ETHICS: FILINNIALS

OBJECTIVES
• DEFINE FILINNIALS

• DIFFERENTIATE THEM WITH MILLENNIALS AND

TRADITIONAL ERA

• WHAT ARE THEIR INTEREST?

• WHAT ARE THEIR ISSUES, THE CAUSE OF MORAL FRICTIONS

BETWEEN FILINNIALS AND PARENTS?

• HOW SHOULD WE RESOLVE THE FRICTION? WHO IS RIGHT?

 FILINNIALS
MILLENIALS FILINNIALS
Also known as ‘Generation Y’ or the ‘Net Term used to denote the Filipino
Generation’ Millennials
1970s to early 1980s as starting birth years Filipino Millennial Generation
and mid-1990s to early 2000s as ending
birth years

Traditionalist Baby Generation Generation Gen Z, iGen or

or Silent Boomers X Y Centennials
Generation (Millennials)
FILINNIALS VS TRADITIONAL
• FILINNIALS' GENERATION
Olncreased use and familiarity with communications,
media and digital technologies.
CIEven in the Philippines, millennial's upbringing is said to
be marked by an increased in a liberal approach to politics,
economics and morality although this claim is disputed.
 WWII, Korean war, Great
Depression, New Deal, Rise on
Corporations, Space Age,
Raised by parents that just
survived the Great Depression.
Experienced hard times while
growing up which were
followed by times of prosperity.
Influencers
Digital Media, child focused
world, school shootings,
terrorist attacks, AIDS, 9/11
terrorist attacks.
Typically grew up as children of
divorce
They hope to be the next great
generation & to turn around all
the "wron€' they see in the
world today.
They grew up more sheltered
than any other generation as
parents strived to protect them
from the evils of the world.
Came of age in a period
of econormc expansion.
Kept busy as kids
First generation of children with
schedules.
INTEREST OF FILINNIALS
• "Existing literature on the Millennial Generation in the
Philippines is still VERY LIMITED. In fact, there hasn't been any
extensive research conducted in order to study and come up with
a general cultural description of the Filipino millennials.
Nonetheless, there have been some articles and studies published
which are intended to provide a general description of the
characteristics of the
Filipino millennials. "
FILINNIALS VS PARENTS
• "Kakaselpon mo yan"
• Liberal Mentality
• Gender identity
• Influence of Internet
DIFFERENCES
PARENTS FILINNIALS
Conformers/Conformity Achievement Contributing to the Collective
good is Avid consumers important Civic Duty Dedication/Sacrifice
Confidence Delayed Reward Diversity Fun!
Don't question authority High morals
Discipline Duty before pleasure Highly tolerant
Family Focus Competitive
"Giving Back" is important Like personal attention
Hard Work Self confident
Law and Order Sociability
Loyalty Members of global community
Patriotism Most educated generation
Patience Extremely techno savvy
Respect for authority Extremely spiritual
Responsibility Optimism
Realism
Stabilizing Street smarts
HOW SHOULD WE RESOLVE THE
FRICTION? WHO IS RIGHT?
• Millennials and Filinnials are often and commonly
misunderstood.
• Both parents and Filinnials have their own strengths and
weaknesses.
• Respect MUST be given.
• Understanding the perspective of one another and know where they
are coming from will help resolve the issue.
• Depends on the situation they are into; doesn't mean you're older
you are right all the times, and it doesn't mean you're in a different
 generation you are always misunderstood and must be self-entitled.
SUMMARY
• The common notion that millennials all over the world share the same
youth culture might be somewhat applicable in the case of the
Philippines. However, like any other nation, the Philippines has a
unique history which influences and shapes the attitudes, beliefs,
preferences, and value systems of the Filipino millennials. In this ever-
changing world, it may be true that Filipino millennials generally
experience life in a similar way that the millennials of other countries
do, since various global events have been taking place. Nonetheless,
Filipino millennials still differ from other millennials in a sense that
their personalities are still affected and shaped by Philippine culture
and society.