CATCHY

HEADLINES
The 5 Principles
of an Effective
Headline
The 5 Principles of an
Effective Headline

1. ADDRESS YOUR
SPECIFIC AUDIENCE
2. HIGHLIGHT THE
SPECIFIC BENEFIT OR OUTCOME
THEY DESIRE
3. HIGHLIGHT THE
SPECIFIC PAIN THEY MOST WANT
TO AVOID
4. CREATE CURIOSITY
5. ADD URGENCY
 Use catchy adjectives

Snazzy / Juicy / Sizzling / Easy / Epic / Best / Damn Good / Fab / Jet-
Setter / Fascinating / Unbelievable / Beautiful / Terrible / Controversial /
Shocking / Fluffy / Tasty / Seductive / Fantastic / Brilliant / Top / Powerful
/ Attention-Grabbing / Delicious / Mouthwatering / Gorgeous / Successful
/ Valuable / Useful / Fantastic / Efficient / Trendy / Beautifully / Baddest /
Kick-Ass / Bestest / Irresistible / Clever / Winning Formulas / Seriously /
Disturbing / Savvy / Useless / Insane / Outrageous / Mind-blowing /
Proven / Recommended / Spiffy / Sleek
Use numbers in your blog headlines to attract more traffic

Use questions like “How To” or “What Is” – what people

would normally search

Keep your blog headlines word count less than 70

Characters – Short and sweet.

Never misguide your readers. Keep it focused on the topic.

Get creative and come up with whacky ideas.

How to (Result) in (Time Frame) without
(Things you hate doing)

1. How to build six pack abs in 3 month without loosing your

favorite food
2. How you can publish your book in 3 weeks without writing a
single word
3. How to make a worldclass website in just 4days without you
dont need to be technical
(Number) quick tips to (Result we
want to generate)
5 quick tips to master the video

The (Number) lessons (group of people)

learn in (Activity) too late
1. 3 lessons every entrepreneur should learn in Covid-19 before its
too late
2. 5 lessons every professional should learn about branding
before its too late
Awesome Headline Formulas
How To Seriously ____ That Drives ____
How To ____ in [#] easy steps
How To ____ in
How I Made ____ in ____
How To Find ____
How To Rock ____
How To Make A Strong ____
How To Completely Change ____
How To Create ____ That Gets ____
How To Get More ____
How To Generate More ____
How To Quickly ____
How To Deliver
How To Use ____ To Stand Out
How To Tell If ____
How ____ Boost Your ____
How To ____ The Right Way
How ____ Can Inspire Your ____
How To Get Rid Of ____
What To Do With ____
Where To Find ____
Quick Guide:
A Complete Guide To ____
What to Look for ____
Ultimate Guide: ____
Advanced Guide: ____
Beginners Guide: ____
Hack: ____
Awesome Headline Formulas
DIY ____
Practical Guide: ____
The Anatomy Of ____ That Gets ____
Full Guide: ____
How To Unlock ____
Getting Smart With:
[#] Things your ____ Doesn’t Tell You
[#]____ Trends For [YEAR]
[#] ____Every ____ Should Own
[#] ____ to Consider For ____
[#] Amazing ____ To Try Right Now
[#] Insane ____ That Will Give You ____
[#] Types of ____
[#] Questions You Should Ask Before
_____
[#] Worth-It ____ For ____
[#] Jobs That Will Make You _____
[#] Secrets To ____
[#] Resources to Help You Become _____
[#] Ways to Embrace ____
[#] Proven Ways To ____
[#] Signs You Might ____
[#]-Point Checklist: ____
[#] Pointers ____
[#] Rules For ____
[#] Habits Of ____
[#] Things You Need To Know Before ____
[#] Ideas To ____
[#] Trends You Need To Know ____
Awesome Headline Formulas
[#] Best ____ To ____
[#] ____ We Love
[#] Most Amazing ____ To ____
[#] Facts About ____
[#] Essential Things For ____
[#] Key Benefits Of ____
[#] Examples Of ____ To Inspire You
[#] ______ That Will Motivate You Today
[#] ______ Ideas
[#] Reasons You Didn’t Get ______
[#] Tips For _____
[#] Smart Strategies To ____
[#] Most Effective Tactics To ____
[#] Most Popular Ways To ____
[#] Essential Steps To ____
[#] Wrong Ways To____
[#] Creative Ways ____
[#] Tips For Busy ____
[#] No-Nonsense ____
[#] Surprising ____
[#] Handy Tips From ____ For ____
[#] Superb Ways To _____ Without
[#] Tricks _____
[#] Ways To Make Sure Your ____ Is Not ____
[#] Mistakes You’ll Never Make Again
[#] Mistakes You Don’t Want To Make
[#] Tactics To _____
[#] Super Tips _____
Awesome Headline Formulas
[#] That Will Make You _____
[#] Foolproof _____ Tips For _____
[#] Epic Formula To _____
[#] Supercharge Your _____
[#] Pleasant Ways To _____
[#] Insane Ways To _____
[#] Unique Ways To _____
[#] Greatest _____ Hacks For _____
[#] Things You Didn’t Know About _____
[#] Wittiest _____ To _____
[#] Manly Things To _____
[#] Outrageous _____
[#] Weird But Effective _____ For
[#] Things You Should Never Do _____
[#] Wearable _____ For _____
[#] Kick-Ass Ways To _____Like A Ninja!
What No One Tells YouAbout
Questions
You’re Doing It Wrong:
Are The ___?
Why Are ___?
Who On The Earth ___
[#] Things That Make You Look Dumb On
____You Won’t Believe
What an ____ Really Looks Like
Amazing Secrets
Wish I had Known
[#] Myths About
Awesome Headline Formulas
Why Do You Want to ____?
Is Your ____ Design To ____?
Should You Create ____ To ____?
Why You Need To ____ For ____
Why Should You ____
Is ____ Affecting Your ____
Quiz:
____Today’s Big Q: ____
What The Heck Is ____?
Why I Don’t _____
Who Else ____?___ VS ___ :
Which Do You Need?___ VS ___ :
Which Is Really Better?
Why ___ beats ___
Throwback Thursdays: ______
Best Tip Ever: ______
The Only Tip You Need: ______
How Safe Is Your [Valuable Person/Object] from [Threat]
7 Warning Signs That ____
Warning: ____
Can We Really Trust [Person/Company/Product]?
The Shocking Truth about ____
The Great ____ Hoax
How ____ Gamble with Your ____: 7 Ways to Protect Yourself
9 Lies [Group of People] Like to Tell
13 Things Your [Trusted Person] Won’t Tell You
5 Little-Known Factors That Could Affect Your ____[
Your Audience] Alert: The New ____ Scam to Avoid
 Awesome Headline Formulas
The Zen of ____
What [World-Class Example] Can Teach Us about ____
Can’t Keep up? 11 Ways to Simplify Your ____
Do You Make These 9 ____ Mistakes?
How to Take Charge of Your [Unruly
7 ____ Mistakes That Make You Look Dumb
Problem]The Minimalist Guide to [Aggravation]
5 ____ Mistakes That Make You [Look/Sound] Like a ____
10 Shortcuts for [Completing Tedious Process]
11 ____ Mistakes You
in Record Time
Don’t Know You’re Making
Get Rid of [Recurring Problem] Once and for All
Don’t Do These 12 Things When ____
How to End [Problem]
How to ____
How to ____ in 5 Minutes
How to Be [Desirable Quality]
101 ____ Hacks: A Cheat Sheet for ____
How to ____ (Even If [Common Obstacle])
[Do Something] Like
How to ____ Without [Objectionable Action]
[Famous Person]: 20 Ways to ____
How to [Do Something] While You [Do Something Else]
[Famous Person’s] Top 10 Tips for ____
How to ____ and ____
The [World-Class Example] School of ____
The [World-Class Example] Guide to ____ How to [Do Something] That Your [Target Audience] Will Love
Secrets of [Famous Group] How to Use ____ to ____
Awesome Headline Formulas
How to ____ in [Year]
How to ____ — The Ultimate Guide
How to Be Smart in a World of Dumb [Group]
7 Ways to [Do Something]
101 ____ for [Event/Cause/Process]
72 Killer Resources for [Audience/Process]
The Top 10 ____
7 ____ Secrets Every [Audience] Should Know
7 Surprising Reasons ____
The 5 Laws for ____
7 Steps to ____
Get ____! 10 Ideas That Really Work
7 Things Your [Target Audience] Needs to Hear You Say
Once you score above the 70% mark, you can be sure that
you can get a lot more people visiting your blog post.

coschedule.com
Thank you