HEXAGON FITNESS STUDIO

HEXAGON FITNESS STUDIO

A Business Plan Presented to

The Faculty of the School of Business

Mandaue City College

Mandaue City

In Fulfillment

of the Requirements for the course

MKTE 403

Entrepreneurial Management

INAHID, CHRISLIE

FLORES, CRISTINE

BONTILAO, KYRA KAYE I.

CABASAG, SHIELA JADE

GENOLAGA, JOHN CARL

JAYME, RANDY

MAY 2024
HEXAGON FITNESS STUDIO

PART I
BUSINESS DESCRIPTION
 HEXAGON FITNESS STUDIO

Nature of the Business

The fitness industry is a dynamic sector encompassing various businesses and services aimed
at promoting physical health and well-being. It includes gyms, fitness studios, personal
training, nutrition counseling, sports equipment retail, fitness apparel, wellness retreats, and
digital fitness platforms.
With an increasing emphasis on health consciousness and active lifestyles, the fitness
industry has experienced significant growth in recent years. Factors such as rising obesity
rates, lifestyle diseases, and a growing awareness of the importance of exercise have
contributed to the industry's expansion.