Digital Marketing Masterclass

SEO (Search Engine

Optimization)
Course Overview

Learn Advanced SEO from Scratch | Advance SEO Course | SEO Training - The
Beginner’s Quick Guide to Advanced SEO (SEO Expert/Specialist Level).

What you’ll learn?

This advanced SEO course will help you to

1. Master Strategical and Technical SEO factors

2. Make your website load in less time.
3. Get indexed by search engines faster
4. Implement the best User experience for your visitors / customers – The
future SEO factor. Reduce user abandonment rate and increase user’s time
spent on your site
5. Learn Keyword Research in SEO - Get targeted traffic to your site, by using
the chosen informative long tail keywords
6. Protect your website against Negative SEO – This is your line of defence
against negative SEO attacks
7. Learn everything from Positive SEO factors to Negative SEO factors, master
them and implement on your website to get top ranking in search engines.
8. Make your brand name popular and grow your business / ad revenue 2X to
100X

There is a growing demand for SEO professionals in the digital marketing industry.
The gap between professionals taking up SEO and the required number of them
keeps growing with each day. Almost every business today has an online division to
help in promotion of the brand and marketing of the products and services. This
beginner’s guide to advanced SEO will help you learn the craft and pick up tricks
and tips from experts.

Modules

This Advanced SEO training course contains 9+ hours of very In-depth Video walk-
through modules with proven techniques, lots of practical examples / live projects /
case studies, 35+ resources, 200+ pages SEO Ebook and assignments. A Carefully
crafted SEO course covering latest SEO 2018-2019 trends, techniques & hands-on
SEO tips from an experienced & successful entrepreneur.

Some of the areas covered in this SEO course include:

  On-Page SEO: The crucial part of optimization where you get to know
about the aspects of developing a search-friendly website and web pages. To
facilitate the algorithms of Google, and other search engines, the on-page
optimization has to be correct. This course will help you learn the intricacies
of adding elements that will help boost a site’s SEO status.
 Off-page SEO: These are elements that help Google and other search
engines find your website among several others in the competitive arena. It
is only through off-page SEO that interested users, and potential customers,
will find your website through their generic searches. This course will teach
you how to master these off-page factors.
 WordPress SEO: WordPress is the most popular platform to build websites
and blogs. It is also an effective tool for content management and marketing.
This course will give an insight into developing WordPress optimization by
using its own tools and techniques. Through this course, you will learn the
power of WordPress and how to use its inherent tools for a search-friendly
web page or blog.
 Local SEO: Most users today check up search engines for local needs, like a
restaurant or a doctor. Local searches are especially necessary for businesses
with a local flavour and a niche market. This course helps you learn the
requirements of local SEO and what you need to do to make a site popular in
the local circuit.
 Google Webmaster Tools: These tools help you audit websites and check
their viability from a search optimization perspective. With these tools at
your command, you can judge the health of a website and figure out how
you can improve it for better optimization.

Other than these areas, the course includes focus on the optimization of e-commerce
sites, site audits and the like. It can’t get better for a beginner or an advanced user
who wants to learn advanced SEO or to brush up their skill with more insights and
tips. It is suitable for anyone who wants to master SEO - individuals, students,
professionals, businessmen or entrepreneurs.

Course Fee Complete masterclass

1. Rs. 6000/- for basic and advance topic for Full Session

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 SMM (Social Media
Marketing)
Course Overview

Discover exactly how to use Facebook groups, Niche forums, Online bulletin boards
and YouTube to pick up coaching and consulting clients in as little as 48 hours.

What you’ll learn?

Rule 1. Do what other online marketers are NOT doing

Rule 2. Provide VALUE that your prospects are looking for, instead of trying to
PROMOTE or SELL to them

Rule 3. Position yourself as the problem solver, not as another "marketers" or

"freelancer"

In the Social Media Marketing for Picking Up Clients course, you're going to learn
step-by-step how to implement these rules and attract qualify, motivated clients to
you.

You're going to find out how to effectively position yourself as the "problem solver",
so you avoid all the typical sales objections like "It's too expensive", "How do I
know it works?" or "I'll think about it."

Modules

Step-by-step system for picking up clients with social media in 48 hours or less

"Social Media is DEAD!"

The word on the internet-marketing street is that you can't use social media
marketing to acquire new customer anymore. There's simply too much NOISE! and
our prospects can't differentiate our legitimate promotions from the annoying spam
that's hitting them from every social-media direction! Online marketers are
struggling, are burning through money with their advertising but seeing no results.
Everyone is screaming and shouting for attention, but nobody is being heard!

Here's the rarely-talked-about truth..

it's EASY to pick up clients when you follow these rules:

Here are a few things we'll cover in this course:

 Most common Social Media marketing myths and mistakes that are taught as
"best practice"

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  Step-by-step success case studies of how used Facebook, Niche Forums and
YouTube to acquire over 400 paying clients to date
 How to use private Facebook groups to "present" your service offering
without being pushy or annoying
 The AMOC authority framework - A 4 step system that allows you
demonstrate expertise and invite pursuit from your clients
 How to use simple reddit posts to get qualified clients e-mailing you with
questions about your service
 The 4 components of an STICKY YouTube video and how to sequence them
in the most effective order
 How to create simple videos that attracts your dream clients and gets them to
contact you
 "You don't need 1000's of subscribers!" How to attract clients with YouTube
without a massive following
 3 value-adding YouTube video frameworks that educate and sell at the same
time
 How to position yourself as the "problem solver" so you never have to
handle sales objections again
 How cheap "marketing-tricks-n-tips" is making you appear like a spammer
and what you can do about it
 Why your competitors will never implement the strategies from this course
and how you can benefit as the result

Course Fee Complete masterclass

2. Rs. 6000/- for basic and advance topic for Full Session

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 Complete Digital
Marketing
Course Overview

Discover exactly how to market a brand from scratch using the power of
Digitalization.

What you’ll learn?

In the Digital Marketing Course, you're going to learn step-by-step how to

implement these rules and attract qualify, motivated clients to you.

You're going to find out how to effectively position yourself as the "problem solver",
so you avoid all the typical sales objections like "It's too expensive", "How do I
know it works?" or "I'll think about it."

Modules

1. What Digital Marketing is?

2. Market Research
3. Strategy Setting
4. Ideation
5. Brand Marketing
6. SEO & SEM
7. SMM & SMMA
8. Email Marketing
9. Copywriting
10. Analytics

Course Fee Complete masterclass

3. Rs. 8000/- for basic and advance topic for Full Session

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 YouTube Marketing
Course Overview

Learn the Power of YouTube

Modules

1) Module – 1: Basics
A Detailed Know How?
Create a Niche Framework:
What do we do?
How do we do it?
Who do we serve?
Goals to success
Audience Analysis

2) Module – 2: Content Idea & Formula

Forms of Content
Trending (Concept vs Reality)
Secret for Virality!
Content Building & Strategizing
Niche based Content
Who is your ideal customer?
What’s your market size?
How easy is it to acquire the customer?
Preparation of YouTube Calendar
Execution Methodology
Video Hooks
Know the algorithm and its value
Creating a Style
Capturing Audience
Standout Strategy
Copyright Material, Claims and Strikes.

3) Module –3: Scaling YouTube

Team? –Ned a team
Consistency Technique
Outsourcing or In-house workflow
Monetization

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 Is Money making a primary motive?
Subscription Model &Brand Deals
Merchandizing
Appearance and Speech

4) Module –4: YouTube SEO +Strategy

+Analytics
Result based Video Content
YouTube SEO
Strategy
Shorts and Stories
Conte Promotions
Collaborations
Race for Monetization

5) Module –6: YouTube –A Multiblion busines

Fans Management –Technique &Strategy
Community Building ad Management
Game of Predictions
Eco-system behind Marketing
Influence Style
Collaboration
Branding
CAS (Content as Service)
Personal Branding
Infra Insight growth

Course Fee Complete masterclass

4. Rs. 8000/- for basic and advance topic for Full Session

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