HIDDEN

P O 10 T I A L

Marketing Campaign - CII

WHY?
Your current event audience is what
is visible, but the potential is CURRENT
hidden. EVENT REACH 10%
Visible

GROW REACH 90%

Hidden

New Markets POTENTIAL

EVENT REACH
New Industries

First-time Attendee

Millennial

Repeat Attendee

Past Attendee LIKE AN ICEBERG

REAL OPPORTUNITIES
ARE HIDDEN >>
Over 3 Billion working population around the world
WHO?
Reach relevant audience audience
interested in the opportunity you are
creating

Reach users when they Right Right Share the right information
are most interested and
actively searching
Time Info when its most critical and
actionable

Right Right
People Place

Reach users who have Reach both local and

shown interest in international audience
similar events TIPP STRATEGY depending on the event
focus
(TIME | INFO | PLACE | PEOPLE)
HOW?
REACH USERS ENGAGE AUDIENCE

OUR MARKETING MODEL ‘REAL’ IS DESIGNED FOR EVENTS, BASED ON

10 YEARS OF DATA ANALYSIS AND TECHNOLOGY DEVELOPMENT

REAL FRAMEWORK
Reach | Engage | Analyze | Leverage

5 MILLION+ 50 MILLION+ 300 MILLION+

REGISTERED USERS WEB VISITORS AFFILIATE REACH

LEVERAGE BUZZ ANALYZE CAMPAIGN

 PLATFORM PRESENCE

50 MILLION
TRAFFIC IN 19-20

Highest B2B Event Traffic Platform in the world. Expected traffic for FY19-20, over 50 million
 MAXIMIZE REACH
AUDIENCE | CHANNELS | INDUSTRIES | DEMOGRAPHICS
 REACH ENGAGE ANALYZE LEVERAGE

Medical
150 K

Apparel Automotive
275 K 250 K

Packaging
100+ POPULAR
INDUSTRIES Construction
235 K CATEGORIES
205 K 5 MIL+
MEMBERS

Logistics Fashion &

Beauty 10Times covers over 100 industries, most
295 K 250 K relevant for tradeshows.
Food &
Beverage Besides our registered user base, 10Times works
300 K with affiliates to reach business professionals
around the world
* Data count shows registered
global event goers on 10Times.
 REACH ENGAGE ANALYZE LEVERAGE

MULTI CHANNELS
300 MILLION+
WEBSITE
One platform to
RETARGETING MOBILE
reach your potential
audience through
SOCIAL NEWSLETTER 10Times and our
extended affiliate
channels
CALLING DATABASE

REFERRAL 10times campaigns use all digital

channels to optimize and
maximize results
 REACH ENGAGE ANALYZE LEVERAGE

Engagement converts interest to intent. We keep potential visitors engaged with our automated
contextual messaging mechanism that triggers at regular intervals via web / call / email / etc.
Check
Reviews

Invite Guests
& Share with
colleagues

Get reminders
via call/ email

Share event Engage with

10 TOUCHPOINT
highlights
Set-up community
MAGIC FORMULA
Meetings
Get Questions
Check who is
answered
going
 REACH ENGAGE ANALYZE LEVERAGE

Track metrics not possible by traditional / outdated channels

ENGAGEMENT
Track
CPC Engagement
See number of
people came
to your page
CPL
Number of
leads
generated

GEO-
TARGET
See where is RATINGS &
the demand for FEEDBACK
the event Track post-event
feedback to
ensure best user
experience
 REACH ENGAGE ANALYZE LEVERAGE

BUILD TRUST, GROW LEVERAGE

• Our Platform encourage users to share,
invite and give feedback
• We help build community & brand for
long-term gains 10X
• Being a 3rd party platform, we help build
trust amongst new audience
5X
2X

SHORT MID LONG

TERM TERM TERM

Word of mouth Brand Visibility

Social Share
+ +
+
Community Trust
Invite

HIDDEN VALUE OF 10TIMES PLATFORM

 RECOMMENDED PLAN

Combo - PLATINUM + GOLD PROMOTION

 EVENT BANNER ON HOMEPAGE

Featured event listing and organiser branding on homepage.

Only Available with PLATINUM
ORGANIZER FEATURED ON HOMEPAGE

Featured event listing and organiser branding on homepage.

Only Available with PLATINUM
 INDUSTRY PAGE

YOUR BANNER
GOES HERE

Feature your event on target Industry Pages

 CITY PAGE

YOUR BANNER
GOES HERE

Feature your event on target City Page

 COUNTRY PAGE

YOUR BANNER
GOES HERE

Feature your event on target Country Page

 MONTH PAGE

YOUR BANNER
GOES HERE

Feature your event on target Month Page

EVENT MARKED PREMIUM ACROSS PLATFORM
 Premium Visibility

Event Highlighted

Have a better premium view of your event listing/month/country/city/industry page

Featured event in Monthly Newsletter

Your banner would be

placed in our newsletter
that goes out to more than
3 lac event goers around
the world every month

Out of all the events, make

sure your event is covered
in newsletter for relevant
industries
Your Banner goes at the
bottom of all targeted
emailers

Your event gets listed in the E-newsletters

Featured Social Media Push

Coverage on 10Times Social Media:

Facebook | Linkedin | Twitter
REMINDER SMS SNAPSHOT
REMINDER EMAIL
POST EVENT FEEDBACK
 PLATINUM PACKAGE DELIVERABLES

1. Event Visibility 10X

2. In mail credits 1000 per month
3. Top 100 Page Banner
4. Featured slot on homepage
5. Featured organizer branding on homepage to improve brand recall.
6. Premium slot among events in city, country & in relevant industries
7. Banner on Event Search Page
8. Feature Showcase on Targeted Country & City Search Pages
9. Event Featured in Industry e-Newsletters bi-monthly
10. Get recommended across platform
11. Event Recommendation Widget Coverage
12. Event Coverage on 10times Social media platforms and blogs
13. Featured slot in keyword based search & profession based listings
14. Priority Display Across Relevant Search Pages
 GOLD PACKAGE DELIVERABLES

1. Event Visibility 5X
2. In mail credits 500 per month
3. Get highlighted on target pages
4. Premium slot among events in city, country & relevant industries
5. Get recommended in newsletters
6. Banner on Event Search Page
7. Feature Showcase on Targeted Country & city Search Pages
8. Event Featured in Industry e-Newsletters bi-monthly
9. Event Recommendation Widget Coverage
 Upgrade | Unlock | Unleash

Advanced Platform Features

Addon Platform Value
○ Networking
○ Web Analytics
○ Show Sponsor on Event Detail Page ○ Social Feeds
○ Organiser Company Marked Verified ○ Marketing Automation via SMS, Email, Calls
○ Downloadable Event Brochure ○ On-Site Registration System oDESK
○ Highlight Event Testimonials ○ Interactive Floor Plan and Booth Booking
○ Feedback Aggregation Tool
○ Reminder Tools email, sms, call

Leads & Messaging

○ Organic Lead Generation Support

○ Interested User Messaging
○ Export Lead List ○ Access to Help Center & Community
○ Contact Details Email & Phone Number ○ Priority Resolutions on Email, Calls
○ Customizable Registration Form ○ Marketing Campaign Manager
○ API Integration to external CRM
○ Live Sales & lead Interaction Tool Floor

Added benefits with Gold Promotion (Event Basis)

COMMERCIALS & SAVINGS
 Option- 1

Platinum Promotion

Platinum Campaign Duration - 1 Month

Cost - Rs 1,12,500

Custom Offer - Rs 90,000 plus applicable taxes

Note

● 100% payments in advance with applicable taxes

● Campaign will be followed by a CS manager support.
● Event analytics and case study post event
 Option- 2

Gold Promotion

Gold Campaign Duration - 1 Month

Cost - Rs 50,000

Custom Offer - Rs 45,000 plus applicable taxes

Note

● 100% payments in advance with applicable taxes

● Campaign will be followed by a CS manager support.
● Event analytics and case study post event
THANK YOU
Prakriti Agarwal
+91 9711 284959
prakriti@10times.com