A MINOR PROJECT REPORT ON

“-------------------------------------------------------------------------------------------------”

SUBMITTED IN PARTIAL FULFILLMENT FOR THE AWARD OF THE DEGREE

BACHELOR OF BUSINESS ADMINISTRATION (BBA)

(2023-2026)

Submitted by:
Submitted to:
Student name
Faculty Name
Enrol. No.

JAGAN INSTITUTE OF MANAGEMENT STUDIES

3, Institutional Area, Sector-5, Rohini, Delhi-110085
 CERTIFICATE

Certified that the project report on the topic “_____________________________” is

the work of “Student Name, Enrol. No.”, of Guru Gobind Singh Indraprastha
University, Delhi pursuing BBA (2023-26) from Jagan Institute of Management
Studies, 3, Institutional Area, Rohini, Sector 5, New Delhi - 110085.
The work has been done under my supervision during the second semester.

Date: Faculty Name and Signature

2|Page
 ACKNOWLEDGEMENT

I have taken efforts in this project. However, it would not have been possible
without the kind support and help of many individuals and organizations. I
would like to extend my sincere thanks to all of them.

I am heartily thankful to my institute Jagan Institute of Management Studies

(JIMS) for giving me an opportunity to undertake this project.

I would like to express my thanks of gratitude to Dr. Pooja Jain, Director,JIMS

and Dr. Praveen Arora, Principal, for their support and guidance.

I would also like to express my special thanks of gratitude to my guide-

____________for her valuable help and guidance, and for the encouragement
he/she had given me in completing this project.

I would also like to thank my parents and friends who helped me a lot in
finishing this project within the limited time. I am making this project not only
for marks but to also increase my knowledge.
Thanks again to all who helped me.

Student Name

Enrol. No

3|Page
 STUDENT’S DECLARATION

I _______Student Name________ hereby declare that the project report

entitled “_______________________________________” submitted by me to Jagan
Institute of Management Studies, Sector-5, Rohini, Delhi in partial fulfillment
of the requirement for the award of the degree of BACHELORS IN
BUSINESS ADMINISTRATION is a record of bona fide project work carried
out by me under the guidance of _____Faculty Name___________. I further
declare that the work reported in this project has not been submitted and will not
be submitted, either in part or in full, for the award of any degree or diploma in
this institute or any other institute or university.

Student Name

Enrol.No

4|Page
TABLE OF CONTENTS
Page. Nos

Executive Summary

1. INTRODUCTION

1.1 Introduction of the industry

1.2 Introduction to company and SWOT analysis

2. REVIEW OF LITERATURE

2.1 Review

3. RESEARCH METHODOLGY

3.1Meaning of Research

3.2 Research Methodolgy

3.3 Objectives of Research

3.4 Data Sources

4. DATA ANALYSIS
4.1 Data Interpretation
4.2 Data on factors affecting usage of delivery apps
5. FINDINGS
6. RECOMMENDATIONS
7. REFERENCES
8. ANNEXURE

5|Page
 EXEXCUTIVE SUMMARY

This project is pursued as a part of my Bachelor of Business Administration.

It is done under the supervision and guidance of Faculty Name (Assistant Professor). The
project is about ____________________________________________________________

As online food delivery platforms are gaining more popularity by the day, it is important to
research about the people’s perception towards it and have insights on its future scope.

The project unfolds with the first chapter i.e. Introduction then proceeds to the second chapter
i.e., Review of Literature followed by the Third chapter i.e. Research Methodology then the
Fourth chapter i.e., Data Analysis

Moving on to the Fifth chapter which includes the findings of the project and Sixth,
recommendations for the same followed by the refernces and annexure of the project.

It is a great pleasure to have worked on this project which helped me gain insight into
_____________________________________

6|Page
 CHAPTER-1
INTRODUCTION

7|Page
1.1 Introduction to the Industry

Online food ordering system :

An online food ordering system is software that enables restaurants to accept and manage orders
placed via the internet. The majority of online ordering systems have two key components. The first is
a website or Smartphone app that allows hungry customers to browse the menu and place an online
order. The second feature is an admin management system that allows restaurants to accept and
handle orders.

Online food delivery system in India :

In 2023, the Indian online food delivery market will be worth $4.35 billion. Individuals can order and
receive food products at their doorstep using online food delivery services. It entails going to
the website or app, choosing from a wide range of cuisines, and paying using various
methods. The user is informed about the expected time for food preparation and delivery via
the website/application. These characteristics, combined with characteristics such as
convenience, speed, and precision of delivery, are driving up demand for these services in
India.

The industry is currently experiencing growth as a result of increased access to high-speed

internet and increased Smartphone sales. This, combined with India’s increasing working
population and rising income level, is fueling the growth of the online food delivery industry.
While the majority of the players are concentrated in the country’s metropolitan areas, with
Bangalore, Delhi, and Mumbai representing the three largest markets, vendors are now
focusingon smaller cities with high growth potential. In addition, the growing popularity of
on-the-go food products and fast home delivery models that include convenience, ready-to-
eat (RTE), and less expensive food delivery options is diving up demand for online food
delivery services in the country.

Furthermore, as a result of the increasing number of cases of COVID-19, some of the major
players, such as zomato, swiggy and uber eats, have implemented contactless delivery

8|Page
services. These programmers ensure that the food does not come into contact with bare hands
until reaching the consumer, and that it is distributed safely with appropriate social distancing
steps

1.2 Introduction to the Company

Swiggy

Introduction

Swiggy is India's most common and useful online food ordering and delivery service. Swiggy is a
Bangalore-based food delivery service that was established in 2014. As of March 2021, the company
was working out of 100 Indian cities.

Swiggy Stores was launched in early 2019 as an extension of Swiggy's general product delivery
service Swiggy launched Swiggy Go, an instant pick-up and drop-off service, in September 2019. The
service is used to pick up and deliver a wide range of goods, including laundry and paper or package
deliveries to both business and retail clients.

Swiggy is an Indian food ordering and delivery service headquartered in Bangalore. Swiggy was
founded on the idea of offering a one-stop shop for food ordering and delivery, from the best
neighborhood restaurants to urban fare. It is a one-stop shop for ordering food from a variety of
restaurants. They have their own unique delivery fleet that picks up orders from restaurants and
delivers them to customers. Since they have their own fleet, they can offer customers a no-minimum-
order policy at any restaurant and accept online payments at all of their partner restaurants.

HISTORY OF SWIGGY

Sriharsha Majety and Nandan Reddy, two of the company's founders, created the "Bundl" ecommerce
website in 2013 to help with courier services and shipping products within India.Bundl was quickly
paused, and they shifted their focus to food distribution. The food delivery industry was in chaos at
the time, with prominent startups including Foodpanda (later acquired by Ola Cabs), TinyOwl (later
acquired by Zomato), and Ola Cafe (later closed) struggling.

Rahul Jaimini, a former Myntra employee who created Swiggy and its parent company Bundl
Technologies in 2014, was approached by Majety and Reddy. (P.Pon Sankar) It all began in 2014,

9|Page
when two BITS Pilani graduates, Sriharsha Majety and Nandan Reddy, decided to make life easier by
Changing the Way India Eats - all with the tap of a finger! All they needed was the technology to
power their dream of hyperlocal food delivery, and they were introduced to Rahul Jaimini, who
brought this vision to life with the first website. Swiggy was launched as a result of this.Swiggy
started out by signing up a few restaurants in Bangalore’s Koramangala neighborhood in August of
2014. Soon after, the first group of Hunger Saviors arrived to deliver food in less than 40 minutes.
Swiggy received its first round of funding shortly after and released the app in May of 2015. Fun fact:
The technology that brings delicious food to your doorstep was created entirely in-house. (P.Pon
Sankar) Swiggy grew rapidly thanks to customer love and support, first across Bangalore and then
across the world. The rest, as they say, is history. Swiggy is now India's most famous food ordering
and delivery service. Swiggy's cutting-edge technology, large and nimble delivery service, and
outstanding customer focus have enabled a slew of benefits, including lightning-fast deliveries, real-
time order monitoring, and no order minimums, all while enjoying your favorite meal wherever you
want it

SWOT ANALYSIS
STRENGTH WEAKNESS
 Fast Delivery  Target Zonal
 Neat user interface Restaurants
 Trained employees  Delivery charge
 Wide selection limit
 Neat packaging  Lack of brand
name
 Locational
Restriction

OPPORTUNITY THREAT
 Innovator of this idea  Fewer customers
 More service  Increased
 Growing market place competition
 Increase in market  Government's
share changing rules and
regulations

10 | P a g e
Zomato

Introduction

Pankaj Chaddah and Deepinder Goyal formed Zomato in 2008 as a restaurant aggregator and food
delivery service in India. Zomato offers restaurant information, menus, and user feedback, as well as
food delivery from partner restaurants in a few cities. During the COVID-19 outbreak, Zomato started
delivering groceries. As of 2019, the service is available in 24 countries and has a global reach of
more than a 10,000 cities.

History

Zomato was established in 2008 as Foodiebay and renamed Zomato Media Pvt. Ltd. on January 18,
2010. Zomato expanded to Delhi NCR, Mumbai, Bangalore, Chennai, Pune, and Kolkatain 2011. The
business expanded its international activities in 2012, with offices in the United Arab Emirates, Sri
Lanka, qatar, the United Kingdom, the Philippines, and South Africa. Zomato began operations in
New Zealand, Turkey, Brazil, and Indonesia in 2013, with websites and applications in Turkish,
Portuguese, Indonesian, and English. Zomato first opened its doors in Portugal in April 2014,
followed by releases in Canada, Lebanon, and Ireland in 2015. In May 2012, it collaborated with
Citibank to introduce a print edition of the website called "Citibank Zomato Restaurant Guide," but it
has since been discontinued. Zomato had also made a name for itself for its prowess in digital
marketing.

11 | P a g e
SWOT ANALYSIS

STRENGTHS WEAKNESS
 Leading food delivery  Loss making status
site  Management/ownership
 Market dominance in restructuring
India  Poor business decision
 Rapid Growth

 Dynamic business
strategies
OPPORTUNITY THREAT
 Potential market  Client shrinking margin
growth  Rising energy cost
 Partnership and  Security breaches
acquistions  Social and governance
 Product risks
diversification

12 | P a g e
 CHAPTER-2

(REVIEW OF LITERATURE)

13 | P a g e
2.1 Reviews

In his research, Jyotishman Das reveals the different factors that impact customers' decisions to use
online food delivery services. He investigated the most popular online food delivery service portal
among customers. He has also shown the barriers that consumers face when using online food
delivery services. Each food ordering app has its own specialisations, such as Zomato's best discounts
and Swiggy's on-time delivery.

In her studies, Dr. Mitali Gupta (2018), discusses the influence of food delivery apps on restaurants.
The study discusses the advantages, as well as the positive and negative impacts of electronic food
delivery and various online food delivery apps. The writer has also concentrated on food delivery app
strategies, with a particular emphasis on Zomato and Swiggy.

According to Megha Gera (2019), the aim of their study on "Operations research in food delivery"
was to see how operations research could be applied in the food industry. And they've looked at how
the studies would assist both restaurants and food delivery services at the same time. They also stated
that operations research can be used by businesses to assess how to choose 14 between various food
deliveries companies in order to reduce costs and increase profit margins.

Suryadev Singh Rathore (2018) discovered that in order to provide their customers with a complete
satisfaction experience, online food ordering companies must pay attention to the quality of
information, mobile application and website design, security and privacy for payment systems. It also
finds that the system values merchandise price, ease of payment, special offers, and discounts.

Ms. Neha Gupta and Dr.Deepali Bhatnagar (2017), they have concentrated on students and their
behaviour towards online shopping, as it is found that students use online portal more often than
others. By the way of survey, they have found the respondents preference on the portal, usage of
money per purchase. Factor analysis results reveal that Experimental Uniqueness, Customer Service
and Convenience tend to be the three significant dimensions as to why customers prefer internet
shopping. The results of factor analysis show that Experimental 15 Uniqueness, Customer Service,
and Convenience are the three most important dimensions for why consumers prefer online shopping

14 | P a g e
Chris (2011) some businesses assume that if a restaurant is promoted quickly, customers can book
tables immediately. However, in today's market, some restaurants are unable to attract customers due
to high penetration, especially in urban areas where customers are more cautious and people do not
have enough time to visit restaurants. Restaurant owners form partnerships with food ordering and
delivery systems to provide food to customers in this situation. Restaurants profit from increased
exposure as a result of food delivery services.

(Lara Sowinski., 2021), When restaurants work together well, food delivery services are available.
Around the same time, the customer's location plays an important role in food distribution because if
the customer's location is far away from the restaurant, the food delivery service provider is put under
more strain.

Kimes&Laqué (2020), Food from the web the ordering service is an essential aspect of the restaurant
industry. Some food supply chain restaurants, such as Pizza Hut, Dominos, and McDonald's, have
developed mobile apps from which customers can place orders. However, the telephone is still the
most common method of ordering food. The majority of restaurant data on 17 online food ordering
services' websites is owned by the online food ordering service, while telephone access is limited to
the specific hotel or restaurant. Consumers would find it more convenient to use a mobile app.

15 | P a g e
 CHAPTER 3

(RESEARCH METHODOLOGY)

16 | P a g e
MEANING OF RESEARCH-

Research is an academic activity and as such the term should be used in a technical
sense. According to Clifford Woody research comprises defining and redefining
problems, formulating hypothesis or suggested solutions; collecting, organising and
evaluating data; making deductions and reaching conclusions; and at last carefully
testing the conclusions to determine whether they fit the formulating hypothesis.

Research is, an original contribution to the existing stock of knowledge

observation, comparison and experiment. In short, the search for knowledge through
objective and systematic method of finding solution to a problem is research. The
systematic approach concerning generalisation and the formulation of a theory is also
research. As such the term ‘research’ refers to the systematic method consisting of
enunciating the problem, formulating a hypothesis, collecting the facts or data,
analysing the facts and reaching certain conclusions either in the form of solutions(s)
towards the concerned problem or in certain generalisations for some theoretical
formulation.
RESEARCH METHODOLOGY-
Research methodology is a way to systematically solve the research problem. It may
be understood as a science of studying how research is done scientifically. In it we
study the various steps that are generally adopted by a researcher in studying his
research problem along with the logic behind them. It is necessary for the researcher
to know not only the research methods/techniques but also the methodology.
Researchers not only need to know how to develop certain indices or tests, how to
calculate the mean, the mode, the median or the standard deviation or chi-square, how
to apply particular research techniques, but they also need to know which of these
methods or techniques, are relevant and which are not, and what would they mean and
indicate and why.

OBJECTIVES OF The Study- (write your project objectives)

1. To gain familiarity with a phenomenon or to achieve new insights into it (studies

with this object in view are termed as exploratory or formulative research studies);

17 | P a g e
 2. To portray accurately the characteristics of a particular individual, situation or group
(studies with this object in view are known as descriptive research studies);
3. To determine the frequency with which something occurs or with which it is
associated with something else (studies with this object in view are known as
diagnostic research studies);
4. To test a hypothesis of a causal relationship between variables (such studies are
known as hypothesis-testing research studies).
RESEARCH DESIGN

A research design is a step-by-step approach used by a researcher to conduct a scientific

study. It includes various methods and techniques to conduct research so that a research
problem can be handled efficiently.

An impactful research design makes sure the least bias in the data collected and increases
trust in analyzed research information. A research design which leaves the least margin of
errors can be considered the best research design.

Research designs are broadly categorized into two categories:

Exploratory research:
An exploratory design is conducted about a research problem when there are few or
no earlier studies to refer to or rely upon to predict an outcome. The focus is on
gaining insights and familiarity for later investigation or undertaken when research
problems are in a preliminary stage of investigation. Exploratory designs are often
used to establish an understanding of how best to proceed in studying an issue or
what methodology would effectively apply to gathering information about the issue.

Descriptive research:
As the name implies, it is intended to describe the present status of this type of
design that does not require a hypothesis, to begin with. These analyses are generated
from existing data.
It is a fact-finding investigation with educate interpretation. It is the simplest type of
research. It is more specific than explanatory study, as it has focused on particular

18 | P a g e
 aspect of the problem studied it is designed to get her descriptive information and
provide information for formulating more sophisticated studies.
Causal research:
Causality studies may be thought of as understanding a phenomenon in terms of
conditional statements in the form, “If X, then Y.” This type of research is used to
measure what impact a specific change will have on existing norms and assumptions.
Most social scientists seek causal explanations that reflect tests of hypotheses. Causal
effect (nomothetic perspective) occurs when variation in one phenomenon, an
independent variable, leads to or results, on average, in variation in another
phenomenon, the dependent variable
DATA COLLECTION

Data collection is the process of gathering and measuring data, information or any variables
of interest in a standardized and established manner that enables the collectors to answer or
test hypothesis and evaluate outcomes of the particular collection.

• Primary data is data originated for the first time by the researcher through direct efforts
and experience, specifically for the purpose of addressing his research problem. The data can
be collected through various methods like surveys, observations, physical testing, mailed
questionnaires, questionnaire filled and sent by enumerators, personal interviews, telephonic
interviews, focus groups, case studies, etc.

• Secondary data implies second-hand information which is already collected and recorded
by any person other than the user for a purpose, not relating to the current research problem.
It is the readily available form of data collected from various sources like censuses,
government publications, internal records of the organisation, reports, books, journal articles,
websites and so on.

SAMPLING

Sampling is a process used in statistical analysis in which a predetermined number of

observations are taken from a larger population. The methodology used to sample from a
larger population depends on the type of analysis being performed but may include simple
random sampling or systematic sampling.

19 | P a g e
 Sampling techniques
Probability:

In this sampling method the probability of each item in the universe to get selected for
research is the same. Hence the sample collected through this method is totally random in
nature. Therefore, it is also known as Random sampling
•Simple Random Sampling
•Systematic Sampling
•Stratified Sampling
•Cluster Sampling
•Area Sampling
•Multi-stage Sampling
Non probability:
In this sampling method the probability of each item in the universe to get selected for
research is not the same. Hence the sample collected through method is not random in nature.
Therefore, it is known as Non-random sampling.
•Judgment sampling
•Convenience sampling
•Quota sampling
•Panel sampling
•Snowball sampling

Descriptive Study was carried out during this study.

Primary data was collected through a questionnaire, addressed to social media users
available (family and friends). The questionnaire was distributed through an online link.

Secondary data was collected through published articles and reports, books, information
collected through websites, internal company records.

Sampling technique used is Convenience Sampling

Sample unit: A sampling unit is the building block of a data set; an individual member of the
population, a cluster of members, or some other predefined unit. It must be concretely
defined as part of the groundwork for any statistical research or study.

20 | P a g e
In this Research, sample unit is social media users.

Sample size: Survey was conducted among 114 people.

Responses received: 83

LIMITATION OF THE STUDY

 For the analysis, a limited sample size of 100 respondents was used.

 The study was conducted in Delhi the results may vary due to differences in culture and eating
habits in other parts of the state and region.

 The researcher was unable to cover all of the food delivery apps accurate data could not be
collected.

 The customer's perspective can differ depending on the situation.

21 | P a g e
 CHAPTER-4

(DATA ANALYSIS)

4.1 DATA INTERPRETATION:

source: primary data

22 | P a g e
23 | P a g e
24 | P a g e
INTERPRETATION

From the above, it can be noticed that out of the total of 100 respondents, 32(32%) are male.
Female respondents account for 68(68%) of the total 100 respondents. The majority of the
respondents are between the age of 18-25 accounting for 63(63%). The 12-18 year old age
group comes in second with 17(17%) people. Number of Respondent with the age group 25-
35 and 35- 50 are 11(11%) and 7(7%) respectively. The smallest group is of age group above
50 with 2(2%) .The majority of respondents 78(78%) are students. There are 7 people (7%)
who are from service class among 100 sample size. The homemaker and business class group
consists of 25 7(7%) and 8 (8%) respondents respectively. The majority of respondent’s
monthly income is Nil with 81(81%) people. The respondents with monthly income between
40K-60K and 20K-40K are 7(7%) and 3(3%). The numbers of respondents who earn below
20K are 4(4%). There are 5(5%) people who are earning above 60K per month.

25 | P a g e
26 | P a g e
4.2Factors affecting usage of delivery apps
 Importance of Speed of delivery in usage of delivery apps

Strongly agree 27

Agree 50

neutral 9

Strongly disagree 1

disagree 0

 Importance of Minimum order delivery criteriain usage of delivery apps

Strongly agree 15

Agree 39

neutral 28

Strongly disagree 5

disagree 0

 Importance of Quality for servicein usage of delivery apps

Strongly agree 39

Agree 38

neutral 9

Strongly disagree 1

disagree 0

 Importance of Payment Optionsin usage of delivery apps

Strongly agree 34

Agree 38

neutral 12

27 | P a g e
 Strongly disagree 3

disagree 0

 Importance of Discount and offers in usage of delivery apps

Strongly agree 41

Agree 29

neutral 14

Strongly disagree 3

disagree 0

 Importance of Ease and conveniencein usage of delivery apps

Strongly agree 42

Agree 40

neutral 5

Strongly disagree 0

disagree 0

 Importance of Choice of restaurantsin usage of delivery apps

Strongly agree 42

Agree 37

neutral 8

Strongly disagree 0

disagree 0

28 | P a g e
Q1. Are you aware of social media?

Options Number of Respondents Percentage

Yes 82 98.8%
No 1 1.2%

Chart 1

Interpretation:
From the above pie chart and table it has been seen that out of total 83 respondents, 98.8% of
the respondents know about social media, 1.2% i.e. 1 respondent is not aware about social
media.

( Similarly for all questions)

29 | P a g e
 CHAPTER-5
(FINDINGS)

30 | P a g e
MAJOR FINDINGS

 In this study, people of the age group of 12-above to 50 years were included. Among whom, 32 are
male and 68 are female. Among them most of the respondents belong to age group of 12-18 and 18-
25.

 In this study it can be found that most of the people who order food online are between the age
group of 18-25 i.e. 68% of the total.

 It can be observed that most of the people who order food online are student with 78% and least of
them are homemaker and service with 7% each out of total responses.

Most of the people monthly income is Nil with 81% who prefer to order food online which would
mainly include students, young teenagers.

87% of total responses prefer to order food online whereas 13% respondents out of total do not
prefer to order food online.

Out of total respondents 44.8% people prefer zomato to order food online whereas 5% respondents
prefer swiggy. People who prefer both the apps are 49.4% out of total responses.

There is a significant impact of different food delivery platforms on consumer perception.

There is a significant impact of consumer perception on the use of different food delivery platforms
in relation to their satisfaction.

 It is found that with busy and chaotic schedules people’s perception towards online delivery
platforms is positive however factors such as high delivery charges, speed of delivery, ease of
convenience and locational restrictions affect the usage of the app.

31 | P a g e
 CHAPTER-6

(RECOMMENDATIONS)

32 | P a g e
6.1 RECOMMENDATIONS

 Food apps should boost their payment protection so that customers aren't hesitant to make online
purchases.

 Consumers mostly use these apps to access deals, so they can have more of them.

 They should broaden their scope to include local vendors, as customers prefer them.

 Food should be correctly classified.

 To attract customers, restaurant owners can increase online ordering by simply adding new
distribution platforms.

 Though online orders are welcome, quality and quantity services must be preserved.

 Because the majority of customers order online using their phones, restaurant owners can support
them by effectively responding to phone calls that include human contact. Customers face several
obstacles because the web is sluggish, so restaurant owners must know how to position orders quickly
and efficiently.

 Restaurants should concentrate on providing the highest quality and selection of food items to their
customers, and more and more customers should be encouraged to order food online, as it is
becoming more preferred by individuals to order online.

 It is simple to use and saves time, but further development is needed in order to place more orders

33 | P a g e
 REFERENCES

34 | P a g e
8.1 Works Cited
Advertising, B., & Advertising, B. (2018). The Impact of Globalization on Marketing. Jon

Byk Advertising. https://bykadvertising.com/the-impact-of-globalization-on-marketing/

What Is Consumer Behavior and Why is it important? - Clootrack. (n.d.).

https://www.clootrack.com/knowledge_base/what-is-consumer-behavior?amp

Role of Advertisement For Brand Section In Fast Moving Consumer Goods Industry Towards

Consumer Buying Behavior - Ignited Minds Journals. (n.d.). http://ignited.in/a/58687/

Wikipedia contributors. (2019). Zoma. Wikipedia. https://en.wikipedia.org/wiki/Zoma

https://cannibals.digital/swot-analysis-of-swiggy/

Research Paper referred- Ms. Simarjeetkaur, Bhopal University.

35 | P a g e
 ANNEXURE

(Your Questionnaire)
1. Gender
Male
Female
Others

2. Age
12 – 18
18 – 25
25 -35
35 – 50
Above 50

3. Occupation
 Business
 Homemaker
 Service
 Student

4. What is your monthly income?

 Nil
 Below 20k
 20k - 40k
 40k - 60k
 Above 60k

5. Following factors affect the usage of delivery of food delivery apps.

1. Strongly Agree
2. Agree 3. Neutral
4. Disagree
5. Strongly disagree

Factors:
 Speed of Delivery
 Minimum Order and Criteria
 Quality of Service
 Payment Option
 Discounts and Offers
 Choice of Restaurants
 Ease and Convenience

36 | P a g e
 6. Do you use online food delivery apps
 Yes
 NO
7. Which Food app do you prefer to order
 Zomato
Swiggy
 Both

37 | P a g e
38 | P a g e
39 | P a g e
40 | P a g e