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UNIT 1: ADVERTISING

Practice 1 -One of The biggest


international credit card
Task 1: Listen. These American companies used to have different names. Match the
companies
original company names with their logos. (There are four extra names). -decide (v)
a Baked Foods e.-2 -to change
Consolidated Foods Corporation- 1951image
-grow internationally
b-1 Bank Americard f.-4 Minnesota Valley Canning Company
-original
c. Canning International g. Mobil __________________
d Citibank North America h.-3 Standard Oil -baked goods: pie, cookie,
cakes
-used to be:
-ESSO-1926
-NEGATIVE meaning
_______________
-import (v)
-new type of green pea
-larger than typical green
1 2 peas
-canned peas
-cans (n)
-dress (v) in green leaves
-JOLLY GREEN GIANT

3 4

Task 2: Listen again. Why did the companies change their names? Circle the correct
aswers.
1. The company wanted to ________
a. offer passport services.
b. become international.
2. The company ________
a. began making baked goods.
b. wanted a well-known name.
3. The company wanted a name that was ________
a. original and different.
b. similar to its original name.
4. The company was named for ________
a. a type of vegetable.
b. the King of England

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Practice 2
Task 1. Listen and circle the correct aswers.
1. Slogans are used by ___________
a. most snack food company.
b. large corporations.
c. many types of companies.
2. Slogans are effective because people ___________
a. remember the brand.
b. believe the brand is good.
c. will pay more for the brand.
3. Experts say a slogan should be ___________
a. serious. b. funny. c. simple
4. A good slogan makes people feel ___________
a. one hundred percent satisfied.
b. good about the brand.
c. strong emotions
5. A telephone company slogan says “Read out and ___________”
a. touch someone. b. call someone. c. be someone.

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Task 2. Listen. People are talking about advertisements. Number the products from 1 to
5. (There is one extra product.)
___3_____ Cars ___5_____ Electronics (CELL
PHONE)
___2_____ Clothing ___4_____ Food (bread)
(DRESS)
________ credit cards ___1_____ sporting goods
(TENNIS RACKET)

FOCUS ON TESTING
PART 1-Questions 1-8
Directions: In this part, you will hear EIGHT short announcements or instructions. There
is one question for each announcement or instruction. For each question, choose the right
answer A, B, C or D. Then, on the answer sheet, find the number of the question and fill
in the space that corresponds to the letter of the answer that you have chosen.
1. How long is this flight?
A. Eleven hours
B. twelve hours
C. ten hours
D. twenty hours
2. How many doors does a sporty larger -size car have?
A. One
B. Two - nonstop
C. Three - seat pocket
-serve (v)
D. Four - beverages (n)
3. Where is Sandra now? - custom forms
A. At her house - flight attendant:
-seatbelt sign
B. At the hospital _____________________
C. At Kelly’s office- 8835493 A four-door larger-size car
D. At her school = the larger size car has four doors
-reasonable (a)
4. What kind of movie is playing this weekend?
-quality
A. science fiction movie- 5723986 ________________________
B. romantic movie -make/have the/an appointment
C. detective movie

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D. horror movie
5. What is the phone number of the bookstore?
A. 441-9125
B. 411-9924
C. 241-9294
D. 441-9924
6. When can Hannah call back Kate?
A. this morning
B. tonight- 3852118
C. this afternoon
Too bad
D. tomorrow
Miss you in the class
7. When will Cheri’s car be ready? Being fixed
A. for another one day -set another date
B. for another two days -Next week is good for me
-Car insurance
C. for another three days- 7293579
-
D. for another five days
8. Who is the person receiving a message?
A. Bill- 654-9389
B. Mary
C. Diana
D. Tom

PART 2-Questions 9-20


In this part, you will hear THREE conversations. The conversations will not be repeated.
There are four questions for each conversation. For each question, choose the correct
answer A, B, C or D.
Questions 9-12. Listen to the conversation between Mary and a man
9. What is wrong with Mary?
A. Her teeth hurt B. Her tooth hurts
C. her mouth hurts D. Her gums hurt
Give advice:
10. How long has Mary had the problem? -should + V
A. Two weeks B. Since Thursday -why don’t you + V?
- I have to wait two more days.
C. One week D. Since Tuesday
11. What day is it?

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A. Thursday B. Tuesday
C. Friday D. Saturday
12. Where is the dentist now?
A. He is at work B. He is at home
C. He is at a meeting D. He is on vacation

Questions 13-16. Listen to the conversation between Mr. Thomas and a doctor
13. What kind of test is Mr. Thomas taking?
A. A heart test B. A memory test
C. An eye test D. A spelling test
14. At the beginning of the conversation, which line does the doctor ask Thomas to read?
A. The first line B. The second line
C. The last line-AFRPQM AND X
-Look at the chart on the wall
D. The second last line - eyesight (n)
15. What is the last letter in the second line?
A. Z
B. K- TSMZ and K
C. M
D. T
16. When will Thomas come for another checkup?
(will……in +period of time in the future)
A. in 9 months’ time B. in 10 months’ time
C. in 11 months’ time D. in 12 months’ time

Questions 17-20. Listen to the conversation between a woman and a policeman


17. How much money was in the bag?
A. £20 B. £40 C. £50 D. £60 Leave->left
18. What else was in the bag? It was an old one
A. Credit card B. driving license Take + time

C. gloves D. car key


19. The bag was___
A. old B. expensive C. big D. small
20. What time did the woman lose her bag?
A. 9.30 B. 10.00 C. 10.30 D. 11.00

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