estions TS gcribe the difference between es jain the importance of dev and de 4 Explain ; loping ‘ ‘vel 5 analyse a tae Harrods ences ployees. : OW train: Tes j ; srosression at Harrods, Taining ang devejgn its an ; ‘ ent Ie ) qeaning 8 pie gellls NCES a GUin tk oa “yr Stour s | oO SPeabhie ferox re iS 8, set Song oo fo car aa our thaty eo) Eppley ee develop m ent ty cruu'ed fot Several Secon. ‘Oe 'm prov & employee peahormonce and produddviny ie ss ro better puyfness outcomes Use an example from the case study to explain the purpose of market research 3. Analyse why market research should be viewed as an ongoing process. 4. Bvaluate how market research, if undertaken properly, adds value to the decisions made by a large company. Why does it help to reduce risk? °) Polar markeh .vekearcdh Mvolv cg colledsing new dete atrechy brom pre somce, Such ob contumers , Fasoudia methoos 1/ke | surveys , trraviews , or observe orn . Te Provielt speatpre and Up- lp- clare cn pormah tallored “Wo the wm pony needa. Secondary Mamer xerearch , on the Othu hod, invelyy garheitng extsring datu prom goucer Ike govenmet xepotts Treliik bay Pu Me No wy | or commenced nedsearch® veporls He ofpec Bebvody ovuvies of fh mawer bur muy not be a speatfic os ea TU eos » te ‘ . ; go} An exampi¢ from Ww cde Jinoly Mus torah flt Purpose of moveer veseareh Me purpode Of marker esearch T Tpls use O} check=our SuTveH S/o by oes data on @ unlomu demographics punehoai'ng hobiis , ancl trae ANstan ces sy sory, Td tan bulls terut) 2o/ consume propia, , clefine cabchment aneod , 7, OB 2HS401 HSS,ITNU-ee Be op por Fun h'a- 1, anc taur'by new Informauron nelps mowkehvig gre gbraregn a oie i; and fyproving COM pebly ap pallor YE (preeUte ieee 4 tore (0cabons Ly berte, mth th neeclf Yess and props rabiity 6.) rorket Rkearh should be viewed a an going prevess beoauye maykels ont eunaniie ond pony coo + Comumu pre}, uence evolve, COMpeh' toy | Crtveluce new produ ds Cea 1 ORD thbO ry pocle% [ee economic, eondi/hong of hechnol odteas ad vancemink: Tm por The, bud inks environ ment, conHrwovs maviel research allows com pani’ ke Tp ed abreast of Hue chenace > Put Seta Prendy and oppovtunth'a oe adopt this sree Serna Yo hem win compen ¢ th the ymomet : 4) Property urdnrtleen an ‘ foyna Aeeigtony mode b Petit gS Pl ea Teearch cudch vo Th proviay Tra en. eae ae cory 10 develop», % ) enab\ P Prodi, Meer tony Sand— -Tt welps oe Mameer 4 asseas pre pokenNal vrckg ag ar fherenk bus lneng aea's PPOTHUM Hes ano Sotlaney wl hy ' "OVS , suth ay & peircl i'te \ Mes vuttus Maes av Inhyody op nin nin Why | ae bs redLiui"ng te Jevel of up cxesheal iat wnol bP naneiol wet | ra undluartancli! ng Mae momeeh landscape and cons Wnt ree pmanueh vedeasy «nabtey Ba ssrapey Ve anne(pare charges anal —“ wrepond vo em , eh man Teadyg Pass vey We morwkeh Shi} iss. BMS RIOR) Ct ie. a ma pyaall » tnjovmed , evidente > bere ed tike TD nak one more pee ng en arely conmyrbal *y rh and prajr tality: onl vw ‘ eu for costly mg poder, 13, powe Iwely bo reule aeorsco _pesyan eer ae aminiynt avg, aa SeenSworT Anoly''t ; cael khs Brand Re sone ‘non & vep ukahton . Exverstve wero vk Divevsi bie anon Yrnovgh acquist'}yon | © Ebpechve we of rranees- Teeayeh . Op porttunt hey ¢ Fuytna Taternan snay EXPO ey, . Expansion tye nen PTC Lo Caregoriey eo Po renb! ay mn eo wommuce , Weak Nere oRelvame on the, mera Cesky t'yny . the PTEA en 10 ty Je Puphrory reflony | ComPeth'on from hey, Maver thr eak < * Economic un cea rein ons) prcittalnts a ° dnvers (ig compeh's, SOM estabi'thed rekulhy ° Ex rey nal batts suchQuestions | 1. Describe the four elements of a PEST analysis. 2. Give four examples of other external factors not featured in the case study. 3. Analyse how social influences have changed the attitudes and approaches of employers towards employees. 4. Evaluate how the external environment influences the decisions that businesses make. D) Four elemenh of PEST Brolusrs :- 4.) Poltdiced packoxs: These Mnelurde fovea mene polva'es , Tegulolvons » and polfh'cet stabsiths tho can Smpucr purines opaation | 2) Economic judo + This involves puclu 7 Such vs In| lehTon yarn ,ewnomic qoulh , ony ee. rare , and Dee Eo eee vores , Those favors. affect consum spending patterns pusinds Mvugtment, and evuall mereer derrcenc’ ) Sool packers = soulal Jarwoys encomponrt <4 autuicd brends , clemoqraplrics , Npatyre ties ord soctera{ elttPuces . Fox fhe, shi} WH damog-rap lich oF culhutal velug can fn fuumce COMe enn, Paes and Pe behaved ferns \oy-'cal pocrors: The factors petwu'n to odvoncemens fn Peerage , wesearch cundl ev elop nant , ciittamot“on and nviovelr’on . Cheurgecs tn roshrolotyy coin cLiSwippr Prcluytr'an , cv eet new morte . 81 OB 2HS401 HSS,ITNU2) This Prdly Map vdld 1h % de A Fenviron manish | padres; and epis! 2 ane f a : change , molrus sig ia neod “ pe 1 virome ee B ly with en " fo wmp Roane hea a Mvolue tawy lo ua legal joclors n) Legeat pace ak afjeat buatneds ey 1 Sa ms ore thy 7 a ee NUN pwWbeds'og 1, oo em plo ymunt 1aLUs 1 CO ‘ Ona Mauae ny ~spect'f ic rege tath'o ru, i} ni) compenh've acto. compehihyn brn otny jive Mm the a coun inhluneg a bwinws ‘5 maker share pra enemies, can Pmpaur bug Bred MO obut juctor - Glo boM? ech'sy bracts 9 Cement yond geopol) Con Of heer buainers oy operating iy mulh'v¢ tes Fader pg ATO ex change pol rica thd boiling on LUN! nan bray ‘heal euty OB 2HS401 HSsitNueA a | fem ploy AS BE Now more. Ota coe vanes | , Tela UN eee ae reetuary OM ron nun, yi ¢ s TREE TC Grek empbhosi's on wort -1/ be balane ¢ monty health supports 4 »ONd ova employ ve, well heuae Aut Yo gothetl cuwoneny¢ e gocdul En Lan cor have algo ted ty a shift rook MOL tant paxnk commiunPoction and peecdioa ate meshowu'trng behwetn employers end emp loycos © oveatt sociel Cn flusnees have pushed emp loiter he adeopt— mere employee ~ certrn'c ap pro chess ase tin a posthve work alhue and enhane'p J eatoryce engagem eu ancl Stirs pach -_ Soutol ©” f ULL ca ha ve Plosteed a” sta nif teu tein ee the oT and Appros ches 6g E ploy ers Fowards employee, th cluding, or lolita eeon acs In govetnmon- pollcigy or aun’on J . Leal’ pay coctereu Hnowms amd ¥ % ea) Om pour frolustr'es olippetty » requin'ag Frssey po cichaph meiy stvcdey'ay accovelingly, Step om ic conditions suth ay recesstons or Anplerd rn [beer mania peau, , wanes cmotcl kane) pusines Mmuestmev Atersiory | dvumce, Pn rechvology drive Pnmavahnon ta cLuaery lenclecepg ant emeawre VEO Opportunity or chauleng.s how buatneds ey 8 _OB 2HS401 HSS,ITNUVin Ob & vero unin exh ) 1 mont yor ond mrad pone mun yo rermouln corn pe Huceess gwoT Anos Ere eng Hy Highty sited and ad peloloie employ ers» o Exromsive expatene fy Proving TT serviees , 2 collaberab'on with vonb uw tncwrrni's. : Oppo tuni'nies, . Growing darnand jor Tnnovalive Tr 801 Wh brs, " Expansion Inky new Indust and morte. 4 Tneveoutng pous ore sustain A pnd environmen imp wolg . sae tT NU tine logrica = mud & conn, yy chong.e In OH Pemad oy) Hyive £ sus hula mye hel *vVulwe ealoi'I1'ng De HONS 1 ew humus erin Utyn the copau'ny ps adlelreys cy exer nol fel the cor ky, “Rapid ho chno logaral eelvancemony1) *howore Rally plays, ervital vole (n Bat feul'n 's seonomy by being veyponsinie por He trades, fge, 1 tunnels | apna and jeve/ Wb ls a: smcke up the Br'HSh ral nonwork , : MOVA milti'ane of people anal goods ax2Unof rsh teu! ty age ating to the brunspothtoy tuyce oh te wury, Reel) 's MIS&ON be pre viola o Sahe , rebiokig folenw Wal, wor, Sydbem vs cyuatay por eo trarspertubtom , whith in hun j Yous sectors 4 rhe econome | hows on eaiiced 1 Coy rredutno ny | opuarrers mot Onley ene i'r ; four Bote. contm'purey to pho oven ml ane Compr vencses Of the eeonemy yor!) Enhomeemint. Trainin Se in the wonrext 0} Nenvovk rou), ee Hea geile and Rnowleda, bp om ployes a entree, 2 Roth pnp, anal duelopmone oun. 44 employees er proviclirs Which Wo )eato new Clete, Dpoexovemont: Both tru anal conty'bure bo pre overly Rall. “diphermcel : bh) FomA and Scope* Toles ty preety hotuse epee! fic ate'its sedouredl 70 ON) en wen proviry Eatin Liche reset ; * , employees aumed jee ae hort - ham £ 2) Time tHomen: Tro'sing is ay Ramarlivve 5 addyosing speciprc glete gor oy netdy = > ie sand atraves is while aevelopmenr fs more (ong fore 3) 6ureom: yh oultore of Feaining ts hy preatly ruaguiel th Fermt of immediare Paparmance impr verunh , won le develop ment jour 4 on larg - Fm caves progression, tealuach'p ChE sere” 3) -th Aavonced Apprenticeship sdvere ab perwork Rott efpers a struchued braining pregeom ho combiny on-He “job toutning elth dass room based fen ; This scheme prvida ney reomu'hy with handg~on i eeparenee in vanbus aap eds e} vat lway Op eant \ Protuctie trduds 4 true molnrenunee , Sgn eing Saver The scume atinuss pas Teo fe wok gis Sputenced pro Leastency Brom minders and the ‘nduatory _ ae fe Ad venced Apprenhc whip ‘ 4 Lenses (kao) Be aS i tis a 10ng-reim cheseclo p f ep webowe »Chataiy a i e Oo P'Pelire of sutrred™ yn penubling phem te Jeary qe ae Proslgnds ihEDOverall , IW Advame2d Apyrwr enhceshrp schmmu Nehwoyk Rail serves as an ehpechive ces mp ons new ceaw'h by providing Yrem ee et » Support. ed useal b ual eer preqrams wm oppravnce Modher's 1-e.oe/ , in people to revmih £ belwin Mg Ngwork Re") z Geb trainging: this mumod attours ts I» len while Porting: buat , provicle throrehtol knous tealyc and peaove hor reahnrent w/a | and Workshops» Prochtcal simulahony ops can ehhanee Seg Mm environmen. ams: this method fs Whkely ep mbonig pron cect faagb 6 iB iJee earn RRR EE HAIER ERE ee experrence wtth quite ¢¢ [vom oxpetrene, propa stonale, Tr allows, $07 personalt'reah ay knowl leary, i ealge shomit'ng cama chil) developmint tn. A) supporh've SUA eET OOS i Oo, Swor Analyst y strong Hy Se III * Extent Alve Inbyastredwe * Sajehy and Relat ivby oppoviunt hy, * Drseaing porseng ce + ° painting: anu eevee Prog veut ace