The Ultimate Resource Guide by The Product Boss - V5

*Denotes an affiliate link in this Resource Guide, meaning I may receive a commission at no extra cost to you.
However, please note that I am only an affiliate for products I genuinely love and recommend.
Welcome - Start Here
FAQs
● Need to print inserts or stickers? Check out Printers and Packaging Supplies.
● Unsure of how to edit photos for social media? Check out Photo Editing Apps.
● Need help with branding and graphics? Check out Graphic Design Resources.
● Want to schedule social media? Check out Social Media Management.
● Want to organize your Shipping? Check out our Workstation Recommendations.
● Ready to start emailing your customers? Check out Email Marketing to start.
● Looking for fulfillment help with your orders? Check out Fulfillment possibilities.
● Want to know what photo, video and audio tools we use? Check it out here.
● Want to know our recommendations for podcast episodes? Go to Top Podcast Episodes
on The Product Boss Podcast.
NOTE: No part of this document may be reproduced, shared or distributed in any form written or
electronic without permission from The Product Boss, LLC.
© The Product Boss, LLC
However, please note that I am only an affiliate for products I genuinely love and recommend. 2
*Denotes affiliate link in this Resource Guide, meaning I may receive a commission at no extra cost to you.
However, please note I am only an affiliate for products I genuinely love and recommend. 3
Table of Contents
Welcome - Start Here 2

FAQs 2
The Top 10 Tools that Every Product Boss Needs 3
Table of Contents 5
Photo and Video Resources 7

Photo, Video and Audio Tools We Use and Recommend 7
Photo Editing Apps 7
Video Editing Apps 8
Graphic Design Resources 9

Design & Branding 9
Graphic Design Apps, Tools & Resources 9
Royalty-Free Photos 10
Email Resources 11
Email Marketing 11
Mailchimp and Shopify work-around 11
Website Resources 12
Keyword Research, SEO & Content Development 12
Analytics 12
Team Resources 13
Video Conferencing 13
Project Management & Team Communication 13
Social Media and Marketing Resources 15

Social Media Management 15
Social Media Tools 15
Online Reputation and Influencer Audits 16
Giveaway Apps 16
Video Production Tools 16
Text Messaging Marketing Software 17
Business System Resources 18

Gmail and Inbox Apps 18
Appointment & Meeting Scheduling 18
Accounting, Time Tracking & Invoicing 18
Inventory and Production Management 19
Password Management 19
Hiring Virtual Assistance 19
Customer Service Messaging & Live Chat 20
Affiliate Management & Reward Programs 20
Shipping and Fulfillment Resources 22

Shipping 22
Fulfillment 22
Shipping Boxes, Envelopes, etc. 22
Shipping Workstation Recommendations 23
Printing Resources 24
Printers and Packaging Supplies 24
Custom Box Printing 25
Tradeshow Supplies 26
Tradeshow Set-Up 26
Legal Resources 27
Legal 27
Personality Tests 28
Personality Tests and Evaluations 28
Entrepreneur Life Resources 29

Food + Grocery Apps 29
Other Delivery + Transportation Apps 29
Clothing Tools and Apps 30
Self-Care Apps 30
Inspiration, Blogs, Etc. 30
Books We Recommend 30
The Product Boss Resources 32

Top Podcast Episodes on The Product Boss Podcast 32
How to Leave a Podcast Review 32
Photo and Video Resources
Photo, Video and Audio Tools We Use and Recommend
● *Ring Light Kit - for lighting photos, as well as when creating videos.
● *Light Box (14x16) - for small to mid-size products
● *Light Box (25x25) - midsize to larger
● *Logitech C920 HD Camera - high-definition camera
● *Lazy Arm - for phone
● *Pro Grade Lavalier Microphone - for phone and computer
● *Blue Yeti microphone - professional audio recordings
● *Audio-Technica 2100 microphone - professional audio recordings
● *POW Product Photography - product photography for e-commerce businesses
● *Soona - product photography for e-commerce businesses
● [Back to Table of Contents]
Photo Editing Apps
● Enlight — Photo editing

● Facetune — Photo and image retouching
● Over — Overlay, photo editing and graphic design
● Placeit — Mockup editing
● Snapseed — Photo editing app
● TouchRetouch — Photo retouching
● Unfold — Instagram Stories editing
● Word Swag — Overlay, text and photo editing
Video Editing Apps
● InShot — video editing app

● Momento — video shorts and gif app iMovie (iOS)
● Cut Story — cuts videos to 15 second clips
● Vidstitch — combining multiple videos onto a post
● Quik
● Videoshop
● VSCO
● Fastory
● KineMaster
● Prequel
● Ripl
● FilmoraGo
Graphic Design Resources
Design & Branding
● 99designs — logo, video, website design

● Creative Market — marketplace for fonts, graphics, logos
● The Innovative Domain — Branding + Design
● Purple Finch Studios — web design and digital strategy
● Dribbble — Community of designers
● Behance — Community of designers
● Design Pickle — Graphic design for flat fee
● GoLive HQ — Squarespace and Showit templates
● Flocksy — Graphic design for flat fee
● Outlinematic — Graphic design and branding help
Graphic Design Apps, Tools & Resources
● *Canva — Graphic design tool

● Over — Graphic design tool and photo editing
● WordSwag — Graphic design tool
● Adobe Express — make social graphics, short videos, and web pages
● Vecteezy — Vectors and Clipart
● 0to255 — Color tool
● Easel.Ly — Infographics
● Envato Elements — Subscription service for graphics and more
● Graphic Springs — Logo maker tool
● MyFonts — fonts
● PicMonkey — graphic design tool
● Social Curator — Caption and image curation
Royalty-Free Photos
● Stocksy — stock photos and videos

● The Stocks — royalty free stock photography
● TinyJPG — JPEG and PNG compression
● Unsplash — royalty free stock photography
● Pexels — royalty free stock photography
● Kaboom pics — royalty free stock photography
● Death To Stock Photo — Royalty-free stock photos on subscription
● Pexels — stock photos
● Haute Stock — styled stock photography
Email Resources
Email Marketing
● *Klaviyo — email management and marketing for ecommerce

● *Privy — exit intent pop-ups and automat ed emails
● MailerLite — email management and marketing
● ActiveCampaign — email management and marketing
● ConvertKit — email management and marketing
● Flodesk — email management and marketing
● Seguno — email marketing app for Shopify stores
● SmartrMail — personalized email marketing for eCommerce stores
● UpOrder — customize Shopify emails to match your brand
● Omnisend — eCommerce email marketing platform
● Campaign Monitor — Email marketing
● Mailchimp — Email marketing, autoresponder tools and landing pages
● The Ultimate Email Bundle - Did you know that Email marketing has a 42x
return on investment for every dollar spent? The Ultimate Bundle for Email
Marketing to engage, nurture, and sell to your audience with ease.
● E-Mails for E-Commerce Crash Course- With 26 "Done for You"
Templates & Swipe Files, this course will give you the ultimate email
marketing strategy for eCommerce and the 7 campaigns with templates
that will help you achieve amazing results.
● Email Marketing Campaigns + Subject Lines
Learn the 3 C’s Marketing Content Formula that helps you create content
that generates sales and traffic. It gives value to your customers and
creates engagement to turn them into loyal raving fans.
Email Marketing
Mailchimp and *Shopify work-around

To continue using Mailchimp, you’ll need to use an integration app to connect your
Shopify store to Mailchimp. Here's a list of integration apps that are available in the
Shopify App Store that you can choose from:
• Mailchimp Connect (Seguno) > Help Documentation

• Mailchimp by OneSaaS > Help Documentation
• ShopSync > Help Documentation
• [Back to Table of Contents]
Website Resources
Keyword Research, SEO & Content Development
● Ubersuggest — SEO comparison tool

● HARO — Journalist database of sources
● Keywords Everywhere Chrome Extension — SEO keyword research tool
● Ahrefs — Research into your competitors’ websites and monitor your niche
● BuzzSumo — See what content is the most popular for any topic
● SEMrush — Insights in organic and paid search, and link building
● KeywordTool.io — Alternative to Google Keyword Planner
● Scoop.it — Create and share curated content pages
● Moz — SEO analysis
● Wordtracker — Keyword research
● Lean Domain Search — Find available Domains based on keywords
Analytics
● Google Analytics —- website analytics

● Lucky Orange — website analytics and heat map
● Tableau — website analytics
● HelloProfit — Amazon seller analytics
● Advanced Marketing Institute Headline Analyzer — headline
analytics (determines the emotional marketing value of headlines)
● Cyfe — create custom dashboard of analytics
● Speed Boostr — Shopify speed analyzer and optimizer
Team Resources
Video Conferencing
● Zoom — Video conferencing and screen sharing

● FaceTime — Video conferencing and messaging app
● Facebook messenger — Text and voice messaging app
● Google Meetings — Video and voice calls
● Skype — Video and voice calls
● DialPad — Conference calls
Project Management & Team Communication
● Trello — Project management

● Milanote — Visual project management
● Dropbox — Cloud storage of files
● Asana — Project management
● Basecamp — Project management
● Google Drive — Cloud storage of files
● Slack — Team communication
● ClickUp — Project management
● Voxer — Walkie-talkie voice chat app
● Process Street — process and workflow management
● *Katana — team communication with production management
● Twist — Team messaging and communication
● Slack — Team messaging and communication
● I Done This — Team progress tracking
● Monday — Team management
● Shift — App management hub
Social Media and Marketing Resources
Social Media Management
● Planoly — social media scheduling

● RecurPost — social media scheduled posting with recycling content
● SmarterQueue — social media scheduled posting with recycling content
● Buffer — Social media management and scheduling
● CoSchedule — Content and calendar organizer across teams
● Hootsuite — Social media management and scheduling
● Iconosquare — Instagram and Facebook analytics
● Keyhole — Hashtag and social media monitoring
● Later — scheduling Instagram posts
● MeetEdgar — social media scheduled posting with recycling content
● Plann — scheduling Instagram posts
● Onlypult — Instagram auto-posting
● A Year of Content- If you run a product-based business and want to learn how to show
up with consistent content, this is the course for you! You’ll learn the 3 C’s of Content
plus we'll provide you with 200+ prompt ideas, downloadable worksheets + calendars,
and our favorite hashtags.
● Instagram for E-Commerce Crash Course
Master Instagram as a Tool and Sales Channel to Build Your Business and Sell More!
This course will teach you how to USE Instagram as a converting sales channel that
builds brand loyalty and turns your followers into customers, using the same proven
framework our students use to build seven-figure Product-Based Businesses.
Social Media Tools
● Linktr.ee — Combine multiple links into one link

● Linkin.bio — Combine multiple links into one link
● Grin — social media influencer platform
● Milotree — pop-up software for social media follows
● Downloader for Instagram — Chrome extension that lets you download straight
from Instagram
Online Reputation and Influencer Audits
● Influencer Marketing Hub — bot checker to spot fake Instagram followers

● Brand Yourself — Manage your online reputation
● Mention — Media monitoring
● Sprout Social — Social analytics platform
● MightyScout — Influencer Tracking
● Fakespot — Spot Fake Product Reviews
Giveaway Apps
● Kingsumo — create giveaways

● ShortStack — create giveaways and contests
● Gleam — create giveaways
Video Production Tools
● Loom — screen share video email creator

● BombBomb — video email creator
● Headliner — audio graphic creator
● BeLive — Facebook Live broadcasting
● Facebook Live — Livestream on Facebook
● Instagram Live — Livestream on Instagram
● YouTube Live — Livestream videos on Youtube
● BigVu — teleprompter app for scripts
Text Messaging Marketing Software
● *Postscript — text message (SMS) management

● Textiful — text message to email list
● VWO (previously PushCrew) — push notifications to users
● ManyChat — Bot and messages for Facebook Messenger
Business System Resources
Gmail and Inbox Apps
● Unroll Me — inbox clean up app

● BombBomb — video email creator
● Loom — screen share video email creator
● Boomerang — Schedule messages to be sent or returned at a later date
● FollowUp — Follow-up reminders, email tracking, auto follow-up
● Gmass — Mass emails gmail contacts
Appointment & Meeting Scheduling
● Calendly — Appointment scheduling software

● Acuity Scheduling — Appointment scheduling software
Accounting, Time Tracking & Invoicing
● *Gusto — payroll and contractor management

● Quickbooks — accounting software
● 17hats — CRM and lead management software
● Dubsado — Client management and invoicing software
● Hubdoc — store your key financial documents in one place
● Freshbooks — Cloud-based accounting
● Toggl — Time tracking app
● Harvest — time tracking
● Bench — Online accounting software
● Expensify — Expense report tracking
● HoneyBook — Invoice and accounting software
● Shoeboxed — Receipt scanning and expense tracking
● Wave — Invoice and accounting software
Inventory and Production Management
● *Katana — Inventory and product management software

● SKULabs — Inventory management software
● *Craftybase — Inventory and bookkeeping software for handmade businesses
Password Management
● LastPass — Software that secures and manages your passwords

● 1Password — Password protection and management software
Hiring Virtual Assistance
● Flocksy — Freelancing platform for graphic design and copywriting

● Freedom Makers — Virtual assistant platform
● Upwork — Freelancer platform
● Authentic Jobs — Job board for creatives
● Fiverr — Freelancer platform
● Freeeup — Freelancer platform
● Onlinejobs.ph — Hiring help in the Philippines
Customer Service Messaging & Live Chat
● Lucky Orange — Chat messaging

● Zendesk — Help Desk tool
● Gorgias — Customer Service platform
● Chatroll — Live event chat
● Freshdesk — Online cloud-based customer service /help desk support
● Intercom — Customer messaging platform for sales, marketing and support
● ManyChat — Visual bot builder and messaging platform for Facebook
Messenger
● Olark — Live chat for sales, marketing and customer support on your website
● SnapEngage — Screencapture and share images, video and audio
Affiliate Management & Reward Programs
● *Share-a-Sale - affiliate marketing platform for e-commerce businesses

● Affiliatly — affiliate tracking app
● Refersion — affiliate marketing
● Smile.io — reward and loyalty program management
● Rewardful — affiliate marketing
● LeadDyno — affiliate marketing
● Tapfiliate — affiliate marketing
● Affiliate WP — affiliate management plugin for WordPress
● Amazon Associates — Affiliate program for all products on Amazon.com
● Ambassador — referral marketing software
● Friendbuy — Customer referral program software and email opt-ins
● Referral Candy — customer referral program software
● LTK — influencer affiliate marketing platform
● Collective Voice — Affiliate platform for fashion and lifestyle influencers
● YOTPO — Customer review tool
Shipping and Fulfillment Resources
Shipping
● *ShippingEasy — shipping integration software

● *ShipStation — shipping integration software
● Pirate Ship — shipping integration software
Fulfillment
● ShipMonk — 3rd party fulfillment

● ShipBob — 3rd party fulfillment
● Symphony — 3rd Party fulfillment
● TF Fulfillment — 3rd Party fulfillment
● Batch Gurus — 3rd Party fulfillment
● Loop — handle returns
Shipping Boxes, Envelopes, etc.
● Papermart — wholesale packaging supplies and products

● Uline — shipping and business supplies
● Pratt Plus — Boxes, packaging, envelopes, etc.
Shipping Workstation Recommendations
● *Printers: DYMO 4XL or ROLLO Label Printer

● *Printer Labels: DYMO 4XL generic labels or ROLLO generic labels
● *Digital Scale up to 50 lbs.
● *Tape measure
● *Heavy Duty Tape Dispenser
● Bubble Envelopes and Shipping Boxes from Paper Mart, Uline or PrattPlus
Printing Resources
Printers and Packaging Supplies
● No Issue Tissue — custom tissue paper, stickers, tape

● Sticker Mule — custom sticker printing and tape
● Hotcards — custom printing
● Overnight Prints — custom printing for postcard inserts, etc.
● Print Pelican — custom printing
● PS Print — custom printing
● UPrinting — custom printing
● GotPrint — custom printing
● 4over4 — custom printing
● VistaPrint — custom printing
● Printify — custom printing
● SmartPress — custom printing
● Roastar — custom food and stand-up bag printing
● All Stickers Printing — custom sticker printing
● Moo — specialty business card printing
● Creative Bag — specialty bags and supplies
● StandUp Bags — specialty stand-up bags and supplies
● Papermart — packaging supplies
● Uline — packaging supplies
● PrattPlus — packaging supplies
● *Scratch Off Stickers (rectangle) — DIY scratch off tape on Amazon
● *Scratch Off Stickers (gold circle) — DIY scratch off circles on Amazon
● *Scratch Off Stickers (silver circle) — DIY scratch off circles on Amazon
Custom Box Printing
● Your Box Solution — custom box printing

● Arka Packaging — custom boxes and packaging
● Buy Boxes — custom specialty boxes
● Packlane — custom box printing
● PakFactory — custom box printing
● CompanyBox — custom box printing
● Green Packaging Group — custom boxes and mailers
Tradeshow Supplies
Tradeshow Set-Up
● *Spin to Win Tabletop Spinner — for tradeshow giveaways and interaction

● *Acrylic Sign Holders — for signage to call out specials, etc.
● 4over4 — retractable banner stands and displays
Legal Resources
Legal
● The Boutique Lawyer — Trademark filing

● Jolly Esquire — Trademark filing
● Legalpreneur --- contract bundle for product bosses
● LegalZoom — provider of personalized, online legal solutions and documents
● USPTO — United States Patent and Trademark Office
● Freelancer’s Union — non-profit organization that provides advocacy and
health insurance to the members
Personality Tests
Personality Tests and Evaluations
● Myers-Briggs — research-backed profiles of 16 personality types

● *Marketing Personalities Assessments — marketing strategy reports based of
Myers-Briggs tests
● *Kolbe Assessment — builds on your instinctive strengths and problem-solving
● CliftonStrengths (formerly StrengthFinders) — assesses your key strengths
● Enneagram — personality test
● 5 Love Languages — improve relationships by discovering your love language
10
Entrepreneur Life Resources
Food + Grocery Apps
● *Blue Apron — Meal subscription

● Home Chef — Meal subscription
● *Sakara Life — Vegan Meal subscription
● *Instacart — Grocery delivery
● Walmart Grocery — grocery pickup
● Target — Target Drive Up
● Hy-Vee — grocery delivery app
● Happy Cow — find vegan food spots
● GrubHub — food delivery
● Uber Eats — food delivery
● DoorDash — food delivery
● Seamless — food delivery
Other Delivery + Transportation Apps
● Amazon Prime Now — 1-2 delivery of necessities and more

● Best Parking — Find and book parking anywhere
● Lyft — rideshare
● Uber — rideshare
Clothing Tools and Apps
● Rent the Runway — (great for sending outfits to conferences we’re attending)
● Fab Fit Fun — subscription self-care quarterly delivery
● Like To Know It — clothing shopping
Self-Care Apps
● Headspace — meditation
● Calm — meditation
● Clue — female cycle tracker for body and hormones
[Back to Table of Contents]
Inspiration, Blogs, Etc.
● *Audible — audio books for learning and “reading”

● WGSN Insider by Ascential — Fashion Blog
● Designer Consulting Co-Op — Design Blog
● Simple Pin Media — Pinterest Blog
Books We Recommend
● *Blue Ocean Strategy by Renée Mauborgne and W. Chan Kim

(Hardcover/Paperback or Audio)
● *I’m Not Really A Waitress by Susie Weiss Fischmann (Hardcover or Audio)
● *Big Magic by Elizabeth Gilbert (Hardcover/Paperback or Audio)
● *Profit First by Mike Michalowitz (Hardcover or Audio)
● *Work Your Wealth: 9 Steps to Making Smarter Choices With Your Money by
Mary Beth Storjohann (Paperback)
● *RESET Your Mindset: Silence Your Inner Mean Girl by Natalie Eckdahl
(Paperback)
● *Everything Is Figureoutable by Marie Forleo (Hardcover/Paperback or Audio)
The Product Boss Resources
Top Podcast Episodes on The Product Boss Podcast
● [Subscribe to The Product Boss Podcast]

● Ep. 92: Scaling Handmade
● Ep. 91: Three Emails Every Product Biz Needs
● Ep. 126: Show Up Til You Blow Up with Jasmine Star
● Ep. 90: Your Customer’s Journey
● Ep. 151: 7 Creative Ways to Use Instagram Stories for Your Business
● Ep. 93: The Right Questions to Ask When Approaching Manufactures
● Ep. 138: How to Get More Email Subscribers for a Product-Based Business
How to Leave a Podcast Review
We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us
to grow our listeners and to continue to bring you helpful content for free every week.
1. Just click here to review for The Product Boss Podcast.
2. Select “Ratings and Reviews” and “Write a Review”
3. Let us know what you love hearing on the podcast. Can't wait to hear from you!
NOTE: No part of this document may be reproduced, shared or distributed in any form written or
electronic without permission from The Product Boss, LLC. Also, please note that several of
these resources are only available in the United States and may not work for you, if you live
outside of the US.
© The Product Boss, LLC

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The Ultimate Resource Guide by The Product Boss - V5

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*Denotes an affiliate link in this Resource Guide, meaning I may receive a commission at no extra cost to you.

© The Product Boss, LLC

Welcome - Start Here 2

Photo and Video Resources 7

Graphic Design Resources 9

Social Media and Marketing Resources 15

Business System Resources 18

Shipping and Fulfillment Resources 22

Entrepreneur Life Resources 29

The Product Boss Resources 32

Photo, Video and Audio Tools We Use and Recommend

Photo Editing Apps

● Enlight — Photo editing

● InShot — video editing app

Design & Branding

● 99designs — logo, video, website design

Graphic Design Apps, Tools & Resources

● *Canva — Graphic design tool

● Stocksy — stock photos and videos

● *Klaviyo — email management and marketing for ecommerce

Mailchimp and *Shopify work-around

• Mailchimp Connect (Seguno) > Help Documentation

Keyword Research, SEO & Content Development

● Ubersuggest — SEO comparison tool

● Google Analytics —- website analytics

● Zoom — Video conferencing and screen sharing

Project Management & Team Communication

● Trello — Project management

Social Media Management

● Planoly — social media scheduling

Social Media Tools

● Linktr.ee — Combine multiple links into one link

● Influencer Marketing Hub — bot checker to spot fake Instagram followers

● Kingsumo — create giveaways

Video Production Tools

● Loom — screen share video email creator

● *Postscript — text message (SMS) management

Gmail and Inbox Apps

● Unroll Me — inbox clean up app

Appointment & Meeting Scheduling

● Calendly — Appointment scheduling software

Accounting, Time Tracking & Invoicing

● *Gusto — payroll and contractor management

Inventory and Production Management

● *Katana — Inventory and product management software

● LastPass — Software that secures and manages your passwords

Hiring Virtual Assistance

● Flocksy — Freelancing platform for graphic design and copywriting

● Lucky Orange — Chat messaging

Affiliate Management & Reward Programs

● *Share-a-Sale - affiliate marketing platform for e-commerce businesses

● *ShippingEasy — shipping integration software

● ShipMonk — 3rd party fulfillment

Shipping Boxes, Envelopes, etc.

● Papermart — wholesale packaging supplies and products

● *Printers: DYMO 4XL or ROLLO Label Printer

Printers and Packaging Supplies

● No Issue Tissue — custom tissue paper, stickers, tape