Title Page

BSLM 4A

Strategic
Management of
Nestle Philippines
Jacob Luis C. Ocampo
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Firm Vision and Mission

Nestlé Philippines' vision is to be a leading,
competitive, Nutrition, Health and Wellness
Company delivering improved shareholder
value by being a preferred corporate citizen,
preferred employer, preferred supplier selling
preferred products. While for their mission, it
is to provide consumers with the best tasting,
most nutritious choices in a wide range of
food and beverage categories and eating
occasions, from morning to night.
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The Role of Strategic Analysis in Formulating a

Strategy
Nestlé Philippines can use its strategic
analysis to identify new product
opportunities or expand into new markets.
It can also use its strategic analysis to
identify ways to reduce costs or improve
efficiency.
Lastly, Nestlé Philippines can use its
strategic analysis to identify ways to
improve its customer service or marketing
efforts.
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Strategic Sustained Growth

Objectives and Profitability
Leadership in Nutrition
Levels of Strategy
Corporate Citizenship

Corporate Level
Business Level
Functional Level
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Planning Firm Actions to

Implement Strategies
Investing in research and development
Developing strong brands
Building a strong distribution network
Acquiring or merging with other companies
Investing in new manufacturing facilities
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Measuring and Evaluating

Strategic Performance
Financial performance
Market share
Customer Satisfaction
Employee Satisfaction
Sustainability
Performance
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Conclusion and
Recommendation
I think that Nestle Philippines, being part of one
of the biggest companies when it comes to
nutritional foods and beverages, has a good
reputation and it has evidences that can prove
their products. My recommendations for this
company are for only to continue on investing to
research and development so that they can
create new products and improving those that
are existing. Since they have already established
that they are one of the best, next things they
should do is to continue on staying it that way.
Thank you