Scribd Logo
Upload

Welcome to Scribd!

  • Case Study No. Morris

    Uploaded by

    Cojotan, Diane S.
    5 views2 pages
    Case study

    Original Title

    Case-Study-No.-Morris

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    Case study

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    5 views2 pages

    Case Study No. Morris

    Uploaded by

    Cojotan, Diane S.
    Case study

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    of 2

    Enterprise Resource Planning

    and Management
    Academic Year 2023-2024

    3. Case Story:
    Philip Morris (Hastley, 2013)
    Philip Morries tobacco has been lauded as extremely
    unethical since so much of their advertising seems geared
    toward children, and what’s more evil than trying to get
    kids hooked on what is basically a life-threatening drug?
    While tobacco advertising regulations are now stronger
    ADAPTED By: LEONIDES L. GAVINA than ever, Philip Morris and other tobacco companies are
    Subject Instructor still criticized for the prominence of their products and ads
    in delis, convenience stores, and magazines.

    1
    2

    You might also like