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SAMPLE PAPER -01 SOLUTIONS


(2023-24)
BUSINESS STUDIES

MBA WT (ANALYTICAL WRITING


TEST) AT IIM

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SAMPLE PAPER -01 SOLUTIONS (2023-24)


BUSINESS STUDIES
1. (a) Management is a dynamic function objectives: This has led to the increase in their
2. (b) 1 to 15 days salaries. Management must motivate and guide
Maturity of 1 to 15 days used for inter-bank transaction. individuals to work towards personal development
3. (b) Only iii and ensure group success.
Evaluating alternative courses is the step where all pros and 22. (i) Clarify the ideas before communication. The problem to
cons of various alternative are examined. be communicated to subordinates should be clear in all
4. (d) Proportion of debt in the total capital its perspective to the executive himself. The entire
The overall financial risk depends upon the proportion of problem should be studied in depth, analysed and
debt in the total capital. stated in such a manner that is clearly conveyed to
5. (b) Capital expenditure subordinates.
Sale expenses are related to Marketing standard. Quantity (ii) Consult others before communicating. Before actually
is related to Production standard. Labour turnover is communicating the message, it is better to involve
related to Human Resource management. others in developing a plan for communication.
6. (b) Division of Work Participation and involvement of subordinates may
7. (a) All of these help to gain ready acceptance and willing cooperation
8. (b) Campus Recruitment of subordinates.
9. (b) Option (i) OR
Higher level of competitiveness may necessitate larger (i) Supervision
stocks of finished goods to meet urgent orders from (ii) Motivation
customers. This increases the working capital (iii) Leadership
requirement. Competition may also force the firm to 23. a. Fixed capital includes the assets and capital
extend liberal credit terms. investments—such as property, plant, and equipment
10. (a) Both A and R are true and R is the correct explanation of (PP&E)—that are needed tostart up and conduct business,
A. even at a minimal stage. These assets are considered fixed
11. (a) Preference share in that they are not consumed or destroyed during the actual
12. (b) Cash flow position production of a good or service but have a reusable value.
13. (b) Both the Statements I and II are correct. Fixed-capital investments are typically depreciated on the
14. (c) a and b company's accounting statements over a long period of
15. (c) 9% time—up to 20 years or more. The fixed capital
16. (b) Both the Statements I and II are correct. requirements of Wooden Peripheral Pvt. Ltd. for opening
17. (d) Planning does not guarantee success new showrooms in Bangalore will be relatively less as its
18. (b) (a) - (iii), (b) - (ii), (c) - (i) taking space on the lease, so only rentals have to be paid.
19. (a) Amount of earnings Similarly, its fixed capital requirement for opening
20. (b) Last showrooms in Mumbai will be reduced as it's going to
The sequence is Planning, Organizing, Staffing, Directing share the costs with another company through
and controlling. Controlling is the last function of collaboration.
management. b. It's true that" With an increase in the investment in
21. The importance of management highlighted here are: fixed assets, there is a commensurate increase in the
(i) Management increases efficiency: A floor manager of working capital requirement." Like in the above case,
a mall is a very good manager as he utilizes all the Wooden Peripheral Pvt. Ltd. is planning to invest in new
functions of management to minimize cost of showrooms. Consequently, its requirement of working
maintenance of his area. Efficiency means using capital will increase as it will need more money to stock
minimum resources and achieving highproductivity. goods, pay electricity bills and salaries to staff. Also, it
(ii) Management helps in achieving group goals: He intends to take the space for the showrooms in Mumbai on
directs all the staff members under him to follow the the lease so it will have to pay rentals.
targets and advises them to put their efforts in the 24. Under the provisions of the Consumer Protection Act, a cash
direction of achievement of these targets. The memo is the legal proof of purchase. In the absence of a cash
management guides all the individuals towardsthe set memo, it would be impossible for Chhavi to make any
common goals and objectives of an organisation. complaint. Further, Chhavi did not use the medicine as per
(iii) Management helps in achieving personal instructions are given on the pack.

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OR  These are the bases upon which the entire structure of


A consumer must also be responsible while purchasing, planning is built.
using, consuming goods and services. This is one of the ways  Every plan is drawn with certain assumptions. To
in whichconsumer protection can be strengthened. make planning effective, it is necessary that the
The responsibilities of a consumer are as follows: premises should bebased on accurate forecasts.
(i) The consumer must have knowledge about the  For example, demand for a product, the cost of raw
products available in the market so that a wise choice materials, interest rates, state of technology, the
can be made. intensity ofcompetition, government policies etc.
(ii) They must buy only standardized goods as they provide 26. Yes, controlling is a systematic process which involves the
quality assurance. Hence, they must look for following steps:
certification marks likeISI mark for electrical goods, (i) Establish the Standards: Within an organization’s
FPO mark on food products, Hallmark on jewellery, overall strategic plan, managers define goals for
etc. organizational departments in specific, precise,
(iii) They should learn about the risks associated with operational terms that include standards of
products and services. performance to compare with organizational
25. Planning is required at all the levels of management as well activities. However, for some of the activities the
as in all departments of the organisation. It is not an standards cannot be specific and precise. Standards,
exclusive function of top management nor of any particular against which actual performance will be compared,
department. But the scope of planning differs at different may be derived from past experience, statistical
levels and among different departments.Thus,planning is methods and benchmarking (based upon bestindustry
pervasive and it explains: practices). As far as possible, the standards are
A. The top level plans policies and rules for whole developed bilaterally rather than top management
organization. deciding unilaterally, keeping in view the
B. Middle level of management plans the proper organization’s goals. Standards may be tangible (clear,
implementation of the policies designed by the top level concrete, specific, and generally measurable) –
of management. numerical standards, monetary, physical, and time
C. Lower or operational level of management plans for standards; and intangible (relating to human
assignment of tasks and duties to the non managerial characteristics) – desirable attitudes, high morale,
level of managementand assures smooth completion of ethics, and cooperation.
tasks and activities. (ii) Measure Actual Performance: Most organizations
D. At the lowest level, day-to-day operational planning is prepare formal reports of performance
done by supervisors. measurements both quantitative and qualitative
Planning is required not only in business organizations (where quantification is not possible) that the
but is needed in all types of organization whether it is a managers review regularly. These measurements
school, college orhospital.Thus planning is pervasive. should be related to the standards set in the first step
OR of the control process.
While making plans every manager has to make certain (iii) Compare Performance with the Standards: This
assumptions related to the future. These assumptions are step compares actual activities to performance
known aspremises. standards. When managersread computer reports or
 Plann ing premises are assumptions relating to future walk through their plants, they identify whether actual
conditions and events which are likely to have an effect performance meets, exceeds, or falls short ofstandards.
on theachievement of organizational goals. Typically, performance reports simplify such

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comparison by placing the performance standards for basic needs to other higher level needs.
the reporting period alongside the actual performance 3. A satisfied need can no longer motivate a person; only
for the same period and by computing the variance— next higher level need can motivate him.
that is, the difference between each actual amount and 4. A person moves to the next higher level of the hierarchy
the associated standard. The manager must know of the only when the lower need is satisfied.
standard permitted variation (both positive and 29. It Checks Price Rigging:
negative). Management by exception is most Price rigging refers to manipulating the prices of securities
appropriate and practical to keep insignificant with the main objective of inflating or depressing the market
deviations away. Timetable for the comparison price ofsecurities. SEBI prohibits such practice because this
depends upon many factors including importance and can defraud and cheat the investors.
complexity attached with importance and complexity. 30. In India, the protection of the rights of the consumers is
(iv) Take Corrective Action and Reinforcement of administered by the Consumer Protection Act, 2019. The
Successes: When performance deviates from Consumer
standards, managers must determine what changes, if Protection Act, 2019 was introduced to replace the
any, are necessary and how to apply them. In the Consumer Protection Act, 1986. The new Act contains
productivity and quality-centered environment, various provisionswhich incorporate the challenges faced
workers and managers are often empowered to by modern and technology-dependent consumers. The Act
also contains various provisions for the protection and
evaluate their own work. After the evaluator
promoting the rights of the consumers.
determines the cause or causes ofdeviation, he or she
Any five remedies which are available to a consumer under
can take the fourth step— corrective action. The
the provisions of The Consumer Protection Act, 2019 are as
corrective action may be to maintain status quo
follows:
(reinforcing successes), correcting the deviation, or
changing standards. The most effective course may be
(i) To remove the defect in goods or deficiency in service.
prescribed by policies or may be best left up to (ii) To replace the defective product with a new one, free
employees’ judgment and initiative. The corrective from any defect.
action may be immediate or basic (modifying the (iii) To refund the price paid for the product, or the
standards themselves). charges paid for the service.
OR (iv) To pay a reasonable amount of compensation for any
The function of Management is Controlling. The first three loss or injury suffered by the consumer due to the
steps of the controlling process are as follows: negligence of theopposite party.
i. Setting up of standards: Standard means target or the (v) To pay punitive damages in appropriate
yardstick against which the actual performance is circumstances.
measured. 31. Mr Naresh is working as a Human Resource manager. The
ii. Measuring of Performance: After setting up of duties of Human Resource Managers are:
standards, the performance of the employees is (i) Training and development of employees for efficient
measured by evaluating theactual work done by the performance.
employees. (ii) Maintaining labour relations and union-management
iii. Compare performance against standard: After relations.
measuring the performance the Manager compares (iii) Handling grievances and complaints.
the actual performance withthe planned performance (iv) Providing for social security and welfare of employees.
and standard. Thus, their work, which is often decidedly administrative
27. Time Study:- One of the techniques helps to determine the in nature, involves documenting grievances, terminations,
number of workers to be employed; framesuitable absences, performance reports, and compensation and
incentive schemes and labour costs. It circumscribes the benefits information. Beyond administrative duties,
conventional time taken to complete a well-defined job. however, HR assistants are alsooften involved in recruiting,
Differential Piece Wage System:- Another technique hiring, and training new employees.
recognises those workers who are able OR
toaccomplish/exceed the fair days work and is based on the 1. Apprenticeship training:Under this method, the
premise that efficiency is the result of the joint effortsof the students get practical training while they study Thus. this
managers and the workers. method is based onthe cooperation between the employers
28. The assumptions of Maslow’s need hierachy theory are as and the vocational or technical institutions A few large
follow: undertakings have their owntraining institutes Under this
1. People’s behaviour is based on their needs. method a balance between theory and practice is
Satisfaction of such needs influences their behavior. maintained.
2. People’s needs are in hierarchical order, starting from
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2. Vestibule training: This method is contrast to the on- (viii) Concession from MRTP (Monopolistic and
the-job method. Under this method, new workers are Restrictive Trade Practice) Act.
trained for specific jobs on special machines or equipment in (ix) Income Tax Department and Customs Department
a separate room located in the plant or workshop itself. An became efficient in checking tax evasion.
experienced workman is entrusted with the task of training.
He should actually demonstrate the machine. Besides, other Privatization: Privatization means the transfer of
devices such as lecture, conference, group discussion, role ownership, property or business from the government to
playing, etc, are also used to impart training. This method is the private sector. Thegovernment ceases to be the owner
suitable only when a largenumber of new recruit are to be of the entity or business. The process in which a publicly-
trained simultaneously. traded company is taken over by a few people is also called
3. Internship: Under this method, the students get privatization.
practical training while they study Thus. this method is The main features of privatization are:
based on the cooperation between the employers and the i. Private sector is encouraged to come forward for
vocational or technical institutions A few large establishing industries and to take over the sick public
undertakings have their own training institutes Under this industrial units.
method a balance between theory and practice is ii. Increasing the share of private sector investment.
maintained. iii. The Board of Industrial and Financial Reconstruction
This method is highly suitable to train skilled and technical was set up to review sick units in public sector.
personnel and not for others Besides, it is also a time iv. Government adopted the policy of disinvestment. It
consumingprocess. means transferring the management and control of
32. Liberalization: Liberalization means removal of all public sector to private sector for the growth and
unnecessary controls and restrictions on business and development of the country.
industry. Liberalization (or liberalisation) is any process v. The control and management of public sector was
whereby a state lifts restrictions on some private individual handed over to private sector. It is possible only
activities. Liberalization occurs when something which where private sectoracquires more than 51% share.
used to be banned is no longer banned, or when government
regulations are relaxed. Globalization: Globalization means the integration of one
The main features of liberalization are: economy with the world economy and entire world is
(i) Government removed all unnecessary controls and treated as onemarket.Globalization is the free movement of
requirement for obtaining licenses for most of the goods, services and people across the world in a seamless
industries. Only a few industries were required to and integrated manner.Globalization can be thought of to be
obtain license from the government. licenses would the result of the opening up of the global economy and the
be given for steel, electrical power and concomitant increase in trade between nations.
communications. License owners built up huge The main features of Globalization are:
powerful empires. i. Increase in foreign trade.
(ii) Rigid procedures of import and exports were ii. Devaluation of Rupee.
removed by the government. iii. Increase in foreign investment.
iv. Abolition of export duty.
(iii) Increase in the investment limit of small industries
v. Reduction of import duty.
(iv) Freedom to import technology and capital goods.
vi. FERA (Foreign Exchange Regulation Act) was
(v) It was decided by the government to hand over the replaced by FEMA (Foreign Exchange Management
control of sick industrial units to private sector.
Act).
(vi) Freedom in fixing the prices of goods and services. vii. Encouragement to healthy and open competition.
(vii) No restriction on expansion of industries.

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OR employee leaves the organisation,then his work may easily


i. Technological Environment: 'With rapid be taken up by the another employee.
advancements in the field of replacing manual work with 5. Development of personnel: In the process of
machines, a robot named\Sujan has been invented and organising, managerial personnel are trained to acquire
developed'. It consists of scientific improvements and wide experience in diverse activities through delegation of
innovations which provide new ways ofproducing goods, authority.Delegation allows the managers to reduce their
rendering services, new methods and techniques to operate workload by assigning routine jobs tp their subordinates. It
a business. gives them time to concentrate on strategic issues and
ii. Social Environment: ‘However, this issue has to be explore new areas for growth.Delegation also develops in
carefully looked into keeping in mind the consumer attitude the subordinate the ability to deal effectively with
towards product innovations, problem of unemployment challenges and helps them to realisetheir full potential.
and its impact on the quality of life'. Social Environment 34. a. Marketing management is the art and science of
consists of social forces like traditions, values, social trends, choosing target markets and getting, keeping, and growing
level of education, the standard of living etc. All these forces customers throughcreating, delivering, and communicating
have a vast impact onbusiness. superior customer value.
iii. Legal environment: ‘Through the orders and b. The various elements of the marketing mix being
decisions of various commissions and agencies at Centre, pursued by Mr. Jaiprakash are as follows:
State or local levelthe Indian Government is playing a very i. Product: "his business is not only restricted to
significant role in balancing the use of human and machine designing web sites according to the specifications of the
power.' It includes various laws passed by the government, clients but also providing continuous online assistance to
administrative orders issued by government authorities, them and handling their grievances' effectively."
court judgments as well as decisions rendered by the A product is anything of value i.e. a product or service
central, state or local governments. offered to a market to satisfy needs or wants. A product
33. Organizing is a function by which the concern is able to includes physical product, after sale service, handling
define the role positions, the jobs related and the co- grievances etc. Every marketer needs to constantly review
ordination between authority and responsibility. and revise his products in order to enhance customer's
Organizing is the next important function of management satisfaction and have a competitive edge.
after the planning. In case of planning the management ii. Price: "doing all this at a profit. He provides these
decides what is to be done in future. Importance of services at competitive prices."
Organising Price is the monetary value paid in consideration for
1. Specialization - Organizational structure is a network the purchase of a product or service by a buyer to its seller.
of relationships in which the work is divided into units and It is a very crucial decision for the marketers as consumers
departments.This division of work is helping in bringing are very sensitive to the pricing. The factors affecting price
specialization in various activities of concern. determination are the cost of the product, the utility and
2. Clarity in working relationships:The process of demand, the extent of competition in the market,
organising clarifies the authority of the managers of government and legal regulations, pricing objectives and
different departments.Each manager knows whom can he marketing methods used.
order and for which tasks. This minimises the conflict and iii. Place: "Anybody interested in getting web solutions can
confusion ahout the respective powers and privileges of contact him through his website. "
managers. It is considered an important element of the marketing
3. Optimum utilization of resources: Organising leads mix because it includes all those activities that help in
to the proper usage of all material, financial and human making the goods and services available to the prospective
resources.Theproper assignment ofjobs avoids overlapping buyers in the right quantity, at the right time and in the right
of work and also makes possible the best use of resources. condition. Two main decisions involved in physical
Avoidance of duplication of work helps in preventing distribution are physical movement of goods from
confusion and minimising the wastage of resources and producers to consumers and choice of channels of
efforts. distribution.
4. Adaptation to change:Flexible organisation structure iv. Promotion: "Moreover, whenever the market is
facilitates adaptation in the sense that it ensures the ability sluggish he tries to create demand by offering short-term
to adapt and adjust the activities in response to the changes incentives to thebuyers."
taking place in the external environment with respect to Promotion refers to the set of activities undertaken by a
technology, market, product, process etc.Organizing helps marketer to inform the prospective buyers about the product
the enterprise to adjust itself as per changing circumstances and persuading them to make a purchase. The various
by suitably modifying the organisation structure like duties, components of the promotion mix are advertising, sales
rights and responsibility of employee. For example, if one promotion,personal selling and public relation.

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