De-energization Communications Guide Notes: Areas where Wildfire Safety Settings and proactive power shutoffs are applied must be visually inspected before restoring power; storm related outages can complicate restoration efforts; all outbound calls and upfront recorded customer care messages are recorded in English and Spanish.
Actions and Channels by Event Time Horizons
Advanced notice (with as much lead time as possible) - Need-to-Know stakeholder messaging and outreach - Customer outbound call (EN & ES) and email to potentially impacted customers - Upfront recorded customer care line message (EN & ES; state-specific) - Press release - Stand up event web page Colorado PUC E-Filings System
- Social media posts (FB, X)
After “Go” decision on de-energization plus situational/weather context
- Need-to-Know stakeholder messaging and outreach - Customer outbound calls and emails to impacted customers - Updated upfront recorded customer care line message (state-specific) - Press release & media availability - Event page update - Social media posts (FB, X) - Map of shutoff regions (if possible) to share via social, event page and media - TBD: Employee communications
- Need-to-Know stakeholder messaging and outreach - Press release & media availability - Customer outbound calls and emails - Updated upfront recorded customer care line message (state-specific) - Event page updates - Social media posts (FB, X) - Updated customer impact maps (if possible – for social, event page, media) - Clarify range of estimated restoration times (if possible) - Check status of outage map and automated customer notifications Attachment G_Communication Plan Proceeding No. 24M-0173E Page 2 of 2
Restoration plan/all clear (depending on timing & situation)
- Need-to-Know stakeholder messaging and outreach - Press release - Event page updates - Social media post (FB, X) - Outbound customer contacts - Check status of outage map and customer notifications