ACTIVITY 2

BUSINESS SET-UP

ANGEL MAE E. PALAS BSIE 2-5

Business Name: ScentCrafters

Business Form: Sole Proprietorship

Business Concept: "ScentCrafters," the ideal perfume company, is envisioned as an elegant and
individualized fragrance destination. It is a boutique perfumery and fragrance atelier that offers
handcrafted, personalized scents made to suit the individual tastes and preferences of each
client.

Key Features and Components:

1. Customize Scent: The process of creating custom fragrances would be the core of the
company. Customers could create their own signature scents by working closely with
master perfumers.
2. Scent Consultation: Customers would be guided by knowledgeable fragrance
consultants as they learned more about their preferences in scents, personalities, and
desired moods or occasions.
3. Online Fragrance Studio: Customers could design custom perfumes remotely using
ScentCrafters' online fragrance studio. They would decide on their signature scents from
the comfort of their homes, participate in virtual consultations, and receive fragrance
samples by mail.
4. Eco-Friendly Practices: By using eco-friendly packaging, obtaining natural and ethically
harvested fragrance ingredients, and providing fragrance refilling services to cut down
on waste, the company would place a priority on sustainability.
5. Scented Products: Extend the brand with bath and body products, scented candles, and
room sprays while maintaining a focus on premium, custom fragrances.
6. Gift Services: Providing customized perfume gifting services for special occasions,
weddings, and corporate events.

Having a perfume business has been my dream since I am a “CognoScenti” person, a person who
loves perfume, or a connoisseur who can distinguish between a good and a bad fragrance. Scent Crafter
company aims to redefine the perfume shopping experience by focusing on personalization,
craftsmanship, and sustainability. It would cater to discerning customers seeking unique, handcrafted
fragrances that reflect their individuality and taste.