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EDUCATION
Indian School of Business (Intended majors) Strategy & Leadership, Marketing
Post-Graduate Programme in Management Apr’17 - Apr’18
- Improved search ability, interactivity and user experience design of www.- , along with the university’s Marketing, Communications
and Admissions departments. Projected to improve user engagement time and reduce redundant inbound queries by ~50% (work-in-progress)
- Project Lead of the Campus-wide ‘No Paper Cups’ movement - projected to reduce overall usage of paper cups by 85% (currently at 60%)
- Core Team member of the ‘Zero Waste Campus’ project - charted the sensitization drive using creative marketing strategies (digital and
on ground), to drive the practice of reduce/reuse/recycling along with behavioral changes among students and staff (55% execution completed)
P.E.S Institute of Technology (VTU board) Bangalore
B.E Computer Science May’06 - June’10
- Dean’s Lister – 'M. R. D Scholarship Award' for being amongst the top 10 out of 180 students
WORK EXPERIENCE
Lazaro Advertising Pvt. Ltd. (Marketing and Design start-up) Training Sideways (Management Training start-up)
VP – Technology Bangalore Oct’14 - Dec’16 Trainer Bangalore Oct’14 - Mar’17
For a firm strength of 8, my contributions in technology and product road mapping were Trained ~5000 participants for 40+ clients in quorums
instrumental in the company's year-on-year growth in net profit from ₹20 L to ₹1.1 Cr sized 10 to 200 - consistent client rating of 4.7/5
Leadership and Project Management Facilitation, Training and Informal Coaching
- Led a team of developers to deliver 30+ web-based marketing projects and digital - Facilitated 60+, experiential learning based
advertising modules. Constantly involved management of multiple stakeholders management skills (behavioral) workshops for
- Architected and managed a software product that improved a real estate client's legal partakers across multiple industries & designations
documentation time and cross team data flow efficiency by ~65% Design and Content Creation
User Experience Design and Operations Optimization - Translated 30+ abstract client-briefs into high
- eCommerce Ninja: improved search ability, interactivity and user experience design impact design solutions using theatre, simulations
across bigbadbikes.com via a close-knit design plus technology enhancement strategy and arts based techniques. Marquee topics covered:
and implementation. Growth in web hits from 18k to 750k over two years, with an first-time manager skills, company value inculcation,
annual revenue of ₹1.8 Cr. User engagement rates went up by 45% innovation, women empowerment, stakeholder
management and corporate communications
- Leveraged existing systems to create tools and work-flows to ease logistics and
accounting operations - 30% improvement in SKU and order management time - ‘Leadership and skill building’ content writer for
firms’ social media blogs and marketing forums
Design Thinking
Business Acceleration
- Harnessed in situ observations to identify opportunities to save client’s annual costs
- Liaised business development for 8 business deals
by ₹1.2 L. Using iterative prototypes, developed an all-encompassing, light weight
by making cold calls, networking and writing
CRM tool in an environment they were most familiar with - google sheets
business proposals - revenue of ~₹25 L
- 30% improvement in time and data flow efficiency of 15+ representatives spread
Volunteered to conduct train-the-trainer sessions for
across 5 cross-functional teams
new recruits, ergo reducing their knowledge and skill
Other key roles played: Creative Ad Maker for 2 projects, Content Writer for 15+
ramp up time by 60%
modules, Client Relationship Manager for 3 marquee clients
Hewlett Packard, India Software Operation Pvt. Ltd. Bangalore
Systems/Software Engineer II July’10 - Mar’14
Innovation (PCT/US2014/010030 and PCT/IN2014/000050)
- Awarded 2 patents for a Quick Server reboot solution (95%-time reduction). Architected, executed and tested all phases of the project
that was initially deemed ‘too complex’ by the management. Heeding the challenge, carved out personal time to make it functional
Engineering
- ‘Exceptional Performer’ Award (1 among 125) - Led the QC operations and deployment of new modules on a niche processor platform
- R&D, testing, and deployment of performance-enhancing features in HPUX VM module – improvement of ~10% in execution time
Direct Customer Showcasing
- Customer Appreciation Award for presenting new technologies at an in-house event – selected among 300 people of higher seniority
for this business critical event. Estimated boost of ~$2mn in annual product sales via new and existing customers
Training
- Volunteered to conduct 10+ technical and corporate orientation training programs for batches of 15+ new employees

ACHIEVEMENTS & PERSONAL INTERESTS

- Professional Theatre Practitioner – since 2006, collective reach of over one million people via live events, films, social media and television
▪ Bootstrapped two Theatre companies in Bangalore. Performed ~90 shows with an average collection of ₹25k per show
▪ Featured on NDTV- Prime and a regional channel in Singapore for directing and leading in two award-winning productions
▪ Performed for hundreds of events as an actor, a director, an emcee, a vocalist and a comedian
▪ Taken up international assignments and courses, won awards in International Theatre Festivals, featured in advertisements & corporate
films, and directed short film productions
- Passionate about sports - Green Belt in Taek Won Do, swam at state level meets, played fourth division Cricket, captain and coach of the leading
intra HP basketball team, intermediary level at Jiu-Jitsu, kickboxing, wall climbing and parkour training
- Fund Raised ₹65k for three orphanages and homes for disabled people through multiple entertainment events
- Social media and facilities manager of a family run temple trust since 2005
- Professional Indian Numismatist - in possession of coins of every denomination manufactured by the Indian Government Mint