P&P III Prospectus

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“Dreaming”

Marissa Sánchez

Bryan Cepero Garcia | Balazs Csillag | Phương Đặng | Justice Swapshire | Noah Wingard
TABLE OF CONTENTS MAY 02, 2024

1
Bios - Meet The Team 04-08

2 Treatment
Color Pallete & Font 09

Differentiating Factor 10

The Concept 11

Presentation
Music Video Treatment 12-20

3 Marketing

Overview Infographic 22

4 Logistics
24-25
Production Schedule

5 Proof Of Concept 26

6 References 28-33

DREAMING
Bio’s
Meet The Team

Balazs “Chilly” Csillag


I bring a dynamic blend of experience, dedication, and
entrepreneurial spirit to every project. As a seasoned veteran
of the United States Navy, i’ve honed skills in operations,
security, and leadership, earning accolades like the Navy and
Marine Corps Achievement Medal for outstanding
performance. Transitioning into civilian life, I’m now a full-
time student at Full Sail University, pursuing a Bachelor of
Science degree in Entertainment Business. I have a knack for
entrepreneurship, turning a hobby into a successful venture,
which allows me to take these skills and apply them to my
work outside. I’m driven by a relentless pursuit of excellence,
always seeking opportunities to learn and make a meaningful
impact in my endeavors.

04
Meet The Team

Noah Wingard

I come from a diverse background, growing up


involved in and surrounded by performance and
various art forms including sports, theater,
painting, photography, and music. From
developing creative concepts to navigating
logistics, my drive lies in the facilitation of
creating fine art for others’ enjoyment, while
maintaining a positive mindset throughout the
process.

05
Meet The Team

Phương Đặng

I am an international student from Vietnam.


Coming to America is an amazing journey where
I can explore what is the best I can do and get out
of my safe zone. Seeing a new world, new culture
on my own is always the thing that makes me
proud of myself. I have a big passion for working
in the entertainment industry because it never
gets boring at any moment. I am eager to learn all
the knowledge and always build myself a good
mindset and be ready to put myself in the
industry.

06
Meet The Team

Bryan Cepero Garcia


Born in Havana Cuba
Bryan Cepero Garcia is a dedicated professional
with a diverse background in military service and
entertainment business. As a former Military
Police Officer in the United States Marine Corps,
Bryan honed his leadership and organizational
skills, which he now applies to his studies in
Entertainment Business at Full Sail University.
With experience as an Assistant Producer for
music videos and as a support resource for veteran
students, Bryan is committed to excellence in
every endeavor, blending creativity with
disciplined execution to achieve success.

07
Meet The Team

Justice A. Swapshire
“JalexTheGreajtg”

My diverse career journey, from content creation, navy


and military service, managing concessions at airports. I
even providing security and worked for events like the
Latin Grammy Awards, has equipped me with strong
marketing, management, and client relationship skills.
Additionally, my experience in real estate leasing and
property flipping has honed my negotiation, and market
analysis abilities.
I have become a content creator whether that’s creating
projects for other artist or for privet Projects'. Content
ranging from comics, Stories, Music Videos, Logos,
comedy skits, podcasts and Social media.

08
COLOR PALLETE & FONT

#F4E586 #D9379E #6E7EDC #03040A #D9C2B5 #BEBDA

Aa Aa
Petit Formal Script Droid Serif
ABCDEFGHIJKLMNOPQRS ABCDEFGHIJKLMNOPQRSTUVWXY
TUVWXYZabcdefghijklmnopqrs Zabcdefghijklmnopqrstuvwxyz1234
tuvwxyz1234567890!@#$%^&*() 567890!@#$%^&*()

09
DREAMING

The Differentiating Factor

This music video can connect with anybody who has gone through a
break-up and is layered with thought provoking scenes portraying a
heartbroken soul who has just slipped into a dream.
10
The Concept
The music video will capture the feeling of
heartbreak while highlighting the artist's
performance.

The video is set up to evoke a sense of intimacy


and nostalgia. When thinking of the song we
thought of Adele’s “Rolling in the Deep”, and
Dreaming “Easy on Me”. Each setting is carefully crafted to
Marissa Sánchez evoke a specific mood and enhance the
emotional impact of the song.

11
Intro Cut Scene
The opening of the music video will
include a cut scene that will start with a
ray of sunlight gazing at Marissa’s face as
she is sleeping on the piano. The camera
then zooms in very slowly until there is
nothing but the face and then transitions
with a dreamy effect.

12
Verse 1 [0:10]
The song will begin with a
birds eye view with stage
lighting of a piano and
Marissa *Performing* her
song

13
Verse 1 [0:35]

The team referred to this as the “split”. This


new stage cuts to where Marissa is performing
her song lying down rotating in a slow
counterclockwise motion, and the camera
circling counter-clockwise at a pace where it
promotes a dramatic effect.

14
Verse 2 [01:05]

Sunset scene of her walking


down a pier watching the
tide go out as the music
continues to play. Then she
will walking back to the
entrance then she fall onto....

15
Chorus 2 [01:50]

A bed of flowers
with Marissa
laying down
performing her
song

16
Bridge P.1 [02:05]

This shot will be the


same stage from “verse
#1” but with various
different angles of
Marissa performing

17
Bridge P.2 [02:45]

This will be the same setting


as the “split” shot in verse #1
P.2 but with various
different angles

18
Chorus [03:15]

A scene of Marissa
walking upstairs to the
piano room she is about
to wake up in

19
Chorus - End [03:30]

Marissa then wakes up suddenly


confused to what she just dreamt and
mysteriously finds a vase of flowers on
the piano.

20
Marketing
Target Audience Infographic
for “Dreaming” by Marissa Sanchez

We plan to target Introverted


the US market, Heartbroken
focusing primarly on Busy hardworking
San Diego & LA Romantic
residents as well as Dreamy
NY and South Fl Nostalgic
residents.

Target users across


Instagram & Tik-Tok.
Single Women 18-28
years old who make
anywhere between
20k to 75k dollars a
year.

22
Logistics
Production Schedule

24
Production Schedule

25
Concept Video

26
Thank You

& ANY QUESTIONS?


REFERENCES
Stock photos, royalty-free images, graphics, vectors & videos | Adobe

Stock. (n.d.). Adobe Stock. https://stock.adobe.com/ https://color.adobe.com/create/color-


wheel
Adele. (2021, October 14). Easy On Me [Video file]. Retrieved from
https://www.youtube.com/watch?v=U3ASj1L6_sY
Dixon, S. J. (2024, February 22). Instagram users in the U.S. by
gender. Statista. Retrieved from
Adele. (2010, November 30). Rolling in the Deep [Video file]. Retrieved from
https://www.statista.com/statistics/530498/instagram-users-in-the-
https://www.youtube.com/watch?v=rYEDA3JcQqw
us-by-gender/
U.S. Census Bureau. (2024, January). Census Bureau projects U.S.
Business of Apps. (2024, February 20). Spotify Revenue and Usage Statistics (2024).
and world populations for New Year's Day. Retrieved from
Retrieved from https://www.businessofapps.com/data/spotify-statistics/
https://www.commerce.gov/news/blog/2024/01/census-bureau-
projects-us-and-world-populations-new-years-
World Population Review. (n.d.). States Population. Retrieved from
day#:~:text=As%20the%20nation%20rang%20in,1%2C%202024.
https://worldpopulationreview.com/states

Dixon, S. J. (2024, February 22). Instagram global age group


World Population Review. (n.d.). San Diego, CA Population. Retrieved from
distribution. Statista. Retrieved from
https://worldpopulationreview.com/us-cities/san-diego-ca-population
https://www.statista.com/statistics/325587/instagram-global-age-
group/
World Population Review. (n.d.). Los Angeles, CA Population. Retrieved from
Adele. (2022, January 12). Adele - Oh My God (Official Video)
https://worldpopulationreview.com/us-cities/los-angeles-ca-population
[Video]. YouTube. Retrieved from https://www.youtube.com/watch?
v=niG3YMU6jFk
World Population Review. (n.d.). Florida Population. Retrieved from
https://worldpopulationreview.com/states/florida-population Adele. (2022, October 26). Adele - I Drink Wine (Official Video)
[Video]. YouTube. Retrieved from https://www.youtube.com/watch?
v=jDvYDzFOK9A
REFERENCES
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*Instagram users in North America

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