Maureen Cooney

https://www.linkedin.com/in/maureen-cooney-b0a785174/
https://maureencooney.weebly.com/
maureencooney75@gmail.com • 646-484-0320
EDUCATION
The University of Michigan Ann Arbor, MI
● Bachelor of Arts in Psychology May 2022
● Minors in Entrepreneurship, Political Science
WORK EXPERIENCE
Hawke Media Los Angeles, CA
Account Executive Nov.2023- Present
● Develop innovative, analytical and high impact marketing strategies for clients ranging from early stage
startups to enterprise businesses leading to increased revenue, lead generation, and overall business growth.
● Collaborate with clients to determine optimal ad spend for platforms like Google and Meta for maximum
campaign effectiveness.
● Forge and nurture strong relationships with prospects and clients, consistently exceeding campaign
expectations, securing new accounts, and fostering a loyal client base that generates referrals.
● Partner with Hawke Ventures to scout high potential pre-seed and seed stage startup businesses.
Lemonlight Media Los Angeles, CA
Junior Account Executive February 2023- Nov. 2023
● Partnered with an Account Director in handling client accounts, sending out proposals, and leveraging
current events to develop outreach strategies.
● Built relationships, developed and implemented plans to drive revenue growth, and generated new leads
consisting of C-Suite level executives at enterprise companies generating $1B+ a year.
Business Development Associate Nov. 2022– January 2023
● Orchestrated effective outreach strategies through email, LinkedIn, and cold calling resulting in the
acquisition of high-profile clients including Apple, Nestlé, and Hulu.
● Recognized for consistently surpassing quotas and introducing innovative outreach techniques, leading to
being promoted as Junior Account Executive within three months of starting.
INTERNSHIPS
Cometeer New York, NY
Marketing Specialist August –- Dec. 2022
● Successfully introduced Cometeer to new consumers by leveraging exceptional market insights and
customer understanding.
● Conducted field marketing with product sampling and special events to gain brand awareness and add
customers to the subscription plan.
● Cultivated valuable relationships with key accounts (offices, restaurants, bars), leading to strengthened
partnerships and omnichannel marketing success.
Same Los Angeles/Advanced Apparel Los Angeles Los Angeles, CA
Marketing Associate May 2021 — July 2022
● Strategically managed the @Same Instagram account, driving significant growth to reach 150k followers
through consistent posting, PR management, and influencer collaborations.
● Collaborated closely with the CEO of AALA to plan new collections, devise compelling PR campaigns,
and execute impactful daily email advertising.
● Developed captivating marketing campaigns resulting in increased brand exposure and ROI.
LineLeap Ann Arbor, MI
Brand Ambassador Nov. 2021 — May 2022
● Successfully promoted and familiarized the LineLeap platform to over 100 potential customers per night,
showcasing excellent communication and persuasion skills.
● Established and nurtured strong relationships with partnering venues, significantly boosting promotional
events and expanding reach to new cities.
PROJECTS & INTERESTS
Foreign Familiars Ann Arbor, MI
Founder January 2022
● Earned selection into the highly competitive Michigan ZLI startup program. Secured a grant after
completing comprehensive customer discovery and showcasing the immense potential of the startup.
Interests
● In my free time I enjoy sailing, training for my next half marathon, surfing, and reading psychology books.