Revenue streams

Membership Fees Admission Charges: Betting Minimums

Many turf clubs charge a
one-time or annual
membership fee that gives
members access to the club's
facilities and services. The
membership fees can vary
widely depending on the
club's location, facilities, and
target market. For example, a
mid-range turf club located in
a smaller city may charge an
annual membership fee of
Rs. 10,000 to Rs. 20,000,
while a high-end turf club in a
prime location in a major city
may charge upwards of Rs.
50,000 or more.
Turf clubs may also charge
admission fees for
non-members or guests. The
admission charges can vary
based on the day of the
week, time of the day, and
the type of event being
hosted at the club. For
example, a turf club may
charge Rs. 500 to Rs. 1,000
per person for regular race
days, while special events or
holidays may warrant higher
admission charges.
Betting is a significant source
of revenue for many turf
clubs. To encourage betting
and generate revenue, many
clubs require a minimum bet
amount for each race. The
minimum bet amount can
range from Rs. 10 to Rs. 100
or more, depending on the
club's target market and the
betting options available

April - May - June July - August - Sept Oct - Nov - Dec

2023 2023 2023

Forecast revenue INR 3000-4000 INR 8000-12000 INR 25000

Forecast costs INR 12000 INR 55000 INR 75000

Go to Market strategy Developing a Expand our customer Launch a new

marketing plan and base through product or service to
strategies to attract advertising diversify our revenue
more customers to campaigns and streams.
our turf club. partnerships with Increase our online
Invest in customer other businesses in presence through
experience the community. social media and
improvements, such Offer seasonal website optimization.
as upgrading facilities promotions or events Expand our turf club's
or offering new to increase foot reach by partnering
services. traffic. with other clubs or
Implement a loyalty Develop new revenue associations in the
program to retain streams, such as industry.
existing customers hosting events or
and attract new ones. offering training
programs.