CHAPTER – 5

DATA ANALYSIS & INTERPRETATION

5.1 AGE

AGE

OPTION RESPONDENT PERCENT

18-29 Years 30 60%

30-39 Years 12 24%

40-45 Years 4 8%

ABOVE 50 Years 4 8%

TOTAL 50 100%

8%
8%

24% 60%

18-29 30-39 40-50 Above 50

INTERPRETATION:

From the above table, it is inferred that 60% of the respondents belong to the age of 18-29 years
and 24% of the respondents belong to the age of 30-39 years in the organization.
5.2 GENDER

GENDER

OPTION RESPONDENT PERCENT

MALE 38 76

FEMALE 12 24

TOTAL 50 100

24%

76%

Male Female

INTERPRETATION:

From the above table it can be interpreted that 76% of the respondents are male and 24% of the
respondents are female.
.

5.3
EDUCATION

OPTION RESPONDENT PERCENT

SCHOOLING 28 56

UG 13 26

PG 9 18

TOTAL 50 100
EDUCATION
 18%

56%
26%

SCHOOLING UG PG

INTERPRETATION:

From the above table it can be interpreted that 56% of the respondents are completed the
schooling and 26% of the respondents are under graduate and 18% of the respondents are post
graduate.

Most of the respondent’s are completed the schooling.

5.4 EXPERIENCE

EXPERIENCE

OPTION RESPONDENT PERCENT

>1 YEAR 5 56

1-2 YEAR 7 14

3-5 YEAR 10 20

ABOVE 5 YEARS 28 56

TOTAL 50 100

10%
14%

INTERPRETATION: 56%
20%
From the above table it can be interpreted that 56% of the respondents are above 5 years of
experience and 20% are 3-5 years and 14% are 1-2 years & 10% are below 1 year of experience.

Most of the respondent’s income are having above 5 years of experience.

>1 YEAR 1-2 YEAR
3-5 YEAR ABOVE 5 YEARS
5.5 AWARE WITH THE CURRENT “PERFORMANCE APPRAISAL SYSTEM”

“PERFORMANCE APPRAISAL SYSTEM”

OPTION RESPONDENT PERCENT

YES 42 84

NO 8 16

16%

84%

YES NO

INTERPRETATION:

From the above table it can be interpreted that 84% of the respondents are aware about the
performance appraisal system and 16% of respondents are not aware about this system.

Most of the respondents are aware and know about PERFORMANCE APPRAISAL SYSTEM.
5.6 PERFORMANCE APPRAISAL OF EMPLOYEE IS ASSESSED BY

PERFORMANCE APPRAISAL OF EMPLOYEE IS ASSESSED BY

OPTION RESPONDENT PERCENT

POINT SYSTEM 18 36

MARK SYSTEM 25 50

GRADE SYSTEM 5 10

NOT AWARE 2 4

TOTAL 50 100

4%
10%
37%

50%

POINT SYSTEM MARK SYSTEM GRADE SYSTEM NOT AWARE

INTERPRETATION:

From the above table it can be interpreted that 50% of the respondents are assessed by mark
system and 36% by point system and 10% by grade system & 4%are not aware.

Most of the respondents are assessed by Performance Appraisal.

5.7 TASK SETTING BY APPRAISE AND APPRAISER

TASK SETTING BY APPRAISE AND APPRAISER

OPTION RESPONDENT PERCENT

AGREE 34 68
PARTIALLY AGREE 8% 7 14
10%
NEUTRAL 5 10
DISAGREE 14% 4 8
TOTAL 50
68% 100

AGREE PARTIALLY AGREE

NEUTRAL DISAGREE

INTERPRETATION:

From the above table it can be interpreted that 68% of the respondents are agree with the task
setting and 14% are partially agree and 10% are neutral & 8% are disagreed with the task setting.

Most of the respondents are agree with Task setting by Appraise and Appraiser.
5.8 TASK SETTING ASSIGNMENT COMPLETED BY THE 15TH OF FIRST MONTH

TASK SETTING ASSIGNMENT COMPLETED BY THE 15TH OF FIRST

MONTH

OPTION RESPONDENT PERCENT

YES 37 74

NO 13 26

TOTAL 50 100

26%

74%

YES NO

INTERPRETATION:

From the above table it can be interpreted that 74% of the respondents are agree with the task
setting assignment completed by the 15th of first month and 26% of respondent’s opinion are No.
Most of the respondent’s opinion are Yes.
5.9 SELF-APPRAISAL SYSTEM PROVES TO BE EFFECTIVE WHILE APPRAISING
THE APPRAISE.

SELF-APPRAISAL SYSTEM PROVES TO BE EFFECTIVE WHILE

APPRAISING THE APPRAISE

OPTION RESPONDENT PERCENT

AGREE 29 59
PARTIALLY AGREE 13 26
NEUTRAL 4 8
DISAGREE 4 7
TOTAL 50 100

7%
8%

26% 59%
INTERPRETATION:

From the above table it can be interpreted that 59% of the respondents are agree with the
self-appraisal system and 26% are partially agreed and 8% of opinion are neutral.

Most of the respondents are agreed with Self - Appraisal System.

AGREE PARTIALLY AGREE
NEUTRAL DISAGREE
5.10 PACKAGING INFLUENCE THE PURCHASE

PACKAGING INFLUENCE THE PURCHASE

OPTION RESPONDENT PERCENT

YES 25 50

NO 25 50

TOTAL 50 100

50% 50%

YES NO

INTERPRETATION

From the above table it can be interpreted that 50% of the respondents purchasing are not
affected by the packaging and 50% of the respondents are affected by packing influence.
5.11 ATTRACTION

OPTION RESPONDENT PERCENT

BRAND NAME 12 24

TASTE & QUALITY 20 40

PRODUCT OFFERED 8 16

PRICE 10 20

TOTAL 50 100
ATTRACTION
 PRICE BRAND NAME
20% 24%

PRODUCT
OFFERED
16%
TASTE & QUALITY
40%

INTERPRETATION:

From the above table it can be interpreted that 40% of the respondents are prefer taste & quality
and 24% are prefer Brand name and 20% denotes the price and 16% of the respondents are given
product offer as choice.

Most of the respondents are agree with Taste & quality.

5.12 BUYING PRODUCTS

BUYING PRODUCTS

OPTION RESPONDENT PERCENT

GROCERY STORES 11 22

ROAD SIDE VENDORS 29 58

ORGANISED RETAIL SHOP 10 20

TOTAL 50 100

INTERPRETATION:

20 22
% %

GROCERY STORES
ROAD SIDE
VENDORS
ORGANISED RETAIL
SHOP
58%

From the above table it can be interpreted that 58% of the respondents are prefer to buy from
organized retail stores and 20% from road side vendors and 22% from grocery stores.

Most of the respondents are buy from Organized Retail Stores.

5.13 LEVEL OF CONSUMPTION

LEVEL OF CONSUMPTION

OPTION RESPONDENT PERCENT

VERY GOOD 16 32

GOOD 19 38

AVERAGE 15 30

TOTAL 50 100

30% 32%

VERY GOOD
GOOD
AVERAGE

38%

INTERPRETATION:

From the above table it can be interpreted that 30% of the respondents are agree with average
and 32% of the respondents are given good and 32% of the respondents are agree with very good
in level of consumption.

Most of the respondents are good in level of consumption.

5.14 TASTE OF DIARY PRODUCTS

TASTE OF DIARY PRODUCTS

RESPONDEN PERCEN
OPTION
T T
VERY GOOD 15 30

GOOD 19 38

AVERAGE 16 32

TOTAL 50 100

AVERAGE VERY GOOD

32% 30%

GOOD
38%

VERY GOOD GOOD AVERAGE

INTERPRETATION:

From the above table it can be interpreted that 38% of the respondent’s opinion are good in taste
and 32% are given average and 30% of the respondents are given very good as taste of Dairy
Products.

Most of the respondents are given Good as Taste of dairy products.

5.15 CHANGE IN BRAND

CHANGE IN BRAND

OPTION RESPONDENT PERCENT

YES 29 58

NO 21 42

TOTAL 50 100

42%

58%

YES NO

Interpretation:

From the above table it can be interpreted that 42% of the respondents are ready to change the
brand and 58% of the respondents are not ready to change the brand.

Most of the respondents are ready to change the brand.

5.16 FACTORS INFLUENCE YOU FOR CHANGING THE BRAND

FACTORS INFLUENCE YOU FOR CHANGING THE BRAND

OPTION RESPONDENT PERCENT

QUALITY 16 32

BRAND NAME 18 36

PRICE 9 18

TASTE & QUALITY 7 14

TOTAL 50 100
 TASTE &
QUALITY
14%

QUALITY
PRICE 32%
18%

BRAND NAME
36%

INTERPRETATION:

From the above table it can be interpreted that 36% of the respondents are influence to changing
the brand by brand name and 18% by price and 14% by taste & quality and 32% by quality.

Most of the respondents choose Brand Name.

5.17 DAIRY PRODUCTS ARE USED

DAIRY PRODUCTS ARE USED

OPTION RESPONDENT PERCENT

BRITANNIA 19 38

AMUL 18 36

OTHERS 13 26

INTERPRETATION:

OTHERS
26% BRITANNIA
38%

AMUL
36%

From the above table it can be interpreted that 26% of the respondents choose other brand dairy
products and 38% choose Britannia and 36% choose amul dairy products.

Most of the respondents choose Britannia.

5.18 STOCK

STOCK

OPTION RESPONDENT PERCENT

YES 29 58

NO 21 42

TOTAL 50 100

42%

58%

YES NO

INTERPRETATION:

From the above table it can be interpreted that 42% of the respondents does not stock dairy
products and 58% of the respondents are stock the products.

Most of the respondents are stock the dairy products .

5.19 RATINGS
RATINGS
OPTION RESPONDENT PERCENT
VERY GOOD 10 20
GOOD 20 40
AVERAGE 10 20
BAD 7 14
VERY BAD 3 6
TOTAL 50 100
 VERY BAD
6%

BAD VERY GOOD

14% 20%

AVERAGE
20%
GOOD
40%

Interpretation:

From the above table it can be interpreted that 40% of the respondents choose good and 20% of
the respondents choose average and 20% of the respondents choose very good and 6% of the
respondents choose very bad and 14% of the respondents choose bad.

Most of the respondents choose Good.

5.20 CHI-SQUARE METHOD

Asymptotic
Value df
Significance (2 sides)

Pearson Chi-Square 5.226029 12 0.00

Likelihood Ratio 0.928137 12 0.00
N of Valid Cases 10

BS BR CA DP TOTAL
18 TO 25 Observed 1 0 0 0 1
Excepted 0.1 0.5 0.02 0.35 1
26-35 Observed 5 19 0 0 24
Excepted 3.1 12 0.52 8.35 24
36 - 45 Observed 0 4 1 6 11
Excepted 1.4 5.5 0.24 3.83 11
ABOVE 45 Observed 0 0 0 10 10

ExcepteD
1.3 5 0.22 3.48 10
TOTAL Observed 5 12 13 12 50
Excepted 5 12 13 12 50
 CHAPTER – 6
FINDINGS, SUGGESTION &CONCLUSION
6.1 Findings

6.2 Suggestions

 We have to do reduce the tax burden on household goods because of stable income of
people.
 There should be incentive for people who are below poverty line.

 Special focuses on awareness and training to all officers should be given on GST.

6.3 Conclusion

It can be concluded that GST has been a positive step towards creating a unified indirect
tax regime in India. GST has provided numerous economic benefits, including increased revenue
collection, improved transparency, and a unified market.

The Goods and Services Tax (GST) regime has been a major reform in the indirect tax
system in India since its introduction in July 2017. GST has replaced multiple indirect taxes,
such as Value Added Tax (VAT), Service Tax, and Central Excise Duty, and has created a single
unified tax regime. The role of GST and types of GST are crucial in the Indian economy. GST
will give Indian economy a strong and smart tax system for economic development. But for
gaining those benefits, country will need to build strong mechanism.
 BIBLIOGRAPHY

1. HTTP://Wittgenstein

2. www.gstindia.com

3. comtax.up.nic.in

4. https://en.wikipedia.org

5. www.gstn.org

6. www.cbec.gov.in

7. www.financialexpresss.com

8. www.gstcounsil.gov.in

9. Sharma Publication, Topic ..." Concept of Tax, Structure of Tax, Indian Taxation System
"Indirect Tax Text Book B com Ivth Semester First Edition 2014.
10. 10. Kothari C.R. 2nd Edition (2004) Research Methodology... Topic " Concept &
Meaning Of Research, Sampling, Methods and Techniques Of Data collection and Tools"
B com, BBA and MBA and M.com Textbook.
11. 11. Pinki, Supriya Kamna, Richa verma " Goods and Service Tax"--Panacea For Indirect
Tax System in india," Tactful Management Research Journal", Vol12, issue 10 July 2014
12. 12. Agogo Mawulli" Goods and Service Tax An appraisal Paper presented at the PNG
Taxation Research and Review Symposium. Holiday inn port meoresby, Pg No.29-30,
April 2014
13. 13. Kumar Nitin (2014) GST in india: A way forward" Global Journal of Multi
disciplinary Studies, Vol 3 Issue 6, May 2014
 Questionnaire

1. NAME :

2. WHAT IS YOUR AGE GROUP?

a) 18 – 25 YEARS

b) 25 – 30 YEARS

c) 30 – 45 YEARS

d) ABOVE 45 YEARS

3. WHAT IS YOUR GENDER?

a) MALE

b) FEMALE

4. WHAT IS YOUR EDUCATION?

a) SCHOOLING

b) UG

c) PG

5. WHAT IS YOUR INCOME?

a) BELOW 10,000

b) 10,000-20,000

c) 20,000-50,000

d) ABOVE 50,000

6. HOW OFTEN DO YOU USE BRITANNIA PRODUCTS?

a)VERY OFTEN
 b)SOMETIMES

c)RARELY

d)NEVER

7. WHICH BRITANNIA PRODUCT DO YOU PREFER THE MOST?

a)BISCUITS

b)BREAD

c)CAKES

d)DAIRY PRODUCTS (CHEESE/CURD)

8. HOW DO YOU GET TO KNOW ABOUT THE BRITANNIA PRODUCTS?

a)MAGAZINES

b)NEWSPAPER

c)T.V

d)WORD OF MOUTH

9. DO YOU THINK ABOUT THE PRICE CHARGED BY BRITANNIA?

a) FAIRLY PRICED

b) OVERPRICED

c) UNDERPRICED

10. ARE YOU SATISFIED WITH THE RANGE OF THE PRODUCTS OFFERED BY
BRITANNIA?

a)YES

b)NO

11. DOES THE PACKAGING OF THE BRITANNIA PRODUCT INFLUENCE YOUR

PURCHASE?
 a)YES

b)NO

12. WHAT ATTRACTS YOU THE MOST IN BRITANNIA PRODUCTS?

a)BRAND NAME

b)TASTE & QUALITY

c)PRODUCTS OFFERED

d)PRICE

13. WHERE DO YOU BUY BRITANNIA PRODUCTS FROM?

a) GROCERY STORES
b) ROADSIDE VENDORS
c) ORGANIZED RETAIL STORES

14. WHAT IS THE LEVEL OF CONSUMPTION (OVER ALL DIARY)?

a) VERY GOOD
b) GOOD
c) AVERAGE

15. HOW IS THE TASTE OF BRITANNIA DAIRY PRODUCTS?

a) VERY GOOD

b) GOOD

c) AVERAGE

16. ARE YOU READY TO CHANGE THE BRAND?

a) YES

b) NO

17. WHAT FACTORS INFLUENCE YOU FOR CHANGING THE BRAND?

a) QUALITY

b) BRAND
c) PRICE

d) TASTE

18. WHICH COMPANY’S DAIRY PRODUCT ARE YOU USING?

a) BRITANNIA

b) AMUL

c) OTHERS

19. DO YOU STOCK BRITANNIA DIARY PRODUCTS?

a) YES

b)NO

20. GIVE YOUR RATINGS TO FOLLOWING ATTRIBUTES OF BRITANNIA DIARY

PRODUCTS?

a) VERY GOOD

b) GOODAGE

c) BAD

d) VERY BAD