PLTW Gateway Lesson A

Engineering Careers Brochure Rubric

Topics 4 points 3 points 2 points 1 point

Content • Purpose of brochure is • Purpose of brochure is • Purpose of brochure is not • Purpose of brochure is
obvious. obvious. obvious. not evident.
• Addresses all highlighted • Does not address 1-2 of the • Does not address 2-3 of the • Missing major details.
areas. highlighted areas. highlighted areas.

Grammar • There are no grammar
errors.
• There are no spelling
errors.
Mechanics • Layout follows accepted
brochure format.
• Brochure is easy to read
and follows a logical
sequence in the transfer of
information.
• There are 1-2 grammar
errors.
• There are 1-2 spelling
errors.
• Layout follows accepted
brochure format.
• Brochure is easy to read
but does not follow a
logical sequence in the
transfer of information.
• There are 3-4 grammar
errors.
• There are 3-4 spelling
errors.
• Layout does not follow
accepted brochure format.
• Brochure is not easy to
read and does not follow a
logical sequence in the
transfer of information.
• There are more than 4
grammar errors.
• There are more than 4
spelling errors.
• Layout is very confusing.
• Brochure is difficult to
read and lacks a logical
sequence in the transfer
of information.

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