Assignment: 3

Naveen Kumar
Total Quality Management
2K22/EMBA/14

Detail ISO initiatives undertaken by Maruti Suzuki India Limited.

Certainly! Maruti Suzuki India Limited has been proactive in implementing ISO initiatives to enhance its environmental
performance, promote sustainability, and ensure responsible business practices. Let’s delve into the specifics:

1. ISO 14001 Certification:

 Maruti Suzuki has adopted the ISO 14001 standard, which focuses on environmental management systems. This
certification demonstrates the company’s commitment to minimizing its impact on the environment.
 The ISO 14001 standard outlines a framework for identifying environmental aspects, assessing their impact, and
implementing strategies to mitigate these effects. Maruti Suzuki promotes ISO 14001 not only within its own
operations but also among its Tier-1 suppliers.

Benefits in TQM:
 The ISO 14001 certification demonstrates Maruti Suzuki’s commitment to environmental responsibility.
 By adhering to ISO 14001 standards, the company ensures efficient environmental management, which is a
crucial aspect of TQM.
 Effective environmental management leads to better resource utilization, waste reduction, and overall process
improvement.

2. Environment Policy:
o Maruti Suzuki introduced an environment policy that outlines its commitment to:
 Reducing pressure on the environment.
 Collaborating with customers, suppliers, and surrounding communities.
 Controlled usage of natural resources.
o This policy serves as a guiding principle for the company’s environmental initiatives.

Benefits in TQM:
 Maruti Suzuki’s environment policy reflects its dedication to sustainable practices.
 TQM emphasizes the importance of engaging stakeholders (including customers, suppliers, and
communities).
 By involving stakeholders in environmental initiatives, Maruti Suzuki aligns with TQM principles.

3. Green Manufacturing:
o To minimize the environmental impact of its manufacturing processes, Maruti Suzuki:
 Optimizes raw material usage through techniques like 3R (Reduce, Reuse, Recycle).
 Utilizes solar power for manufacturing cars.
 Promotes the efficient use of water in manufacturing and vehicle servicing.
 Conserves underground water reserves by using canal water.

Benefits in TQM:
 TQM focuses on continuous improvement and process optimization.
 Maruti Suzuki’s adoption of green manufacturing techniques (such as 3R principles and solar power)
contributes to overall quality enhancement.
 Efficient manufacturing processes lead to better product quality and reduced environmental impact.
4. Green Product:
 Maruti Suzuki consistently strives to create fuel-efficient cars that benefit both the environment and
customers.
 The company aims to reduce CO2 emissions in its vehicles, contributing to a greener future.

Benefits in TQM:
 TQM aims to meet or exceed customer expectations.
 Maruti Suzuki’s commitment to creating fuel-efficient cars not only benefits the environment but also satisfies
customer needs.
 High-quality, eco-friendly vehicles enhance customer satisfaction.

5. Green supply Chain

o Maruti Suzuki extends its sustainability efforts to its suppliers.
o Initiatives include:
 ISO 14001 certification for tier-I suppliers.
 Implementation of Green Procurement Guidelines to promote environmentally friendly processes.
Benefits in TQM:
 TQM extends beyond organizational boundaries to include suppliers.
 Maruti Suzuki’s initiatives, such as ISO 14001 certification for tier-I suppliers and Green
Procurement Guidelines, ensure that suppliers adhere to environmental standards.
 A reliable and environmentally conscious supply chain contributes to overall product quality.

6. Controlling Substance of Concern:

 Maruti Suzuki actively manages the use of Substances of Concern to ensure safety and environmental
compliance.

Benefits in TQM:
 TQM emphasizes safety and compliance.
 Maruti Suzuki’s management of Substances of Concern ensures product safety and regulatory
compliance.
 Safe products lead to customer trust and satisfaction.

In summary, Maruti Suzuki’s ISO initiatives directly support TQM by promoting environmental responsibility,
stakeholder engagement, process optimization, and high-quality products. These efforts collectively contribute to
achieving total quality management objectives.