop The company Dose Stores division cludes network of over 5.198 sores operat Ta eee an 92 company-awoed stores i he ed Sites, Dom's desires fo eee afta och own and operated by ancien, bute tres are under sing, ls fcr paras het soe hope tas chem around a rereiniy tomer Jt, Doria’ az ses compan-cned soe a est tes for eer: protons, ow pleat ore yOu provements fr prospective new ‘tous te pc fncite of Don's ger one 50 ts, ting the Inge dom ‘Caen Don's as 799 eet ca ne oyem fora inpressie 1 yr. Nuch of slang can be arte eae speeches 9 mans a see for oe year ef enter advises ecompedtv dtge over eal zz fms oi cnt ous fences to oper stor ts lation for 10 yes gmc for nate 10 eas with fei ee is won 9 percent cn ny, peceat opal ee on ales nd snr 6 percent on onal avers International Dison Domina eprtosis oer 8 countries wit 26 iterations tod ctons Exit awn of toes tp 1 ak he 10 retina mak acu {rie ant ft Domino's neta soe. Noe hat nda as the ost Do's cab alowed y the UK yeas ert, Ina was only id i tl tres aan ae gees fend ap sop coin ares (redone Cana, LExHBIT 6 Dominos Store Locations at Year-End 2017 Competitors Poza detvery and cary-ont competion in ot he United Sates nd iersinally i try imese, wth Ps Hu ood by Yo! Bran) big the args competi in nou. Yun! Bra’ veo re ver 128 pret pers Ten Domo. Fup at's ani Te Casas re in ce lf th inary. nat othe he asin ao iz Ho Pop Ion and Lite Casas; Brin fate nese eompeton foe touands esl mom-and-pop pa sores toon zfs the grocery se, ell as bude ene” pds aguk comps aalyss of Dorin’ with vo ra fs. Note ht Yorn! Brande te tines thes of Dan's bt Domino's sey fe times the ze ct Pap o's om a matt capa perspective Tntamaonly Pics Hu and Domi’ ar the msi omgis in teins ba ountsesaso hav toss owen pop pz sd aan ena. As wih the ‘netic maf some custard lel pia sores tof beter quality rods fi [fge cima me wing py ginal hgh pce fore preted gait. Ane ‘pti ib RAVE Rest Cronp own of Ps Inn ba The Colon, Teas. RAVE ‘Stu and aochiser ot ore ban 00 Para an ed Five ize ses in the United Pine ‘revision of Yor Brand, ara Ho x bed in Plann, Teas, mi operates oe 16.000 et ‘as ithe United Sasa interatonaly i over 100 counts of the Begining of 2018, ‘pm (20 restau ust 5 yeas er. a cote 9 Doo’, not al Pza Hs EXHIBIT 7 Financial Comparison of Domino's with Two Riva ims Se icone am vont sc ive nears Pia Hate ave hi Pa Pz, wl athe Thin Cis, Sted Grr Hand Tost, and Sian. Ober mens ens aioe pts ls, and sandwiches Pina Ht fer ne servic th ous rel roofed rearan, 8 Wel cat od Aniverysesvee. Abou 15 percent fl Pas Hut ae company opera wile he remaining owe antise, The worl’ lage ft food company, Yu! Bru lo owes pe: Ses Kentucky Fd Chicken (KPC ad Taco Bel. Te ems C=O i 2018 to Chip erie Gil Papa John's Internationa (228) ured in Lol, Ketch, tn ound in 1985, Pap ok’ oper ,07 pion retrain with 455 of hse being achse-ovned ad 43 being snpay-ovne res, “onl rrr have nereasd oe 0 percent fom yarn 2012 hugh 2017. Papa Jo's ‘hs esti all 3USstteswd frelen mates, The compa cuenta 16,00 fuline enployes sd martes thi pza vader he pa "Boer nr, eter pt ‘The company repr neem of over $1.7 blo fo earend 207 ith net nem of $102 rilion Papa Jon's caries S85 milion n Gon on lnc hs. Pap oh fers several ret psn les and topping cole st wel a3 8 pe ‘ont vic ny The company anecunce ia 701 ha twat ei tool perp ‘th be NHL over founder and Cosan Je Sehr comin or lye on (rat an at panes drag the plying fhe US. National Anthem. AVE Resturant Group RAVE oun Pian nan Pie Five ia The ater oar relly smal ein of a ‘Mou lan fer fetal tnd tal servic, whe ober unite wey dle ad Canyout uit Th can slo as bed exes caryout unt i coneience sexes {nd apr eal nde college campuses iss domestic xaos ae concent ‘ore than 13 Sauternes, with sto bl Ioeated in Tex and Not Cacia. Te Sm reed in een year th li revenes rom al 2015 throug 2017 Rover ran ‘ony $38 milion Ne ie of 2 rion'n 219 ve swllen ove S12 bon 2007 tle Caesars eatgurered in De, Michigan, ad pity el, Lite Caesars fumarate ‘ng logan," Pzal Paz which was node ia 179. The pas eso 89 Pzas being fled fo the compaale pice of Sagle pza by competes. In oven 2010, Lie (Cesar inode Pizza! Pia! Pats, denying thc he etm of "Pz Piz" hd ay felon tothe ret sees of Demi’ Le Cass ope under spare Lie {Cass Entei andi timed ote te tid lest psa hin ote United Site, ite Chea i tiding new $150 mailon, les, 234,000 eft, word ead quaces expansion oe hn dublg he eof cant cap in Dewi. to acon tna the company's pi global sow an ing Lite Casares to be the lege oatony isn odin in he wr tht presence in ll $0 staan 20 neato) tart The company ree opened frances in Doman Rohe, Cost Rica and ‘rougtout ne word External Issues Mutton Consens ‘a ae of cnc fr al ft 0 essen tng pi es the owing nd goveemet agen fr many Jer, much hk the mae indus in respect 0 abeting tir pres) apes te ma cloe to ing fore earn ny, Domi itemizes nation iomuton ce het webste.Aler dong the clubs, oe lage soe af anos pepper pz fr example as 30 core 12 gram of andre 8 "Ser ina pin To compte master for retains uc sD’, ie opie ecirte mite late when the canbe nates cosbnaton of arin on 8 pes. For expe somone my oder 3 Ing sige pas with nine aa oles whereae SSmeuoe ee might ede ee cues and toto, Hving 9 rit ot meron abel fr al these combinations would be quit ory, ns opposed to a resturant ke McDonald's where hey can pine nanstion label on the Big Maa heres omy ngriens a ie Iie undentond be foe be em "Tocomplcate mares fr the QSR sty a2 wine, many Iymakers want foc ‘on nfrmation tbe intone ens he point of sl nthe il te nthe Uniod Stes repring whee each ate collsou enact hei own aon pienso there wil be sonl mundane. Further speatding the pores posi, "here Rave ben seer ean aol he pi sought monetary damages respect 10 abverising to chen ad bent nce deed fom exing fut fond. At he Ud Ses (ad wel) ppaon becomes tre heal conacou nd moe igo, een x tale at etaied ston and psy even wang ikl slr to tae inte tbo ‘as wil ape oe sme prot nd mene. In ation, lewis nd oversee also eonsing te elminon 0 tn ond ter arm rod) fst are tl preset inthe ‘hess ona Doro’ pin sd many ther pz {verament muon, td ake cent coer fl ite ls guy stow exig ia, The tag of war between cunt, goverment, wes, nd he eau indy oo beth ‘sues Bel co coe for sos tine in eponte to tere calenge, my returns have ote fr belthy mens options, ‘Wendy's for example hs prom evel mel Combintion tht oin sth 10 as ft allo ter eos wee ogy one, ut ot mated in et mane. Wen ‘aoa fo acting te procs as lly aera eter ast od epins Dans, ‘sedmany pam compete flr fet 20 Ren pins forthe heat-onsious conse Demagrophic ves ‘Som anaes her et many resturant in he Unie Sates t be sepponed by he ‘rplatoe,Churent, thre ar au Ilion fat fd service eon nthe United Stes, {Er for abot every 390 people: With people losing for cheaper and ee option iit (Gta deere Jt ow omy restarts we eo many As Cohen ee Dom's for example ln ocstue oad eauan bt they upto cu pins shaping als, uber hac ares of hel crecstne tse, wil eiminatng ‘oe in unproven alo are expanding internation hei Bair to Etry Baris o ext are relavely lw forthe resturant indy, bt svar (competent) ‘ng fim ekxponlly high One lage ent ctor oe ow barr ery is tony Sal eteprener on open moran pop eablshnents nd Bypas he ence es Topas, selon proces, of owning fanchsed ana and ese a extn bul np ralstiely cheap. Hower, cee soi gies, arable cons ae oe hy ea ‘Sullcale ereprens rest sl nsompete mt ares rnc te who at ee tegotae pics on fost poping. an other spp. nthe QSR ida, te rane wor af cnrumer ite pone, rai of restaurant options nx pass abu Sot snd comand ber iss price competent among als Even a ‘hr yom want pe fr loch or Sine ou ey hve may options Astieion with ne population of again minded comer seking deals oo Js expe Sef fod ps tn nae opto of mre aft cosane ingen ae osu there a ay sr fe, Dan le as exelent sd Scott Tong te sb of csomest who ae vale shoppe, many oft are so shoppe of aly an ae wing to wal in eile longs py tle more fe beter qu ood 1 Pests, Domino’ as capitan! on hi very wel voemly wh the nection of he Prin pias nd new reps (x hier ay produc) fr he crs, sae, abd cesses In aon, Donnas olen many pup spec Wie pickup may been incoveienee ter deer, may castes in tay ciate re willing ler ee o insane rece ey an pt ter dea songs th he ntti kes an in domes ts Ts end expect ‘ontin, ese in Chins nd eter developing maton, sr many Amersn fast ood oss tel nl even in Boop eon acts ‘cot nape inte Qik Serve Resour (QR) aise ie ppalation § Global issues ‘Theft fo rentaran indy hs bon mpi expan oversea forthe us 20 yas and is ‘Spee to contin da sn te feu ute. Din fv example has over bal of fir sor loons overs od Yur! Beds enero ve percent tr even rom Expanding no lob kets presets problems sic as exchange ra scons, tof toc connec ert, posible ab American aoa nit US rand eal tng oy forvign operon, pp nd onus, cary vaso ss, fn even angie Rares ae al pte rests of operating cveses. I aiion, securing fresh food pends ainly manera eeu as st ech bse in he Uae Snes tveakvard mera sup nin proving tee contol oe spe. propeny ar well at dese. Trade tection and Yeplsesn. pts son asl wae "ets eal is seit with veloping ares ht re ot poems mre Sevelped market. Ln the United Stes, tft fond restrain eine ewer coe frople wo wih fra guck and ey’ vestough mea. However cacao many de elo na, whl il offering vial the same mens ane Une Sts, th ast {col ifs x gered ort the micas and sit Soman egereace, uch ke 8 Bufo Wild Wings, Moe's Southwest Gril or TG Foye woul be fhe Und Ses. Jn own, thoes dcr and ambience in iierasnl at on esbisaestens we abit Future In Réruy 2018, Domino's Imo its ove-baed sais, tt only in Assan onin's CEO of hts and New Zalanoperans sy te ilings were ben onl aren ngreiens such vocal slaw Thee ee 0 foc fr od ath sod ots 595. ‘Alina soon 5 Ppa J's end spomoshparermen with he NFL ovr tring ‘ets ian Hot war name the fc az poor othe NFL, Tle Pz Hut sponss Ship ep whe 2018 NFL Df Pps J is fcsing om sch the 2 NFL ta sop ‘sly now, raerthas ming the age we Witt elon or more reas sling pte ney dy scot the wr, Dom's sco cle tape plan moving forward. The company dog well no btdoing well {eda st grants 0.6 el treo, gence sequel sad tended

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