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Research Article
Design and Implementation of Tourism Teaching System
Based on Artificial Intelligence Technology
Yanhua Xing
Linfen Vocational and Technical College, Linfen, Shanxi 041600, China
Received 21 February 2022; Revised 20 March 2022; Accepted 11 April 2022; Published 23 April 2022
Copyright © 2022 Yanhua Xing. This is an open access article distributed under the Creative Commons Attribution License, which
permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
The tourism teaching system provides all kinds of teaching resources for students and shares good teachers, which greatly
improves the quality of teaching and learning, and it enables students to teach and learn randomly in the system. The mode of
educational information dissemination has also changed, resulting in great changes in educational models, ideas, and methods.
The tourism teaching system overcomes the shortcomings of traditional education. In the 21st century, the means of education and
teaching will be ITS-based, and technology will be used to optimize teaching. With the rapid development of network technology,
it has been widely used in the field of education, and the way of educational information dissemination has also changed, which
has led to great changes in educational models, concepts, and methods. Therefore, the combination of artificial intelligence
technology and tourism teaching system is the focus of current educational research. In this paper, the tourism teaching system is
designed based on artificial intelligence technology. Combined with the application status of the tourism teaching system in
education, a personalized cognitive student model is designed by combining artificial intelligence technology with student
behavior analysis, and an intelligent and personalized educational environment is developed. Design and implement a simple
web-based tourism teaching system, use a personalized cognitive student model to model students, and use an expert question
bank and self-built question bank to test students’ learning to provide a basis for students’ next learning.
the field of artificial intelligence technology, artificial in- design and improvement of learning under the guidance of
telligence technology usually uses machine learning to the coach. Literature [18] research shows that the impor-
calculate the algorithm of tourism teaching system, and deep tance of the design of tourism teaching system cannot be
learning is the algorithm or method to realize machine ignored. It can be a tool to help students complete coop-
learning [10, 11]. Therefore, the academic circles regard erative tourism teaching and learning and self-designed
artificial intelligence, machine learning, and deep learning as tourism teaching classroom learning, and it can also be the
approximate inclusion relations. In other aspects of tourism key to help students solve problems. Literature [19] pointed
teaching, the expert-assisted teaching of artificial intelligence out that the research on tourism teaching information in-
can also establish the human reasoning model learning tools dustry in foreign countries developed rapidly and was widely
and many other applications, showing better practicability used in teaching and student management. According to
[12]. The system adopts the form of hyperlink, and the incomplete statistics, at present, there are about 2.5 million
required materials can be called out with a click of the mouse computer devices used in classroom tourism teaching in the
so that we can get the information related to the scene in the United States, and this data is still growing. Through the
scene and have a deeper and more comprehensive under- method of big data analysis, students can integrate into
standing of the scenic spots [13]. situations, discuss and solve problems in the process of
Learners’ learning behavior data are obtained by artificial mutual cooperation in tourism teaching, and design new
intelligence technology, and then students are modeled. The problems and create new situations in the process of mutual
tourism teaching system is developed by the personalized cooperation [20]. This problem can be a contextualization
cognitive student model designed, which provides more problem discovered further after integrating into situations
valuable learning resources to learners. Using web tech- or creating situations, and students can explore how to solve
nology, by recording and observing students’ learning be- the design contextualization problem of tourism teaching
havior, footprints, and achievements in the network teaching system in specific situations. Research shows that people
platform, combined with students’ learning style, motiva- now live in the world of computer networks, and students
tion, and learning interest, an intelligent and personalized can complete college courses even without going to school
learning system is finally designed. As long as it has network [21]. However, too little help from the system will make
conditions, it can learn independently through the network. students feel difficult, and too much help will affect the
Using traditional computer-aided instruction is usually to teaching quality. Therefore, the system should control the
preset all the teaching contents in the system according to the degree of help according to students’ abilities. Literature [22]
programming mode on a single machine [14]. Although CAI puts forward that under the computer network environ-
system can carry out online teaching using intelligent ment, with the help of computers and communication
characteristics, it is unable to interact between teachers and networks, tourism teaching, resources, and information can
students because of the lack of necessary communication be comprehensively managed, and a man-machine system of
means [15]. The teacher management module can help the decision-making information technology can be provided
teaching management department to analyze the informa- for leaders. The tourism teaching management mode of
tion of teachers and provide first-hand information for college education is also changing, and many colleges and
schools to carry out teaching, professional title evaluation, universities have begun to establish and improve the tourism
and talent introduction. Design and implement a simple teaching system suitable for their own schools. Through the
web-based tourism teaching system, use a personalized big data analysis method, in this set of teaching information
cognitive student model to model students, and use an expert system, students can carry out autonomous learning [23].
question bank and a self-built question bank to test students’ They only need to select the relevant teaching resources in
learning to provide a basis for students’ next learning. the teaching system and combine the tasks assigned by
teachers to select the content synchronized with the teaching
2. Related Work materials for learning. Through the distance education of
artificial intelligence, personalized interface can be provided,
Literature [16] suggests that the design of the tourism combined with network technology, which can greatly
teaching system can enable students to complete their stimulate students’ sensory thinking and improve students’
studies, assignments, and exams on the internet. On the enthusiasm. At the same time, with the continuous ex-
other hand, the system is connected with the internet, which pansion scale of Chinese universities and students year by
effectively realizes the sharing of tourism teaching infor- year, the changes of students’ demands directly lead to the
mation resources and provides as many tourism teaching fact that traditional tourism teaching methods cannot meet
resources as possible for teachers and students. Through the the requirements anymore [24]. There is an urgent need to
method of big data analysis, in the design process of the use information means to change the teaching level. Lit-
whole tourism teaching system, the full use of resources is erature [25] proposes that in the process of tourism teaching
the basic guarantee for organizing and completing teaching, system, students’ learning subject status should be
including network information resources, coach resources, established.
and so on [17]. Here, the teacher mostly plays the role of This paper studies the design of tourism teaching system
coach, and the coach mostly plays the role of someone who based on artificial intelligence technology. The design of
provides guidance, assistance, and monitoring. The pro- tourism teaching system adopts advanced information
tagonist of the class is the students, who complete the self- technology. The design of intelligent system overcomes the
Computational Intelligence and Neuroscience 3
shortcomings of traditional CAI. In the tourism teaching Then, calculate the eigenvalues λ and eigenvectors of the
system, students download the materials and contents sent decision matrix, namely,
by teachers for after-school study. Through the tourism
BW � λmax W. (2)
teaching system, students can learn independently anytime
and anywhere after the class, as long as there is a network B is normalized.
and a microcomputer. At the same time, students can also
σ ij
discuss related knowledge through the network. σ ij � . (3)
σ 1j + σ 2j + . . . + σ nj
3. Principle and Algorithm of Artificial In which I, j � 1,2, . . ., n. Then, add the normalized B in
Intelligence Technology the row direction.
Put questions to
Interface
Student
guidance scheme by collecting data so that different students aptitude, and provides personalized guidance and feedback
can obtain teaching strategies that meet the students’ own for students.
knowledge level and reasonably evaluate teaching and
learning to better improve the students’ autonomous 4. Design and Implementation of Tourism
learning ability. Teaching System
In view of the shortcomings of traditional CAI, the
tourism teaching system uses advanced information tech- 4.1. Design of Tourism Teaching System Based on Artificial
nology to propose an intelligent teaching system that can Intelligence Technology. The key function of artificial in-
guide and evaluate feedback based on learning resources and telligence technology is interactivity. The system can realize
learning characteristics. Based on this, the tourism teaching the interaction in the front, back, left, right, up, and down
system can provide learners with suitable learning resources directions in tourist attractions through the control
and teaching strategies, expand teaching time and space, equipment, such as the keyboard, mouse, or joystick. At the
improve teachers’ teaching efficiency, and improve students’ same time, it can realize the functions of turning left, right,
learning efficiency. The database of tourism teaching system looking up, and looking down at will. Users seem to walk
is mainly used to store basic information, such as teachers, freely around the scenic spots. During this period, students
students, grades, teaching materials, etc. Some information can carefully observe every plant, beam, and building in the
is repeated in different tables. To keep the integrity and scene at any distance and angle. The system can select the
stability of data information, the data items of data tables are teaching content that students have not learned from history
designed. The matching module is the core part of the records, and it can also select the records according to
tourism teaching system based on artificial intelligence students’ history to present the most appropriate learning
technology. Students themselves can also analyze their scheme to students. We will establish a scenery information
shortcomings and deficiencies by watching the replay of database in the tourism teaching system. Users can quickly
their own examination operations and improve their ex- obtain the relevant tourism information, including text
planations more pertinently. According to different stu- introduction, pictures, short films, etc., using the mouse to
dents’ learning progress, online evaluation can only be select buildings or plants in scenic spots. Teachers can in-
carried out after the system records. The realization of the tegrate video, audio, live pictures, electronic documents, and
matching function is related to the realization of the whole other multimedia resources related to scenic spots into the
program, and the interpretation module and result pro- system as teaching auxiliary materials. The evaluation form
cessing depend on the execution results. The reasoning should reflect the evaluation results of each student, and
method adopted by the system is forward reasoning, different forms of evaluation forms should be designed,
starting from the root node of the rule base and going down however, the evaluation criteria should be unified, and the
until the correct judgment result is obtained. In the practice evaluation results should facilitate the comparison and
of the tourism teaching system, students are divided into identification of students’ training performance in different
groups to perform situational exercises or simulation ex- stages. The system adopts the form of hyperlink, and the
ercises, and the teacher will distribute the exercise evalu- required materials can be called out with a click of the mouse
ation form to the students, and the students will evaluate so that we can get the information related to the scene in the
each other. It provides an effective teaching approach for scene and have a deeper and more comprehensive under-
the cultivation of core talents in the 21st century in the field standing of the scenic spots. The whole system design scheme
of education, realizes teaching in accordance with their is completely based on artificial intelligence. The system
6 Computational Intelligence and Neuroscience
background uses SQL Server 2000 as the database server and 390
370
internet information server 5 1 as an information server. c# is 350
the design language. The system adopts the browser mode and 330
is not restricted by hardware conditions. It can realize the 310
Fraction
290
cross-platform application and provide various support ser- 270
vices for students’ learning on the network, which plays a key 250
role in improving students’ learning effect. 230
210
The learners’ learning behavior data are obtained by 190
artificial intelligence technology, and then students are 100 200 300 400 500 600 700 800
modeled. The tourism teaching system is developed by the Number of people
personalized cognitive student model designed, which
Traditional system
provides more valuable learning resources for learners. In
the practice of tourism teaching system, students are divided Machine learning system
into groups to perform situational exercises or simulation Artificial intelligence tourism teaching system
exercises, and the teacher will distribute the exercise eval- Figure 4: Comparative analysis of scores obtained by the three
uation form to the students, and the students will evaluate methods of the tourism teaching system.
each other. The evaluation form should reflect the evaluation
results of each student, and different forms of evaluation
forms should be designed, however, the evaluation criteria The choice of question granularity is influenced by teaching
should be unified, and the evaluation results should facilitate strategies and teaching contents. The difficulty of the problem is
the comparison and identification of students’ training determined by students’ cognitive ability.
performance in different stages. Tourism teaching system
not only supports the teaching function but also provides the
assessment mode for students. Turn off the dubbing of 3D 4.2. Experimental Results and Analysis. The key function of
teaching animation, and students can simulate and explain artificial intelligence technology is interactivity. Users can
the scenic spot information according to the picture content quickly obtain relevant tourism information, including text
or in the form of virtual roaming. The system can record introduction, pictures, short films, etc., using the mouse to
students’ operation processes and sounds, and teachers can select buildings or plants in scenic spots. The experimental
evaluate students’ achievements according to these videos distribution is compared thrice. On the basis of students’ 500
and help students improve their professional skills in a points, the results of three tourism teaching are compared, as
targeted way. Students themselves can also analyze their shown in Figures 4–6.
shortcomings and deficiencies by watching the replay of It can be seen from Figures 4 to 6 that when the number
their own examination operations and improve their ex- of students is 200, the score using the traditional system is
planations more pertinently. According to different stu- the lowest among the three methods. At the same time, they
dents’ learning progress, an online evaluation can only be can be widely used to describe and solve a kind of problems.
carried out after the system records. The system memo stores In the network environment, fully achieve personalized
the above attribute data, mines the data, standardizes the teaching and facilitate students’ autonomous learning. It has
mined data, and then obtains the initial value of online a certain pertinence to guide students, can reasonably adjust the
evaluation after analysis, thus completing the online evalu- learning content, and has the function of reasoning and diag-
ation of data. For the teacher module, it is not only to nosis. For example, production is suitable for expressing process
maintain the basic information of teachers but also to count knowledge with causality, while knowledge with structural re-
the information of teachers. Make statistics on the workload lationship is suitable for frame representation. The expert
of teachers in the whole school, analyze the proportion of assisted instruction system uses production representation to
teachers with different professional titles in the school, count represent rules. The methods of machine learning include the
the number of teachers of all ages in the whole school, and following: mechanical learning, guided learning, inductive
know the details of teachers’ scientific research. The teacher learning, analogy learning, explanation-based learning, and so
management module can help the teaching management de- on. It is a new learning method rising in recent years.
partment to analyze the information of teachers and provide Based on the above contents, three systems are used to
first-hand information for schools to carry out teaching, pro- compare and analyze the tourism teaching efficiency four
fessional title evaluation, and talent introduction. Through the times, respectively. The results are shown in Figures 7–10.
distance education of artificial intelligence, personalized interface From Figures 7 to 10, we can see that when the time is
can be provided, combined with network technology, which can 10 s, the machine learning system is in the middle value.
greatly stimulate students’ sensory thinking and improve stu- When the time is 20 s and 30 s, it is the same as the first time.
dents’ enthusiasm. A modular structure is used to make the At the beginning, the three systems will have a delay effect,
shared databases in the system independent of each other, thus resulting in low teaching efficiency. Then, the starting speed
improving the maintainability of the system. According to the of the system based on artificial intelligence becomes faster
selected tourism teaching content, the related problems gener- and quickly returns to the normal mode. During this period,
ated by the system are jointly determined by granularity and teachers can explain while walking according to the guide
difficulty, and granularity determines the size of the problems. route, and students can carefully observe every plant, beam,
Computational Intelligence and Neuroscience 7
380 27
360 25
Teaching efficiency
340 23
320 21
300
Fraction
19
280 17
260 15
240 13
220 11
200 9
180 0 5 10 15 20 25 30 35 40
100 200 300 400 500 600 700 800
Time
Number of people
Traditional system
Traditional system
Machine learning system
Machine learning system
Artificial intelligence tourism teaching system
Artificial intelligence tourism teaching system
Figure 8: Comparative analysis of tourism teaching efficiency of
Figure 5: Comparative analysis of scores obtained by the three three systems.
methods of the tourism teaching system.
330 27
310 25
Teaching efficiency
23
290 21
Fraction
270 19
17
250
15
230 13
210 11
9
190 0 5 10 15 20 25 30 35 40
100 200 300 400 500 600 700 800
Time
Number of people
Traditional system
Traditional system
Machine learning system
Machine learning system
Artificial intelligence tourism teaching system
Artificial intelligence tourism teaching system
Figure 9: Comparative analysis of tourism teaching efficiency of
Figure 6: Comparative analysis of scores obtained by the three
three systems.
methods of the tourism teaching system.
29 21
27 19
Teaching efficiency
Teaching efficiency
25
23 17
21 15
19 13
17
15 11
13 9
0 5 10 15 20 25 30 35 40 0 5 10 15 20 25 30 35 40
Time Time
Figure 7: Comparative analysis of tourism teaching efficiency of Figure 10: Comparative analysis of tourism teaching efficiency of
three systems. three systems.
and building in the scene at any distance and angle and can human language to complete the interactive work, which
also select the records according to students’ history to requires the human-computer interface to have the function
present the most appropriate learning scheme to students. of natural language understanding. The system combines the
Its implementation can take different forms or be very premise of matching rules with reasoning mechanism. The
complex. People hope to communicate with machines like premise of rules is taken as the reasoning situation, and the
human experts. Instead of using simple commands, they use conclusion of rules is taken as the state of reasoning process.
8 Computational Intelligence and Neuroscience
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Computational Intelligence and Neuroscience 9