SPCH 201 Syllabus 23 24

EASTERN INTERNATIONAL UNIVERSITY
BECAMEX BUSINESS SCHOOL
COURSE SYLLABUS
Course Information
Course name : Public Speaking (Nghệ thuật nói trước công chúng)
Course code : SPCH 201
Requisite(s) : Co-requisite(s): None
: Pre-requisite(s): None
Program : Bachelor of Business Administration
Major : Bachelor of Business Administration
Credits : 4 (4,0)
Hours : 40 hours of lectures
Equipments needed (if any) : Projectors, Whiteboard, Markers, Sound System,
Textbook
School/Department : Becamex Business School
COURSE DESCRIPTION
Public Speaking is at level 200 and an optional course for General Studies Concentration students. The
course focuses on the practical skill of public speaking including techniques to manage speaker
nervousness, to speak with confidence, to reach the audience, to organize and deliver the speech and to
distinguish the types of public speaking.
COURSE OBJECTIVES
Public Speaking (SPCH 201) helps students acquire the necessary knowledge and skills to speak
effectively in public presentation including good content, organization, delivery, audience, and analysis
in both verbal and non-verbal communications
COURSE LEARNING OUTCOMES
1. Knowledge
PLOs covered
CLO1 Understand and explain the communication process. PLO1
CLO2 Know how to manage nervousness and to develop listening skills PLO1
CLO3 Identify the audiences, design the speeches to reflect their viewpoints PLO1
and use well the presentation aids in public speaking.
1
CLO: Course Learning Outcome
2. Skills
CLO4 Outline the speeches in a logical and thorough, master the wording. PLO8
CLO5 Plan and prepare well speeches that inform, persuade or fulfill the needs PLO7
of a special occasion.
CLO6 Use effectively communication skills through formal and informal PLO9
written and spoken languages including the use of digital tools,
3. Attitudes
CLO7 Perform an active learning attitude during the course PLO11
4. Autonomy, responsibility and profession (if any)

CLO8 Work professionally and effectively in harmony with team to fulfill all PLO13
the assigned tasks in class.
COURSE MATERIALS
Primary teaching materials
[1].Gregory, H. (2018), Public speaking for college and career (11th edition), New York, NY: McGraw-
Hill.
References
[2]. Stephanie J. Coopman, James Lull, (2016), Public Speaking – The Evolving Art (4th edition),
Cengage Learning.
[3]. Rudolph F. Verderber, Deanna D. Sellnow, Kathleen S. Verderber (2018). The Challenge of
Effective Speaking in a Digital Age (17th Edition), Cengage Learning.
COURSE CONTENT
Hours
WEEK 1 INTRODUCTION TO PUBLIC SPEAKING
Session 1 : Communication Process 2
1. Explain the benefits of public speaking.
2. Identify the speech communication process.
3. Use effectively verbal and non-verbal language in communication
Session 2. Self Introduction
4. Clarify the speaker’s responsibilities.
5. Practice self-introduction speech.
6. Avoid making the big mistakes in public speaking.
2
WEEK 2 MANAGING NERVOUSNESS & DEVELOPING LISTENING

SKILLS
Session 3: Managing nervousness 2
1. Clarify the reasons for nervousness.
2. Prepare for managing nervousness
2
Session 4: Developping Listening Skills
3. Understand the problem of poor listening skills. 2
4. Develop effective listening skills.
WEEK 3 REACHING THE AUDIENCE & PRESENTATION AIDS

Session 5: Reaching the Audience 2
1. Explain what good speakers do to connect with their audiences.
2. Get information about the audience.
3. Identify the audience and tailor the speech
Session 6: Presentation Aids 2
4. Distinguish types of visual aids.
5. Use effectively presenting visual aids
WEEK 4 ORGANING THE SPEECH

Session 7: Structuring the speech 2
1. Understand the importance of the body of a speech.

2. Create the body of a speech by using a central idea to develop main
points.
3. Identify and use 5 patterns of organization and 4 types of transitional
devices.
Session 8: Effective Speech Organization 2
4. Create effective introductions and conclusions
5. Create a coherent outline for a speech and effective speaking notes based
on the outline.
WEEK 5 WORDING THE SPEECH

Session 9: Importance of words & How to use words effectively 2
1. Explain the importance of choosing words that are appropriate for the
audience and the occasion.
2. Use words that are clear, accurate and vivid.
Session 10: Oral vs Written Language

2
3. Describe the significant differences between oral and written language
WEEK 6 DELIVERING THE SPEECH
Session 11: Methods of Speech Delivery 2
1. Practice and deliver an extemporaneous speech.
2. Use effective vocal techniques in a speech.
3
3. Demonstrate effective nonverbal communication in a speech.
Session 12: Methods of Speech Delivery (cont) 2

4. Conduct a question-and-answer period in a manner that encourages
audience participation.
5. Utilize production methods in practicing a speech.
6. Use effective techniques when speaking in front of a camera
WEEK 7 SPEAKING TO INFORM

Session 13: Identification 2
1. Prepare an informative speech.
2. Identify 4 types of informative speeches.
Session 14: How To Prepare an Informative Speech 2
3. Explain how to make information interesting.
4. Explain how to help listeners understand and remember key information
WEEK 8 SPEAKING TO PERSUADE

Session 15: Types and Patterns of Persuasive 2
1. Identify 2 major types of persuasive speeches and 4 patterns for
organizing a persuasive speech.
2. Understand what to do after the speech.
3. Explain how to build credibility with an audience in a persuasive
speech
Session 16: Techniques and Strategy 2
4. Know how to marshal convincing evidence in a persuasive speech.
5. Identify Fallacies in reasoning.
6. Comprehend how to arouse emotions in a persuasive speech.
WEEK 9 SPEAKING ON SPECIAL OCCASIONS

Session 17: How to Prepare Occasional Speeches 2
1. Prepare an entertaining speech.
2. Prepare a speech of introduction.
3. Prepare a speech of presentation.
4. Prepare a speech of acceptance
Session 18: How to Prepare Occasional Speeches (Cont) 2
4
5. Prepare a speech of tribute.
6. Prepare an inspirational speech
7. Identify potential pitfalls in using humor in a speech
WEEK 10 SPEAKING IN GROUPS

Session 19: 4
1 Serve as a leader or a participant in a group meeting.
2 Describe the responsibilities of both leaders and participant in a small
group.
3 Identify and explain the 7 steps of the reflective-thinking method.
4 Prepare and deliver a presentation as a member of a team.
5 Participate in a symposium.
6 Serve as a moderator or panelists in a panel discussion.
Session 20: Revision Session
TOTAL 40
Note: The total hours for self-study are 80 hours (8 hours/session)
ASSESSMENT
Type of Method/
Content CLO Weight
assessment Tool
Attendance and individual Rubric 7 10
Formative (1) participant

assessment (2) Assignment Written paper 1,2,3 20
(3) Group Presentation Oral presentation 4,5,6,7,8 30
Summative (4) Group Project Video clip 4,5,6,7,8 40

assessment
Total: 100%
SCHEDULE OF CLASS LESSONS

Week 1 INTRODUCTION TO PUBLIC SPEAKING
Session 1:
5
Hour: 2
Implement CLO: 1, 3, 6, 7
Assessment: 1
Teaching contents:
Communication Process CLO
Learning activities 1, 7
1. Read: Chapter 01 – Public speaking for college and career (11th
edition), New York, NY: McGraw-Hill (Introduction to Public Speaking, p 4-
16).
2. Read: Chapter 01 –The Challenge of Effective Speaking in a Digital
Age (17th Edition), Cengage Learning (Foundations of Public Speaking, p 2-
21).
Deliverables 6
1. Introduce oneself in class.
2. Introduce a classmate in a party.
Session 2
Hour: 2
Implement CLO: 1, 3, 7
Assessment: 1
Teaching contents:
Self- introduction
Learning activities
edition), New York, NY: McGraw-Hill (Introduction to Public Speaking, p 4-
16).
Age (17th Edition), Cengage Learning (Foundations of Public Speaking, p 2-
21).
Deliverables
1. Watch and analyze the clip: The Speech that Made Obama President.
Week 2 MANAGING NERVOUSNESS & DEVELOPING LISTENING SKILLS

Session 3:
6
Hour: 2
Assessment: 1, 3
Teaching contents:
Managing nervousness.
Learning activities
1. Read: Chapter 02, 03 – Public speaking for college and career (11th
edition), New York, NY: McGraw-Hill (Managing Nervousness, Listening, p
20-34).
edition), New York, NY: McGraw-Hill (Listening, p 36-50).
Deliverables
1. Group presentation (OP)
2. Review question: Name 5 personal benefits of a public speaking
course.
3. Ask students to make strategies for building confidence.
Session 4:
Hour: 2
Assessment: 1, 3
Teaching contents:
Developping listening skills
Learning activities
1. Read: Chapter 02 – Public Speaking – The Evolving Art (4th edition),
Cengage Learning (Building your confidence, p 22-39).
Age (17th Edition), Cengage Learning (Listening, p 43-55).
Deliverables
2. Watch the clip Katherine Heigl Faces Her Fear of Public Speaking to
Honor Shirley MacLaine and answer 6 questions, Chapter 02, The
Challenge of Effective Speaking in a Digital Age (17th Edition),
Cengage Learnin, (Building your confidence, p 38).
Week 3 REACHING THE AUDIENCE & PRESENTATION AIDS

Session 5:
Hour: 2
7
Assessment: 1, 3
Teaching contents:
Reaching the Audience
Learning activities
edition), New York, NY: McGraw-Hill (Reaching the Audience, p 52-69).
edition), New York, NY: McGraw-Hill (Presentation Aids, p 148-175).
Deliverables
2. Q-A: What’s the most important factor in reaching the audience in
public speaking?
3. Q-A: Your reflection on ethics and visual images in Vietnamese ads
(Chapter 09 –The Challenge of Effective Speaking in a Digital Age
(17th Edition), Cengage Learning (Presentational Aids, Reflect on
Ethics, p161)
Session 6:
Hour: 2
Assessment: 1, 3
Teaching contents:
Presentation Aids
Learning activities
Age (17th Edition), Cengage Learning (Adapting to audiences, p 78-91)
Age (17th Edition), Cengage Learning (Presentational Aids, p 153-168)
Deliverables
2. Watch and analyze “Trump says Covid numbers 'way down' despite
surge in cases as US passes 226,000 deaths”.
Week 4 ORGANIZING THE SPEECH

Session 7:
8
Hour: 2
Assessment: 1, 3
Teaching contents:
Structuring the speech
Learning activities
edition), New York, NY: McGraw-Hill (The body of a speech, p 178-
194).
edition), New York, NY: McGraw-Hill (Introductions and
conclusions, p 198-211).
edition), New York, NY: McGraw-Hill (Outlining the speech, p 216-
234).
Deliverables
2. Q/A: How many main points should you have in a speech?
3. Q/A: Why are transitions important in a speech?
4. Q/A: In terms of speech organization, what is an internal summary?
5. Q/A: What is a rhetorical question?
6. Q/A: Why is it a mistake to end a speech abruptly?
Session 8:
Hour: 2
Assessment: 1, 3
Teaching contents:
Effective Speech Organization
Learning activities (cont)
edition), New York, NY: McGraw-Hill (The body of a speech, p 178-194).
edition), New York, NY: McGraw-Hill (Introductions and conclusions, p 198-
9
211).
edition), New York, NY: McGraw-Hill (Outlining the speech, p 216-234).
Deliverables 6
2. Q/A: What is a clincher?
3. Q/A: Why is an outline recommended for all speeches?
4. Q/A: What are the parts of an outline?
5. Q/A: What are the disadvantages of using a full sheet of paper for
speaking notes?
Week 5 WORDING THE SPEECH

Session 9:
Hour: 2
Assessment: 1, 3
Teaching contents:
Importance of words & How to use words effectively
Learning activities
edition), New York, NY: McGraw-Hill (Wording the speech, p 236-237).
Age (17th Edition), Cengage Learning (Language and Oral Style, p 169-185)
Deliverables
2. Watch and analyze ENGLISH SPEECH | EMMA WATSON: Gender
Equality (English Subtitles).
3. Watch and analyze The Power of Words | Taylor Bertolini |
TEDxNSU
Session 10:
Hour: 2
Assessment: 1, 3
Teaching contents:
Oral vs Written Language
10
Learning activities
edition), New York, NY: McGraw-Hill (Wording the speech, p 236-237).
Age (17th Edition), Cengage Learning (Language and Oral Style, p 169-185)
Deliverables
2. Watch and analyze Learn English| | Justin Trudeau "Diversity doesn't
have to be a weakness!" (with BIG subtitles).
3. Watch and analyze ENGLISH SPEECH | MOHAMMED QAHTANI:
The Power Of Words (English Subtitles)
Week 6 DELIVERING THE SPEECH

Session 11:
Hour: 2
Assessment: 1, 3
Teaching contents:
Methods of Speech Delivery
Learning activities
1. Group Presentation (OP)
edition), New York, NY: McGraw-Hill (Delivering the speech, p 254-279).
Age (17th Edition), Cengage Learning (Delivery, p 186-211)
Deliverables
1. Watch HOW TO USE YOUR HANDS WHEN PRESENTING,
Dominic Colenso.
2. Watch Public Speaking Eye Contact, Communication Coach Alex
Lyon.
Session 12:
Hour: 2
Assessment: 1, 3
Teaching contents:
11
Methods of Speech Delivery (cont)
Learning activities
edition), New York, NY: McGraw-Hill (Delivering the speech, p 254-279).
Age (17th Edition), Cengage Learning (Delivery, p 186-211)
Deliverables
4. Watch The Secret Of Bill Clinton's Charisma, Charisma on Command.
5. Watch Introduction to Acting: Facial Expression - Social Skills, Kerry
Bar-Cohn Rebbetzin Tap ‫רבנית סטפס‬.
Week 7 SPEAKING TO INFORM

Session 13:
Hour: 2
Assessment: 1, 3
Teaching contents:
Identification
Learning activities
edition), New York, NY: McGraw-Hill (Speaking to inform, p 280-299).
Age (17th Edition), Cengage Learning (Informative Speaking, p 212-233).
Deliverables
2. Watch and analyze: Lishan, Chinese Valentine’s Day, read and
answer 6 questions from page 275 to 276 (Public Speaking, the
Evolving Art).
3. Watch and analyze: THIS is My BIGGEST SECRET to SUCCESS! |
Warren Buffett | Top 10 Rules
Session 14:
Hour: 2
Assessment: 1, 3
12
Teaching contents:
How To Prepare an Informative Speech
Learning activities (cont)
Age (17th Edition), Cengage Learning (Informative Speaking, p 212-233).
Deliverables
2. Watch and analyze 10 Foods Under $1 in Hanoi, Vietnam - Street
Food Dollar Menu
3. Watch and analyze Dananjaya Hettiarachchi - World Champion of
Public Speaking 2014 - Full Speech
Week 8 SPEAKING TO PERSUADE
Session 15:
Hour: 2
Implement CLO 5, 6, 7, 8
Assessment 1, 3
Teaching contents:
Types and Patterns of Persuasive
Learning activities
edition), New York, NY: McGraw-Hill (Speaking to inform, p 302-
320).
edition), New York, NY: McGraw-Hill (Persuasive strategies, p 322-
348).
Deliverables
2. Watch and analyze Oprah acted as a powerful persuasive speaker in
Winfrey Learn English | Oprah Winfrey "It's a story of who you want
to be!" (with BIG Subtitles).
Session 16:
Hour: 2
13
Assessment: 1, 3
Teaching contents:
Techniques and Strategy
Learning activities
edition), New York, NY: McGraw-Hill (Persuasive strategies, p 322-348).
Deliverables
2. Watch and comment: Informative vs Persuasive
https://www.youtube.com/watch?v=85gg_pgij4I
3. Presidential debate highlights: Clinton and Trump trade blows –
video
Week 9 SPEAKING ON SPECIAL OCCASIONS

Session 17:
Hour: 2
Assessment: 1, 3
Teaching contents:
How to Prepare Occasional Speeches
Learning activities
1. Read: Chapter 18 – Public speaking for college and career (11th edition),
New York, NY: McGraw-Hill (Speaking on special occasions, p 352-366).
2. Read: Chapter 15 –The Challenge of Effective Speaking in a Digital Age
(17th Edition), Cengage Learning (Ceremonial Speaking, p 273-282).
Deliverables
2. Watch and comment Leonardo DiCaprio Winning Speech.
3. Watch and comment ENGLISH SPEECH | JOE BIDEN: Victory
Speech (English Subtitles)
Session 18:
Hour: 2
14
Assessment: 1, 3
Teaching contents:
How to Prepare Occasional Speeches (Cont)
Learning activities
1. Read: Chapter 18 – Public speaking for college and career (11th edition),
New York, NY: McGraw-Hill (Speaking on special occasions, p 352-366).
2. Read: Chapter 15 –The Challenge of Effective Speaking in a Digital Age
(17th Edition), Cengage Learning (Ceremonial Speaking, p 273-282).
Deliverables
2. Watch and comment: My 50th Birthday speech
https://www.youtube.com/watch?v=IIKLxwYrgOg
3. Watch and comment: Best Brother Wedding Speech Kills Crowd
(hilarious ending) https://www.youtube.com/watch?v=J9ZQcJJBmj4!
4. Watch and comment: Best Motivational Speech Compilation Ever - 1
Hour of Motivation To Change Forever
https://www.youtube.com/watch?v=CzIp9j74-YE
Week 10 SPEAKING IN GROUPS
Session 19:
Hour: 2
Assessment: 1, 3
Teaching contents:
Speaking in Groups
Learning activities
edition), New York, NY: McGraw-Hill (Speaking in groups, p 368-
383).
Age (17th Edition), Cengage Learning (Group communication and
Presentations, p 283-299).
Deliverables
2. Watch and comment 4 Tips to IMPROVE Your Public Speaking -
15
How to CAPTIVATE an Audience, Motivation2Study.
Session 20:
Hour: 2
Implement CLO 5, 7, 8
Assessment 1, 3
Teaching contents:
Revision
Learning activities
edition), New York, NY: McGraw-Hill (Speaking in groups, p 368-383).
Age (17th Edition), Cengage Learning (Group communication and
Presentations, p 283-299).
Deliverables
1. Watch and comment How to introduce the next speaker in a group
presentation,
Carl Kwan.
2. Watch and comment Examples of Introducing A Guest Speaker to
Captivate Your (Virtual) Audience, Riaz Meghji
Information of The Lecturer(s)

Lecturer 1
Name: Ly Quyet Tien
Title: Lecturer
Office: B03.303
Email: tien.ly@eiu.edu.vn
Research interests:
- Professional Career Development
- Public Speaking
- Critical Thinking
- International Relations
- Cross cuture (Western & Eastern Asian culture and civilization)
- Vietnamese studies (Culture, Religion, Gender, Music)
16
Binh Duong, dd … mm … yy..
Dean of School Head of Department Lecturer 1
Dr. Kang Seung Won Dr. Huynh Cong Minh Dr. Ly Quyet Tien
17
Appendix
Appendix I.
SPCH 201 ASSESSMENT RUBRIC
1. Participation
Very good Good Satisfactory Fail Points
Criteria Weight
100 - 85 84 - 70 69 - 50 49 - 0
Attending 50% Attend >90% classes Attend 80-90% classes Attend 70-80% classes Attend <70% classes
classes
Participating 50% Actively engage in class Engage in class activities Engage in class activities Non-engagement
in class activities (solving
> 2 times 1-2 times
activities exercises, answering
questions…) (solving exercises, (solving exercises,
answering questions…) answering questions…)
1. Assignments
Criteria Weight 85-100 70-84 50-69 0-49 Points

Essay/Report 20% Correct word count, page Some minor mistakes in Major mistakes in page Careless, do not follow
format layout, references layout or reference list layout or reference list format instructions
Clear, logical 30% The report is clear, logical The report follows a The main points of the The report is unclear with
presentation and very organized logical organization, but report are ambiguous no logical organization
sometimes drifts from the
18
main points
Apply 40% Apply knowledge with Apply on general or too Apply wrongly or mostly Mostly nothing to count
knowledge precision in details basic levels personal opinion
Interesting, 10% Show self-study efforts Show some good efforts Normal style, no Seriously bad investment
bonus and enthusiasm noticeably good points in doing the assignment
Total
2. Group Presentation
Category Scoring Criteria Max. Points Score

The type of presentation is appropriate for the topic and audience. 5
Organization Information is presented in a logical sequence and coherent outline. 5
(15 points) Presentation appropriately cites requisite number of references. 5
Introduction is attention-getting, lays out the problem well, and establishes a framework for the 5
rest of the presentation.
Technical terms are well-defined in language appropriate for the target audience. 5
Presentation contains accurate information and evidence. 10
Content
Speaker shows full understanding about the topic (knowledge base) 10
(40 points)
Appropriate amount of material is prepared, and points made reflect well their relative importance. 5
There is an obvious conclusion summarizing the presentation. 5
Speaker maintains good interaction with the audience. 5
Good language skills and pronunciation are used. 10
19
Presentation
(35 points) Visual aids and graphic displays (slides, video clips…) are well prepared, informative, effective, 5
and not distracting.
Length of presentation is within the assigned time limits. 5
Information was well communicated. 10
Collaboration The team shows co-ordinations & supports among members. 5
& Comprehension The team can accurately answer almost all questions posed by classmates and instructor about the 5
(10 points) topic.
Score Total Points 100
3. Group Project Rubric (Video Clip)

Group Members:
IRN:
Rubric for SPCH 201 Group Project (Video Clip)
Weight Exemplary (90- Proficient (70-89%) Needs Improvement Poor (0-49%) CLO Point
100%) (50-65%)
Video clip Quality 25 % Audio & visual All required elements All required Video clip is poorly 8
(sound, image, design. Clear visual are included but one elements are organized and some
light, background) aspects. Relevant, needs to be included but one or elements are missing.
professional looking. organized and two are poorly A few formatting
Understandable considered better. No organized. One errors exist.
audio (no formatting errors formatting error
background noise, exist. exists.
good sound
20
techniques). No
formatting errors
exist.
Video clip content 25% The content is clear, The content is clear, The content is not The content is poor 4, 5, 6
comprehensive and comprehensive, very clear, needs in information,
well stated, providing a look into more relevant evidence and
providing clear the central theme information, argumentation.
insight into the with evidence and supportive evidence
central theme with argumentation. and logical
valid and clear argumentation. .
evidence, logical
argumentation.
Video clip 25% Excellent topic Good topic overview Fair topic overview Poor topic overview 4, 5, 6
Overview overview providing providing insight into providing some providing limited
(presentation, clear insight into the the core of the topic. insight into the core insight into the core
structure, relevant core of the topic. Good presentation of the topic. Fair of the topic. Poor
message, Excellent and conclusion. presentation and presentation and
conclusion) presentation and Good structured clip. conclusion. Fair conclusion. Poor
conclusion. Well - Appropriate structured clip. Have structured clip. Poor
structured clip. Clear delivered message. message delivered delivered message.
delivered message.
Originality, 25% The video clip is a The video clip The video clip is a 4, 5,6
positivity, creativity perfect combination displays all the The video clip is not poor media product,
and professionality of original, positive, features of a good a perfect lacking originality,
creative and media product: combination of positivity, creativity
professional product. originality, originality, and professionality.
It can be used as a positivity, creativity positivity, creativity
document to and professionality. and professionality.
introduce to public One needs to be
and the authority for polished and
21
study and reference. considered to make it
better.
Total
22
Appendix II. CURRICULUM MAPPING
Lesson Learning Outcomes LOs and Course Learning Outcomes CLOs
Lesson Learning Outcomes (LOs) CLOs
Week 1: Introduction to Public Speaking
LO1.1. Explain the benefits of public speaking. 1
LO1.2. Identify the speech communication process. 1
LO1.3. Use effectively verbal and non-verbal language in communication. 1
LO1.4. Clarify the speaker’s responsibilities. 1
LO1.5. Practice self-introduction speech. 1
LO1.6. Avoid making the big mistakes in public speaking. 1
Week 2: Managing nervousness and developing listening skills.
LO2.1. Clarify the reasons for nervousness. 2
LO2.2. Prepare for managing nervousness. 2
LO2.3. Understand the problem of poor listening skills. 2

23
LO2.4. Develop effective listening skills. 2
Week 3: Reaching the Audience and Presentation Aids
LO3.1. Explain what good speakers do to connect with their audiences. 3
LO3.2. Get information about the audience. 3
LO3.3. Identify the audience and tailor the speech. 3
LO3.4. Distinguish types of visual aids. 3
LO3.5. Use effectively presenting visual aids 3
Week 4: Organizing the speech
LO4.1. Understand the importance of the body of a speech. 4
LO4.2. Create the body of a speech by using a central idea to develop main points. 4
LO4.3. Identify and use 5 patterns of organization and 4 types of transitional devices. 4
LO4.4. Create effective introductions and conclusions 4
LO4.5. Create a coherent outline for a speech and effective speaking notes based on the outline. 4
Week 5: Wording the speech
24
4
LO5.1. Explain the importance of choosing words that are appropriate for the audience and the occasion.
LO5.2. Use words that are clear, accurate and vivid. 4
LO5.3. Describe the significant differences between oral and written language. 4
Week 6: Delivering the speech
LO6.1. Explain the 4 methods of delivery. 5, 6
LO6.2. Practice and deliver an extemporaneous speech. 5, 6
LO6.3. Use effective vocal techniques in a speech. 5, 6
LO6.4. Demonstrate effective nonverbal communication in a speech. 5, 6
LO6.5. Conduct a question-and-answer period in a manner that encourages audience participation. 5, 6
LO6.6. Utilize production methods in practicing a speech. 5, 6
LO6.7. Use effective techniques when speaking in front of a camera. 5, 6
Week 7: Speaking to inform
LO7.1. Prepare an informative speech. 5, 6
LO7.2. Identify 4 types of informative speeches. 5, 6
LO7.3. Explain how to make information interesting. 5, 6
25
LO7.4. Explain how to help listeners understand and remember key information. 5, 6
Weeks 8: Speaking to persuade
LO8.1. Identify 2 major types of persuasive speeches. 5, 6
LO8.2. Identify 4 patterns for organizing a persuasive speech. 5, 6
LO8.3. Understand what to do after the speech. 5, 6
LO8.4. Explain how to build credibility with an audience in a persuasive speech. 5, 6
LO8.5. Explain how to marshal convincing evidence in a persuasive speech. 5, 6
LO8.6. Identify 10 fallacies in reasoning. 5, 6
LO8.7. Explain how to arouse emotions in a persuasive speech. 5, 6
Weeks 9: Speaking on special occasions
LO9.1 Prepare an entertaining speech. 5, 6
LO9.2 Prepare a speech of introduction. 5, 6
LO9.3 Prepare a speech of presentation. 5, 6
LO9.4 Prepare a speech of acceptance. 5, 6
LO9.5 Prepare a speech of tribute. 5, 6
LO9.6 Prepare an inspirational speech 5, 6

26
LO9.7 Identify potential pitfalls in using humor in a speech.
Weeks 10: Speaking in groups
LO10.1 Serve as a leader or a participant in a group meeting. 5, 6
LO10.2 Describe the responsibilities of both leaders and participant in a small group. 5, 6
LO10.3 Identify and explain the 7 steps of the reflective-thinking method. 5, 6
LO10.4 Prepare and deliver a presentation as a member of a team. 5, 6
LO10.5 Participate in a symposium. 5, 6
LO10.6 Serve as a moderator or panelists in a panel discussion. 5, 6
27

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EASTERN INTERNATIONAL UNIVERSITY

BECAMEX BUSINESS SCHOOL

4. Autonomy, responsibility and profession (if any)

WEEK 2 MANAGING NERVOUSNESS & DEVELOPING LISTENING

WEEK 3 REACHING THE AUDIENCE & PRESENTATION AIDS

WEEK 4 ORGANING THE SPEECH

1. Understand the importance of the body of a speech.

WEEK 5 WORDING THE SPEECH

Session 10: Oral vs Written Language

Session 12: Methods of Speech Delivery (cont) 2

WEEK 7 SPEAKING TO INFORM

Session 14: How To Prepare an Informative Speech 2

3. Explain how to make information interesting.

4. Explain how to help listeners understand and remember key information

WEEK 8 SPEAKING TO PERSUADE

WEEK 9 SPEAKING ON SPECIAL OCCASIONS

WEEK 10 SPEAKING IN GROUPS

Attendance and individual Rubric 7 10

Formative (1) participant

(3) Group Presentation Oral presentation 4,5,6,7,8 30

Summative (4) Group Project Video clip 4,5,6,7,8 40

SCHEDULE OF CLASS LESSONS

Week 2 MANAGING NERVOUSNESS & DEVELOPING LISTENING SKILLS

Week 3 REACHING THE AUDIENCE & PRESENTATION AIDS

Week 4 ORGANIZING THE SPEECH

Week 5 WORDING THE SPEECH

Week 6 DELIVERING THE SPEECH

Week 7 SPEAKING TO INFORM

Week 9 SPEAKING ON SPECIAL OCCASIONS

Information of The Lecturer(s)

Dean of School Head of Department Lecturer 1

SPCH 201 ASSESSMENT RUBRIC

Criteria Weight 85-100 70-84 50-69 0-49 Points

Category Scoring Criteria Max. Points Score

Score Total Points 100

3. Group Project Rubric (Video Clip)

Lesson Learning Outcomes (LOs) CLOs

Week 1: Introduction to Public Speaking

LO1.1. Explain the benefits of public speaking. 1

LO1.2. Identify the speech communication process. 1

LO1.3. Use effectively verbal and non-verbal language in communication. 1

LO1.4. Clarify the speaker’s responsibilities. 1

LO1.5. Practice self-introduction speech. 1

LO1.6. Avoid making the big mistakes in public speaking. 1

Week 2: Managing nervousness and developing listening skills.

LO2.1. Clarify the reasons for nervousness. 2

LO2.2. Prepare for managing nervousness. 2

LO2.3. Understand the problem of poor listening skills. 2

Week 3: Reaching the Audience and Presentation Aids

LO3.1. Explain what good speakers do to connect with their audiences. 3

LO3.2. Get information about the audience. 3

LO3.3. Identify the audience and tailor the speech. 3

LO3.4. Distinguish types of visual aids. 3

LO3.5. Use effectively presenting visual aids 3

Week 4: Organizing the speech

LO4.1. Understand the importance of the body of a speech. 4

LO4.4. Create effective introductions and conclusions 4

Week 5: Wording the speech

LO5.2. Use words that are clear, accurate and vivid. 4

Week 6: Delivering the speech

LO6.1. Explain the 4 methods of delivery. 5, 6

LO6.2. Practice and deliver an extemporaneous speech. 5, 6

LO6.3. Use effective vocal techniques in a speech. 5, 6